Hasbro, Inc. (HAS)
For informational purposes only. Not financial advice. Analysis by Sedat Aydin, Founder & Editor-in-Chief | AI-powered analysis. Data sourced from SEC filings and institutional-grade financial providers. Editorially reviewed. Not financial advice.
Trading at $91.16, Hasbro, Inc. (HAS) is a Consumer Cyclical company valued at 13B. The stock scores 57/100, a moderate rating based on 9 quantitative KPIs.
Last analyzed: 2026年2月8日HAS stock analysis for 2026: Analysts have set a consensus price target of $109.38 for Hasbro, Inc., suggesting 20.0% upside from the current price of $91.16. The AI MoonshotScore is 57/100, indicating a neutral outlook. Key factors: analyst coverage, AI-driven quantitative scoring.
Hasbro, Inc. (HAS) Consumer Business Overview
Hasbro, a global leader in play and entertainment, offers a diverse portfolio of iconic brands and innovative gaming experiences, leveraging its strong intellectual property and expanding digital presence to drive long-term growth and shareholder value in the dynamic leisure market.
HAS的投资论点是什么?
Hasbro presents a notable research candidate due to its strong brand portfolio, diversified revenue streams, and growth potential in digital gaming and entertainment. The company's Wizards of the Coast segment, driven by the continued popularity of Magic: The Gathering, offers significant growth prospects. Furthermore, Hasbro's Entertainment segment is expanding its content production capabilities, creating opportunities to monetize its intellectual property across multiple platforms. With a dividend yield of 2.98% and a beta of 0.55, Hasbro offers a combination of income and relative stability. Key value drivers include successful product innovation, effective brand management, and strategic investments in digital gaming and entertainment. Investors may want to evaluate Hasbro for its long-term growth potential and ability to generate shareholder value.
Based on FMP financials and quantitative analysis
HAS Key Highlights
- Gross Margin of 68.1% indicates strong pricing power and efficient cost management.
- Dividend Yield of 2.98% provides an attractive income stream for investors.
- Beta of 0.55 suggests lower volatility compared to the overall market.
- Operates through three segments: Consumer Products, Wizards of the Coast and Digital Gaming, and Entertainment, providing diversification.
- Sells products through retailers, distributors, e-commerce platforms like Hasbro PULSE, and direct-to-consumer channels, offering broad market access.
Who Are HAS's Competitors?
HAS的核心优势是什么?
- Strong brand recognition and loyalty.
- Diversified product portfolio across multiple segments.
- Global distribution network and established retail relationships.
- Growing digital gaming and entertainment presence.
HAS的劣势是什么?
- Dependence on licensed properties.
- Negative Profit Margin of -12.8%.
- Exposure to economic cycles and consumer spending patterns.
- Competition from other toy manufacturers and entertainment companies.
什么因素可能推动HAS股价上涨?
- Continued growth in digital gaming and esports, driven by the popularity of Magic: The Gathering and other digital titles.
- Expansion of the Entertainment segment through new film, television, and digital content releases.
- Launch of new toy and game products, leveraging key brand franchises.
- Strategic partnerships and acquisitions to expand product portfolio and market reach.
- Continued growth in direct-to-consumer sales through Hasbro PULSE and other online channels.
HAS的主要风险是什么?
- Economic downturns and reduced consumer spending on discretionary items.
- Changing consumer preferences and the increasing popularity of digital entertainment.
- Dependence on licensed properties and the risk of losing key licenses.
- Competition from other toy manufacturers, game developers, and entertainment companies.
- Intellectual property infringement and counterfeiting of Hasbro's products.
HAS有哪些增长机遇?
- Expansion of Digital Gaming: Hasbro's Wizards of the Coast segment is well-positioned to capitalize on the growing popularity of digital gaming. The company can expand its digital offerings through new game releases, partnerships, and esports initiatives. The global gaming market is projected to reach $200 billion by 2025, offering significant growth potential for Hasbro. Timeline: Ongoing.
