Provides fresh-cut flowers and floral arrangements for various occasions. Offers gourmet foods and gift baskets, including cookies, chocolates, and candies. Now — the numbers.
That much dependence is a risk in itself: if this one line weakens, the whole company feels it directly.
The company closed last year at a loss: costs ran above sales. The picture changes only if spending is reined in.
An average decline of 9% a year over the last 4 years — the most striking risk in this picture. Red columns mark years that ended in a loss.
Before the clock runs out, either sales must climb sharply or new money must come in. This is the most critical line in the whole picture.
This company is not turning a profit, so the market is pricing its sales instead: 0.1× for every dollar of annual revenue.
Against companies in its own sector, it looks cheaper than 36% of them.
Analysts' average target sits 215% above today's price.
An investor who bought at the very peak is down 91% today. The business is the same; what changed most is the price — and the expectations — the market pins on it.
Our checks did not surface a specific strength to highlight here.
A loss of $134.8M against $1.5B in annual sales. And on top of that, sales fell from the year before.
At the current pace of spending, the cash lasts less than a year. After that, the company needs to find new money.
On our five-subject report card, FLWS sits behind the class. A low grade doesn’t mean “doomed” — it means “big claim, small proof.”
The takeaway: FLWS’s sales are going backwards, and it closed last year at a loss. The road back runs through both.
The total grade weighs these five subjects against the sector — it isn’t a simple average of the five.
Analysts’ average target sits above today’s price, yet the valuation grade (36/100) says the stock isn’t cheap.