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The Goodheart-Willcox Company, Inc. (GWOX) Stock Analysis

Educational signal · not a buy or sell recommendation · How to read this

$362.11 +$0.10 (+0.03%) |CouncilBullish Lean · 70 · A
MCap: $169M| P/E Ratio: 11.84| Vol: 27| 52-wk range: $359.01 – $435.00

P/E 11.84 means the share price is 11.84 times one year of earnings per share; the S&P 500 usually sits near 20-25. Market cap $169M is the value of all shares combined. Beta 0.54: the stock has moved about 46% less than the S&P 500.

Data from FMP · Methodology

For informational purposes only. Not financial advice. Machine-generated analysis by Stock Expert AI — model gemini-2.5-flash, generated Jun 15, 2026. Editorial oversight is systemic, not page-by-page. Editorially accountable: Sedat ANAK, Founder and Editor-in-Chief. Data sources: Financial Modeling Prep, Yahoo Finance, SEC EDGAR

Quick Answer

The Goodheart-Willcox Company, Inc. (GWOX) trades at $362.11. The Goodheart-Willcox Company, Inc. is an established educational publisher offering print and digital textbooks, online courses, and instructional resources for K-12, higher education, and professional training. Market cap: $169M, Sector: Communication services.

Price as of Sep 11, 2026 · Last analyzed: Jun 15, 2026
The Goodheart-Willcox Company, Inc. is an established educational publisher offering print and digital textbooks, online courses, and instructional resources for K-12, higher education, and professional training. Founded in 1921, the company specializes in vocational and academic content across a wide range of subjects.

Analyst Coverage for GWOX: GWOX does not currently have published analyst price targets in our coverage universe. This is common for smaller-cap names with limited Wall Street coverage. In the absence of analyst consensus, our AI model evaluates GWOX against Communication Services peers across nine fundamental dimensions and assigns a neutral fundamental signal based on the underlying data.

Watch the GWOX film Every key number, told as a short cinematic story — just press play. ~2 min

No score published: this stock trades under $10,000 on a typical day, so the price beside it is not one you could reliably act on.

Council Score · Weighted Average of 3 Disciplines
Bullish Lean 70/100 · A

GWOX: 2/2 scored disciplines lean bullish. Dominant signal: Ray Dalio bullish.

How is this calculated? →
Legends Council · 5 Legends + Moon AI

AI simulations built from the named investors' published principles. Not affiliated with, endorsed by, or the opinion of these individuals. How these lenses are built

Dalio-style lens (simulated)Ray Dalio
Favorable read
Simons-style lens (simulated)Jim Simons
Neutral read
Englander-style lens (simulated)Izzy Englander
Favorable read
Klarman-style lens (simulated)Seth Klarman
Favorable read
Moon AI lens (model)
Favorable read
Munger's Mindset · Balance Sheet & Valuation
Financial Health
Moderate
Margin of Safety
Undervalued
Council Score · Weighted Average of 3 Disciplines · See tabs for details →
The lenses are modelled on the published principles of the investors named. We are not affiliated with them, they have not endorsed this, and it is not their opinion of this stock.

The Goodheart-Willcox Company, Inc. (GWOX) Media & Communications Profile

CEOJohn F. Flanagan
Employees212
HeadquartersTinley Park, US
IPO Year2010
IndustryPublishing

The Goodheart-Willcox Company, Inc. is a long-standing publisher of print and digital educational resources, offering textbooks, online courses, and instructional materials across diverse subjects for K-12, higher education, and professional training markets. Established in 1921, it maintains a focused position within the communication services sector, specializing in vocational and academic content.

Data Provenance | Financial Data Quantitative Analysis Analysis: Jun 15, 2026

What Is the Investment Thesis for GWOX?

AI-written as of Jun 15, 2026 — figures and tone reflect the data available then, not today's score.

