Baristas Coffee Company, Inc. (BCCI) Stock Price & Analysis
Educational signal · not a buy or sell recommendation · How to read this
Beta 1.35: the stock has moved about 35% more than the S&P 500.
For informational purposes only. Not financial advice. Machine-generated analysis by Stock Expert AI — model gemini-2.0-flash, generated Mar 17, 2026. Editorial oversight is systemic, not page-by-page. Editorially accountable: Sedat ANAK, Founder and Editor-in-Chief. Data sources: Financial Modeling Prep, Yahoo Finance, SEC EDGAR
Quick AnswerBaristas Coffee Company, Inc. (BCCI) trades at $0.0001. Baristas Coffee Company, Inc. operates as a specialty drive-through beverage retailer in the United States. Sector: Consumer staples.
Price as of · Last analyzed: Mar 17, 2026Analyst Coverage for BCCI: BCCI does not currently have published analyst price targets in our coverage universe. This is common for smaller-cap names with limited Wall Street coverage.
No score published: we hold no usable price for this ticker, and a grade beside a missing price says nothing.
Baristas Coffee Company, Inc. (BCCI) Consumer Business Overview
Baristas Coffee Company, Inc. (BCCI) is a specialty drive-through beverage retailer in the U.S., offering a range of coffee, tea, smoothies, and pastries, alongside branded merchandise. Operating in the competitive packaged foods sector, Baristas focuses on the greater Seattle area with ten coffee stands and an online presence.
What Is the Investment Thesis for BCCI?
Baristas Coffee Company, Inc. presents a high-risk, high-reward investment opportunity. The company's small market capitalization and OTC listing reflect its early stage and speculative nature. Key value drivers include expanding its drive-through locations, increasing online merchandise sales, and enhancing brand recognition. However, the company's negative profit margin of -366.0% and limited operating scale pose significant challenges. Growth catalysts involve strategic partnerships, new product launches, and effective marketing campaigns. The company's beta of 1.35 suggests higher volatility compared to the broader market. Investors should carefully assess the company's ability to improve profitability and execute its growth strategy in a competitive market.
Based on FMP financials and quantitative analysis
BCCI Key Highlights
Market capitalization of $0.00B indicates a micro-cap company with high growth potential but also significant risk.
- Negative P/E ratio of -0.03 reflects current unprofitability, requiring careful monitoring of future earnings.
- Profit margin of -366.0% highlights substantial operational inefficiencies and the need for cost optimization.
- Gross margin of 17.6% suggests potential for improvement through better cost management and pricing strategies.
- Beta of 1.35 indicates higher volatility compared to the market, appealing to risk-tolerant investors.
Who Are BCCI's Competitors?
BCCI is benchmarked below against 8 industry peers on price, market cap, and our AI MoonshotScore.
| Company | Price | Change | Market Cap | MoonshotScore |
|---|---|---|---|---|
| STKH Steakholder Foods Ltd. | $0.66 | +2.22% | — | |
| DDC DDC Enterprise Limited | $0.22 | +2.00% | $5.31M | — |
| NAII Natural Alternatives International, Inc. | $1.43 | -3.05% | $9.10M | 34 5-pillar |
| PLAG Planet Green Holdings Corp. | $0.75 | +8.70% | $9.82M | — |
| COOT Australian Oilseeds Holdings Limited Ordinary Shares | $0.45 | -0.82% | $13.7M | — |
| MWYN Marwynn Holdings, Inc. | $1.26 | +14.55% | $22.2M | 33 5-pillar |
| JVA Coffee Holding Co., Inc. | $4.00 | +0.50% | $22.8M | 85 5-pillar |
| LSF Laird Superfood, Inc. | $3.15 | -8.96% | $38.1M | — |
AI Score by Stock Expert AI · Price data: FMP / Yahoo Finance
What Are BCCI's Key Strengths?
Drive-through convenience
- Regional brand recognition
- Online merchandise sales
- Specialty beverage offerings
What Are BCCI's Weaknesses?
Limited geographic presence
- Negative profit margins
- Small market capitalization
- OTC market listing
What Are the Key Risks for BCCI?
