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Conifer Holdings, Inc. (CNFR)

$1.48 +$0.29 (+24.38%) |CouncilHOLD · 38 · D
Bottom line: HOLD — our Council read (38/100) and AI Score (38/100) broadly agree.
MCap: $18.09M| Vol: 575.5K| 52-wk range: $0.42 – $2.83
Data from FMP · Methodology

For informational purposes only. Not financial advice. Analysis by Sedat ANAK, Founder & Editor-in-Chief | AI-powered analysis. Data sourced from SEC filings and institutional-grade financial providers. Editorially reviewed. Not financial advice.

Conifer Holdings, Inc. (CNFR) trades at $1.48 with AI Score 38/100 (Grade D). Conifer Holdings, Inc. is an insurance holding company specializing in property and casualty solutions for niche commercial and personal markets across the U. S. Market cap: $18.09M, Sector: Financial services.

Price live · AI analysis from Jun 15, 2026
Conifer Holdings, Inc. is an insurance holding company specializing in property and casualty solutions for niche commercial and personal markets across the U.S. It underwrites diverse specialty policies through an extensive network of independent agents.

Analyst Coverage for CNFR: CNFR does not currently have published analyst price targets in our coverage universe. This is common for smaller-cap names with limited Wall Street coverage. In the absence of analyst consensus, our AI model evaluates CNFR against Financial Services peers across nine fundamental dimensions and assigns an underweight signal based on the underlying data.

Council Score · Weighted Average of 3 Disciplines
HOLD 38/100 · D

CNFR: 1/1 perspectives are bearish.

How is this calculated? →
Council Score · 8 perspectives · See tabs for details →

Conifer Holdings, Inc. (CNFR) Financial Services Profile

CEOBrian Joseph Roney
Employees9
HeadquartersTroy, US
IPO Year2015

Conifer Holdings, Inc. is an insurance holding company specializing in property and casualty solutions for niche commercial and personal markets across the U.S. It leverages an extensive independent agent network to underwrite diverse specialty policies, including hospitality, artisan contractors, and low-value dwelling risks, focusing on owner-operated businesses and specific homeowner segments.

Data Provenance | Financial Data Quantitative Analysis NASDAQ Analysis: Jun 15, 2026

What Is the Investment Thesis for CNFR?

Conifer Holdings, Inc. operates within the specialty property and casualty insurance sector, targeting niche commercial and personal lines. The company's strategic focus on underserved markets, such as owner-operated hospitality businesses, artisan contractors, and low-value dwelling homeowners, represents a potential value driver by allowing for specialized underwriting and potentially higher margins. However, the company faces significant challenges, as indicated by its negative profit margin of -50.2% and gross margin of -22.6%, alongside a small market capitalization of $18.09M, which exposes it to volatility and liquidity risks. The extensive network of approximately 4,600 independent agents provides a robust distribution channel for both its own products and those of other insurers via its wholesale agency operations. Future growth could be driven by geographic expansion of its personal lines and deepening penetration within its specialized commercial segments. Sustained profitability and effective capital management remain critical for long-term viability within the competitive insurance landscape.

Based on FMP financials and quantitative analysis

CNFR Key Highlights

  • Market capitalization of $18.09M, indicating a small-cap company with potential for higher volatility.
  • Profit margin of -50.2%, reflecting significant unprofitability in recent periods.
  • Gross margin of -22.6%, suggesting challenges in underwriting profitability and claims management.
  • Beta of 0.77, indicating lower volatility relative to the broader market.
  • Operates with 9 employees, highlighting a lean operational structure for an insurance holding company.

Who Are CNFR's Competitors?

CNFR is benchmarked below against 8 industry peers on price, market cap, and our AI MoonshotScore.

Company Price Change Market Cap AI Score
BZLYF Beazley plc $17.30 +0.00% $10.23B 70
DIISY Direct Line Insurance Group plc $18.00 +15.16% $5.85B 66
SKWD Skyward Specialty Insurance Group, Inc. $59.63 -2.91% $2.42B 64
AII American Integrity Insurance Group, Inc. $18.89 -2.00% $369.97M 63
HMN Horace Mann Educators Corporation $54.16 +0.57% $2.19B 49
PRA ProAssurance Corporation $25.00 +0.00% $1.29B 49
AFSIB AmTrust Financial Services, Inc. $14.70 +0.00% $2.91B 50
AFSIC AmTrust Financial Services, Inc. $15.22 -2.12% $3.01B 50

AI Score by Stock Expert AI · Price data: FMP / Yahoo Finance

What Are CNFR's Key Strengths?