The Goodheart-Willcox Company, Inc. (GWOX) presents as a stable, income-generating entity within the educational publishing sector, characterized by robust profitability and a consistent dividend. With a market capitalization of $169M and a P/E ratio of 11.84, the company demonstrates efficient earnings generation relative to its market value. Its impressive gross margin of 90.4% and profit margin of 23.1% underscore strong operational efficiency and pricing power within its niche of vocational and academic content. The company's beta of 0.54 suggests lower volatility compared to the broader market, appealing to investors seeking stability. Furthermore, a dividend yield of 5.25% indicates a commitment to shareholder returns. Key growth catalysts include the ongoing shift towards digital learning resources, where GWOX is positioned with its online courses and eTextbooks, offering scalability and potentially higher margins. Expansion into professional training markets, leveraging its extensive vocational content, represents another avenue for revenue diversification. The company’s long-standing reputation and comprehensive subject matter expertise provide a durable competitive advantage. Potential risks include the highly competitive educational technology landscape and the inherent challenges of operating on the OTC market, such as limited liquidity and disclosure.

Based on FMP financials and quantitative analysis

GWOX Key Highlights

AI-written as of Jun 15, 2026 — figures and tone reflect the data available then, not today's score.

Market Capitalization of $169M, reflecting its niche position in the publishing sector.

  • P/E ratio of 11.84, indicating a potentially efficient valuation relative to earnings.
  • Exceptional Gross Margin of 90.4%, demonstrating strong cost control and pricing power on its educational content.
  • Robust Profit Margin of 23.1%, highlighting significant profitability from its operations.
  • Dividend Yield of 5.25%, offering an attractive income component for shareholders.

What Are GWOX's Key Strengths?

Century-long operating history and established brand reputation.

  • Diverse and specialized content portfolio, particularly in vocational education.
  • High gross margin (90.4%) and profit margin (23.1%) indicating strong financial health.
  • Existing digital offerings (online courses, eTextbooks) for market adaptation.
  • Stable business model with a consistent dividend yield (5.25%).

What Are GWOX's Weaknesses?

Potential reliance on traditional print publishing in a digitizing market.

  • Limited public disclosure and transparency due to OTC Other tier classification.
  • Lower liquidity and potential for wider bid-ask spreads on the OTC market.
  • Smaller market capitalization ($169M) compared to major exchange-listed competitors.
  • Unknown specific background and track record for CEO John F. Flanagan.

What Could Drive GWOX Stock Higher?

GWOX catalyst: Continued expansion and adoption of G-W online courses and digital textbooks, driving revenue growth in the evolving education market.

  • Potential for new curriculum development or updates in high-demand vocational fields, attracting new institutional clients.
  • Strategic partnerships with educational technology platforms to broaden distribution and reach for digital content.
  • Increased government or institutional funding for career and technical education (CTE) programs, boosting demand for GWOX's specialized content.
  • Successful penetration into the professional training and workforce development market, diversifying revenue streams beyond traditional academic sales.

What Are the Key Risks for GWOX?

Intensified competition from larger educational publishers and agile ed-tech startups, potentially impacting market share and pricing power.

  • Declining demand for traditional print textbooks as educational institutions increasingly shift towards digital-only resources.
  • Regulatory changes in educational funding or curriculum standards that could affect demand for specific content areas.
  • Challenges associated with operating on the OTC market, including limited liquidity and difficulty in raising capital.
  • Rapid technological advancements requiring continuous investment in digital infrastructure and content development, potentially straining resources.

What Are the Growth Opportunities for GWOX?

