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Visa Inc. (V)

$362.13 +$11.05 (+3.15%) |Exceptional · 96
Signals are mixed — the Council read leans STRONG BUY (83/100) while the AI fundamental score is 96/100 (grade A+); the two lenses disagree, so weigh the breakdown below.
MCap: $694.14B| P/E Ratio: 27.9| Vol: 6.90M| Target: $400.81 (+10.7%)| 52-wk range: $293.89 – $359.66
Data from FMP · Methodology

For informational purposes only. Not financial advice. Analysis by Sedat ANAK, Founder & Editor-in-Chief | AI-powered analysis. Data sourced from SEC filings and institutional-grade financial providers. Editorially reviewed. Not financial advice.

Visa Inc. (V) trades at $362.13 with AI Score 96/100 (Grade A+). Visa Inc. facilitates global digital payments through its extensive network, VisaNet. Market cap: $694.14B, Sector: Financial services.

Price live · AI analysis from May 10, 2026
Visa Inc. facilitates global digital payments through its extensive network, VisaNet. The company connects consumers, merchants, financial institutions, and governments, offering card products and value-added services.

V stock analysis for 2026: Analysts have set a consensus price target of $400.81 for Visa Inc., suggesting 10.7% upside from the current price of $362.13. The AI MoonshotScore is 96/100, indicating a strong bullish outlook. Key factors: analyst coverage, AI-driven quantitative scoring.

Council Score · Weighted Average of 3 Disciplines
STRONG BUY 83/100 · A+

V: 1/2 perspectives are bullish.

How is this calculated? →
Munger's Mindset · Balance Sheet & Valuation
Financial Health
Strong
Margin of Safety
Overvalued
Council Score · 8 perspectives · See tabs for details →

Visa Inc. (V) Financial Services Profile

CEORyan McInerney
Employees28800
HeadquartersSan Francisco, US
IPO Year2008

Visa Inc. is a global payments technology company facilitating digital transactions between consumers, merchants, and financial institutions. Operating VisaNet, a vast transaction processing network, Visa offers card products, platforms, and value-added services. With a strong market capitalization and profitability, Visa maintains a significant position in the financial services sector.

Data Provenance | Financial Data Quantitative Analysis NYSE Analysis: May 10, 2026

What Is the Investment Thesis for V?

Visa Inc. presents a compelling investment thesis driven by the continued shift towards digital payments globally. With a market capitalization of $694.14B and a high profit margin of 51.7%, Visa demonstrates strong financial health. Growth catalysts include the expansion of e-commerce, increasing adoption of contactless payments, and strategic partnerships in emerging markets. Visa's robust transaction processing network, VisaNet, provides a significant competitive advantage. However, potential risks include increased competition from alternative payment systems and regulatory changes affecting interchange fees. The company's consistent profitability and dividend yield of 0.79% offer a stable return for investors.

Based on FMP financials and quantitative analysis

V Key Highlights

  • Market capitalization of $694.14B, reflecting its dominant position in the payments industry.
  • Profit margin of 51.7%, showcasing efficient operations and strong pricing power.
  • Gross margin of 81.3%, indicating a high level of profitability on its services.
  • P/E ratio of 27.9, suggesting a premium valuation based on its earnings potential.
  • Beta of 0.80, indicating lower volatility compared to the overall market.

Who Are V's Competitors?

V is benchmarked below against 8 industry peers on price, market cap, and our AI MoonshotScore.

Company Price Change Market Cap AI Score
JPM JPMorgan Chase & Co. $334.47 +0.12% $896.22B 81
MA Mastercard Incorporated $539.39 +3.24% $476.60B 89
BAC Bank of America Corporation $58.73 +0.63% $416.78B 84
AXP American Express Company $351.96 +1.14% $240.15B 74
PYPL PayPal Holdings, Inc. $45.47 +3.18% $40.11B 68
ATLC Atlanticus Holdings Corporation $96.40 -7.08% $1.46B 71
ATLCZ Atlanticus Holdings Corporation 9.25% Senior Notes due 2029 $25.20 +0.14% $1.46B 68
DFS Discover Financial Services $200.05 -0.21% $50.34B 66

AI Score by Stock Expert AI · Price data: FMP / Yahoo Finance

What Are V's Key Strengths?