  • Specialization in niche commercial and personal property and casualty insurance markets.
  • Extensive nationwide distribution network of approximately 4,600 independent agents.
  • Diversified business model including both underwriting and wholesale agency operations.
  • Tailored product offerings for specific segments like artisan contractors and low-value dwellings.

What Are CNFR's Weaknesses?

  • Small market capitalization of $18.09M, indicating potential for high volatility and liquidity risks.
  • Significant unprofitability with a profit margin of -50.2% and gross margin of -22.6%.
  • Limited employee base of 9, potentially straining operational capacity for growth.
  • Geographic concentration for personal lines in only four U.S. states.

What Could Drive CNFR Stock Higher?

  • Strategic focus on niche commercial lines, including hospitality and artisan contractors, which could lead to improved underwriting results over time as expertise deepens.
  • Utilization of an extensive network of approximately 4,600 independent agents nationwide, providing a broad and efficient distribution channel for current and future products.
  • Potential expansion of specialized low-value dwelling insurance into new states beyond the current four, broadening the addressable market for personal lines.
  • Development of the wholesale agency segment, which offers a less capital-intensive revenue stream by distributing products for other insurers.

What Are the Key Risks for CNFR?

  • Financial-distress signal — its Altman Z-Score of -0.26 sits in the distress zone (elevated bankruptcy risk).
  • Negative return on equity (-74.5%) — the business is not currently generating profit on shareholder capital.
  • Weak fundamentals — a Piotroski F-Score of 1/9 flags soft profitability, leverage or efficiency.
  • Significant unprofitability, evidenced by a -50.2% profit margin and -22.6% gross margin, indicating challenges in underwriting and overall financial performance.
  • Small market capitalization of $18.09M, exposing the company to higher stock price volatility and potential liquidity issues.
  • Intense competition within the property and casualty insurance sector, particularly from larger, more diversified insurers with greater financial resources.
  • Exposure to adverse claims experience or catastrophic events within its specialized underwriting segments, which could further impact profitability and capital.
  • Regulatory and economic pressures inherent in the financial services and insurance industries, potentially affecting pricing, capital requirements, and market demand.

What Are the Growth Opportunities for CNFR?

  • **Expansion in Specialty Commercial Lines:** Conifer's focus on niche commercial markets, including hospitality, artisan contractors, and security services, presents a significant growth avenue. These owner-operated businesses often have unique risk profiles that larger insurers may overlook, allowing Conifer to offer tailored solutions. Expanding the geographic reach or deepening penetration within these existing specialized segments, potentially through enhanced product offerings or targeted marketing, could capture a larger share of these specific markets. The small business insurance market in the U.S. is substantial, and Conifer's specialization positions it to capitalize on the demand for customized coverage.
  • **Geographic Expansion of Personal Lines:** The company's specialized low-value dwelling insurance is currently offered in only four states: Illinois, Indiana, Louisiana, and Texas. Expanding this personal lines product to additional states with similar demographic or housing characteristics could significantly broaden its addressable market. This strategy would leverage existing underwriting expertise and potentially scale the product's profitability by diversifying risk across a wider geographic footprint, tapping into the broader U.S. homeowners' insurance market.
  • **Leveraging the Independent Agent Network:** Conifer's extensive network of approximately 4,600 independent agents across all 50 U.S. states is a powerful distribution asset. By providing agents with enhanced tools, training, or incentives, Conifer could increase agent productivity and loyalty, leading to higher policy sales for both its commercial and personal lines. This network allows for efficient market penetration without the overhead of a direct sales force, making it a scalable channel for new product introductions or market expansions.
  • **Growth of Wholesale Agency Operations:** Beyond underwriting its own policies, Conifer acts as a wholesale agency, distributing insurance products for its subsidiaries and other insurers. Expanding this wholesale distribution segment could provide a stable, fee-based revenue stream that is less capital-intensive than direct underwriting. By forging new partnerships with other insurers or expanding the range of products offered through its wholesale platform, Conifer can diversify its revenue sources and enhance its market presence without necessarily increasing its own underwriting risk.
  • **Focus on Niche Market Profitability:** While current margins are negative, the inherent nature of specialty insurance markets often allows for higher pricing power and more disciplined underwriting compared to commoditized lines. By refining its underwriting models, enhancing risk selection, and optimizing claims management within its specialized segments, Conifer has the opportunity to improve its profitability. A sustained focus on operational efficiency and leveraging its niche expertise to achieve better loss ratios could transform its current negative margins into positive ones, demonstrating the value of its specialized approach.

