Games Workshop Group PLC (GMWKF) Stock Analysis
Educational signal · not a buy or sell recommendation · How to read this
P/E 28.35 means the share price is 28.35 times one year of earnings per share; the S&P 500 usually sits near 20-25. Market cap $7.93B is the value of all shares combined.
For informational purposes only. Not financial advice. Machine-generated analysis by Stock Expert AI — model gemini-2.0-flash, generated Mar 16, 2026. Editorial oversight is systemic, not page-by-page. Editorially accountable: Sedat ANAK, Founder and Editor-in-Chief. Data sources: Financial Modeling Prep, Yahoo Finance, SEC EDGAR
Quick AnswerGames Workshop Group PLC (GMWKF) trades at $240.00 with MoonshotScore 53/100 (Grade B). Games Workshop Group PLC designs, manufactures, and distributes miniature figures and games globally. Market cap: $7.93B, Sector: Consumer cyclical.
Price as of Sep 11, 2026 · Last analyzed: Mar 16, 2026Analyst Coverage for GMWKF: GMWKF does not currently have published analyst price targets in our coverage universe. This is common for smaller-cap names with limited Wall Street coverage. In the absence of analyst consensus, our AI model evaluates GMWKF against Consumer Cyclical peers across nine fundamental dimensions and assigns a mixed fundamental profile based on the underlying data.
GMWKF: 1/3 scored disciplines lean bullish. Dominant signal: Ray Dalio bullish.
How is this calculated? →AI simulations built from the named investors' published principles. Not affiliated with, endorsed by, or the opinion of these individuals. How these lenses are built
Why this analysis is different
- A 9-signal quantitative MoonshotScore built from filings, insider activity, and market data — computed from the numbers, not from opinion.
- An AI Council read across up to eight perspectives — value, macro, quantitative, and momentum lenses — that shows where they disagree instead of averaging the tension away.
- Figures come straight from FMP and Yahoo Finance filings data. The AI writes the narrative around the numbers — it never edits the numbers.
Games Workshop Group PLC (GMWKF) Consumer Business Overview
Games Workshop Group PLC is a leading designer, manufacturer, and retailer of miniature figures and games, primarily under the Warhammer brand, with a strong direct-to-consumer model and growing licensing revenue, positioning it uniquely within the global leisure and hobby market.
What Is the Investment Thesis for GMWKF?
The company's direct-to-consumer strategy, combined with growing licensing revenue, provides a diversified revenue stream. A key value driver is the ongoing expansion of its retail footprint and online presence, particularly in emerging markets. The company's high profit margin of 31.7% demonstrates efficient operations. Ongoing catalysts include continued investment in digital content and animation. Potential risks include fluctuations in currency exchange rates and the impact of economic downturns on consumer spending on discretionary items.
Based on FMP financials and quantitative analysis
GMWKF Key Highlights
Market capitalization of $7.93B, reflecting investor confidence in the company's growth prospects.
- P/E ratio of 28.35, indicating a premium valuation based on earnings expectations.
- Gross margin of 72.3%, showcasing the company's strong pricing power and efficient cost management.
- Profit margin of 31.7%, demonstrating the company's ability to convert revenue into profit.
- Dividend yield of 2.75%, providing a steady income stream for investors.
Who Are GMWKF's Competitors?
GMWKF is benchmarked below against 8 industry peers on price, market cap, and our AI MoonshotScore.
| Company | Price | Change | Market Cap | MoonshotScore |
|---|---|---|---|---|
| BTDPF Barratt Redrow plc | $3.89 | 0.00% | $5.44B | — |
| GIGNY Genting Singapore Limited | $25.14 | 0.00% | $6.08B | — |
| KGFHF Kingfisher plc | $3.94 | -1.50% | $6.45B | — |
| LNNGY Li Ning Company Limited | $41.55 | -1.66% | $4.30B | 519-signal |
| LTH Life Time Group Holdings, Inc. | $41.63 | -0.29% | $9.30B | 695-pillar |
| SHMDF Shimano Inc. | $116.76 | -5.39% | $9.92B | 489-signal |
| GOLF Acushnet Holdings Corp. | $85.27 | -0.33% | $4.99B | 745-pillar |
| HAS Hasbro, Inc. | $90.16 | +1.34% | $12.7B | 875-pillar |
AI Score by Stock Expert AI · Price data: FMP / Yahoo Finance This table mixes two scoring engines — compare a number only with others carrying the same tag.
