ZH — Stock Film
STOCK FILMSCENE 1/11ZH · $3.16
Stock Expert AI presents
ZH
Zhihu Inc
~4 min film100% real numbers0 jargon
WHAT DOES THIS COMPANY DO?
Zhihu Inc. A quick introduction.

On the stock market since 2021, it operates in the world of media and communication. It has 1,154 employees. Now — the numbers.

on the stock market since 2021
1,154 employees
$256.2M market value
Revenue last year:
$0
The loss that same year:
$0
For every $1 it earns, the company spends $1.1.

The company closed last year at a loss: costs ran above sales. The picture changes only if spending is reined in.

WHERE DOES THE MONEY COME FROM?
56%Membership
Membership 56%Advertising 31%Service, Other 13%
56% of all revenue comes from a single line: Membership.

That much dependence is a risk in itself: if this one line weakens, the whole company feels it directly.

THE SALES TREND
Sales are moving sideways.

No real growth (-2% a year). Red columns mark years that ended in a loss.

$2.9B
2021
$3.7B
2022
$4.2B
2023
$3.6B
2024
$2.7B
2025
In the vault right now:
$0
DEBT: $72.0M
At this pace, that money lasts about 22.6 years.

Before the clock runs out, either sales must climb sharply or new money must come in. For now, time is on the company’s side.

Every quarter, analysts set a profit bar.
How many of the last 4 did the company clear?
3 / 4
EXPECTATIONS MET OR BEATEN
3
May 2025
Aug 2025
Nov 2025
Mar 2026
3 TIMES IN THE LAST 4 QUARTERS
It clears the bar, quarter after quarter.
THE FIVE-YEAR JOURNEY
A long and steep decline.

An investor who bought at the very peak is down 96% today. The business is the same; what changed most is the price — and the expectations — the market pins on it.

1
THE BRIGHT SIDE · 1/1
Strong cash, light debt

There is $4.2B in the vault; even if every debt were paid off, $4.2B would remain.

1
THE RISKS · 1/2
The losses continue

A loss of $187.6M against $2.7B in annual sales. And on top of that, sales fell from the year before.

2
THE RISKS · 2/2
The stock has lost its spark

Since the drop from its peak, buyer appetite hasn’t come back.

FINALE · THE GRADE
C
0 / 100 · MoonshotScore

On our five-subject report card, ZH sits in the middle of the class: some subjects shine, others don’t. The grade moves as the numbers move.

The takeaway: ZH has solid sales but closed last year at a loss. The road back to profit runs through spending discipline.

What would you like to do next?
Open the stock page →
This was a film — not investment advice.
Data: FMP & company filings
Jul 21, 2026 · stockexpertai.com · Stock Film