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FB Financial Corporation (FBK)

For informational purposes only. Not financial advice. Analysis by Sedat Aydin, Founder & Editor-in-Chief | AI-powered analysis. Data sourced from SEC filings and institutional-grade financial providers. Editorially reviewed. Not financial advice.

FB Financial Corporation (FBK) trades at $51.94 with AI Score 52/100 (Hold). FB Financial Corporation, through its FirstBank subsidiary, provides a comprehensive suite of banking and mortgage services. Market cap: 3B, Sector: Financial services.

Last analyzed: Feb 9, 2026
FB Financial Corporation, through its FirstBank subsidiary, provides a comprehensive suite of banking and mortgage services. Operating primarily in the Southeastern United States, FBK focuses on serving businesses, professionals, and individuals with a community banking approach.
52/100 AI Score Target $65.00 (+25.1%) MCap 3B Vol 257K

FB Financial Corporation (FBK) Financial Services Profile

CEOChristopher T. Holmes
Employees1490
HeadquartersNashville, TN, US
IPO Year2016

FB Financial Corporation (FBK) offers a notable research candidate with its strong Southeastern regional presence, diversified banking and mortgage services, and a focus on community banking, positioning it for sustained growth and profitability in a consolidating market with a dividend yield of 1.23%.

Data Provenance | Financial Data Quantitative Analysis NASDAQ Analysis: Feb 9, 2026

Investment Thesis

FB Financial Corporation presents a notable research candidate due to its strong regional presence in the growing Southeastern market, diversified revenue streams from both banking and mortgage operations, and a focus on community banking. With a market capitalization of $3.29 billion and a profit margin of 14.0%, FBK demonstrates financial stability. The company's expansion strategy, coupled with its investment in digital banking services, positions it for future growth. The current P/E ratio of 26.67 suggests a reasonable valuation, while the dividend yield of 1.23% offers income potential. Key catalysts include continued expansion in attractive markets and leveraging technology to enhance customer experience and operational efficiency. Investors may want to evaluate FBK for its long-term growth potential and stable financial performance.

Based on FMP financials and quantitative analysis

Key Highlights

  • Market capitalization of $3.29 billion reflects investor confidence in FB Financial's market position and growth prospects.
  • Profit margin of 14.0% indicates efficient operations and profitability within the competitive banking sector.
  • Gross margin of 58.9% showcases the company's ability to generate revenue efficiently from its banking and mortgage services.
  • Beta of 0.98 suggests lower volatility compared to the overall market, making it a relatively stable investment.
  • Dividend yield of 1.23% provides a steady income stream for investors, enhancing the attractiveness of the stock.

Competitors & Peers

Strengths

  • Strong regional presence in a growing market.
  • Diversified banking and mortgage services.
  • Established brand reputation.
  • Experienced management team.

Weaknesses

  • Reliance on regional economy.
  • Exposure to interest rate fluctuations.
  • Competition from larger national banks.
  • Limited international presence.

Catalysts

  • Ongoing: Continued expansion within the Southeastern United States, driving revenue growth and market share.
  • Ongoing: Enhancement of digital banking platform to attract and retain tech-savvy customers.
  • Upcoming: Potential strategic acquisitions of smaller banks to expand footprint and service offerings.
  • Ongoing: Increase in mortgage origination volume through targeted marketing efforts.
  • Ongoing: Cross-selling opportunities to leverage existing customer base and drive revenue growth.

Risks

  • Potential: Economic downturn in the Southeastern United States could negatively impact loan demand and credit quality.
  • Ongoing: Increased regulatory scrutiny could increase compliance costs and limit growth opportunities.
  • Potential: Rising interest rates could negatively impact mortgage origination volume and net interest margin.
  • Ongoing: Cybersecurity threats could compromise customer data and disrupt operations.
  • Potential: Increased competition from larger national banks could erode market share.