What Are GMWKF's Key Strengths?
Strong brand recognition and customer loyalty.
- High gross and profit margins.
- Vertically integrated business model.
- Extensive range of proprietary products.
What Are GMWKF's Weaknesses?
Reliance on a niche market.
- Potential impact of economic downturns on discretionary spending.
- Exposure to currency exchange rate fluctuations.
- Dependence on intellectual property protection.
What Could Drive GMWKF Stock Higher?
Continued expansion of the company's retail footprint and online presence.
- Development and release of new Warhammer-themed video games and animation.
- Strategic licensing agreements with video game developers and merchandise manufacturers.
- Launch of new miniature figure lines and game expansions.
- Strengthening community engagement through organized play events and online forums.
What Are the Key Risks for GMWKF?
Economic downturns and reduced consumer spending on discretionary items.
- Competition from other entertainment companies and gaming platforms.
- Counterfeit products and intellectual property infringement.
- Fluctuations in currency exchange rates.
- Changes in consumer preferences and gaming trends.
What Are the Growth Opportunities for GMWKF?
- Expansion of Digital Content: Games Workshop has a significant opportunity to expand its digital content offerings, including video games, animation, and streaming services. The global video game market is projected to reach $300 billion by 2027, providing a large addressable market for Warhammer-themed games. Investing in high-quality digital content can attract new customers and generate recurring revenue streams through subscriptions and in-app purchases. Timeline: Ongoing.
- Strategic Licensing Agreements: Games Workshop can further leverage its intellectual property through strategic licensing agreements with video game developers, film studios, and merchandise manufacturers. The global licensing market is estimated at over $300 billion annually. By partnering with established companies in these sectors, Games Workshop can expand its brand reach and generate high-margin licensing revenue. Timeline: Ongoing.
- Retail Expansion in Untapped Markets: Expanding its retail footprint in underserved markets, particularly in Asia and South America, represents a significant growth opportunity. These regions have a growing middle class and increasing interest in hobby gaming. Opening new retail stores and establishing partnerships with local distributors can drive revenue growth and brand awareness. Market entry in these regions requires careful consideration of local regulations and consumer preferences. Timeline: Next 3-5 years.
- Enhancement of Online Sales Channels: Games Workshop can further enhance its online sales channels by improving the user experience, expanding product offerings, and implementing targeted marketing campaigns. The global e-commerce market is experiencing rapid growth, and a strong online presence is essential for reaching a wider customer base. Investing in website optimization, mobile apps, and social media marketing can drive online sales and customer engagement. Timeline: Ongoing.
- Community Engagement and Events: Strengthening community engagement through organized play events, tournaments, and online forums can foster brand loyalty and drive sales. The Warhammer community is passionate and engaged, and providing opportunities for them to connect and compete can create a strong sense of belonging. Organizing regular events and providing support for community-led initiatives can enhance brand advocacy and word-of-mouth marketing. Timeline: Ongoing.
What Are GMWKF's Competitive Advantages?
- Strong brand recognition and reputation within the miniature wargaming community.
- Extensive range of proprietary miniature figures and games.
- Vertically integrated business model, encompassing design, manufacturing, distribution, and retail.
- Loyal and engaged customer base.
What Does GMWKF Do?
