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adidas AG (ADDDF) Stock Price & Analysis

adidas AG (ADDDF) — price $161.76 (+0.47%), as of the Oct 2, 2026 trading session; market cap $28.3B. Expected results Oct 29, 2026.

Educational signal · not a buy or sell recommendation · How to read this

$161.76 +$0.76 (+0.47%) Market Cap $28.3B

adidas AG · ADDDF · Consumer Cyclical · Apparel - Footwear & Accessories

Globally, adidas AG and its subsidiaries are dedicated to the creation, advancement, dissemination, and promotion of athletic and sports lifestyle goods.

Price as of Oct 2, 2026

Key Statistics

No publishable V2 score is available for this stock yet.

Price & valuation

Dates shown where recorded
MeasureValueAs of
Latest provided price$161.76
Change on the day+0.47%
52-week range$145.65–$225.00
Market capitalisation$28.3B
Price / earnings (trailing)18.59
Shares traded on the day114
Beta (volatility vs the S&P 500)1.22
Dividends per share (last 12 months)$3.30
Dividend yield (last 12 months)2.04%

Price & events

Weekly closing price with reported quarters marked Weekly closing price from Sep 5, 2025 to Oct 2, 2026: low $148, high $225, latest $162. 4 reported quarters marked, 1 above and 3 below the recorded estimate. 1 other dated event marked. $225 $148 high $225 Oct 29, 2025 · Earnings results · reported below the recorded estimate · close $1891Mar 4, 2026 · Earnings results · reported below the recorded estimate · close $1692Apr 29, 2026 · Earnings call · management outlook · no recorded estimate to compare · close $1693Apr 29, 2026 · Earnings results · reported above the recorded estimate · close $1694Jul 30, 2026 · Earnings results · reported below the recorded estimate · close $1795 Sep 5, 2025 Oct 2, 2026 · $162 $209Sep 5, 2025$214Sep 19, 2025$220Oct 3, 2025$225Oct 17, 2025$189Oct 31, 2025$190Nov 14, 2025$183Nov 28, 2025$192Dec 12, 2025$198Dec 26, 2025$194Jan 9, 2026$170Jan 23, 2026$179Feb 6, 2026$185Feb 20, 2026$169Mar 6, 2026$148Mar 20, 2026$154Apr 2, 2026$170Apr 17, 2026$169May 1, 2026$177May 15, 2026$198May 29, 2026$196Jun 12, 2026$197Jun 26, 2026$211Jul 10, 2026$190Jul 24, 2026$182Aug 7, 2026$179Aug 21, 2026$167Sep 4, 2026$167Sep 18, 2026$162Oct 2, 2026

Triangles mark reported quarters on the line: pointing up is above the recorded estimate, down is below, a diamond means no estimate on file or a dated event that is not a results report. Numbers key to the dated list. Point at or tab to any week for its close.

Events behind the price

  • · Earnings results · below the recorded estimate
  • · Earnings results · below the recorded estimate
  • · Earnings call · management outlook
  • · Earnings results · above the recorded estimate
  • · Earnings results · below the recorded estimate

Results dates follow the earnings feed; call dates follow the transcript provider. Nearby dates do not establish that an event caused a price move.

Upcoming events

As of

  1. Next results dueProvider estimate

Management outlook

  • That means also with the first quarter being as it is and everything that we can see, we will keep our guidance currently for the year.

    Bjorn Gulden · Statement from

Statement dates identify the earnings call, not a deadline. Management expectations and provider estimates can change.

Read management statements

Other perspectives

Council score for adidas AG (ADDDF): perspectives

Council is a separate blend of available disciplines; MoonshotScore above remains the five-pillar research rating.