  • Global brand recognition and trust.
  • Extensive network infrastructure (VisaNet).
  • High profit margins and strong financial performance.
  • Large market share in the payments industry.

What Are V's Weaknesses?

  • Dependence on financial institutions for card issuance.
  • Exposure to regulatory changes and interchange fee pressures.
  • Vulnerability to cybersecurity threats and data breaches.
  • Potential impact from economic downturns on consumer spending.

What Could Drive V Stock Higher?

  • Expansion of digital payment infrastructure in developing nations.
  • Increasing adoption of contactless payment technologies.
  • New partnerships with fintech companies to enhance payment solutions.
  • Growth in e-commerce and online transactions.
  • Development and deployment of advanced fraud detection systems.

What Are the Key Risks for V?

  • Rich valuation — a P/E of 27.9 runs well above the Financial Services sector’s ~18x, leaving little room for a miss.
  • Insider selling — insiders were net sellers of roughly $32.5M recently.
  • Increased competition from alternative payment platforms.
  • Regulatory scrutiny and potential changes in interchange fees.
  • Cybersecurity threats and data breaches.
  • Economic downturns impacting consumer spending.
  • Geopolitical instability affecting global payment flows.

What Are the Growth Opportunities for V?

  • Expansion in Emerging Markets: Visa has significant growth potential in emerging markets where digital payment adoption is still nascent. By forming strategic partnerships with local financial institutions and businesses, Visa can penetrate these markets and capture a larger share of the growing digital payments volume. This includes regions in Asia, Africa, and Latin America, where increasing smartphone penetration and internet access are driving demand for digital payment solutions. Timeline: Ongoing.
  • Increased Adoption of Contactless Payments: The growing popularity of contactless payments presents a significant growth opportunity for Visa. As consumers increasingly prefer the convenience and speed of contactless transactions, Visa can leverage its technology and partnerships to expand the availability of contactless payment options. This includes initiatives such as promoting tap-to-pay functionality and collaborating with merchants to upgrade their payment terminals. Market size: The global contactless payments market is projected to reach $18.2 trillion by 2026. Timeline: Ongoing.
  • E-commerce Growth: The continued expansion of e-commerce globally provides a substantial growth opportunity for Visa. As online shopping becomes more prevalent, Visa can capitalize on the increasing volume of online transactions by offering secure and seamless payment solutions for e-commerce merchants and consumers. This includes initiatives such as developing advanced fraud detection tools and partnering with e-commerce platforms to enhance the online payment experience. Market size: Global e-commerce sales are expected to reach $7.4 trillion in 2025. Timeline: Ongoing.
  • Value-Added Services: Visa can drive growth by expanding its portfolio of value-added services, such as fraud protection, data analytics, and loyalty programs. These services enhance the value proposition for both merchants and consumers, driving increased adoption of Visa's payment solutions. By leveraging its vast transaction data and technological capabilities, Visa can develop innovative services that address the evolving needs of its customers. Timeline: Ongoing.
  • Strategic Partnerships: Forming strategic partnerships with other companies in the financial services and technology sectors can unlock new growth opportunities for Visa. By collaborating with fintech companies, banks, and other industry players, Visa can expand its reach, enhance its product offerings, and tap into new customer segments. These partnerships can also facilitate the development of innovative payment solutions and drive adoption of Visa's payment network. Timeline: Ongoing.

What Opportunities Does V Have?

  • Expansion in emerging markets with growing digital payment adoption.
  • Increased adoption of contactless payments and mobile wallets.
  • Growth in e-commerce and online transactions.
  • Development of new value-added services and partnerships.

What Threats Does V Face?

  • Increasing competition from alternative payment systems and fintech companies.
  • Regulatory scrutiny and potential changes in interchange fees.
  • Cybersecurity risks and data breaches.
  • Economic downturns and reduced consumer spending.

What Are V's Competitive Advantages?

