PRSU — Stock Film
STOCK FILMSCENE 1/12PRSU · $48.55
Stock Expert AI presents
PRSU
Pursuit Attractions and Hospitality, Inc
~5 min film100% real numbersplain English
WHAT DOES THIS COMPANY DO?
Pursuit Attractions and Hospitality, Inc. What it actually does.

Own and operate a variety of hospitality destinations across the U.S., Canada, and Iceland. Now — the numbers.

on the stock market since 2004
2,100 employees
$1.3B market value
WHERE DOES THE MONEY COME FROM?
75%Services
ServicesProducts 25%
75% of all revenue comes from a single line: Services.

That much dependence is a risk in itself: if this one line weakens, the whole company feels it directly.

Revenue last year:
$452.4M
The net profit left over:
$22.7M
Out of every $100 in sales, $5 stays as net profit.
THE SLICE THAT TURNS INTO PROFIT: 5%

This is an established company with proven profits.

Cash on hand:
$31.1M
Total debt:
$195.2M
The debt outweighs the cash.

The gap is $164.1M. In times of high interest rates, a gap like that can squeeze a company.

THE PRICE TAG
MARKET VALUE / ANNUAL PROFIT
58.5×

The market pays 58.5× for every dollar this company earns in a year — a price that already assumes things go well.

Against companies in its own sector, it looks cheaper than 32% of them.

Analysts' average target sits 14% above today's price.

What executives did with their own stock over the last 12 months:
16 buy9 sell

Executives buying with their own money is usually read as confidence in the company’s future.

INSIDE THE REPORT CARD

We compared this company with its own sector across five subjects.

A score of 50 means class average.

BUSINESS QUALITY
56
average

Profit indicators sit around the sector average.

FINANCIAL STRENGTH
77
strong

A solid grade overall — yet the debt outweighs the cash. The strength here comes from earnings power.

VALUATION
32
very weak

Clearly below the class average.

GROWTH
60
average

There is growth, but not at top-of-the-class tempo.

PRICE MOMENTUM
85
very strong

The stock has been running stronger than the market lately.

WORTH WATCHING

Valuation: The stock trades at a price that looks expensive next to its earnings; that can cap future returns.

THE FIVE-YEAR JOURNEY
Trading below its recent peak.

The stock trades below its recent peak — about 13% off the top. A pullback, not a collapse.

1
THE BRIGHT SIDE · 1/1
Executives are buying their own stock

Over the last 12 months, company executives reported 16 buys and 9 sells. Management buying with its own money is usually read as a good sign.

1
THE RISKS · 1/2
Sales are shrinking

Over the last 4 years, sales fell about 3% a year on average. Profit is holding up, but a shrinking business is a risk worth watching.

2
THE RISKS · 2/2
A rich price tag

The company’s market value is 59 times its annual profit. Even a small disappointment could hit the price hard.

FINALE · THE GRADE
B+
67 / 100 · MoonshotScore

On our five-subject report card, PRSU sits near the top of the class. A high grade doesn’t mean “guaranteed win” — it means “the evidence looks strong for now.”

The takeaway: PRSU is an established business that has proven its profits for years. The real debate isn’t the quality of the business — it’s whether the price paid for the stock is too high.

What would you like to do next?
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This was a film — not investment advice.
Data: FMP & company filings
Sep 11, 2026 · stockexpertai.com · Stock Film