Build-A-Bear Workshop, Inc. (BBW) Stock: Price, Forecast & Analyst Target
Build-A-Bear Workshop, Inc. (BBW) — MoonshotScore 76/100 (Strong band), calculated Oct 4, 2026. Price $25.56 (+0.59%), as of the Oct 2, 2026 trading session; market cap $320M.
Educational signal · not a buy or sell recommendation · How to read this
Build-A-Bear Workshop, Inc. · BBW · NYSE
Build-A-Bear Workshop, Inc. is a multi-channel retailer specializing in customizable plush animals and related merchandise. The company operates through direct-to-consumer, commercial, and international franchising segments.
Price as of Oct 2, 2026
Key Statistics
MoonshotScore v2 · Build-A-Bear Workshop (BBW)
StrongWhy this rating? Method, drivers & history
Bands for the MoonshotScore: Exceptional 80-100 · Strong 65-79 · Fair 45-64 · Weak below 45.
- Business Quality — Is this a genuinely good business?
- Financial Safety — Could this blow up on me?
- Valuation — Am I paying a fair price?
- Growth Durability — Is the growth real and likely to last?
- Momentum — Is the market already moving on this?
Elite quality and durable growth, at a cheap price, though the balance sheet is only decent, and the price trend has turned against it. Business Quality: Elite; Financial Safety: Sound; Valuation: Cheap; Growth Durability: Growing; Momentum: Slipping.
- quarterly revenue $115M (Q2 FY2026, quarter ended Aug 2026)
- EPS beat 8 of 8
- Altman Z 3.94 · Piotroski F 5
Holding back: weak price trend
Helping: business quality, an attractive price, durable growth
What has the MoonshotScore done over time?
| Recorded | Score | Band |
|---|---|---|
| 75 | Strong | |
| 75 | Strong | |
| 76 | Strong | |
| 76 | Strong | |
| 76 | Strong | |
| 76 | Strong |
The score was 76 in the stored Oct 3, 2026 snapshot and remains 76 in the current publication computed Oct 4, 2026 (0); the largest pillar moves were Growth Durability -1; the pillar moves offset under the sector-relative weighting, so the headline score is unchanged.
Calculation uses the most recent completed US trading session. Live price changes do not update the score immediately.
Computed · Educational signal · not a buy or sell recommendation · How the MoonshotScore is computed →
Price & valuation
| Measure | Value | As of |
|---|---|---|
| Latest provided price | $25.56 | |
| Change on the day | +0.59% | |
| 52-week range | $24.15 – $72.19 | |
| Market capitalisation | $320M | |
| Price / earnings (trailing) | 6.16 | |
| Shares traded on the day | 265.9K |
Price & events
Council Score · weighted blend of 2 available disciplines
Council score for Build-A-Bear Workshop (BBW): Bullish Lean
73/100 · ACouncil is a separate blend of available disciplines; MoonshotScore above remains the five-pillar research rating.
5-Factor Breakdown
Legends Council
6 lenses, 6 current
AI simulations built from the named investors' published principles. Not affiliated with, endorsed by, or the opinion of these individuals. How these lenses are built
Read on: Oct 4, 2026
Munger's Mindset
Balance Sheet & Valuation · historical
Read on: Sep 11, 2026 · older than the 27 hours refresh window; not a current reading
How to read these bars and different assessments
Council is a separate blend of available disciplines; MoonshotScore above remains the five-pillar research rating.
Bars show each model's ordered assessment on its own scale, not a probability or a comparable investment return. The adjacent words give the assessment; more filled segments indicate a stronger model reading.
On Sep 11, 2026, the Munger lens read the price at that time as undervalued against its own estimate of value.
Readings on this page are from Oct 5, 2026, except a card that shows its own read date.
Watch the BBW film — every key number, told as a short cinematic story
~2 min · open the film
What is Build-A-Bear Workshop (BBW), and what does it report?
Short answer · as of
A current FMP business description is unavailable; the listing and provider classification below are the available identity facts. Build-A-Bear Workshop, Inc. (BBW) is listed on NYSE. It employs 5,500 people and is led by J. Christopher Hurt. In Q2 FY2026 it reported revenue of $115M and net income of $9M. The market values it at $320M.
What do the latest results show for Build-A-Bear Workshop (BBW)?
Short answer · as of
The most recent reported quarter, Q2 FY2026, carried revenue of $115M. Against analyst estimates the company has EPS beat 8 of 8 reports.
Quarterly income statement — 4 quarters
| Period | Revenue | Net income | EPS |
|---|---|---|---|
| Q2 FY2026 | $115M | $9M | $0.70 (diluted) |
| Q1 FY2026 | $125M | $18M | $1.45 (diluted) |
| Q4 FY2025 | $155M | $16M | $1.25 (diluted) |
| Q3 FY2025 | $123M | $8M | $0.62 (diluted) |
What are the financial strengths and risks for Build-A-Bear Workshop (BBW)?