  • Extensive Network: VisaNet is a vast and reliable transaction processing network.
  • Brand Recognition: Visa is a globally recognized and trusted brand.
  • Scale: Visa benefits from its massive scale and global reach.
  • Switching Costs: High switching costs for merchants and financial institutions due to integration with Visa's network.

What Does V Do?

Founded in 1958, Visa Inc. has evolved into a global payments technology leader, facilitating digital payments across more than 200 countries and territories. Originally known as BankAmericard, Visa revolutionized the credit card industry by creating a universally accepted payment method. The company operates VisaNet, a high-speed transaction processing network that authorizes, clears, and settles payment transactions. Visa's core business involves enabling seamless and secure transactions between consumers, merchants, financial institutions, businesses, strategic partners, and government entities. Its diverse portfolio includes credit, debit, and prepaid cards, along with innovative platforms and value-added services such as fraud protection and data analytics. Visa's strategic agreements, such as the one with Ooredoo in Qatar, enhance payment experiences and expand its global reach. Headquartered in San Francisco, California, Visa continues to drive innovation in the digital payments landscape, adapting to evolving consumer needs and technological advancements.

What Products and Services Does V Offer?

  • Facilitates digital payments between consumers, merchants, and financial institutions.
  • Operates VisaNet, a global transaction processing network.
  • Offers credit, debit, and prepaid cards.
  • Provides platforms and value-added services like fraud protection.
  • Enables secure online and in-store transactions.
  • Supports mobile payments and digital wallets.
  • Partners with financial institutions to issue Visa cards.

How Does V Make Money?

  • Visa earns revenue primarily through transaction processing fees.
  • It charges fees to financial institutions for using the Visa network.
  • Visa generates revenue from value-added services like data analytics and fraud prevention.
  • The company benefits from the increasing volume of digital payments globally.

What Industry Does V Operate In?

Visa operates in the dynamic financial services sector, specifically within the credit services industry. The market is characterized by increasing adoption of digital payments, driven by e-commerce growth and technological advancements. Visa competes with other major players like Mastercard Incorporated (MA), American Express Company (AXP), and PayPal Holdings, Inc. (PYPL). The industry is also influenced by regulatory changes and evolving consumer preferences. Visa's extensive network and brand recognition provide a competitive edge in this rapidly evolving landscape.

Who Are V's Key Customers?

  • Consumers who use Visa cards for purchases.
  • Merchants who accept Visa payments.
  • Financial institutions that issue Visa cards.
  • Businesses that use Visa for transactions.
  • Government entities that utilize Visa for payments.
AI Confidence: 83% Updated: May 10, 2026

Company Profile

Visa Inc. operates in the Financial - Credit Services industry within the Financial Services sector. It is headquartered in San Francisco, US. The company is led by CEO Ryan McInerney. V has traded publicly since 2008.

ROE 59%Key Financial Metrics

Return on equity for Visa Inc. stands at 58.9%, a gauge of how efficiently it converts shareholder capital into profit. Return on assets is 23.4%, showing how much profit it generates from its asset base. V trades at a trailing price-to-earnings ratio of 27.87, above the Financial Services sector average of ~18x. Its free cash flow yield is 3.1%, a gauge of the cash the business throws off relative to its market value. A current ratio of 1.09 indicates the company holds enough short-term assets to cover its near-term obligations. Its earnings yield is 3.2%, the inverse of the P/E and a quick read on earnings relative to price.

V Valuation & Market Position

With a $694.14B market cap, Visa Inc. sits in the mega-cap segment of the market. Relative to its peer group, V's quantitative score of 96/100 is above the peer average of 79/100.

Quarterly Financial Performance: Visa Inc.

Revenue for Visa Inc. came in at $11.23B during Q1 2026, a 3.0% improvement versus the preceding quarter. The company recorded net income of $6.02B, with diluted EPS of $3.11. Revenue has increased across the last three reported quarters, suggesting sustained momentum for this mega-cap Financial Services company. Across the four most recent quarters, V averaged $2.86 in diluted EPS.

