SPWH — Stock Film
STOCK FILMSCENE 1/11SPWH · $1.19
Stock Expert AI presents
SPWH
Sportsman's Warehouse Holdings, Inc
~5 min film100% real numbersplain English
WHAT DOES THIS COMPANY DO?
Sportsman's Warehouse Holdings, Inc. What it actually does.

Retailer of outdoor sporting goods. Offers camping products like tents, sleeping bags, and cooking equipment. Now — the numbers.

on the stock market since 2014
4,800 employees
$46.4M market value
Revenue last year:
$1.2B
The loss that same year:
$50.1M
Sales don’t cover the costs; the gap drains from the cash pile every year.

The company closed last year at a loss: costs ran above sales. The picture changes only if spending is reined in.

THE SALES TREND
Sales have been shrinking.

An average decline of 5% a year over the last 4 years — the most striking risk in this picture. Red columns mark years that ended in a loss.

$1.5B
2022
2023
2024
2025
$1.2B
2026
In the vault right now:
$1.7M
DEBT: $426.6M
At this pace, that money lasts less than a year.

Before the clock runs out, either sales must climb sharply or new money must come in. This is the most critical line in the whole picture.

What executives did with their own stock over the last 12 months:
11 buy5 sell

Executives buying with their own money is usually read as confidence in the company’s future.

INSIDE THE REPORT CARD

We compared this company with its own sector across five subjects.

A score of 50 means class average.

BUSINESS QUALITY
49
weak

Clearly below the class average.

FINANCIAL STRENGTH
13
very weak

Clearly below the class average.

VALUATION
67
strong

Clearly above the class average — a step short of the very top.

GROWTH
37
weak

Clearly below the class average.

PRICE MOMENTUM
30
very weak

Clearly below the class average.

WORTH WATCHING

Financial Strength: The cash-and-debt balance is thin; the buffer for hard times is slim.

Price Momentum: The stock has lagged the market in recent months; investor interest is weak right now.

THE FIVE-YEAR JOURNEY
A long and steep decline.

An investor who bought at the very peak is down 93% today. The business is the same; what changed most is the price — and the expectations — the market pins on it.

1
THE BRIGHT SIDE · 1/2
Sales are holding up

The company sells $1.2B a year; the problem isn’t sales — it’s costs running above that number.

2
THE BRIGHT SIDE · 2/2
Executives are buying their own stock

Over the last 12 months, company executives reported 11 buys and 5 sells. Management buying with its own money is usually read as a good sign.

1
THE RISKS · 1/2
The losses continue

A loss of $50.1M against $1.2B in annual sales.

2
THE RISKS · 2/2
The cash has a countdown

At the current pace of spending, the cash lasts less than a year. After that, the company needs to find new money.

FINALE · THE GRADE
C
48 / 100 · MoonshotScore

On our five-subject report card, SPWH sits behind the class. A low grade doesn’t mean “doomed” — it means “big claim, small proof.”

The takeaway: SPWH’s sales are going backwards, and it closed last year at a loss. The road back runs through both.

The total grade weighs these five subjects against the sector — it isn’t a simple average of the five.

What would you like to do next?
Open the stock page →

Not covered, because the filings we hold do not carry it: the revenue breakdown.

This was a film — not investment advice.
Data: FMP & company filings
Sep 12, 2026 · stockexpertai.com · Stock Film