Games Workshop Group PLC, founded in 1975, has evolved into a prominent player in the miniature wargaming industry. Initially a mail-order business for fantasy role-playing games, Games Workshop began manufacturing its own miniatures in the late 1970s. The company's flagship product lines, Warhammer 40,000 and Warhammer Age of Sigmar, are supported by an extensive range of miniature figures, rulebooks, and hobby supplies. These products are sold through a network of over 518 retail stores in 23 countries, as well as through the company's online store and third-party retailers. Games Workshop also generates revenue through licensing its intellectual property for video games, books, and other merchandise. The company is headquartered in Nottingham, UK, and has a global presence, with significant markets in Europe, North America, and Asia. Its vertically integrated business model, encompassing design, manufacturing, distribution, and retail, allows for strong control over product quality and brand experience.
What Products and Services Does GMWKF Offer?
- Designs and manufactures miniature figures and games.
- Distributes products through retail stores, online channels, and third-party retailers.
- Sells games under the Warhammer: Age of Sigmar and Warhammer 40,000 brands.
- Publishes novels, audio dramas, and audiobooks under the Black Library name.
- Develops digital content for animation and TV.
- Offers painting and modelling products, boxed games, and gifts.
- Engages in licensing its intellectual property for various media.
How Does GMWKF Make Money?
- Direct sales through company-owned retail stores.
- Online sales through the company's website.
- Wholesale distribution to independent retailers.
- Licensing of intellectual property for video games, books, and other merchandise.
What Industry Does GMWKF Operate In?
The global leisure market is characterized by evolving consumer preferences and increasing demand for immersive experiences. Games Workshop operates within the miniature wargaming segment, which has experienced steady growth driven by the popularity of fantasy and science fiction themes. The competitive landscape includes both established players and smaller independent companies. Games Workshop's strong brand recognition, extensive product range, and vertically integrated business model provide a competitive advantage in this market. The industry is also influenced by trends in digital entertainment, with companies increasingly leveraging video games and online platforms to engage with consumers.
Who Are GMWKF's Key Customers?
- Hobbyists and miniature wargaming enthusiasts.
- Collectors of miniature figures.
- Readers of Warhammer-themed books and audiobooks.
- Viewers of Warhammer-themed animation and TV shows.
Research confidence
Thin evidence — scoring coverage unknown. Treat this as a starting point, not a conclusion.
- ● Scoring coverage unknown
- ● Price is current
- ● Latest filing 103 days ago
- ● No analyst coverage
Why 53?
This rating comes from our nine-signal model, which produces a score but not a per-factor breakdown. The sector-relative five-pillar model, which explains its own contributions, does not cover this listing yet. How the score is built →
MoonshotScore History
Recorded daily since 2026-08-23 · 19 snapshots
| 2026-08-23 | 53 |
| 2026-08-26 | 53 |
| 2026-08-29 | 53 |
| 2026-09-01 | 53 |
| 2026-09-04 | 53 |
| 2026-09-07 | 53 |
| 2026-09-10 | 53 |
What changed?
The score has stayed at 53.
Over the same 18 days the stock moved -5.0%.
Company Profile
Games Workshop Group PLC operates in the Leisure industry within the Consumer Cyclical sector. It is headquartered in Nottingham, GB. The company is led by CEO Kevin Derek Rountree. GMWKF has traded publicly since 2011.
Key Financial Metrics
Return on equity for Games Workshop Group PLC stands at 68.8%, a gauge of how efficiently it converts shareholder capital into profit. Return on assets is 47.7%, showing how much profit it generates from its asset base. GMWKF trades at a trailing price-to-earnings ratio of 28.35, below the Consumer Cyclical sector average of ~32.70x. Its free cash flow yield is 3.7%, a gauge of the cash the business throws off relative to its market value. A current ratio of 3.83 indicates the company holds enough short-term assets to cover its near-term obligations. Its earnings yield is 2.9%, the inverse of the P/E and a quick read on earnings relative to price.
GMWKF Valuation & Market Position
With a $7.93B market cap, Games Workshop Group PLC sits in the mid-cap segment of the market. Relative to its peer group, GMWKF's quantitative score of 53/100 is below the peer average of 66/100.