F-Score 8/9Financial Health

Visa Inc.'s Piotroski F-Score is 8/9, a 9-point checklist of profitability, leverage and efficiency — signaling solid underlying fundamentals. Its Altman Z-Score of 8.63 places it in the safe zone, indicating low near-term bankruptcy risk.

5/8 beatsEarnings Track Record

Visa Inc. has beaten Wall Street's EPS estimate in 5 of its last 8 reported quarters — more hits than misses. Reported results have landed about 3.0% above estimates on average.

FY2026 estForward Outlook

Wall Street analysts project Visa Inc. revenue of about $45.57B for fiscal 2026, with EPS near $13.15. The estimate reflects 26 contributing analysts.

Net buyingInsider Activity

Over the past six months, Visa Inc. insiders filed 15 SEC Form 4 transactions — 9 sales and 6 purchases. On net that is roughly 8K shares acquired (about $32.5M) — insiders putting money in tends to read as conviction.

V Financials

Fundamental Snapshot

Revenue Growth (FY)
+11.3%
Net Income Growth (FY)
+1.6%
EPS Growth (FY)
+4.9%
Free Cash Flow Growth (FY)
+15.4%
P/E (TTM)
31.2
Return on Equity (TTM)
+58.9%
Current Ratio
1.1
EV/EBITDA (TTM)
25.0

Based on FMP financials and quantitative analysis · FY 2025

Bull Case vs Bear Case

Bull Case

  • Visa's recent insider buying signals strong confidence from leadership in the company's future growth.
  • Community sentiment has shifted positively as discussions around digital payments and e-commerce are gaining traction.
  • Recent partnerships with fintech companies have expanded Visa's market reach and potential for revenue growth.
  • The ongoing recovery in consumer spending is expected to boost transaction volumes, enhancing Visa's core business.

Bear Case

  • Concerns about potential regulatory scrutiny in the payments industry have created uncertainty among investors.
  • The rise of alternative payment methods and cryptocurrencies could threaten Visa's traditional business model.
  • Community sentiment includes skepticism around Visa's ability to maintain its competitive edge amidst increasing competition.
  • Recent discussions highlight fears of a potential economic slowdown impacting consumer spending and transaction volumes.

AI-generated arguments based on insider flow, news sentiment and technicals — not financial advice · April 2026

From the Earnings Call

“Visa Direct transactions grew 23% year-over-year, consistent with Q1, driven by continued strength in domestic and cross-border.”

— Christopher Suh, Visa's Chief Financial Officer

“Value-added services revenue grew 27% in the second quarter in constant dollars, and we are just getting started.”

— Ryan McInerney, Visa's Chief Executive Officer

V Q2 FY2026 earnings call transcript · 2026-04-28

Recent Quarterly Results

Quarter Revenue Net Income EPS
Q1 2026 $11.23B $6.02B $3.11
Q4 2025 $10.90B $5.85B $3.03
Q3 2025 $10.72B $5.09B $2.62
Q2 2025 $10.17B $5.27B $2.69

Based on FMP financials and quantitative analysis

V Latest News

V Analyst Consensus

Consensus Rating

Aggregated Buy/Hold/Sell recommendations from Benzinga, Yahoo Finance, and Finnhub for V.

Price Targets

Consensus target: $400.81

V MoonshotScore

96/100

What does this score mean?

The MoonshotScore rates V's growth potential on a scale of 0-100 across multiple factors including innovation, market disruption, financial health, and momentum.

Latest Visa Inc. Analysis

Related Investment Themes

Leadership: Ryan McInerney

CEO

Ryan McInerney is the CEO of Visa Inc., bringing extensive experience in the financial services and payments industries. Before joining Visa, he held leadership positions at JPMorgan Chase & Co., including serving as CEO of Consumer & Community Banking. His career spans various roles in strategy, product development, and customer service. McInerney's background equips him with a deep understanding of consumer behavior and market dynamics, crucial for leading Visa in a rapidly evolving digital landscape.

Track Record: Since becoming CEO, Ryan McInerney has focused on driving innovation, expanding Visa's global reach, and strengthening partnerships. Key initiatives include enhancing Visa's digital payment solutions, investing in new technologies, and navigating regulatory challenges. Under his leadership, Visa has continued to maintain its dominant market position and adapt to changing consumer preferences.