Financial-distress signal — its Altman Z-Score of -39.18 sits in the distress zone (elevated bankruptcy risk).
- Weak fundamentals — a Piotroski F-Score of 3/9 flags soft profitability, leverage or efficiency.
- Increased competition from larger coffee chains and independent shops.
- Fluctuations in coffee bean prices affecting profitability.
- Economic downturn impacting consumer spending on discretionary items.
- Limited financial disclosure due to OTC market listing.
- Negative profit margins and operational inefficiencies.
What Are BCCI's Competitive Advantages?
- Drive-through convenience offers a competitive advantage over traditional coffee shops.
- Regional brand recognition in the greater Seattle area.
- Online platform for merchandise sales expands revenue streams.
- Focus on specialty beverages and unique offerings differentiates from competitors.
What Does BCCI Do?
Baristas Coffee Company, Inc., also known as Baristas, was founded in 1996 and is headquartered in Kent, Washington. The company operates as a specialty drive-through beverage retailer in the United States, primarily focusing on the greater Seattle area. Baristas offers a diverse menu of hot and cold beverages, including specialty coffees, blended teas, and custom drinks. In addition to beverages, the company provides smoothies, fresh-baked pastries, and other confections. Baristas also sells seasonal beverages like hot apple cider and hot chocolate. Beyond its core beverage and food offerings, Baristas promotes and sells branded merchandise, including calendars, mugs, T-shirts, and hats. These items are available through its physical locations and its online platform, baristas.tv. As of May 2020, Baristas operated ten coffee stands in the Seattle area. The company was originally named Innovative Communications, Inc., and rebranded as Barista Coffee Company, Inc. in May 2010, marking a strategic shift towards the specialty coffee market. Baristas competes with larger chains and independent coffee shops, differentiating itself through its drive-through model and regional focus.
What Products and Services Does BCCI Offer?
- Operates specialty drive-through coffee stands.
- Sells hot and cold beverages, including specialty coffees and teas.
- Offers smoothies, pastries, and other confections.
- Sells branded merchandise like mugs, T-shirts, and hats.
- Provides seasonal beverages such as hot apple cider and hot chocolate.
- Operates an online store for merchandise sales through baristas.tv.
How Does BCCI Make Money?
- Generates revenue through the sale of beverages and food at drive-through locations.
- Sells branded merchandise online and in-store.
- Focuses on providing convenient and high-quality specialty coffee experiences.
- Utilizes a drive-through model to cater to customers seeking quick service.
What Industry Does BCCI Operate In?
Baristas Coffee Company, Inc. operates within the competitive packaged foods industry, specifically in the specialty coffee and beverage segment. The industry is characterized by established players like Nestle and Starbucks, as well as numerous independent coffee shops. Market trends include increasing demand for specialty coffee, the rise of drive-through and mobile ordering, and a focus on sustainable and ethically sourced ingredients. Baristas competes by offering a convenient drive-through experience and a range of specialty beverages and merchandise. The company's success depends on its ability to differentiate itself and capture market share in a crowded landscape.
Who Are BCCI's Key Customers?
- Commuters and individuals seeking a quick and convenient coffee stop.
- Local residents in the greater Seattle area.
- Customers interested in specialty coffee and unique beverage options.
- Individuals purchasing branded merchandise as souvenirs or gifts.
Research confidence
Thin evidence — scoring coverage unknown. Treat this as a starting point, not a conclusion.
- ● Scoring coverage unknown
- ● No usable price
- ● No filing on record
- ● No analyst coverage
Key Financial Metrics
Return on equity for Baristas Coffee Company, Inc. stands at 158.6%, a gauge of how efficiently it converts shareholder capital into profit. Return on assets is -95.6%, showing how much profit it generates from its asset base. A current ratio of 0.47 means current liabilities exceed short-term assets, a liquidity point worth watching.
Company Profile
Baristas Coffee Company, Inc. operates in the Packaged Foods industry within the Consumer Defensive sector. It is headquartered in Bothell, US. The company is led by CEO Barry Brian Henthorn. BCCI has traded publicly since 2012.