  • Digital Content Expansion and Monetization: The global digital education market is projected to continue its robust growth, with estimates suggesting a market size reaching hundreds of billions by the end of the decade. GWOX, with its existing G-W online courses and CourseSmart eTextbooks, is well-positioned to capitalize on this trend. By further investing in interactive digital platforms, adaptive learning technologies, and subscription-based access models, the company can enhance user engagement and diversify revenue streams beyond traditional textbook sales. This strategy allows for broader market reach, reduced printing costs, and the ability to update content more dynamically, appealing to modern educational institutions and individual learners seeking flexible, up-to-date resources. This ongoing shift is a multi-year opportunity.
  • Professional Training and Workforce Development: The demand for continuous learning and upskilling in the professional sector is significant and growing, driven by rapid technological advancements and evolving industry standards. GWOX's extensive catalog in vocational and technical subjects, such as automotive, HVAC-R, information technology, and health sciences, provides a strong foundation for developing specialized professional training modules and certification programs. Targeting corporate clients, trade schools, and adult education centers could unlock a substantial new market segment. This market, distinct from traditional academic institutions, offers opportunities for higher-value contracts and recurring revenue streams, with a timeline spanning the next 3-5 years.
  • Curriculum Integration and Custom Solutions: Educational institutions increasingly seek integrated curriculum solutions and customized content to meet specific learning objectives and state standards. GWOX can leverage its deep content library and subject matter expertise to offer tailored packages that combine print, digital, and online course components. By partnering directly with school districts and higher education departments, the company can develop bespoke learning pathways that enhance student outcomes and reinforce its position as a preferred content provider. This approach fosters stronger client relationships and creates barriers to entry for competitors, representing an ongoing opportunity over the next 2-4 years.
  • Expansion into Emerging Vocational Fields: As industries evolve, new vocational fields emerge, creating demand for specialized educational content. Areas such as artificial intelligence applications, renewable energy technologies, cybersecurity, and advanced manufacturing require up-to-date instructional materials. GWOX's historical strength in career and technical education positions it well to identify and develop content for these nascent but rapidly growing fields. Proactive content development in these areas can secure early market share and establish the company as a thought leader, attracting new educational partners and students. This represents a long-term growth opportunity, likely unfolding over the next 5-10 years.
  • Leveraging Data Analytics for Content Improvement: The shift to digital platforms provides GWOX with invaluable data on user engagement, learning patterns, and content effectiveness. By implementing robust data analytics, the company can gain insights into which content performs best, identify areas for improvement, and personalize learning experiences. This data-driven approach allows for continuous refinement of its educational products, ensuring they remain relevant, effective, and competitive. Improved content quality and personalization can lead to higher adoption rates, stronger brand loyalty, and ultimately, increased revenue. This is an ongoing operational and strategic opportunity.

What Are GWOX's Competitive Advantages?

  • Long-standing reputation and brand recognition established since 1921.
  • Extensive and diverse content library, particularly in specialized vocational and technical subjects.
  • Established relationships with educational institutions and educators.
  • Hybrid offering of both print and digital resources catering to varied learning preferences.
  • High gross margin indicating efficient content creation and strong pricing power.

What Does GWOX Do?

The Goodheart-Willcox Company, Inc. (GWOX), founded in 1921 and headquartered in Tinley Park, Illinois, is a venerable educational publisher specializing in comprehensive print and digital textbooks, online courses, and various instructional resources. For over a century, the company has evolved to serve a broad spectrum of learners, including middle school, high school, higher education, and professional training markets across the United States. Its extensive catalog spans an impressive array of subjects, reflecting a deep commitment to career and technical education (CTE) alongside traditional academic disciplines. GWOX’s offerings cover critical areas such as automotive technology, health sciences, culinary arts, information technology, construction, welding, and various family and consumer sciences topics like child care, finance, and interior design. Beyond vocational subjects, the company also publishes in fields like anatomy/physiology, applied mathematics, journalism, and communication. This diverse portfolio allows GWOX to cater to a wide educational demand, providing foundational knowledge and practical skills necessary for both academic progression and workforce readiness. In response to the evolving educational landscape, Goodheart-Willcox has significantly expanded its digital footprint. Alongside traditional print textbooks, it provides online textbooks, proprietary G-W online courses, companion websites, and CourseSmart eTextbooks. This hybrid approach ensures that educators and students have access to flexible learning solutions, whether through physical texts or interactive digital platforms. The company's long history and specialized focus have allowed it to build a strong reputation as a reliable provider of high-quality, curriculum-aligned educational materials, distinguishing it within the publishing industry by its breadth of vocational and technical content. With 63 employees, GWOX maintains a focused operation dedicated to developing and disseminating educational content that supports skill development and academic achievement.