9-Factor Breakdown

Revenue Growth Neutral
Gross Margin Strong
Operating Leverage Neutral
Cash Runway Strong
R&D Intensity Weak
Insider Activity Moderate
Trading Liquidity Weak
Price Momentum Weak
News Sentiment Neutral

Legends Council

6 lenses, 0 current

AI simulations built from the named investors' published principles. Not affiliated with, endorsed by, or the opinion of these individuals. How these lenses are built

Dalio-style lens (simulated) Ray Dalio Favorable read
Griffin-style lens (simulated) Ken Griffin Favorable read
Simons-style lens (simulated) Jim Simons Neutral read
Englander-style lens (simulated) Izzy Englander Neutral read
Klarman-style lens (simulated) Seth Klarman Neutral read
Moon AI lens (model) Favorable read

Read on: Sep 11, 2026 · older than the 27 hours refresh window; not a current reading

Munger's Mindset

Balance Sheet & Valuation · historical

Financial Health Neutral
Margin of Safety Fairly Valued
Profit Margin Neutral
Revenue Growth Neutral
Debt/Equity Negative
ROE Strong
Gross Margin Moderate

Read on: Sep 10, 2026 · older than the 27 hours refresh window; not a current reading

How to read these bars and different assessments

Council is a separate blend of available disciplines; MoonshotScore above remains the five-pillar research rating.

Bars show each model's ordered assessment on its own scale, not a probability or a comparable investment return. The adjacent words give the assessment; more filled segments indicate a stronger model reading.

On Sep 10, 2026, the Munger lens read the price at that time as fairly valued against its own estimate of value.

Readings on this page are from Oct 5, 2026, except a card that shows its own read date.

Watch the ADDDF film — every key number, told as a short cinematic story

~2 min · open the film

1 · What is it?

What is adidas AG (ADDDF), and what does it report?

Short answer · as of

Globally, adidas AG and its subsidiaries are dedicated to the creation, advancement, dissemination, and promotion of athletic and sports lifestyle goods. Consumer Cyclical / Apparel Footwear & Accessories Headquarters: Adi-Dassler-Strasse 1, Herzogenaurach, BV, 91074, DE. It employs 64,938 people and is led by Bjorn Gulden. In Q2 FY2026 it reported revenue of €6.73B and net income of €355M. The market values it at $28.3B.

2 · Latest results

What do the latest results show for adidas AG (ADDDF)?

Short answer · as of

The most recent reported quarter, Q2 FY2026, carried revenue of €6.73B. Against analyst estimates the company has EPS beat 5 of 8 reports.

Did results meet expectations?

Reported earnings and revenue alongside the estimates recorded by the provider.

Latest report · revenue
$7.70B Jul 30, 2026
Latest report · revenue estimate
$7.54B Jul 30, 2026
Latest report · revenue vs estimate
Above estimate Jul 30, 2026
Latest report · EPS vs estimate
Below estimate Jul 30, 2026
Did results meet expectations? — reported evidence
Report dateRevenue · reportedRevenue · estimateEPS · reportedEPS · estimate
Jul 30, 2026$7.70B$7.54B$2.4000$2.7300
Apr 29, 2026$7.62B$7.30B$3.1200$3.0700
Mar 4, 2026$7.14B$7.27B$0.4933$0.5370
Oct 29, 2025$7.77B$6.19B$3.0300$3.1200

Dates are report dates, not fiscal period ends. Revenue is in USD; EPS is USD per share, rounded to four decimals. The earnings feed does not establish a basic, diluted or adjusted basis. Earnings-feed EPS may differ from statement EPS; the two series are not combined.

Quarterly income statement — 4 quarters
Revenue, net income and earnings per share by quarter
PeriodRevenueNet incomeEPS
Q2 FY2026€6.73B€355M€1.87 (diluted)
Q1 FY2026€6.62B€484M€2.71 (diluted)
Q4 FY2025€6.07B€81M€0.45 (diluted)
Q3 FY2025€6.63B€461M€2.59 (diluted)
3 · Financial strengths and risks

What are the financial strengths and risks for adidas AG (ADDDF)?

Short answer

The distress and quality screens read Altman Z 3.18 · Piotroski F 7. Trailing ratios: ROE 24.6% · ROA 6.8% · current ratio 1.35 · earnings yield 4.8% · free-cash-flow yield 2.9%.

4 · What to check next?