What Opportunities Does CNFR Have?

  • Expansion of specialized low-value dwelling insurance into additional U.S. states.
  • Deepening market penetration within existing niche commercial segments through enhanced offerings.
  • Leveraging the independent agent network to increase policy sales and market share.
  • Growth of wholesale agency operations by forming new partnerships or expanding product distribution for other insurers.

What Threats Does CNFR Face?

  • Intense competition from larger, more capitalized insurance providers in both specialty and general markets.
  • Exposure to adverse underwriting cycles and increased frequency or severity of claims in its specialized segments.
  • Regulatory changes in the insurance industry impacting product offerings, pricing, or capital requirements.
  • Economic downturns affecting the financial health of owner-operated businesses and homeowners, leading to reduced demand or increased claims.

What Are CNFR's Competitive Advantages?

  • **Niche Market Specialization:** Deep expertise in underwriting specific, often complex, risks for underserved commercial segments like hospitality and artisan contractors, which may deter generalist insurers.
  • **Extensive Independent Agent Network:** A broad distribution reach across all 50 U.S. states through 4,600 independent agents provides a significant sales channel and local market presence without direct overhead.
  • **Wholesale Agency Capabilities:** The ability to distribute products for other insurers diversifies revenue streams and leverages its agent network beyond its own underwriting capacity, creating additional value.
  • **Tailored Product Offerings:** Development of specialized policies, such as low-value dwelling insurance, caters to specific customer needs that may not be adequately met by standard insurance products.

What Does CNFR Do?

Conifer Holdings, Inc., established in 2009 and headquartered in Birmingham, Michigan, operates as an insurance holding company primarily focused on delivering specialized property and casualty insurance solutions. The firm underwrites a diverse portfolio of specialty policies across both commercial and personal lines of coverage. In its commercial segment, Conifer addresses the distinct insurance requirements of owner-operated businesses across various sectors. This includes comprehensive coverage for the hospitality industry, encompassing establishments such as restaurants, bars, taverns, and bowling centers, alongside small grocery and convenience stores. The company also extends its services to artisan contractors, providing protection for plumbers, painters, carpenters, and electricians, as well as security service providers offering guard services, alarm products, and private investigative solutions. For personal lines, Conifer offers specialized low-value dwelling insurance tailored for homeowners in specific states, including Illinois, Indiana, Louisiana, and Texas. Beyond its underwriting activities, Conifer also functions as a wholesale agency, facilitating the distribution of commercial and personal lines insurance products for both its own subsidiaries and other insurers. The company's insurance offerings are marketed and sold nationwide across all 50 U.S. states, leveraging an extensive network of approximately 4,600 independent agents, ensuring broad market reach and distribution efficiency.

What Products and Services Does CNFR Offer?

  • Operates as an insurance holding company.
  • Provides property and casualty insurance solutions.
  • Underwrites specialty commercial lines for owner-operated businesses.
  • Offers commercial coverage for hospitality, artisan contractors, and security services.
  • Provides specialized low-value dwelling insurance for homeowners in select states.
  • Acts as a wholesale agency, distributing insurance products for its own subsidiaries and other insurers.
  • Markets and sells insurance nationwide across all 50 U.S. states.
  • Utilizes an extensive network of approximately 4,600 independent agents for distribution.

How Does CNFR Make Money?

  • Generates revenue primarily through premiums collected from underwriting commercial and personal property and casualty insurance policies.
  • Earns income from its wholesale agency operations by distributing insurance products for other insurers, likely through commissions or fees.
  • Manages investment portfolios of collected premiums to generate additional income, typical for insurance companies.
  • Focuses on specialty niche markets to potentially achieve higher underwriting margins and reduce competition pressure.

What Industry Does CNFR Operate In?

Conifer Holdings, Inc. operates within the highly competitive U.S. property and casualty insurance industry, a sector characterized by its cyclical nature, regulatory complexities, and sensitivity to economic conditions and catastrophic events. The company distinguishes itself by focusing on specialty lines, serving niche markets that may be underserved by larger, generalist insurers. This strategy allows Conifer to potentially command higher premiums and develop specialized underwriting expertise for specific risk profiles, such as owner-operated hospitality businesses or low-value dwellings. While the broader P&C market is substantial, projected to grow at a steady pace, Conifer's small market capitalization of $18.09M positions it as a minor player. Its extensive network of 4,600 independent agents is a critical asset in navigating this fragmented market, providing a broad distribution channel against larger, more established competitors who often leverage direct sales or captive agent models.