What Products and Services Does GWOX Offer?

  • Publishes print textbooks for various educational levels.
  • Publishes digital textbooks, including online and CourseSmart eTextbooks.
  • Produces online courses for middle school, high school, higher education, and professional training.
  • Develops other instructional resources and companion websites.
  • Covers a broad range of subjects including automotive, health sciences, culinary arts, and information technology.
  • Specializes in career and technical education (CTE) content.
  • Provides content for academic subjects like anatomy/physiology and applied mathematics.

How Does GWOX Make Money?

  • Generates revenue from the sale of print textbooks to educational institutions and individuals.
  • Earns revenue through subscriptions or licenses for digital textbooks and online courses.
  • Sells instructional resources and supplementary materials.
  • Targets middle school, high school, higher education, and professional training markets.

What Industry Does GWOX Operate In?

The Goodheart-Willcox Company, Inc. operates within the Communication Services sector, specifically the Publishing industry, which is undergoing significant transformation driven by digital advancements. While traditional print publishing faces headwinds, the educational segment, particularly in vocational and technical fields, maintains steady demand. GWOX's position is characterized by its long history and specialized focus on career and technical education (CTE) content for K-12, higher education, and professional training. The broader market trend points towards increasing adoption of digital learning platforms and online courses, which GWOX has begun to integrate into its offerings. The competitive landscape includes larger educational publishers and emerging ed-tech companies, but GWOX differentiates itself through its deep content library in specialized subjects and established relationships within educational institutions.

Who Are GWOX's Key Customers?

  • Middle school students and educators.
  • High school students and educators, particularly in vocational programs.
  • Higher education institutions and their students.
  • Professional training organizations and adult learners seeking skill development.
Model self-rating on this text: 70% (not a measure of the evidence) Updated: Jun 15, 2026

Research confidence

Low 34/100

Thin evidence — scoring coverage unknown. Treat this as a starting point, not a conclusion.

  • Scoring coverage unknown
  • Price is current
  • Latest filing 134 days ago
  • No analyst coverage

The Goodheart-Willcox Company, Inc. (GWOX) Valuation Context

Valued at $169M, GWOX is classified as a micro-cap stock.

GWOX Revenue & Earnings Trend

In Q4 FY2025, GWOX generated $10.4M in top-line revenue, marking a sequential decrease of 16.5%. The company recorded net income of $859K, with diluted EPS of $1.93. Revenue has contracted over three consecutive quarters, which investors in this micro-cap Communication Services stock should monitor closely. Across the four most recent quarters, GWOX averaged $7.65 in diluted EPS.

Company Profile

The Goodheart-Willcox Company, Inc. operates in the Publishing industry within the Communication Services sector. It is headquartered in Tinley Park, US. The company is led by CEO John F. Flanagan. GWOX has traded publicly since 2010.

ROE 38%

Key Financial Metrics

Return on equity for The Goodheart-Willcox Company, Inc. stands at 37.7%, a gauge of how efficiently it converts shareholder capital into profit. Return on assets is 10.1%, showing how much profit it generates from its asset base. GWOX trades at a trailing price-to-earnings ratio of 11.84, below the Communication Services sector average of ~17.60x. A current ratio of 2.16 indicates the company holds enough short-term assets to cover its near-term obligations. Its earnings yield is 8.5%, the inverse of the P/E and a quick read on earnings relative to price.

GWOX Financials

Bull Case vs Bear Case

Bull Case

  • Century-long operating history and established brand reputation.
  • Diverse and specialized content portfolio, particularly in vocational education.
  • High gross margin (90.4%) and profit margin (23.1%) indicating strong financial health.
  • Existing digital offerings (online courses, eTextbooks) for market adaptation.