Quarterly Financial Performance: Games Workshop Group PLC
Revenue for Games Workshop Group PLC came in at $327.6M during Q4 FY2026, a 1.3% contraction versus the preceding quarter. The company recorded net income of $100.5M, with diluted EPS of $3.03. Quarter-over-quarter revenue has been mixed, typical for a mid-cap company operating in Consumer Cyclical. Across the four most recent quarters, GMWKF averaged $3.04 in diluted EPS.
Financial Health
Games Workshop Group PLC's Piotroski F-Score is 7/9, a 9-point checklist of profitability, leverage and efficiency — signaling solid underlying fundamentals. Its Altman Z-Score of 34.42 places it in the safe zone, indicating low near-term bankruptcy risk.
GMWKF Financials
Fundamental Snapshot
Based on FMP financials and quantitative analysis · FY 2026
Bull Case vs Bear Case
Bull Case
- Strong brand recognition and customer loyalty.
- High gross and profit margins.
- Vertically integrated business model.
- Extensive range of proprietary products.
Bear Case
- Reliance on a niche market.
- Potential impact of economic downturns on discretionary spending.
- Exposure to currency exchange rate fluctuations.
- Dependence on intellectual property protection.
AI-generated arguments based on insider flow, news sentiment and technicals — not financial advice · March 2026
Recent Quarterly Results
| Quarter | Revenue | Net Income | EPS |
|---|---|---|---|
| Q4 FY2026 | £328M | £101M | £3.03 |
| Q2 FY2026 | £332M | £105M | £3.19 |
| Q4 FY2025 | £318M | £101M | £3.05 |
| Q2 FY2025 | £300M | £95M | £2.88 |
Q4 FY2026 · filed 31 May 2026 · SEC EDGAR →
Based on FMP financials and quantitative analysis · Reported in GBP
GMWKF Latest News
-
Games Workshop: Amazon Is The Accelerator, Not The Investment Case
seekingalpha.com · Aug 10, 2026
-
UK's Games Workshop falls as tariff, cost concerns overshadow record profit
reuters.com · Jul 28, 2026
-
Games Workshop falls despite record year
proactiveinvestors.co.uk · Jul 28, 2026
-
Stocks That Hit 52-Week Lows On Tuesday
· Mar 24, 2020
GMWKF Analyst Consensus
Consensus Rating
Aggregated Buy/Hold/Sell recommendations collected by Financial Modeling Prep for GMWKF.
Price Targets
Wall Street price target analysis for GMWKF.
GMWKF MoonshotScore
What does this score mean?
MoonshotScore is Stock Expert AI's proprietary 0-100 research rating, not a buy or sell recommendation. GMWKF scores 53/100 (Grade B): the number comes from the legacy nine-factor engine (quantitative signals from revenue growth to news sentiment), written once, not refreshed.
Latest News
Games Workshop: Amazon Is The Accelerator, Not The Investment Case
UK's Games Workshop falls as tariff, cost concerns overshadow record profit
Games Workshop falls despite record year
Stocks That Hit 52-Week Lows On Tuesday
Leadership: Kevin Derek Rountree
CEO
Kevin Rountree has served as the CEO of Games Workshop Group PLC since January 2015. His career within Games Workshop spans over two decades, having held various leadership positions within the company's retail and commercial divisions. Rountree's extensive experience within the company provides him with a deep understanding of its operations, culture, and customer base. He is known for his focus on product quality, customer service, and community engagement.
Track Record: Under Kevin Rountree's leadership, Games Workshop has experienced significant growth in revenue, profitability, and market capitalization. He has overseen the expansion of the company's retail footprint, the development of new product lines, and the growth of its digital content offerings. Rountree has also focused on strengthening the company's brand and community engagement. He has successfully navigated challenges such as economic downturns and changes in consumer preferences.
GMWKF OTC Market Information
The OTC Other tier, where GMWKF trades, represents the lowest tier of over-the-counter (OTC) markets. Companies in this tier often have limited financial disclosure and may not meet the minimum listing requirements of major exchanges like the NYSE or NASDAQ. This tier includes a wide range of companies, from those in early stages of development to those with distressed financials. Investors should exercise caution and conduct thorough due diligence before investing in companies on the OTC Other tier, as they typically carry higher risks compared to exchange-listed stocks.
