Skip to main content
Skip to main content
GPRO logo

GoPro, Inc. (GPRO)

$0.68 +$0.00 (+0.00%)
MoonshotScore: 44/100 — Watch| MCap: $111.51M| Vol: 2.34M|
Data from FMP · Methodology

For informational purposes only. Not financial advice. Analysis by Sedat Aydin, Founder & Editor-in-Chief | AI-powered analysis. Data sourced from SEC filings and institutional-grade financial providers. Editorially reviewed. Not financial advice.

GoPro, Inc. (GPRO) operates in the Technology sector, last quoted at $0.68 with a $111.51M market capitalization. Rated 44/100 (cautious) on growth potential, financial health, and momentum.

Last analyzed: 2026年2月9日

GoPro, Inc. (GPRO) Technology Profile & Competitive Position

CEONicholas D. Woodman
Employees696
HeadquartersSan Mateo, CA, US
IPO Year2014

GoPro empowers users to capture and share their passions with innovative cameras and accessories, carving a niche in the action sports and content creation markets; however, profitability challenges and intense competition present ongoing headwinds for investors to carefully consider.

Data Provenance | Financial Data Quantitative Analysis NASDAQ Analysis: 2026年2月9日

GPRO的投资论点是什么?

Investing in GoPro presents a mixed bag of opportunities and challenges. The company's strong brand recognition and loyal customer base provide a solid foundation for future growth. Key value drivers include the continued innovation of its HERO series cameras and the expansion of its subscription services, such as GoPro Plus. However, GoPro's financial performance has been inconsistent, with negative profit margins (-18.7%) raising concerns about its long-term profitability. Upcoming catalysts include the launch of new camera models and the potential for increased adoption of its subscription services. The company's high beta (1.75) indicates that the stock is more volatile than the market, making it a higher-risk investment.

Based on FMP financials and quantitative analysis

GPRO Key Highlights

  • Market capitalization of $0.16 billion reflects the company's current valuation in the market.
  • Negative P/E ratio of -1.31 indicates that the company is currently not profitable.
  • Profit margin of -18.7% highlights the challenges in achieving profitability.
  • Gross margin of 34.5% demonstrates the company's ability to generate revenue after accounting for the cost of goods sold.
  • Beta of 1.75 suggests higher volatility compared to the overall market.

Who Are GPRO's Competitors?

GPRO的核心优势是什么?

  • Strong brand recognition and reputation
  • Loyal customer base and community
  • Innovative camera technology
  • Comprehensive ecosystem of accessories and software

GPRO的劣势是什么?

  • Inconsistent financial performance
  • Negative profit margins
  • High beta and stock volatility
  • Intense competition from smartphone cameras

什么因素可能推动GPRO股价上涨?

  • Launch of new HERO series cameras with improved features and capabilities.
  • Expansion of subscription services and increased adoption of GoPro Plus.
  • Strategic partnerships with companies in the action sports and content creation industries.

GPRO的主要风险是什么?

  • Intense competition from smartphone cameras and other action camera manufacturers.
  • Economic downturns and reduced consumer spending on discretionary items.
  • Changes in consumer preferences and trends in the action camera market.
  • Inconsistent financial performance and challenges in achieving profitability.

GPRO有哪些增长机遇?

  • Expansion of Subscription Services: GoPro's subscription services, such as GoPro Plus, offer recurring revenue streams and enhance customer loyalty. By offering cloud storage, automatic backups, and exclusive discounts, GoPro can attract and retain subscribers. The market for cloud-based storage and content management is growing rapidly, presenting a significant opportunity for GoPro to expand its subscription base. Timeline: Ongoing.
  • New Product Innovation: GoPro's continued innovation in camera technology is crucial for maintaining its competitive edge. The launch of new HERO series cameras with improved image quality, features, and durability can attract new customers and drive upgrades from existing users. The action camera market is constantly evolving, and GoPro must stay ahead of the curve to remain relevant. Timeline: Ongoing.
  • Strategic Partnerships: Collaborating with other companies in the action sports, travel, and content creation industries can expand GoPro's reach and market penetration. Partnerships with influencers, athletes, and brands can create new marketing opportunities and drive sales. The market for strategic partnerships is vast, and GoPro can leverage its brand recognition to forge mutually beneficial relationships. Timeline: Ongoing.
  • Geographic Expansion: Expanding into new geographic markets, particularly in developing countries, can unlock significant growth potential. As disposable incomes rise and access to technology improves, demand for action cameras is likely to increase in these regions. GoPro can tailor its products and marketing efforts to meet the specific needs of these markets. Timeline: Ongoing.
  • Enhancing Software and AI Capabilities: Integrating advanced software and artificial intelligence (AI) features into its cameras and apps can enhance the user experience and differentiate GoPro from its competitors. AI-powered features such as automatic video editing, object recognition, and voice control can make it easier for users to capture and share their content. Timeline: Ongoing.

GPRO有哪些机遇?

  • Expansion of subscription services
  • New product innovation
  • Strategic partnerships
  • Geographic expansion

GPRO面临哪些威胁?

  • Technological advancements in smartphone cameras
  • Increased competition from other action camera manufacturers
  • Economic downturns and reduced consumer spending
  • Changes in consumer preferences and trends

GPRO的竞争优势是什么?

  • Strong brand recognition and reputation in the action camera market.
  • Loyal customer base and community of users.
  • Proprietary technology and intellectual property related to camera design and software.
  • Comprehensive ecosystem of accessories and software that enhances the user experience.

GPRO是做什么的?