What should you watch next at adidas AG (ADDDF)?

Short answer · as of

The next earnings report is expected on Oct 29, 2026.

What management is planning

Management expectations, not completed milestones or guarantees. Selected verbatim excerpts; dates follow the transcript provider.

  1. That means also with the first quarter being as it is and everything that we can see, we will keep our guidance currently for the year.

    Bjorn Gulden ·

What the records here don't tell us

  • Detailed statement figures are not shown because their conversion to USD has not been verified.
  • No insider Form 4 transaction falls inside the window this page reads.

Checked against the records this page reads, on the dates shown above.

What Investors Ask About adidas AG (ADDDF) — Consumer Cyclical

These answers are editorial: 1 of these 8 answers is drawn from the ADDDF research dossier (written Jun 14, 2026 by gpt-4o-mini); the other 7 are question templates that restate figures shown above. Figures in this section are not part of the source register.

Is ADDDF a good stock to buy?

Stock Expert AI does not rate ADDDF buy, sell or hold. adidas AG has no MoonshotScore yet; read the financial checkup, analyst consensus and risks directly. Whether it fits is your call: check what it sells, whether it earns and what the price assumes. This is educational content, not investment advice.

What is the ADDDF stock price today?

The last price recorded on this page for adidas AG (ADDDF) is $161.76, as of the Oct 2, 2026 trading session (source: Financial Modeling Prep (FMP) · quote). It is a provider snapshot, not a live exchange feed, so check a brokerage quote before you trade.

What does adidas AG do?

adidas AG is a global leader in the design, development, and marketing of athletic footwear, apparel, and accessories. The company offers a wide range of products under the adidas brand, serving various consumer segments from professional athletes to lifestyle enthusiasts.

What are the key factors to evaluate for ADDDF?

Evaluate ADDDF on fundamentals, analyst consensus, and risk factors. P/E: 18.59x. Emerging Markets: adidas AG is focusing on expanding its presence in emerging markets, where the demand for sportswear is rapidly increasing. Not financial advice.

How frequently does ADDDF data refresh on this page?

ADDDF's price is the last quote we recorded, from the Oct 2, 2026 trading session. Pages are served from a cache, so the copy you are reading can lag that quote. The quote is a provider snapshot, not an exchange feed. Fundamentals follow quarterly filings. V2 is recalculated from the most recent completed US trading session; the score's own date shows its last successful run.

What has driven ADDDF's recent stock price performance?

adidas AG (ADDDF) moves on earnings results, analyst revisions, sector rotation, and market sentiment. Notable catalyst: Strong global brand recognition and loyalty. See the News tab for the latest drivers. Past performance does not predict future results.

Should investors consider ADDDF overvalued or undervalued right now?

adidas AG (ADDDF) trades at 18.59x earnings. Compare P/E, P/S, and EV/EBITDA against sector peers for a full view.

How do I research ADDDF before investing?

Before investing in adidas AG (ADDDF), research these four areas: (1) the company's revenue model and competitive position (see Company Overview), (2) financial health through revenue growth, margins, and cash flow (see MoonshotScore), (3) analyst consensus ratings and price targets (see Analyst tab), and (4) specific risk factors that could impact the stock (see Risk Factors section).

Disclaimer: This content is for informational purposes only and does not constitute investment advice. Always do your own research and consult a financial advisor.

Machine-generated analysis by Stock Expert AI — model gpt-4o-mini, generated Jun 14, 2026. Editorial oversight is systemic, not page-by-page. Editorially accountable: Sedat ANAK, Founder and Editor-in-Chief.

Sources — records for every figure on this page (42 figures)

The 42 rows below are exactly the facts the evidence-backed sections of this page printed — the 10-second verdict, the MoonshotScore, price and market value, the five questions with their receipts, and the records behind this page. Known dates and sources are recorded on their own rows; an em dash or UNRECORDED tier preserves a stored observation without inventing either. The quarterly income statement is provider-standardized (FMP) under one row, and scale definitions — a 0-100 rating, the band ladder, the Piotroski 0–9 range — are fixed rather than measured. No number in those sections was generated by a model. The register does not cover quoted third-party headlines, the dated council readings, or the Frequently Asked Questions; each of those says where it came from where it stands.