- OTC Tier: OTC Other
- Limited financial disclosure increases the risk of investing in GMWKF.
- Lower liquidity can result in wider bid-ask spreads and increased price volatility.
- The OTC Other tier carries a higher risk of fraud and manipulation.
- GMWKF may not be subject to the same regulatory oversight as exchange-listed companies.
- Lack of analyst coverage and institutional interest can limit price discovery.
- Verify the availability of audited financial statements.
- Research the company's management team and their track record.
- Assess the company's business model and competitive landscape.
- Evaluate the company's cash flow and financial stability.
- Understand the risks associated with investing in OTC stocks.
- Consult with a financial advisor before making any investment decisions.
- Established operating history in the miniature wargaming industry.
- Strong brand recognition and customer loyalty.
- Presence of a physical headquarters and retail stores.
- Positive customer reviews and community engagement.
Common Questions About GMWKF (Consumer Cyclical)
What does the AI Score mean for GMWKF?
GMWKF holds an AI Score of 53/100 (Grade: B). This is an educational research signal, not a buy or sell recommendation. The number comes from the legacy nine-factor engine (quantitative signals from revenue growth to news sentiment), written once, not refreshed. Games Workshop Group PLC designs, manufactures, and distributes miniature figures and games globally.
Is GMWKF a good stock?
Stock Expert AI does not rate GMWKF buy, sell or hold. Games Workshop Group PLC carries a MoonshotScore of 53/100 on the legacy nine-factor engine, a research rating against its peers. Whether it fits is your call: check what it sells, whether it earns, what the price assumes, and what would prove you wrong.
What do analysts say about GMWKF stock?
Analyst coverage of GMWKF is limited due to its OTC listing. However, the company's strong financial performance, high gross margins, and loyal customer base are generally viewed positively. Key valuation metrics, such as the P/E ratio, suggest a premium valuation based on earnings expectations.
What are the key factors to evaluate for GMWKF?
Games Workshop Group PLC (GMWKF) holds an AI score of 53/100 (moderate). P/E: 28.35x vs the S&P 500's ~20-25x. Not financial advice.
How frequently does GMWKF data refresh on this page?
GMWKF's price was last updated on Sep 11, 2026 and refreshes on page view during U.S. market hours; the quote is a provider snapshot, not an exchange feed. Fundamentals update after quarterly filings; the MoonshotScore recalculates nightly; news aggregates continuously.
What has driven GMWKF's recent stock price performance?
Games Workshop Group PLC (GMWKF) moves on earnings results, analyst revisions, sector rotation, and market sentiment. Notable catalyst: Strong brand recognition and customer loyalty. See the News tab for the latest drivers. Past performance does not predict future results.
Should investors consider GMWKF overvalued or undervalued right now?
Games Workshop Group PLC (GMWKF) trades at 28.35x earnings. Compare P/E, P/S, and EV/EBITDA against sector peers for a full view.
Can I buy fractional shares of GMWKF?
Yes, most major brokerages offer fractional shares of Games Workshop Group PLC (GMWKF) with no minimum purchase requirement. This means you can invest any dollar amount regardless of the share price. Check your brokerage platform for specific terms, fees, and fractional share availability.
How can I track GMWKF's earnings and financial reports?
Games Workshop Group PLC (GMWKF) reports quarterly earnings approximately 4-6 weeks after each fiscal quarter ends. You can track earnings dates, revenue and EPS estimates, and actual results on this page's Financials tab. Earnings surprises (beats or misses) often cause significant short-term price moves. Your brokerage can send alerts for GMWKF earnings announcements.
Disclaimer: This content is for informational purposes only and does not constitute investment advice. Always do your own research and consult a financial advisor.
Official Resources
Data provided for informational purposes only.
- OTC data may be less reliable than exchange-listed data.
- Analyst coverage is limited.