Short answer
The MoonshotScore pillars rate business quality, an attractive price, durable growth as strengths. What is holding it back is weak price trend. The distress and quality screens read Altman Z 3.94 · Piotroski F 5. Trailing ratios: ROE 35.6% · ROA 15.6% · current ratio 1.53 · earnings yield 13.3% · free-cash-flow yield 9.5%.
What should you watch next at Build-A-Bear Workshop (BBW)?
Short answer · as of
Analyst estimates on file carry FY2027 revenue $510.27M · EPS 3.48 · 3 analysts. Current published price targets run low $37.00 · high $40.00 · consensus $38.50 · median $38.50 against a quoted price of $25.56 (as of Oct 2, 2026).
What the records here don't tell us
- The next earnings date is not yet scheduled in the calendar we read.
Checked against the records this page reads, on the dates shown above.
How does Build-A-Bear Workshop compare with its peers?
Short answer
Build-A-Bear Workshop's score ranks tied for 4th of 13 in the bounded comparison shown, against 12 same-model peers. These are company scores, not expected investment returns. The set lists named competitors first, then companies in the same data-provider industry classification closest in market value; that classification is the provider's, not our judgment of business similarity.
| Company | Price | Market value | Score |
|---|---|---|---|
| $89.54 Oct 2, 2026 | $12.6B | 89 5-pillar Oct 4, 2026 | |
| $16.50 Oct 2, 2026 | $615M | 88 5-pillar Oct 4, 2026 | |
| $15.27 Oct 2, 2026 | $4.44B | 77 5-pillar Oct 4, 2026 | |
| Build-A-Bear Workshop (BBW) — this page | $25.56 | $320M | 76 |
| $2.19 Oct 2, 2026 | $625M | 76 5-pillar Oct 4, 2026 | |
| $11.71 Oct 2, 2026 | $406M | 71 5-pillar Oct 4, 2026 | |
| $52.35 Oct 2, 2026 | $1.15B | 70 5-pillar Oct 4, 2026 | |
| $4.17 Oct 2, 2026 | $468M | 53 5-pillar Oct 4, 2026 | |
| $10.29 Oct 2, 2026 | $316M | 47 5-pillar Oct 4, 2026 | |
| $11.49 Oct 2, 2026 | $241M | 43 5-pillar Oct 4, 2026 | |
| $3.15 Oct 2, 2026 | $183M | 39 5-pillar Oct 4, 2026 | |
| $5.16 Oct 2, 2026 | $568M | 36 5-pillar Oct 4, 2026 | |
| $2.74 Oct 2, 2026 | $444M | 32 5-pillar Oct 4, 2026 |
Only 5-pillar scores are ranked together. Other models are not directly comparable. Price and score dates are shown separately; market-value dates are unavailable.
The records behind this page
Analyst targets & estimates
What analysts have on file
- Price target, low to high
- $37.00 – $40.00
- Consensus target
- $38.50
- Median target
- $38.50
- Revenue estimate
- $510.27M
- EPS estimate
- $3.48
Consensus record · Captured .
Measured against a quoted price of $25.56 (as of Oct 2, 2026).
Insider activity
Form 4 records via FMP · Of the newest 100 records, those within the last 180 days, newest dated Aug 24, 2026
- Transactions
- 31
- Identified insiders
- 11
- Purchases
- 0
- Sales
- 2
- Other transactions
- 29
Purchases and sales use the reported transaction category. Other transactions include awards, exercises, gifts, withholding and unclassified activity; an acquisition or disposition alone is not a purchase or sale. These records do not establish intent.
What has been published about Build-A-Bear Workshop (BBW)?
- ROSEN, TRUSTED INVESTOR COUNSEL, Encourages Build-A-Bear Workshop, Inc. Investors to Inquire About Securities Class Action Investigation - BBW
- ROSEN, LEADING INVESTOR COUNSEL, Encourages Build-A-Bear Workshop, Inc. Investors to Inquire About Securities Class Action Investigation - BBW
- Rosen Law Firm Encourages Build-A-Bear Workshop, Inc. Investors to Inquire About Securities Class Action Investigation
- Contrasting Build-A-Bear Workshop (NYSE:BBW) & Duluth (NASDAQ:DLTH)
What Investors Ask About Build-A-Bear Workshop (BBW)
These answers are editorial: 1 of these 9 answers is drawn from the BBW research dossier (written May 10, 2026 by gemini-2.0-flash); the other 8 are question templates that restate figures shown above. Figures in this section are not part of the source register.