- Growth in Entertainment Segment: Hasbro's Entertainment segment has the opportunity to leverage its intellectual property to create compelling content for film, television, and digital platforms. By expanding its production capabilities and distribution network, Hasbro can generate new revenue streams and enhance its brand awareness. The global entertainment market is estimated to be worth over $2 trillion, providing a large addressable market for Hasbro. Timeline: Ongoing.
- Direct-to-Consumer (DTC) Expansion: Hasbro can further expand its DTC channels through its Hasbro PULSE e-commerce website and other online platforms. By strengthening its DTC capabilities, Hasbro can improve its customer relationships, gather valuable data, and increase its profit margins. The e-commerce market is experiencing rapid growth, offering significant opportunities for Hasbro to expand its online presence. Timeline: Ongoing.
- International Expansion: Hasbro has the opportunity to expand its presence in international markets, particularly in emerging economies. By tailoring its products and marketing strategies to local preferences, Hasbro can tap into new customer segments and drive revenue growth. The global toy market is expected to grow in the coming years, driven by increasing disposable incomes and urbanization in developing countries. Timeline: Ongoing.
- Strategic Partnerships and Acquisitions: Hasbro can pursue strategic partnerships and acquisitions to expand its product portfolio, enter new markets, and enhance its technological capabilities. By collaborating with other companies, Hasbro can leverage complementary strengths and accelerate its growth initiatives. The company can also acquire smaller companies with innovative technologies or products to enhance its competitive position. Timeline: Ongoing.
HAS有哪些机遇?
- Expansion in digital gaming and esports.
- Growth in emerging markets.
- Strategic partnerships and acquisitions.
- Development of new entertainment content and platforms.
HAS面临哪些威胁?
- Changing consumer preferences and technological advancements.
- Economic downturns and reduced consumer spending.
- Competition from lower-priced alternatives.
- Intellectual property infringement and counterfeiting.
HAS的竞争优势是什么?
- Strong brand portfolio with iconic brands such as Transformers, My Little Pony, and Monopoly.
- Extensive intellectual property rights and licensing agreements.
- Global distribution network and established relationships with retailers.
- Diversified revenue streams across multiple segments and product categories.
HAS是做什么的?
Founded in 1923 in Pawtucket, Rhode Island, Hasbro, Inc. has evolved from a textile remnant business into a global play and entertainment powerhouse. The company operates through three primary segments: Consumer Products, Wizards of the Coast and Digital Gaming, and Entertainment. The Consumer Products segment is responsible for the sourcing, marketing, and sale of toy and game products, including action figures, dolls, games, and licensed products. Hasbro promotes its brands through out-licensing agreements, extending its reach into apparel, publishing, and home goods. The Wizards of the Coast and Digital Gaming segment focuses on trading card games like Magic: The Gathering and digital game experiences. This segment leverages Hasbro's intellectual property to create engaging gaming content. The Entertainment segment develops, acquires, produces, and distributes entertainment content across film, television, and digital platforms. Hasbro sells its products through a variety of channels, including retailers, distributors, e-commerce platforms like Hasbro PULSE, and direct-to-consumer channels. With a portfolio of iconic brands and a commitment to innovation, Hasbro is positioned to capitalize on the evolving trends in the play and entertainment industry. Hasbro's competitive advantage lies in its diverse brand portfolio, global distribution network, and ability to adapt to changing consumer preferences.
HAS提供哪些产品和服务?
- Develop, market, and sell toy and game products.
- Promote brands through out-licensing of trademarks and intellectual property.
- Create trading card, role-playing, and digital game experiences.
- Develop, acquire, produce, and distribute entertainment content.
- Operate the Hasbro PULSE e-commerce website for direct-to-consumer sales.
- Offer licensed products such as apparel, publishing products, and home goods.
HAS如何赚钱?
- Sells toy and game products to retailers, distributors, and wholesalers.
- Generates revenue through out-licensing agreements for its brands and intellectual property.
- Monetizes digital game experiences through sales and in-app purchases.
- Distributes entertainment content through film, television, and digital platforms.
HAS在哪个行业运营?