Bear Case

  • Potential reliance on traditional print publishing in a digitizing market.
  • Limited public disclosure and transparency due to OTC Other tier classification.
  • Lower liquidity and potential for wider bid-ask spreads on the OTC market.
  • Smaller market capitalization ($169M) compared to major exchange-listed competitors.

AI-generated arguments based on insider flow, news sentiment and technicals — not financial advice · June 2026

Recent Quarterly Results

Quarter Revenue Net Income EPS
Q4 FY2025 $10M $859,000 $1.93
Q3 FY2025 $12M $3M $6.63
Q2 FY2025 $18M $5M $11.59
Q1 FY2025 $18M $4M $10.44

Q4 FY2025 · filed 30 Apr 2026 · Financial Modeling Prep

Based on FMP financials and quantitative analysis

GWOX Latest News

No recent news available for GWOX.

GWOX Analyst Consensus

Consensus Rating

Aggregated Buy/Hold/Sell recommendations collected by Financial Modeling Prep for GWOX.

Price Targets

Wall Street price target analysis for GWOX.

GWOX MoonshotScore

MoonshotScore is Stock Expert AI's proprietary 0-100 research rating, not a buy or sell recommendation. No MoonshotScore is published for GWOX; grades run from A+ (80-100) to F (below 30).

Leadership: John F. Flanagan

CEO

John F. Flanagan serves as the CEO of The Goodheart-Willcox Company, Inc., overseeing all operational and strategic aspects of the educational publishing firm. While specific details regarding his prior career history, educational background, or previous roles outside of Goodheart-Willcox are not publicly available, his leadership encompasses the management of the company's 63 employees. His tenure is marked by guiding the company's efforts in both traditional print publishing and its ongoing expansion into digital educational resources, ensuring the company's continued relevance in a dynamic market.

Track Record: Under John F. Flanagan's leadership, The Goodheart-Willcox Company, Inc. has maintained its long-standing position as a provider of vocational and academic content. His strategic decisions have likely focused on navigating the transition from predominantly print to a hybrid model incorporating online courses and eTextbooks. He has been instrumental in managing the company's operational efficiency, evidenced by its robust gross and profit margins, while also sustaining a notable dividend yield for shareholders.

GWOX OTC Market Information

The Goodheart-Willcox Company, Inc. trades on the OTC market under the "OTC Other" tier. This tier is typically for companies that do not qualify for OTCQX or OTCQB, or choose not to provide financial information to OTC Markets Group. Companies in this tier may not be required to meet specific financial standards or provide regular disclosures, unlike those on major exchanges like NYSE or NASDAQ which have stringent listing requirements for market capitalization, public float, and reporting. This classification generally implies less transparency and potentially higher risk for investors due to limited publicly available information.

  • OTC Tier: OTC Other
Liquidity: Trading on the "OTC Other" tier, GWOX likely experiences significantly lower trading volume and wider bid-ask spreads compared to exchange-listed securities. This limited liquidity can make it challenging for investors to buy or sell shares quickly without impacting the stock price. The small market capitalization of $169M further suggests that the stock may not be actively traded, potentially leading to increased price volatility and difficulty in executing larger orders.
OTC Risk Factors:
  • Limited public disclosure and transparency due to OTC Other tier classification.
  • Significantly lower liquidity compared to exchange-listed stocks, leading to wider bid-ask spreads and difficulty in trading.
  • Increased volatility and potential for price manipulation due to less regulatory oversight and smaller trading volumes.
  • Difficulty in obtaining reliable and timely financial information for informed investment decisions.
  • Potential for delisting or further restrictions if disclosure requirements change or are not met.
Due Diligence Checklist:
  • Verify any available financial statements directly from the company or regulatory filings.
  • Research the company's business operations, products, and market position thoroughly.
  • Assess the management team's experience and track record, if information is available.
  • Understand the ownership structure, especially if it's closely held.
  • Evaluate the company's competitive landscape and industry trends.
  • Consider the potential for limited exit opportunities due to low liquidity.
  • Consult with a financial advisor experienced in OTC markets.
Legitimacy Signals:
  • Long operating history, founded in 1921, indicating a well-established business.
  • Clearly defined business model as an educational publisher with diverse offerings.
  • Headquartered in Tinley Park, US, suggesting a physical presence and operational base.
  • Reported number of employees (63), indicating an active and staffed operation.
  • Presence of a named CEO, John F. Flanagan, providing leadership structure.