What does the MoonshotScore mean for BBW?
BBW carries the MoonshotScore stated above — the Strong band. This is an educational research signal, not a buy or sell recommendation. The number comes from the five-pillar engine (business quality, financial safety, valuation, growth durability, momentum), re-ranked daily against sector peers. Build-A-Bear Workshop, Inc. is a multi-channel retailer specializing in customizable plush animals and related merchandise.
Is BBW a good stock to buy?
Stock Expert AI does not rate BBW buy, sell or hold. Build-A-Bear Workshop, Inc. carries a MoonshotScore, in the Strong band, a research rating against its peers rather than a forecast. Whether it fits is your call: check what it sells, whether it earns and what the price assumes. This is educational content, not investment advice.
What is the BBW stock price today?
The last price recorded on this page for Build-A-Bear Workshop, Inc. (BBW) is $25.56, as of the Oct 2, 2026 trading session (source: Financial Modeling Prep (FMP) · quote). It is a provider snapshot, not a live exchange feed, so check a brokerage quote before you trade.
What is the BBW price target?
The analyst consensus price target for Build-A-Bear Workshop, Inc. (BBW) is $38.50 (range $37.00 to $40.00, median $38.50), per FMP data captured Oct 4, 2026. Targets are analyst opinions and change often; they are not a Stock Expert AI forecast.
What are the main risks for BBW?
Build-A-Bear Workshop, Inc. faces several risks inherent to the consumer cyclical and specialty retail sectors. Increased competition from online retailers and other toy companies poses a significant threat. Shifting consumer preferences and trends in the retail industry could impact demand for its products.
What are the key factors to evaluate for BBW?
Build-A-Bear Workshop, Inc. (BBW) holds a MoonshotScore in the high range. P/E: 6.16x. Analysts target $38.50 (+51%). Not financial advice.
How frequently does BBW data refresh on this page?
BBW's price is the last quote we recorded, from the Oct 2, 2026 trading session. Pages are served from a cache, so the copy you are reading can lag that quote. The quote is a provider snapshot, not an exchange feed. Fundamentals follow quarterly filings. V2 is recalculated from the most recent completed US trading session; the score's own date shows its last successful run.
What has driven BBW's recent stock price performance?
Build-A-Bear Workshop, Inc. (BBW) moves on earnings results, analyst revisions, sector rotation, and market sentiment. Notable catalyst: Established brand name and reputation. See the News tab for the latest drivers. Past performance does not predict future results.
Should investors consider BBW overvalued or undervalued right now?
Build-A-Bear Workshop, Inc. (BBW) trades at 6.16x earnings. Analysts target $38.50 (+51%) — upside seen. Compare P/E, P/S, and EV/EBITDA against sector peers for a full view.
Disclaimer: This content is for informational purposes only and does not constitute investment advice. Always do your own research and consult a financial advisor.
Machine-generated analysis by Stock Expert AI — model gemini-2.0-flash, generated May 10, 2026. Editorial oversight is systemic, not page-by-page. Editorially accountable: Sedat ANAK, Founder and Editor-in-Chief.
Sources — records for every figure on this page (25 figures)
The 25 rows below are exactly the facts the evidence-backed sections of this page printed — the 10-second verdict, the MoonshotScore, price and market value, the five questions with their receipts, and the records behind this page. Known dates and sources are recorded on their own rows; an em dash or UNRECORDED tier preserves a stored observation without inventing either. The quarterly income statement is provider-standardized (FMP) under one row, and scale definitions — a 0-100 rating, the band ladder, the Piotroski 0–9 range — are fixed rather than measured. No number in those sections was generated by a model. The register does not cover quoted third-party headlines, the dated council readings, or the Frequently Asked Questions; each of those says where it came from where it stands.
"As of" is the date the value is true for where the source carries one — a quarter end, a filing date, a price close, the day the score was computed. A cached observation with no source date remains undated; the page publication date is not used as a substitute.