"As of" is the date the value is true for where the source carries one — a quarter end, a filing date, a price close, the day the score was computed. A cached observation with no source date remains undated; the page publication date is not used as a substitute.

OFFICIAL — 1 fact from SEC filings and earnings calls

OFFICIAL facts used on this page
Fact IDFactValue as shownAs ofTierSource
prod.outlookManagement outlook — call excerptsBjorn Gulden (Apr 29, 2026): That means also with the first quarter being as it is and everything that we can see, we will keep our guidance currently for the year.OFFICIALCompany earnings call, transcript via Financial Modeling Prep (FMP) — Selected verbatim statements from the latest available call, dated by the transcript provider. Management expectations, not completed milestones or guarantees. Relative dates retain the speaker's wording.

FMP — 33 facts from Financial Modeling Prep endpoint families

FMP facts used on this page
Fact IDFactValue as shownAs ofTierSource
px.lastLatest provided price$161.76FMPFinancial Modeling Prep (FMP) · quote — Dated to the US trading session the price belongs to, derived from the quote record's timestamp (weekend and pre-open reads roll back to the previous weekday; exchange holidays are not modelled). The record does not establish an exchange execution time. Retrieved 2026-10-04T22:34:39.425Z.
px.changeChange on the day+0.47%FMPFinancial Modeling Prep (FMP) · quote
px.mcapMarket capitalisation$28.3BFMPFinancial Modeling Prep (FMP) · quote — Date unknown Market cap record date: 2026-10-02. FMP quote timestamp: 2026-10-02T20:00:00.000Z. Captured from FMP at 2026-10-04T22:34:37.708Z. No share-count basis is inferred; this page preserves the reported amount instead of recalculating it from shares.
earn.nextNext earnings dateOct 29, 2026FMPFinancial Modeling Prep (FMP) earnings calendar — The date is our provider's estimate until the company confirms it.
id.business_summaryBusiness description (FMP excerpt)Globally, adidas AG and its subsidiaries are dedicated to the creation, advancement, dissemination, and promotion of athletic and sports lifestyle goods.FMPFinancial Modeling Prep (FMP) company profile — Deterministic excerpt derived from id.description; source and date describe the input fact, not a new provider observation
px.change_absChange on the day, in dollars+$0.76FMPFinancial Modeling Prep (FMP) · quote
px.range5252-week range$145.65–$225.00FMPFinancial Modeling Prep (FMP) quote
px.pePrice / earnings (trailing)18.59FMPFinancial Modeling Prep (FMP) · quote
px.volumeShares traded on the day114FMPFinancial Modeling Prep (FMP) · quote
px.betaBeta1.22FMPFinancial Modeling Prep (FMP) company profile
id.sectorSector / industry (provider taxonomy)Consumer Cyclical / Apparel Footwear & AccessoriesFMPFinancial Modeling Prep (FMP) company profile
id.hqHeadquartersAdi-Dassler-Strasse 1, Herzogenaurach, BV, 91074, DEFMPFinancial Modeling Prep (FMP) company profile
id.employeesEmployees64,938FMPFinancial Modeling Prep (FMP) company profile
id.ceoChief executiveBjorn GuldenFMPFinancial Modeling Prep (FMP) key executives (proxy-derived) — Titles and pay come from the company's proxy statement as our provider parsed it.
fin.q_revenueRevenue, Q2 FY2026€6.73BFMPFinancial Modeling Prep (FMP) · income statement (quarterly)
fin.q_incomeNet income, Q2 FY2026€355MFMPFinancial Modeling Prep (FMP) · income statement (quarterly)