Who Are CNFR's Key Customers?

  • Owner-operated businesses in the hospitality sector (restaurants, bars, taverns, bowling centers).
  • Small grocery and convenience stores.
  • Artisan contractors (plumbers, painters, carpenters, electricians).
  • Security service providers (guard services, alarm products, private investigators).
  • Homeowners in Illinois, Indiana, Louisiana, and Texas seeking low-value dwelling insurance.
AI Confidence: 69% Updated: Jun 15, 2026

How Conifer Holdings, Inc. Is Valued

Conifer Holdings, Inc. carries a market capitalization of $18.09M, placing it in the micro-cap category. Relative to its peer group, CNFR's quantitative score of 38/100 is below the peer average of 62/100.

Company Profile

Conifer Holdings, Inc. operates in the Insurance - Property & Casualty industry within the Financial Services sector. It is headquartered in Troy, US. The company is led by CEO Brian Joseph Roney. CNFR has traded publicly since 2015.

ROE -75%Key Financial Metrics

Return on equity for Conifer Holdings, Inc. stands at -74.5%, a gauge of how efficiently it converts shareholder capital into profit. Return on assets is -6.9%, showing how much profit it generates from its asset base. A current ratio of 0.17 means current liabilities exceed short-term assets, a liquidity point worth watching. Its earnings yield is -190.6%, the inverse of the P/E and a quick read on earnings relative to price.

F-Score 1/9Financial Health

Conifer Holdings, Inc.'s Piotroski F-Score is 1/9, a 9-point checklist of profitability, leverage and efficiency — flagging fundamental weakness worth scrutiny. Its Altman Z-Score of -0.26 places it in the distress zone, a signal of elevated financial risk.

CNFR Financials

Fundamental Snapshot

Revenue Growth (FY)
-34.7%
Net Income Growth (FY)
-175.7%
EPS Growth (FY)
-178.2%
Free Cash Flow Growth (FY)
-34.3%
Return on Equity (TTM)
-74.5%
Current Ratio
0.2

Based on FMP financials and quantitative analysis · FY 2025

Bull Case vs Bear Case

Bull Case

  • Specialization in niche commercial and personal property and casualty insurance markets.
  • Extensive nationwide distribution network of approximately 4,600 independent agents.
  • Diversified business model including both underwriting and wholesale agency operations.
  • Tailored product offerings for specific segments like artisan contractors and low-value dwellings.

Bear Case

  • Small market capitalization of $18.09M, indicating potential for high volatility and liquidity risks.
  • Significant unprofitability with a profit margin of -50.2% and gross margin of -22.6%.
  • Limited employee base of 9, potentially straining operational capacity for growth.
  • Geographic concentration for personal lines in only four U.S. states.

AI-generated arguments based on insider flow, news sentiment and technicals — not financial advice · July 2026

CNFR Latest News

No recent news available for CNFR.

CNFR Analyst Consensus

Consensus Rating

Aggregated Buy/Hold/Sell recommendations from Benzinga, Yahoo Finance, and Finnhub for CNFR.

Price Targets

Wall Street price target analysis for CNFR.

CNFR MoonshotScore

38/100

What does this score mean?

The MoonshotScore rates CNFR's growth potential on a scale of 0-100 across multiple factors including innovation, market disruption, financial health, and momentum.

Leadership: Brian Joseph Roney

CEO

Brian Joseph Roney serves as the CEO of Conifer Holdings, Inc., overseeing the strategic direction and operational management of the insurance holding company. His leadership is critical in navigating the specialized property and casualty insurance landscape. While specific details on his prior career history, educational background, and previous roles are not provided in the source data, his position at the helm of a publicly traded insurance entity suggests a background in financial services, insurance operations, or corporate management. He is responsible for managing a team of 9 employees, indicating a lean organizational structure under his leadership.

Track Record: Under Brian Joseph Roney's leadership, Conifer Holdings, Inc. has maintained its focus on niche commercial and personal lines insurance, leveraging an extensive network of independent agents. Key strategic decisions likely involve managing the company's underwriting portfolio, capital allocation, and distribution channels. While specific achievements or financial milestones directly attributable to his tenure are not detailed in the provided information, his role involves guiding the company through a competitive and challenging market environment, particularly given the reported negative profitability margins.

Conifer Holdings, Inc. Financial Services Stock: Key Questions Answered

What does Conifer Holdings, Inc. do?

