SOHOO — Stock Film
STOCK FILMSCENE 1/11SOHOO · $3.30
Stock Expert AI presents
SOHOO
Sotherly Hotels Inc
~4 min film100% real numbers0 jargon
WHAT DOES THIS COMPANY DO?
Sotherly Hotels Inc. A quick introduction.

On the stock market since 2017, it operates in the world of real estate. It has 9 employees. Now — the numbers.

on the stock market since 2017
9 employees
$9.8M market value
Revenue last year:
$0
The net profit left over:
$0
Out of every $100 in sales, $1 stays as net profit.
THE SLICE THAT TURNS INTO PROFIT: 1%

This is an established company with proven profits.

WHERE DOES THE MONEY COME FROM?
65%Occupancy
Occupancy 65%Food and Beverage 21%Hotel, Other 14%
65% of all revenue comes from a single line: Occupancy.

That much dependence is a risk in itself: if this one line weakens, the whole company feels it directly.

THE SALES TREND
Sales are growing, year after year.

Average growth of 26% a year over the last 4 years. Red columns mark years that ended in a loss.

$71.5M
2020
$127.6M
2021
$166.1M
2022
$173.8M
2023
$181.9M
2024
Cash on hand:
$0
Total debt:
$0
The debt outweighs the cash.

The gap is $31.5B. In times of high interest rates, a gap like that can squeeze a company.

THE COUNCIL REVIEW
9

angles, checked one by one.

The 2 that stand out are on screen; the rest came back neutral.

The council scores out of 10; report-card grades are out of 100.

WEAK SPOTS
Heavy bets against the stock2/10
Costs eat into the margin4/10
WORTH WATCHING

Bets Against the Stock: The number of investors betting on a fall stands out.

THE FIVE-YEAR JOURNEY
A big climb, then a hard fall.

An investor who bought at the very peak is down 87% today. The business is the same; what changed most is the price — and the expectations — the market pins on it.

1
THE BRIGHT SIDE · 1/3
Sales keep climbing

Over the last 3 years, sales grew about 13% a year on average.

2
THE BRIGHT SIDE · 2/3
Executives are buying their own stock

Over the last 12 months, company executives reported 19 buys and 9 sells. Management buying with its own money is usually read as a good sign.

3
THE BRIGHT SIDE · 3/3
Pays a steady dividend

It pays out $1.97 per share each year — regular cash for whoever holds the stock.

1
THE RISKS · 1/2
Heavy bets against the stock

The weight of investors positioned for a fall can be felt in the market. Council score: 2/10.

2
THE RISKS · 2/2
Costs eat into the margin

Costs swallow the gains that sales growth brings in. Council score: 4/10.

FINALE · THE GRADE
D
0 / 100 · MoonshotScore

On our five-subject report card, SOHOO sits behind the class. A low grade doesn’t mean “doomed” — it means “big claim, small proof.”

The takeaway: SOHOO is an established business that has proven its profits for years. The real debate isn’t the quality of the business — it’s whether the price paid for the stock is too high.

What would you like to do next?
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This was a film — not investment advice.
Data: FMP & company filings
Jul 21, 2026 · stockexpertai.com · Stock Film