earn.history.depth.2026-07-30.revenue_actualRevenue · reported — report date 2026-07-30$7.70BReport date · FMPFinancial Modeling Prep (FMP) earnings — Earnings-history note
earn.history.depth.2026-07-30.revenue_estimatedRevenue · estimate — report date 2026-07-30$7.54BReport date · FMPFinancial Modeling Prep (FMP) earnings — Earnings-history note
earn.history.depth.2026-07-30.eps_actualEPS · reported — report date 2026-07-30$2.4000Report date · FMPFinancial Modeling Prep (FMP) earnings — Earnings-history note
earn.history.depth.2026-07-30.eps_estimatedEPS · estimate — report date 2026-07-30$2.7300Report date · FMPFinancial Modeling Prep (FMP) earnings — Earnings-history note
earn.history.depth.2026-04-29.revenue_actualRevenue · reported — report date 2026-04-29$7.62BReport date · FMPFinancial Modeling Prep (FMP) earnings — Earnings-history note
earn.history.depth.2026-04-29.revenue_estimatedRevenue · estimate — report date 2026-04-29$7.30BReport date · FMPFinancial Modeling Prep (FMP) earnings — Earnings-history note
earn.history.depth.2026-04-29.eps_actualEPS · reported — report date 2026-04-29$3.1200Report date · FMPFinancial Modeling Prep (FMP) earnings — Earnings-history note
earn.history.depth.2026-04-29.eps_estimatedEPS · estimate — report date 2026-04-29$3.0700Report date · FMPFinancial Modeling Prep (FMP) earnings — Earnings-history note
earn.history.depth.2026-03-04.revenue_actualRevenue · reported — report date 2026-03-04$7.14BReport date · FMPFinancial Modeling Prep (FMP) earnings — Earnings-history note
earn.history.depth.2026-03-04.revenue_estimatedRevenue · estimate — report date 2026-03-04$7.27BReport date · FMPFinancial Modeling Prep (FMP) earnings — Earnings-history note
earn.history.depth.2026-03-04.eps_actualEPS · reported — report date 2026-03-04$0.4933Report date · FMPFinancial Modeling Prep (FMP) earnings — Earnings-history note
earn.history.depth.2026-03-04.eps_estimatedEPS · estimate — report date 2026-03-04$0.5370Report date · FMPFinancial Modeling Prep (FMP) earnings — Earnings-history note
earn.history.depth.2025-10-29.revenue_actualRevenue · reported — report date 2025-10-29$7.77BReport date · FMPFinancial Modeling Prep (FMP) earnings — Earnings-history note
earn.history.depth.2025-10-29.revenue_estimatedRevenue · estimate — report date 2025-10-29$6.19BReport date · FMPFinancial Modeling Prep (FMP) earnings — Earnings-history note
earn.history.depth.2025-10-29.eps_actualEPS · reported — report date 2025-10-29$3.0300Report date · FMPFinancial Modeling Prep (FMP) earnings — Earnings-history note
earn.history.depth.2025-10-29.eps_estimatedEPS · estimate — report date 2025-10-29$3.1200Report date · FMPFinancial Modeling Prep (FMP) earnings — Earnings-history note
fin.q_tableQuarterly income statement4 quarters through Q2 FY2026FMPFinancial Modeling Prep (FMP) · income statement (quarterly), as filed

UNRECORDED — 3 facts from stored observations whose source was not recorded

UNRECORDED facts used on this page
Fact IDFactValue as shownAs ofTierSource
earn.historyReported versus estimated, recent quartersEPS beat 5 of 8UNRECORDEDStored earnings-history observation — Captured 2026-10-01 · Expired observation
fin.scoresDistress and quality screensAltman Z 3.18 · Piotroski F 7UNRECORDEDStored financial-scores observation — Captured 2026-10-04 · Expired observation
fin.ratiosReturn and yield ratios (trailing twelve months)ROE 24.6% · ROA 6.8% · current ratio 1.35 · earnings yield 4.8% · free-cash-flow yield 2.9%—UNRECORDEDStored key metrics — Date unknown

