On the stock market since 2017, it operates in the everyday-essentials business. It has 49 employees. Now — the numbers.
The company is still in the product-building phase: its spending runs far above its sales. That only changes once the product starts selling at scale.
An average decline of 24% a year over the last 4 years — the most striking risk in this picture. Red columns mark years that ended in a loss.
Before the clock runs out, either sales must climb sharply or new money must come in. This is the most critical line in the whole picture.
angles, checked one by one.
The 2 that stand out are on screen; the rest came back neutral.
The council scores out of 10; report-card grades are out of 100.
Cost Efficiency: As sales grow, profit fails to keep the same pace.
An investor who bought at the very peak is down 99% today. The business is the same; what changed most is the price — and the expectations — the market pins on it.
Sales run at $4.1M a year. A small number, but proof the product has real buyers.
Over the last 12 months, company executives reported 24 buys and 10 sells. Management buying with its own money is usually read as a good sign.
A loss of $16.6M against $4.1M in annual sales.
The stock sits at $0.89. Under exchange rules, stocks that stay below $1 for too long risk being removed from the market.
At the current pace of spending, the cash lasts less than a year. After that, the company needs to find new money.
On our five-subject report card, EAST sits behind the class. A low grade doesn’t mean “doomed” — it means “big claim, small proof.”
The takeaway: EAST is a high-risk stock — not yet profitable, and its future rides on its product catching on.