EQR — Stock Film
STOCK FILMSCENE 1/11EQR · $63.66
Stock Expert AI presents
EQR
Equity Residential
~4 min film100% real numbers0 jargon
WHAT DOES THIS COMPANY DO?
Equity Residential. A quick introduction.

On the stock market since 1993, it operates in the world of real estate. It has 2,400 employees. Now — the numbers.

on the stock market since 1993
2,400 employees
$25B market value
Revenue last year:
$0
The net profit left over:
$0
Out of every $100 in sales, $36 stays as net profit.
THE SLICE THAT TURNS INTO PROFIT: 36%

This is an established company with proven profits.

WHERE DOES THE MONEY COME FROM?
50%Other Rental Income
Other Rental Income 50%Other Revenue 31%Parking Revenue 19%
50% of all revenue comes from a single line: Other Rental Income.

The biggest line carries real weight, but it doesn’t decide everything on its own.

Cash on hand:
$0
Total debt:
$0
The debt outweighs the cash.

The gap is $8.7B. In times of high interest rates, a gap like that can squeeze a company.

INSIDE THE REPORT CARD

We compared this company with its own sector across five subjects.

A score of 50 means class average.

BUSINESS QUALITY
66
strong

Clearly above the class average — a step short of the very top.

FINANCIAL STRENGTH
78
strong

A solid grade overall — yet the debt outweighs the cash. The strength here comes from earnings power.

VALUATION
49
weak

Clearly below the class average.

GROWTH
44
weak

Clearly below the class average.

PRICE MOMENTUM
42
weak

Clearly below the class average.

WORTH WATCHING

Price Momentum: The stock has lagged the market in recent months; investor interest is weak right now.

Growth: Sales growth trails the sector average.

THE COUNCIL REVIEW
9

angles, checked one by one.

The 3 that stand out are on screen; the rest came back neutral.

The council scores out of 10; report-card grades are out of 100.

STRENGTHS
Fat profit per sale, but shrinking8/10
Few are betting against it10/10
WEAK SPOTS
The stock has lost its spark3/10
THE FIVE-YEAR JOURNEY
Below the peak, but no collapse.

The stock trades 32% below its peak. The market has trimmed its expectations for the company.

1
THE BRIGHT SIDE · 1/3
A fat but narrowing margin

The net profit margin is 36% — still a thick cushion, though costs have been eating into it lately.

2
THE BRIGHT SIDE · 2/3
Executives are buying their own stock

Over the last 12 months, company executives reported 39 buys and 12 sells. Management buying with its own money is usually read as a good sign.

3
THE BRIGHT SIDE · 3/3
Pays a steady dividend

It pays out $2.79 per share each year — regular cash for whoever holds the stock.

1
THE RISKS · 1/3
The stock has lost its spark

Buyers haven’t stepped back in yet; the price hasn’t found its footing. Report-card grade: 42/100. For a turnaround signal, the stock first needs to close the gap with the market.

2
THE RISKS · 2/3
Growth trails the sector

The growth engine is running at low revs right now. Report-card grade: 44/100.

3
THE RISKS · 3/3
The price runs ahead of the earnings

Today’s price already includes part of tomorrow’s optimism. Report-card grade: 49/100.

FINALE · THE GRADE
C
0 / 100 · MoonshotScore

On our five-subject report card, EQR sits in the middle of the class: some subjects shine, others don’t. The grade moves as the numbers move.

The takeaway: EQR is an established business that has proven its profits for years. The real debate isn’t the quality of the business — it’s whether the price paid for the stock is too high.

The total grade weighs these five subjects against the sector — it isn’t a simple average of the five.

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This was a film — not investment advice.
Data: FMP & company filings
Aug 21, 2026 · stockexpertai.com · Stock Film