Founded in 2002 by Nicholas Woodman, GoPro, Inc. emerged from a passion for capturing action sports. Woodman, an avid surfer, sought a better way to film himself and his friends catching waves, leading to the creation of the first GoPro camera. Initially, GoPro focused on wrist-mounted 35mm film cameras before transitioning to digital cameras and eventually becoming the dominant player in the action camera market. The company's evolution has been marked by continuous innovation, with each new HERO series camera pushing the boundaries of image quality, durability, and ease of use. GoPro's product ecosystem includes a range of accessories, such as mounts, housings, and batteries, designed to enhance the user experience and expand the camera's versatility. GoPro's products are sold globally through a network of retailers, distributors, and its own online store. Despite its strong brand recognition and loyal customer base, GoPro faces intense competition from smartphone cameras and other action camera manufacturers. The company is headquartered in San Mateo, California, and employs approximately 696 people.

GPRO提供哪些产品和服务?

  • Manufactures and sells action cameras.
  • Offers a range of camera accessories, including mounts, housings, and batteries.
  • Provides cloud storage and subscription services through GoPro Plus.
  • Develops and maintains the GoPro App for mobile devices.
  • Sells its products through retailers, distributors, and its own online store.
  • Focuses on capturing and sharing immersive content for adventure enthusiasts and content creators.

GPRO如何赚钱?

  • Sells cameras and accessories to generate revenue.
  • Offers subscription services for recurring revenue.
  • Partners with retailers and distributors to expand its reach.
  • Utilizes its online store for direct-to-consumer sales.

GPRO在哪个行业运营?

GoPro operates in the consumer electronics industry, specifically within the action camera segment. The market is characterized by rapid technological advancements, intense competition, and evolving consumer preferences. While the action camera market has experienced significant growth in recent years, it also faces challenges from smartphone cameras, which offer increasing image quality and convenience. GoPro's success depends on its ability to differentiate itself through superior image quality, durability, and a comprehensive ecosystem of accessories and software. Competitors include companies like ALTS, FRGE, III, OCFT, and PDYN, as well as larger consumer electronics manufacturers.

GPRO的主要客户是谁?

  • Adventure enthusiasts who capture and share their experiences.
  • Content creators who produce videos and photos for various platforms.
  • Athletes and sports professionals who use GoPro cameras for training and competition.
  • Travelers who document their journeys and adventures.
AI Confidence: 71% Updated: 2026年2月9日

GPRO 财务数据

GPRO 最新新闻

GPRO 分析师共识

Consensus Rating

Aggregated Buy/Hold/Sell recommendations from Benzinga, Yahoo Finance, and Finnhub for GPRO.

Price Targets

Wall Street price target analysis for GPRO.

GPRO MoonshotScore

44/100

评分含义

The MoonshotScore rates GPRO's growth potential on a scale of 0-100 across multiple factors including innovation, market disruption, financial health, and momentum.

Common Questions About GPRO

What are the key factors to evaluate for GPRO?

GoPro, Inc. (GPRO) currently holds an AI score of 44/100, indicating low score. Key strength: Strong brand recognition and reputation. Primary risk to monitor: Intense competition from smartphone cameras and other action camera manufacturers. This is not financial advice.

How frequently does GPRO data refresh on this page?

GPRO prices update in real time during U.S. market hours (9:30 AM-4:00 PM ET, weekdays). Fundamentals refresh after quarterly or annual filings. Analyst ratings and AI insights update daily. News is aggregated continuously from financial sources.

What has driven GPRO's recent stock price performance?

Recent price movement in GoPro, Inc. (GPRO) can be influenced by earnings results, analyst revisions, sector rotation, and broader market sentiment. Notable catalyst: Strong brand recognition and reputation. Check the News and Technical Analysis tabs for the latest drivers. Past performance does not predict future results.

Should investors consider GPRO overvalued or undervalued right now?

Determining whether GoPro, Inc. (GPRO) is overvalued or undervalued requires examining multiple metrics. Compare valuation ratios (P/E, P/S, EV/EBITDA) against sector peers for a comprehensive view.

What research should beginners do before buying GPRO?

Before investing in GoPro, Inc. (GPRO), research these four areas: (1) the company's revenue model and competitive position (see Company Overview), (2) financial health through revenue growth, margins, and cash flow (see MoonshotScore), (3) what Wall Street analysts recommend and their price targets (see Analyst tab), and (4) specific risk factors that could impact the stock (see Risk Factors section).

Why might investors consider adding GPRO to a portfolio?

Potential reasons to consider GoPro, Inc. (GPRO) depend on individual investment goals and risk tolerance. A key strength identified by analysis: Strong brand recognition and reputation. Additionally: Loyal customer base and community. Always weigh potential rewards against risks and diversify across holdings. This is not financial advice.

Can I buy fractional shares of GPRO?

Yes, most major brokerages offer fractional shares of GoPro, Inc. (GPRO) with no minimum purchase requirement. This means you can invest any dollar amount regardless of the share price. Check your brokerage platform for specific terms, fees, and fractional share availability.

How can I track GPRO's earnings and financial reports?

GoPro, Inc. (GPRO) reports quarterly earnings approximately 4-6 weeks after each fiscal quarter ends. You can track earnings dates, revenue and EPS estimates, and actual results on this page's Financials tab. Earnings surprises (beats or misses) often cause significant short-term price moves. Setting up alerts through your brokerage for GPRO earnings announcements is recommended.

Disclaimer: This content is for informational purposes only and does not constitute investment advice. Always do your own research and consult a financial advisor.

Official Resources

Price as of Analysis updated AI Score refreshed daily
Data Sources & Methodology
Market data powered by Financial Modeling Prep & Yahoo Finance. AI analysis by Stock Expert AI proprietary algorithms. Technical indicators via industry-standard calculations. Last updated: .

Data provided for informational purposes only.

Analysis Notes
  • Stock data pending update.
  • Financial data based on the most recent available information.
Data Sources

热门股票