V Financial Services Stock FAQ

What does Visa Inc. do?

Visa Inc. operates as a global payments technology company, facilitating digital transactions between consumers, merchants, and financial institutions. The company's primary function is to enable secure and efficient payment processing through its extensive network, VisaNet. Visa offers a range of card products, including credit, debit, and prepaid cards, as well as value-added services such as fraud protection and data analytics. Its business model revolves around transaction processing fees and service charges, benefiting from the increasing volume of digital payments worldwide.

What do analysts say about V stock?

Analysts generally view Visa Inc. favorably, citing its strong market position, consistent financial performance, and growth potential in the digital payments space. Key valuation metrics, such as the P/E ratio of 27.9, reflect a premium valuation based on its earnings potential. Growth considerations include the expansion of e-commerce, increasing adoption of contactless payments, and strategic partnerships in emerging markets. However, analysts also acknowledge potential risks such as increased competition and regulatory changes.

What are the main risks for V?

The main risks for Visa Inc. include increasing competition from alternative payment platforms like PayPal and emerging fintech companies, which could erode its market share. Regulatory scrutiny and potential changes in interchange fees pose a significant threat to its revenue model. Cybersecurity risks and data breaches could damage its reputation and lead to financial losses. Additionally, economic downturns and reduced consumer spending could negatively impact transaction volumes and overall profitability.

How sensitive is V to interest rate changes?

Visa's revenue is not directly tied to interest rates in the same way as traditional banks. However, changes in interest rates can indirectly impact Visa through their effect on consumer spending and economic activity. Higher interest rates can lead to reduced consumer spending, which in turn can decrease transaction volumes on the Visa network. Additionally, higher interest rates can increase borrowing costs for consumers, potentially affecting their ability to use credit cards. Visa monitors these macroeconomic factors to assess their potential impact on its business.

What is Visa Inc.'s credit quality and risk management approach?

Visa Inc. does not directly extend credit to consumers; instead, it facilitates payments between consumers and merchants through its network. The credit risk is primarily borne by the financial institutions that issue Visa cards. Visa focuses on managing operational and systemic risks associated with its payment network. It employs advanced fraud detection systems and cybersecurity measures to protect against unauthorized transactions and data breaches. Additionally, Visa adheres to strict compliance standards and regulatory requirements to ensure the integrity and security of its payment ecosystem.

What are the key factors to evaluate for V?

Visa Inc. (V) holds an AI score of 96/100 (high). P/E: 27.9x vs the S&P 500's ~20-25x. Analysts target $400.81 (+11%). Not financial advice.

How frequently does V data refresh on this page?

V prices update in real time during U.S. market hours. Fundamentals refresh after quarterly filings; analyst ratings and AI insights update daily; news is aggregated continuously.

What has driven V's recent stock price performance?

Visa Inc. (V) moves on earnings results, analyst revisions, sector rotation, and market sentiment. Notable catalyst: Global brand recognition and trust. See the News tab for the latest drivers. Past performance does not predict future results.

Disclaimer: This content is for informational purposes only and does not constitute investment advice. Always do your own research and consult a financial advisor.

Official Resources

Price as of Analysis updated AI Score refreshed daily
Data Sources & Methodology
Market data powered by Financial Modeling Prep & Yahoo Finance. AI analysis by Stock Expert AI proprietary algorithms. Technical indicators via industry-standard calculations. Last updated: .
Data Provenance
Sources: Financial Modeling Prep (FMP) — Primary · Yahoo Finance — Fallback · Alpaca — Tertiary
Last fetched:
Cache TTL: Quote 5min · Profile 7d · Financials 7d · Insider 48h
How we use AI: Numbers are pulled directly from FMP & Yahoo Finance — our AI writes the analysis, it never edits the figures.
Data provided as-is for educational purposes. Not financial advice. Methodology

Data provided for informational purposes only.

Analysis Notes
  • Information is based on available data and may be subject to change.
  • Financial metrics are as of the latest available reporting period.
Data Sources

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