ELF — Stock Film
STOCK FILMSCENE 1/11ELF · $73.69
Stock Expert AI presents
ELF
e.l.f. Beauty, Inc
~4 min film100% real numbers0 jargon
WHAT DOES THIS COMPANY DO?
e.l.f. Beauty, Inc. A quick introduction.

On the stock market since 2016, it operates in the everyday-essentials business. It has 849 employees. Now — the numbers.

on the stock market since 2016
849 employees
$4.3B market value
Revenue last year:
$0
The net profit left over:
$0
Out of every $100 in sales, $2 stays as net profit.
THE SLICE THAT TURNS INTO PROFIT: 2%

This is an established company with proven profits.

THE SALES TREND
Sales are growing, year after year.

Average growth of 43% a year over the last 4 years. Every year shown ended in profit.

$392.2M
2022
$578.8M
2023
$1B
2024
$1.3B
2025
$1.6B
2026
Cash on hand:
$0
Total debt:
$0
The debt outweighs the cash.

The gap is $627.2M. In times of high interest rates, a gap like that can squeeze a company.

INSIDE THE REPORT CARD

We compared this company with its own sector across five subjects.

A score of 50 means class average.

BUSINESS QUALITY
62
average

Profit indicators sit around the sector average.

FINANCIAL STRENGTH
26
very weak

Clearly below the class average.

VALUATION
32
very weak

Clearly below the class average.

GROWTH
85
very strong

Sales are growing strongly for its sector.

PRICE MOMENTUM
43
weak

Clearly below the class average.

WORTH WATCHING

Financial Strength: The cash-and-debt balance is thin; the buffer for hard times is slim.

Valuation: The stock trades at a price that looks expensive next to its earnings; that can cap future returns.

THE COUNCIL REVIEW
9

angles, checked one by one.

The 3 that stand out are on screen; the rest came back neutral.

The council scores out of 10; report-card grades are out of 100.

WEAK SPOTS
The stock has lost its spark0/10
Executives aren’t buying3/10
Costs eat into the margin4/10
WORTH WATCHING

Executive Buying: The trades send no strong signal of confidence.

THE FIVE-YEAR JOURNEY
A big climb, then a hard fall.

An investor who bought at the very peak is down 66% today. The business is the same; what changed most is the price — and the expectations — the market pins on it.

1
THE BRIGHT SIDE · 1/2
Sales keep climbing

Over the last 3 years, sales grew about 41% a year on average.

2
THE BRIGHT SIDE · 2/2
Delivers on expectations

It met or beat analyst expectations in 7 of the last 8 quarters — consistency is a promise kept.

1
THE RISKS · 1/2
A wildly swinging price

This stock swings about 2.4 times as much as the market average. Big rallies — and big drops — can both happen fast.

2
THE RISKS · 2/2
A rich price tag

The company’s market value is 165 times its annual profit. Even a small disappointment could hit the price hard.

FINALE · THE GRADE
C
0 / 100 · MoonshotScore

On our five-subject report card, ELF sits in the middle of the class: some subjects shine, others don’t. The grade moves as the numbers move.

The takeaway: ELF is an established business that has proven its profits for years. The real debate isn’t the quality of the business — it’s whether the price paid for the stock is too high.

What would you like to do next?
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This was a film — not investment advice.
Data: FMP & company filings
Jul 21, 2026 · stockexpertai.com · Stock Film