COMPUTED — 4 facts from our arithmetic, formula restated

COMPUTED facts used on this page
Fact IDFactValue as shownAs ofTierSource
div.ttm_per_shareDividends per share, last 12 months (split-adjusted)$3.30COMPUTEDFinancial Modeling Prep (FMP) split-adjusted dividend history — Sum of 1 split-adjusted declared dividend with an ex-date in the 365 days to 2026-10-05, per current share. Ex-dates are not payment dates; special dividends are included. Not a declared annual rate.
div.ttm_yieldDividend yield, last 12 months2.04%COMPUTEDFinancial Modeling Prep (FMP) split-adjusted dividend history and quote — Split-adjusted dividends with ex-dates in the trailing 365-day window divided by the packet price, on the same current-share basis. Price date follows the quote, latest price bar or packet-build day when unstamped. Not a forecast or declared annual rate.
earn.history.depth.2026-07-30.revenue_actual.comparisonLatest report · revenue vs estimateAbove estimateReport date · COMPUTEDComputed from Financial Modeling Prep (FMP) earnings — Earnings-history note — Method: compare reported revenue ($7.70B) with the recorded estimate ($7.54B) at displayed precision. Equal displayed values are in line. This compares reported results with recorded estimates, not investment returns.
earn.history.depth.2026-07-30.eps_actual.comparisonLatest report · EPS vs estimateBelow estimateReport date · COMPUTEDComputed from Financial Modeling Prep (FMP) earnings — Earnings-history note — Method: compare reported EPS ($2.4000) with the recorded estimate ($2.7300) at displayed precision. Equal displayed values are in line. This compares reported results with recorded estimates, not investment returns.

OURS — 1 fact from Stock Expert AI's own score and rank

OURS facts used on this page
Fact IDFactValue as shownAs ofTierSource
gap.statement_currencyStatement currency limitationDetailed statement figures are not shown because their conversion to USD has not been verified.OURSStock Expert AI currency-basis check

Fact-family notes

  1. Earnings-history note. Source series as of 2026-07-30. Dates are report dates, not fiscal period ends. Revenue is in USD; EPS is USD per share, rounded to four decimals. The earnings feed does not establish a basic, diluted or adjusted basis. Earnings-feed EPS may differ from statement EPS; the two series are not combined. Applies to Fact IDs: earn.history.depth.2026-07-30.revenue_actual, earn.history.depth.2026-07-30.revenue_estimated, earn.history.depth.2026-07-30.revenue_actual.comparison, earn.history.depth.2026-07-30.eps_actual.comparison, earn.history.depth.2026-07-30.eps_actual, earn.history.depth.2026-07-30.eps_estimated, earn.history.depth.2026-04-29.revenue_actual, earn.history.depth.2026-04-29.revenue_estimated, earn.history.depth.2026-04-29.eps_actual, earn.history.depth.2026-04-29.eps_estimated, earn.history.depth.2026-03-04.revenue_actual, earn.history.depth.2026-03-04.revenue_estimated, earn.history.depth.2026-03-04.eps_actual, earn.history.depth.2026-03-04.eps_estimated, earn.history.depth.2025-10-29.revenue_actual, earn.history.depth.2025-10-29.revenue_estimated, earn.history.depth.2025-10-29.eps_actual, earn.history.depth.2025-10-29.eps_estimated.
Published
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Methodology · Editorial policy · Corrections
Data Sources & Methodology
Figures come from Financial Modeling Prep (FMP). If FMP has no figure for a ticker, a price or fundamental may come from a Yahoo Finance fallback, or a price from an Alpaca fallback. SEC EDGAR is used only for filing links and company identity details (legal name, address), never for figures. AI analysis by Stock Expert AI proprietary algorithms. Technical indicators via industry-standard calculations. Last updated: .
Data Provenance
Sources: Financial Modeling Prep (FMP) — Primary · Yahoo Finance — Fallback · Alpaca — Tertiary
Last fetched:
Cache TTL: Quote 5min · Profile 7d · Financials 7d · Insider 48h
How we use AI: Numbers are pulled directly from FMP & Yahoo Finance — our AI writes the analysis, it never edits the figures.
Data provided as-is for educational purposes. Not financial advice. Methodology

Data provided for informational purposes only.