Hasbro operates in the competitive leisure industry, which is characterized by evolving consumer preferences and technological advancements. The market is driven by factors such as disposable income, demographic trends, and the increasing popularity of digital gaming and entertainment. Hasbro competes with companies like CART, CCK, GME, MBLY, and NCLH, as well as other toy manufacturers, game developers, and entertainment companies. The industry is experiencing growth in digital gaming and e-commerce channels, requiring companies to adapt their strategies to capitalize on these trends. Hasbro's diversified portfolio and focus on innovation position it to compete effectively in this dynamic environment.
HAS的主要客户是谁?
- Retailers such as Walmart and Target.
- Distributors and wholesalers.
- E-commerce retailers like Amazon.
- Consumers through Hasbro PULSE and other online channels.
HAS 财务数据
HAS 最新新闻
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HAS 分析师共识
Consensus Rating
Aggregated Buy/Hold/Sell recommendations from Benzinga, Yahoo Finance, and Finnhub for HAS.
Price Targets
Consensus target: $109.38
HAS MoonshotScore
评分含义
The MoonshotScore rates HAS's growth potential on a scale of 0-100 across multiple factors including innovation, market disruption, financial health, and momentum.
HAS的竞争对手是谁?
最新新闻
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Common Questions About HAS
What are the key factors to evaluate for HAS?
Hasbro, Inc. (HAS) currently holds an AI score of 57/100, indicating moderate score. Analysts target $109.38 (+20% from $91.16). Key strength: Strong brand recognition and loyalty. Primary risk to monitor: Economic downturns and reduced consumer spending on discretionary items. This is not financial advice.
How frequently does HAS data refresh on this page?
HAS prices update in real time during U.S. market hours (9:30 AM-4:00 PM ET, weekdays). Fundamentals refresh after quarterly or annual filings. Analyst ratings and AI insights update daily. News is aggregated continuously from financial sources.
What has driven HAS's recent stock price performance?
Recent price movement in Hasbro, Inc. (HAS) can be influenced by earnings results, analyst revisions, sector rotation, and broader market sentiment. The current analyst target of $109.38 implies 20% upside from here. Notable catalyst: Strong brand recognition and loyalty. Check the News and Technical Analysis tabs for the latest drivers. Past performance does not predict future results.
Should investors consider HAS overvalued or undervalued right now?
Determining whether Hasbro, Inc. (HAS) is overvalued or undervalued requires examining multiple metrics. Analysts target $109.38 (+20% from current price), suggesting analysts see upside potential. Compare valuation ratios (P/E, P/S, EV/EBITDA) against sector peers for a comprehensive view.
What research should beginners do before buying HAS?
Before investing in Hasbro, Inc. (HAS), research these four areas: (1) the company's revenue model and competitive position (see Company Overview), (2) financial health through revenue growth, margins, and cash flow (see MoonshotScore), (3) what Wall Street analysts recommend and their price targets (see Analyst tab), and (4) specific risk factors that could impact the stock (see Risk Factors section).
Why might investors consider adding HAS to a portfolio?
Potential reasons to consider Hasbro, Inc. (HAS) depend on individual investment goals and risk tolerance. A key strength identified by analysis: Strong brand recognition and loyalty. Additionally: Diversified product portfolio across multiple segments. Always weigh potential rewards against risks and diversify across holdings. This is not financial advice.
Can I buy fractional shares of HAS?
Yes, most major brokerages offer fractional shares of Hasbro, Inc. (HAS) with no minimum purchase requirement. This means you can invest any dollar amount regardless of the share price. Check your brokerage platform for specific terms, fees, and fractional share availability.
How can I track HAS's earnings and financial reports?
Hasbro, Inc. (HAS) reports quarterly earnings approximately 4-6 weeks after each fiscal quarter ends. You can track earnings dates, revenue and EPS estimates, and actual results on this page's Financials tab. Earnings surprises (beats or misses) often cause significant short-term price moves. Setting up alerts through your brokerage for HAS earnings announcements is recommended.
Disclaimer: This content is for informational purposes only and does not constitute investment advice. Always do your own research and consult a financial advisor.
Official Resources
Data provided for informational purposes only.
- Stock data pending update.