Growth Opportunities

  • Expansion within the Southeastern United States: FB Financial can capitalize on the growing population and economic activity in the Southeast by opening new branches and expanding its service offerings. The region's attractive demographics and business-friendly environment provide a strong foundation for growth. This expansion can increase market share and drive revenue growth over the next 3-5 years. The market size for banking services in the Southeast is estimated to be over $100 billion.
  • Enhancement of Digital Banking Platform: Investing in and improving its online and mobile banking platforms will attract and retain tech-savvy customers. The increasing adoption of digital banking services provides an opportunity to enhance customer experience, reduce operational costs, and expand its reach beyond its physical branch network. This initiative can drive customer acquisition and increase transaction volumes over the next 2-3 years. The digital banking market is projected to reach $9 trillion by 2027.
  • Strategic Acquisitions: FB Financial can pursue strategic acquisitions of smaller banks and financial institutions in adjacent markets to expand its footprint and service offerings. This inorganic growth strategy can accelerate market entry and increase economies of scale. Identifying and integrating suitable acquisition targets can drive revenue synergies and cost efficiencies over the next 3-5 years. The M&A activity in the regional banking sector is expected to remain robust.
  • Increase Mortgage Origination Volume: By leveraging its existing branch network and internet delivery channel, FB Financial can increase its mortgage origination volume. The company can target first-time homebuyers and existing homeowners looking to refinance their mortgages. This initiative can drive revenue growth and increase cross-selling opportunities. The mortgage origination market is projected to reach $3 trillion in 2026.
  • Cross-Selling Opportunities: FB Financial can leverage its existing customer base to cross-sell additional products and services, such as trust, insurance, and investment services. By offering a comprehensive suite of financial solutions, the company can increase customer loyalty and drive revenue growth. This initiative can improve customer lifetime value and increase fee income over the next 1-2 years. The market for wealth management services is expected to grow at a rate of 7% annually.

Opportunities

  • Expansion into new markets within the Southeast.
  • Strategic acquisitions of smaller banks.
  • Increased adoption of digital banking services.
  • Growth in mortgage origination volume.

Threats

  • Economic downturn in the Southeast.
  • Increased regulatory scrutiny.
  • Rising interest rates.
  • Cybersecurity threats.

Competitive Advantages

  • Strong regional presence in the Southeastern United States.
  • Established brand reputation and customer loyalty.
  • Diversified revenue streams from banking and mortgage operations.
  • Extensive branch network throughout Tennessee, North Alabama, Southern Kentucky, and North Georgia.

About FBK

Founded in 1906 and headquartered in Nashville, Tennessee, FB Financial Corporation operates as the bank holding company for FirstBank, a leading regional bank in the Southeastern United States. Originally known as First South Bancorp, Inc., the company rebranded in 2016 to reflect its expanding footprint and evolving business model. FirstBank provides a comprehensive suite of commercial and consumer banking services, catering to businesses, professionals, and individuals. The bank's offerings include checking, demand, money market, and savings accounts, as well as a wide array of lending products and services. These encompass commercial real estate, residential mortgages, multi-family residential, commercial and industrial, construction, land acquisition, and consumer loans. FB Financial also provides mortgage banking services through its branch network, an internet delivery channel, and offers trust, insurance, and investment services, along with online and mobile banking options. As of December 31, 2021, FB Financial operated 82 full-service and 9 limited-service bank branches across Tennessee, North Alabama, Southern Kentucky, and North Georgia, along with 23 mortgage offices throughout the Southeast, solidifying its position as a key regional player in the banking sector.

What They Do

  • Provides checking and savings accounts.
  • Offers commercial and residential real estate loans.
  • Provides consumer loans such as car and boat loans.
  • Offers mortgage origination services.
  • Provides online and mobile banking services.
  • Offers trust, insurance, and investment services.
  • Provides land acquisition and development loans.

Business Model

  • Generates revenue from interest income on loans.
  • Earns fees from mortgage origination services.
  • Collects service charges on deposit accounts.
  • Generates revenue from trust, insurance, and investment services.

Industry Context

FB Financial Corporation operates within the regional banking sector, a segment characterized by increasing consolidation and technological disruption. The industry is influenced by macroeconomic factors such as interest rates, economic growth, and regulatory changes. Competition comes from both larger national banks and smaller community banks. FB Financial differentiates itself through its strong regional focus in the Southeast, a high-growth area, and its diversified service offerings. The regional banking sector is expected to see continued growth, driven by increasing demand for loans and financial services from small and medium-sized businesses. Competitors include institutions like CATY (Cathay General Bancorp) and BKU (BankUnited).