Financial Health
Baristas Coffee Company, Inc.'s Piotroski F-Score is 3/9, a 9-point checklist of profitability, leverage and efficiency — flagging fundamental weakness worth scrutiny. Its Altman Z-Score of -39.18 places it in the distress zone, a signal of elevated financial risk.
BCCI Financials
Fundamental Snapshot
Based on FMP financials and quantitative analysis
BCCI Latest News
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Stocks That Hit 52-Week Lows On Tuesday
· Mar 24, 2020
BCCI Analyst Consensus
Consensus Rating
Aggregated Buy/Hold/Sell recommendations collected by Financial Modeling Prep for BCCI.
Price Targets
Wall Street price target analysis for BCCI.
BCCI MoonshotScore
MoonshotScore is Stock Expert AI's proprietary 0-100 research rating, not a buy or sell recommendation. No MoonshotScore is published for BCCI; grades run from A+ (80-100) to F (below 30).
Leadership: Barry Brian Henthorn
CEO
Barry Brian Henthorn serves as the CEO of Baristas Coffee Company, Inc. He is responsible for managing the company's overall strategy and operations, overseeing a team of 30 employees. Henthorn has been involved in various aspects of the company's growth, including strategic planning, marketing, and financial management. His leadership focuses on expanding the company's drive-through locations and enhancing its online presence. Prior to his role at Baristas, Henthorn held positions in the communications and technology sectors.
Track Record: Under Henthorn's leadership, Baristas Coffee Company, Inc. has focused on expanding its drive-through locations in the Seattle area and developing its online merchandise sales. Key milestones include rebranding the company and launching new product offerings. Henthorn has also focused on managing the company's financial performance and navigating the competitive coffee market. His strategic decisions aim to improve profitability and increase brand awareness.
BCCI OTC Market Information
The OTC Other tier represents the lowest tier of the OTC market, indicating that Baristas Coffee Company, Inc. may not meet the minimum financial standards or reporting requirements of higher tiers like OTCQX or OTCQB. Companies in this tier often have limited financial disclosure and may be subject to greater regulatory scrutiny. Investing in OTC Other stocks involves higher risk due to the potential for limited information and liquidity compared to stocks listed on major exchanges like the NYSE or NASDAQ. This tier is often populated by shell companies, bankrupt entities, or companies with questionable operations.
- OTC Tier: OTC Other
- Limited financial disclosure increases the risk of investing in BCCI.
- Low liquidity can lead to difficulty in buying or selling shares.
- OTC Other listing indicates a higher risk of fraud or mismanagement.
- Micro-cap status increases price volatility and potential for manipulation.
- Lack of regulatory oversight compared to major exchanges.
- Verify the company's financial statements and SEC filings (if any).
- Research the background and experience of the company's management team.
- Assess the company's business model and competitive landscape.
- Evaluate the company's cash flow and ability to meet its financial obligations.
- Check for any legal or regulatory issues involving the company.
- Monitor trading volume and price volatility.
- Consult with a financial advisor before investing.
- Company has been in operation since 1996.
- Operates physical drive-through locations in the Seattle area.
- Sells branded merchandise through an online platform.
- CEO is identified and has a documented background.
- Company rebranded in 2010, indicating a strategic shift.
Baristas Coffee Company, Inc. Consumer Staples Stock: Key Questions Answered
What do analysts say about BCCI stock?
As of 2026-03-17, formal analyst coverage of Baristas Coffee Company, Inc. (BCCI) appears limited, likely due to its OTC listing and small market capitalization.
How does Baristas Coffee Company, Inc. manage supply chain and input cost risks?
Given its position in the Consumer Defensive sector, Baristas Coffee Company, Inc. must manage supply chain and input cost risks effectively.
Disclaimer: This content is for informational purposes only and does not constitute investment advice. Always do your own research and consult a financial advisor.
Official Resources
MoonshotScore is not published for this security.
Data provided for informational purposes only.
- Financial data is limited and may not be fully up-to-date.
- OTC market investments carry higher risk.