Conifer Holdings, Inc. operates as an insurance holding company primarily focused on providing specialty property and casualty insurance solutions. The company underwrites a diverse portfolio of policies for both commercial and personal lines. Commercially, it serves owner-operated businesses in niche sectors such as hospitality (restaurants, bars), artisan contractors (plumbers, electricians), and security service providers. For personal lines, it offers specialized low-value dwelling insurance in specific states. Additionally, Conifer functions as a wholesale agency, distributing insurance products for its own subsidiaries and other insurers through an extensive network of approximately 4,600 independent agents across all 50 U.S. states, aiming to meet specific market needs.

How does Conifer Holdings, Inc. manage its capital effectively within the competitive insurance landscape?

Conifer Holdings, Inc. operates with a small market capitalization of $18.09M, which necessitates careful capital management within the competitive insurance landscape. The company's strategy involves focusing on niche insurance markets, which can potentially lead to more disciplined underwriting and higher margins, thereby optimizing capital deployment for specific risk profiles. However, current negative profit and gross margins (-50.2% and -22.6% respectively) indicate ongoing challenges in maintaining profitability and managing capital effectively. Monitoring the company's ability to improve underwriting results, control claims, and generate positive returns on its capital base will be crucial for its long-term financial health and ability to compete.

What are the main risks for CNFR?

Conifer Holdings, Inc. faces several key risks. A primary concern is its significant unprofitability, highlighted by a -50.2% profit margin and -22.6% gross margin, which reflects challenges in its core underwriting operations and overall financial health. The company's small market capitalization of $18.09M also exposes it to heightened stock price volatility and potential liquidity risks. Furthermore, operating in the property and casualty insurance sector means continuous exposure to intense competition from larger, more established insurers, as well as the inherent risks of adverse claims experience, catastrophic events, and a dynamic regulatory environment that can impact its business model and profitability.

How does Conifer Holdings, Inc. generate revenue in the financial services sector?

Conifer Holdings, Inc. generates revenue primarily through two core activities within the financial services sector. The first is through the collection of insurance premiums from its underwriting operations. This involves selling specialized property and casualty policies for both commercial clients, such as hospitality businesses and artisan contractors, and personal lines like low-value dwelling insurance. The second significant revenue stream comes from its role as a wholesale agency. In this capacity, Conifer distributes insurance products for its own subsidiaries and other third-party insurers, earning commissions or fees for these services. This dual approach allows the company to leverage its extensive independent agent network for both its proprietary products and those of its partners.

What are the key factors to evaluate for CNFR?

Conifer Holdings, Inc. (CNFR) holds an AI score of 38/100 (low). Not financial advice.

How frequently does CNFR data refresh on this page?

CNFR prices update in real time during U.S. market hours. Fundamentals refresh after quarterly filings; analyst ratings and AI insights update daily; news is aggregated continuously.

What has driven CNFR's recent stock price performance?

Conifer Holdings, Inc. (CNFR) moves on earnings results, analyst revisions, sector rotation, and market sentiment. Notable catalyst: Specialization in niche commercial and personal property and casualty insurance markets. See the News tab for the latest drivers. Past performance does not predict future results.

Should investors consider CNFR overvalued or undervalued right now?

Valuing Conifer Holdings, Inc. (CNFR) requires multiple metrics. Compare P/E, P/S, and EV/EBITDA against sector peers for a full view.

Disclaimer: This content is for informational purposes only and does not constitute investment advice. Always do your own research and consult a financial advisor.

Official Resources

Price as of Analysis updated AI Score refreshed daily
Data Sources & Methodology
Market data powered by Financial Modeling Prep & Yahoo Finance. AI analysis by Stock Expert AI proprietary algorithms. Technical indicators via industry-standard calculations. Last updated: .
Data Provenance
Sources: Financial Modeling Prep (FMP) — Primary · Yahoo Finance — Fallback · Alpaca — Tertiary
Last fetched:
Cache TTL: Quote 5min · Profile 7d · Financials 7d · Insider 48h
How we use AI: Numbers are pulled directly from FMP & Yahoo Finance — our AI writes the analysis, it never edits the figures.
Data provided as-is for educational purposes. Not financial advice. Methodology

Data provided for informational purposes only.

Analysis Notes
  • No FMP PEER TICKERS were provided in the source data, so competitors are listed as 'Unknown'.
  • Specific details on CEO's background and track record are limited to what was provided.
  • Growth opportunities and SWOT analysis are inferred from the detailed business description and financial metrics provided.
  • No analyst ratings or price targets were provided, so the analyst consensus FAQ was omitted as per instructions.
Data Sources

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