NWL — Stock Film
STOCK FILMSCENE 1/11NWL · $5.13
Stock Expert AI presents
NWL
Newell Brands Inc
~4 min film100% real numbers0 jargon
WHAT DOES THIS COMPANY DO?
Newell Brands Inc. A quick introduction.

On the stock market since 1980, it operates in the everyday-essentials business. It has 21,900 employees. Now — the numbers.

on the stock market since 1980
22K employees
$2.2B market value
Revenue last year:
$0
The loss that same year:
$0
Sales don’t cover the costs; the gap drains from the cash pile every year.

The company closed last year at a loss: costs ran above sales. The picture changes only if spending is reined in.

WHERE DOES THE MONEY COME FROM?
52%Home and Commercial
Home and Commercial 52%Learning and Development 37%Outdoor and Recreation 10%
52% of all revenue comes from a single line: Home and Commercial.

The biggest line carries real weight, but it doesn’t decide everything on its own.

THE SALES TREND
Sales have been shrinking.

An average decline of 9% a year over the last 4 years — the most striking risk in this picture. Red columns mark years that ended in a loss.

$11B
2021
$9.5B
2022
$8.1B
2023
$7.6B
2024
$7.2B
2025
In the vault right now:
$0
DEBT: $5.7B
At this pace, that money lasts less than a year.

Before the clock runs out, either sales must climb sharply or new money must come in. This is the most critical line in the whole picture.

INSIDE THE REPORT CARD

We compared this company with its own sector across five subjects.

A score of 50 means class average.

BUSINESS QUALITY
39
weak

Clearly below the class average.

FINANCIAL STRENGTH
3
very weak

Clearly below the class average.

VALUATION
34
very weak

Clearly below the class average.

GROWTH
31
very weak

Clearly below the class average.

PRICE MOMENTUM
74
strong

Clearly above the class average — a step short of the very top.

WORTH WATCHING

Financial Strength: The cash-and-debt balance is thin; the buffer for hard times is slim.

Growth: Sales growth trails the sector average.

THE FIVE-YEAR JOURNEY
A long and steep decline.

An investor who bought at the very peak is down 80% today. The business is the same; what changed most is the price — and the expectations — the market pins on it.

1
THE BRIGHT SIDE · 1/2
Delivers on expectations

It met or beat analyst expectations in 7 of the last 8 quarters — consistency is a promise kept.

2
THE BRIGHT SIDE · 2/2
Pays a steady dividend

It pays out $0.28 per share each year — regular cash for whoever holds the stock.

1
THE RISKS · 1/2
The losses continue

A loss of $285M against $7.2B in annual sales. And on top of that, sales fell from the year before.

2
THE RISKS · 2/2
The cash has a countdown

At the current pace of spending, the cash lasts less than a year. After that, the company needs to find new money.

FINALE · THE GRADE
F
0 / 100 · MoonshotScore

On our five-subject report card, NWL sits behind the class. A low grade doesn’t mean “doomed” — it means “big claim, small proof.”

The takeaway: NWL has solid sales but closed last year at a loss. The road back to profit runs through spending discipline.

The total grade weighs these five subjects against the sector — it isn’t a simple average of the five.

What would you like to do next?
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This was a film — not investment advice.
Data: FMP & company filings
Jul 21, 2026 · stockexpertai.com · Stock Film