HHS — Stock Film
STOCK FILMSCENE 1/11HHS · $3.70
Stock Expert AI presents
HHS
Harte Hanks, Inc
~4 min film100% real numbers0 jargon
WHAT DOES THIS COMPANY DO?
Harte Hanks, Inc. A quick introduction.

On the stock market since 1993, it operates in the world of media and communication. It has 1,719 employees. Now — the numbers.

on the stock market since 1993
1,719 employees
$31.9M market value
Revenue last year:
$0
The loss that same year:
$0
Sales don’t cover the costs; the gap drains from the cash pile every year.

The company closed last year at a loss: costs ran above sales. The picture changes only if spending is reined in.

WHERE DOES THE MONEY COME FROM?
60%Fulfillment and Logistics Services
Fulfillment and Logistics Services 60%Customer Care 40%
60% of all revenue comes from a single line: Fulfillment and Logistics Services.

That much dependence is a risk in itself: if this one line weakens, the whole company feels it directly.

THE SALES TREND
Sales have been shrinking.

An average decline of 5% a year over the last 4 years — the most striking risk in this picture. Red columns mark years that ended in a loss.

$194.6M
2021
$206.3M
2022
$191.5M
2023
$185.2M
2024
$159.6M
2025
In the vault right now:
$0
DEBT: $22.4M
At this pace, that money lasts about 6.9 years.

Before the clock runs out, either sales must climb sharply or new money must come in. For now, time is on the company’s side.

INSIDE THE REPORT CARD

We compared this company with its own sector across five subjects.

A score of 50 means class average.

BUSINESS QUALITY
26
very weak

Clearly below the class average.

FINANCIAL STRENGTH
69
strong

A solid grade overall — yet the debt outweighs the cash. The strength here comes from earnings power.

VALUATION
27
very weak

Clearly below the class average.

GROWTH
25
very weak

Clearly below the class average.

PRICE MOMENTUM
79
strong

Clearly above the class average — a step short of the very top.

WORTH WATCHING

Growth: Sales growth trails the sector average.

Business Quality: Profit power and business quality trail similar companies in the sector.

THE FIVE-YEAR JOURNEY
A long and steep decline.

An investor who bought at the very peak is down 79% today. The business is the same; what changed most is the price — and the expectations — the market pins on it.

1
THE BRIGHT SIDE · 1/2
Executives are buying their own stock

Over the last 12 months, company executives reported 8 buys and 5 sells. Management buying with its own money is usually read as a good sign.

2
THE BRIGHT SIDE · 2/2
Pays a steady dividend

It pays out $3.40 per share each year — regular cash for whoever holds the stock.

1
THE RISKS · 1/3
Small scale, thin loss

A loss of $811K against $159.6M in annual sales. And on top of that, sales fell from the year before.

2
THE RISKS · 2/3
Growth trails the sector

The growth engine is running at low revs right now. Report-card grade: 25/100.

3
THE RISKS · 3/3
The business trails its class

Measured against its sector, the quality of the business sits below the class average. Report-card grade: 26/100.

FINALE · THE GRADE
D
0 / 100 · MoonshotScore

On our five-subject report card, HHS sits behind the class. A low grade doesn’t mean “doomed” — it means “big claim, small proof.”

The takeaway: HHS is a small company that closed last year at a loss. The road back to profit runs through spending discipline.

The total grade weighs these five subjects against the sector — it isn’t a simple average of the five.

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This was a film — not investment advice.
Data: FMP & company filings
Aug 21, 2026 · stockexpertai.com · Stock Film