VITL — Stock Film
STOCK FILMSCENE 1/11VITL · $9.74
Stock Expert AI presents
VITL
Vital Farms, Inc
~5 min film100% real numbersplain English
WHAT DOES THIS COMPANY DO?
Vital Farms, Inc. What it actually does.

Provide pasture-raised shell eggs sourced from ethical farming practices. Offer a range of dairy products, including butter and ghee, made from pasture-raised cows. Now — the numbers.

on the stock market since 2020
739 employees
$417.3M market value
WHERE DOES THE MONEY COME FROM?
97%Eggs and Egg Related Products
Eggs and Egg Related ProductsButter and Butter Related Products 3%
97% of all revenue comes from a single line: Eggs and Egg Related Products.

That much dependence is a risk in itself: if this one line weakens, the whole company feels it directly.

Revenue last year:
$759.4M
The net profit left over:
$66.3M
Out of every $100 in sales, $9 stays as net profit.
THE SLICE THAT TURNS INTO PROFIT: 9%

This is an established company with proven profits.

THE SALES TREND
Sales are growing, year after year.

Average growth of 31% a year over the last 4 years. Every year shown ended in profit.

$260.9M
2021
2022
2023
2024
$759.4M
2025
What executives did with their own stock over the last 12 months:
39 buy41 sell

Executive selling isn’t always bad news; people sell for personal reasons too. Still, the thin buying side is worth noting.

INSIDE THE REPORT CARD

We compared this company with its own sector across five subjects.

A score of 50 means class average.

BUSINESS QUALITY
32
very weak

Clearly below the class average.

FINANCIAL STRENGTH
27
very weak

Clearly below the class average.

VALUATION
23
very weak

Clearly below the class average.

GROWTH
85
very strong

Sales are growing strongly for its sector.

PRICE MOMENTUM
13
very weak

Clearly below the class average.

WORTH WATCHING

Price Momentum: The stock has lagged the market in recent months; investor interest is weak right now.

Valuation: The stock trades at a price that looks expensive next to its earnings; that can cap future returns.

THE FIVE-YEAR JOURNEY
A big climb, then a hard fall.

An investor who bought at the very peak is down 81% today. The business is the same; what changed most is the price — and the expectations — the market pins on it.

1
THE BRIGHT SIDE · 1/2
Sales keep climbing

Over the last 4 years, sales grew about 31% a year on average.

2
THE BRIGHT SIDE · 2/2
Strong cash, light debt

There is $113.4M in the vault; even if every debt were paid off, $59.9M would remain.

1
THE RISKS · 1/3
The stock has lost its spark

Buyers haven’t stepped back in yet; the price hasn’t found its footing. Report-card grade: 13/100. For a turnaround signal, the stock first needs to close the gap with the market.

2
THE RISKS · 2/3
The price runs ahead of the earnings

Today’s price already includes part of tomorrow’s optimism. Report-card grade: 23/100.

3
THE RISKS · 3/3
A thin financial cushion

The balance sheet offers little cushion against a rough stretch. Report-card grade: 27/100.

FINALE · THE GRADE
D
33 / 100 · MoonshotScore

On our five-subject report card, VITL sits behind the class. A low grade doesn’t mean “doomed” — it means “big claim, small proof.”

The takeaway: VITL does earn real profits — but on our report card it still sits behind its class. The real debate isn’t the quality of the business — it’s whether the price paid for the stock is too high.

Analysts’ average target sits above today’s price, yet the valuation grade (23/100) says the stock isn’t cheap.

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This was a film — not investment advice.
Data: FMP & company filings
Sep 12, 2026 · stockexpertai.com · Stock Film