Key Customers

  • Businesses of all sizes.
  • Professionals such as doctors and lawyers.
  • Individual consumers.
  • Real estate developers.
AI Confidence: 73% Updated: Feb 9, 2026

Financials

Chart & Info

FB Financial Corporation (FBK) stock price: $51.94 (+0.41, +0.80%)

Latest News

Analyst Consensus

Consensus Rating

Aggregated Buy/Hold/Sell recommendations from Benzinga, Yahoo Finance, and Finnhub for FBK.

Price Targets

Consensus target: $65.00

MoonshotScore

52/100

What does this score mean?

The MoonshotScore rates FBK's growth potential on a scale of 0-100 across multiple factors including innovation, market disruption, financial health, and momentum.

Latest FB Financial Corporation Analysis

What Investors Ask About FB Financial Corporation (FBK)

What does FB Financial Corporation do?

FB Financial Corporation operates as a bank holding company for FirstBank, providing a comprehensive suite of banking and mortgage services to businesses, professionals, and individuals. The company operates through its Banking and Mortgage segments, offering a variety of deposit and lending products, including checking, savings, and money market accounts, as well as commercial and residential real estate loans. Additionally, FB Financial provides mortgage banking services, trust, insurance, and investment services, and online and mobile banking options, primarily serving the Southeastern United States.

Is FBK stock worth researching?

FBK stock presents a mixed investment profile. The company's strong regional presence in the growing Southeastern market and diversified revenue streams are positives. However, the P/E ratio of 26.67 suggests a relatively high valuation. Investors may want to evaluate the company's growth potential, driven by expansion and digital initiatives, against potential risks like economic downturns and rising interest rates. A thorough analysis of FBK's financial performance and industry trends is crucial before making an investment decision.

What are the main risks for FBK?

FB Financial Corporation faces several key risks. An economic downturn in the Southeastern United States could negatively impact loan demand and credit quality. Increased regulatory scrutiny could increase compliance costs and limit growth opportunities. Rising interest rates could negatively impact mortgage origination volume and net interest margin. Cybersecurity threats pose a risk to customer data and operations. Increased competition from larger national banks could erode market share, impacting profitability and growth.

What are the key factors to evaluate for FBK?

FB Financial Corporation (FBK) currently holds an AI score of 52/100, indicating moderate score. The stock trades at a P/E of 22.5x, near the S&P 500 average (~20-25x). Analysts target $65.00 (+25% from $51.94). Key strength: Strong regional presence in a growing market.. Primary risk to monitor: Potential: Economic downturn in the Southeastern United States could negatively impact loan demand and credit quality.. This is not financial advice.

How frequently does FBK data refresh on this page?

FBK prices update in real time during U.S. market hours (9:30 AM-4:00 PM ET, weekdays). Fundamentals refresh after quarterly or annual filings. Analyst ratings and AI insights update daily. News is aggregated continuously from financial sources.

What has driven FBK's recent stock price performance?

Recent price movement in FB Financial Corporation (FBK) can be influenced by earnings results, analyst revisions, sector rotation, and broader market sentiment. The current analyst target of $65.00 implies 25% upside from here. Notable catalyst: Strong regional presence in a growing market.. Check the News and Technical Analysis tabs for the latest drivers. Past performance does not predict future results.

Should investors consider FBK overvalued or undervalued right now?

Determining whether FB Financial Corporation (FBK) is overvalued or undervalued requires examining multiple metrics. Its P/E ratio is 22.5. Analysts target $65.00 (+25% from current price), suggesting analysts see upside potential. Compare valuation ratios (P/E, P/S, EV/EBITDA) against sector peers for a comprehensive view.

What research should beginners do before buying FBK?

Before investing in FB Financial Corporation (FBK), research these four areas: (1) the company's revenue model and competitive position (see Company Overview), (2) financial health through revenue growth, margins, and cash flow (see MoonshotScore), (3) what Wall Street analysts recommend and their price targets (see Analyst tab), and (4) specific risk factors that could impact the stock (see Risk Factors section).

Disclaimer: This content is for informational purposes only and does not constitute investment advice. Always do your own research and consult a financial advisor.

Official Resources

Price as of Analysis updated AI Score refreshed daily
Data Sources & Methodology
Market data powered by Financial Modeling Prep & Yahoo Finance. AI analysis by Stock Expert AI proprietary algorithms. Technical indicators via industry-standard calculations. Last updated: .

Data provided for informational purposes only.

Analysis Notes
  • Information is based on available data as of 2021 and 2026-02-09.
  • Stock data is pending update.
Data Sources

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