FMP — 14 facts from Financial Modeling Prep endpoint families
| Fact ID | Fact | Value as shown | As of | Tier | Source |
|---|---|---|---|---|---|
px.last | Latest provided price | $25.56 | FMP | Financial Modeling Prep (FMP) · quote — Dated to the US trading session the price belongs to, derived from the quote record's timestamp (weekend and pre-open reads roll back to the previous weekday; exchange holidays are not modelled). The record does not establish an exchange execution time. Retrieved 2026-10-04T14:44:25.015Z. | |
px.change | Change on the day | +0.59% | FMP | Financial Modeling Prep (FMP) · quote | |
px.mcap | Market capitalisation | $320M | FMP | Financial Modeling Prep (FMP) · quote — Date unknown Market cap record date: 2026-10-02. FMP quote timestamp: 2026-10-02T20:00:03.000Z. Captured from FMP at 2026-10-04T14:44:23.464Z. No share-count basis is inferred; this page preserves the reported amount instead of recalculating it from shares. | |
px.change_abs | Change on the day, in dollars | +$0.15 | FMP | Financial Modeling Prep (FMP) · quote | |
fin.q_revenue | Revenue, Q2 FY2026 | $115M | FMP | Financial Modeling Prep (FMP) · income statement (quarterly) | |
px.pe | Price / earnings (trailing) | 6.16 | FMP | Financial Modeling Prep (FMP) · quote | |
px.volume | Shares traded on the day | 265.9K | FMP | Financial Modeling Prep (FMP) · quote | |
fin.q_income | Net income, Q2 FY2026 | $9M | FMP | Financial Modeling Prep (FMP) · income statement (quarterly) | |
fin.q_table | Quarterly income statement | 4 quarters through Q2 FY2026 | FMP | Financial Modeling Prep (FMP) · income statement (quarterly), as filed | |
earn.pt | Stored analyst price targets | low $37.00 · high $40.00 · consensus $38.50 · median $38.50 | FMP | Financial Modeling Prep (FMP) · price-target consensus — Captured Oct 4, 2026 · Coverage not supplied | |
earn.pt_range | Analyst price target, low to high | $37.00 – $40.00 | FMP | Financial Modeling Prep (FMP) · price-target consensus — Captured Oct 4, 2026 · Coverage not supplied | |
earn.pt_consensus | Consensus analyst price target | $38.50 | FMP | Financial Modeling Prep (FMP) · price-target consensus — Captured Oct 4, 2026 · Coverage not supplied | |
earn.pt_median | Median analyst price target | $38.50 | FMP | Financial Modeling Prep (FMP) · price-target consensus — Captured Oct 4, 2026 · Coverage not supplied | |
own.insiders | Insider transactions via FMP | 31 transactions · 0 purchases, 2 sales, 29 other transactions · 11 identified insiders · of the newest 100 records, those within the last 180 days, newest dated Aug 24, 2026 | FMP | Financial Modeling Prep (FMP), carrying Form 4 transaction records — Purchases and sales use the reported transaction category. Other transactions include awards, exercises, gifts, withholding and unclassified activity; an acquisition or disposition alone is not a purchase or sale. These records do not establish intent. |
UNRECORDED — 9 facts from stored observations whose source was not recorded
| Fact ID | Fact | Value as shown | As of | Tier | Source |
|---|---|---|---|---|---|
earn.history | Reported versus estimated, recent quarters | EPS beat 8 of 8 | UNRECORDED | Stored earnings-history observation — Captured 2026-09-30 · Expired observation | |
fin.scores | Distress and quality screens | Altman Z 3.94 · Piotroski F 5 | UNRECORDED | Stored financial-scores observation — Captured 2026-10-03 · Expired observation | |
px.range52 | 52-week range | $24.15 – $72.19 | UNRECORDED | Stored company-profile observation — Captured 2026-09-30 | |
id.employees | Employees | 5,500 | UNRECORDED | Stored company-profile observation — Captured 2026-09-30 | |
id.ceo | Chief executive | J. Christopher Hurt | UNRECORDED | Stored company-profile observation — Captured 2026-09-30 | |
fin.ratios | Return and yield ratios (trailing twelve months) | ROE 35.6% · ROA 15.6% · current ratio 1.53 · earnings yield 13.3% · free-cash-flow yield 9.5% | — | UNRECORDED | Stored key metrics — Date unknown |
earn.estimates | Analyst estimates, next fiscal year | FY2027 revenue $510.27M · EPS 3.48 · 3 analysts | UNRECORDED | Stored analyst estimates — Captured 2026-09-27 · Expired observation | |
earn.est_revenue | Revenue estimate, FY2027 | $510.27M | UNRECORDED | Stored analyst estimates — Captured 2026-09-27 · Expired observation | |
earn.est_eps | EPS estimate, FY2027 | $3.48 | UNRECORDED | Stored analyst estimates — Captured 2026-09-27 · Expired observation |
OURS — 2 facts from Stock Expert AI's own score and rank
| Fact ID | Fact | Value as shown | As of | Tier | Source |
|---|---|---|---|---|---|
ours.moonshot | MoonshotScore v2 | 76 of 100 · Strong · pillars 92 / 60 / 84 / 75 / 22 | OURS | Stock Expert AI MoonshotScore v2 engine | |
ours.moonshot_change | MoonshotScore movement | 76 (stored snapshot Oct 3, 2026) → 76 (current publication computed Oct 4, 2026) (0) | OURS | Stock Expert AI current score publication and immutable score snapshots |
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