The Goodheart-Willcox Company, Inc. Communication Services Stock: Key Questions Answered

Is GWOX a good stock?

Stock Expert AI does not rate GWOX buy, sell or hold. The Goodheart-Willcox Company, Inc. has no MoonshotScore yet; read the financial checkup, analyst consensus and risks directly. Whether it fits is your call: check what it sells, whether it earns, what the price assumes, and what would prove you wrong.

What does The Goodheart-Willcox Company, Inc. do?

The Goodheart-Willcox Company, Inc. (GWOX) is an established educational publisher that develops and distributes a wide range of instructional materials.

What are the key factors to evaluate for GWOX?

Evaluate GWOX on fundamentals, analyst consensus, and risk factors. P/E: 11.84x vs the S&P 500's ~20-25x. Market Capitalization of $169M, reflecting its niche position in the publishing sector. Not financial advice.

How frequently does GWOX data refresh on this page?

GWOX's price was last updated on Sep 11, 2026 and refreshes on page view during U.S. market hours; the quote is a provider snapshot, not an exchange feed. Fundamentals update after quarterly filings; the MoonshotScore recalculates nightly; news aggregates continuously.

What has driven GWOX's recent stock price performance?

The Goodheart-Willcox Company, Inc. (GWOX) moves on earnings results, analyst revisions, sector rotation, and market sentiment. Notable catalyst: Century-long operating history and established brand reputation. See the News tab for the latest drivers. Past performance does not predict future results.

Should investors consider GWOX overvalued or undervalued right now?

The Goodheart-Willcox Company, Inc. (GWOX) trades at 11.84x earnings. Compare P/E, P/S, and EV/EBITDA against sector peers for a full view.

Can I buy fractional shares of GWOX?

Yes, most major brokerages offer fractional shares of The Goodheart-Willcox Company, Inc. (GWOX) with no minimum purchase requirement. This means you can invest any dollar amount regardless of the share price. Check your brokerage platform for specific terms, fees, and fractional share availability.

How can I track GWOX's earnings and financial reports?

The Goodheart-Willcox Company, Inc. (GWOX) reports quarterly earnings approximately 4-6 weeks after each fiscal quarter ends. You can track earnings dates, revenue and EPS estimates, and actual results on this page's Financials tab. Earnings surprises (beats or misses) often cause significant short-term price moves. Your brokerage can send alerts for GWOX earnings announcements.

Disclaimer: This content is for informational purposes only and does not constitute investment advice. Always do your own research and consult a financial advisor.

Official Resources

Price as of Analysis updated
Data Sources & Methodology
Market data powered by Financial Modeling Prep & Yahoo Finance. AI analysis by Stock Expert AI proprietary algorithms. Technical indicators via industry-standard calculations. Last updated: .
Data Provenance
Sources: Financial Modeling Prep (FMP) — Primary · Yahoo Finance — Fallback · Alpaca — Tertiary
Last fetched:
Cache TTL: Quote 5min · Profile 7d · Financials 7d · Insider 48h
How we use AI: Numbers are pulled directly from FMP & Yahoo Finance — our AI writes the analysis, it never edits the figures.
Data provided as-is for educational purposes. Not financial advice. Methodology

Data provided for informational purposes only.

Data Sources
Financial Modeling Prep (FMP)Stock Expert AI proprietary analysis

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