Skip to main content
Skip to main content
DAT logo

ProShares - Big Data Refiners ETF (DAT)

$44.46 +$0.58 (+1.31%) |CouncilHOLD · 44 · C
Bottom line: HOLD — our Council read (44/100) and AI Score (44/100) broadly agree.
MCap: $5.66M| Vol: 61|
Data from FMP · Methodology

For informational purposes only. Not financial advice. Analysis by Sedat ANAK, Founder & Editor-in-Chief | AI-powered analysis. Data sourced from SEC filings and institutional-grade financial providers. Editorially reviewed. Not financial advice.

ProShares - Big Data Refiners ETF (DAT) trades at $44.46 with AI Score 44/100 (Grade C). ProShares - Big Data Refiners ETF (DAT) provides investors with targeted exposure to companies specializing in big data analytics tools and infrastructure. Market cap: $5.66M, Sector: Financial services.

Price live · AI analysis from Jun 14, 2026
ProShares - Big Data Refiners ETF (DAT) provides investors with targeted exposure to companies specializing in big data analytics tools and infrastructure. The fund employs a full replication strategy to track an underlying index, focusing on firms poised to benefit from the expanding global demand for data processing and insights.

Analyst Coverage for DAT: DAT does not currently have published analyst price targets in our coverage universe. This is common for smaller-cap names with limited Wall Street coverage. In the absence of analyst consensus, our AI model evaluates DAT against Financial Services peers across nine fundamental dimensions and assigns an underweight signal based on the underlying data.

Council Score · Weighted Average of 3 Disciplines
HOLD 44/100 · C

DAT: the 1 perspectives are evenly split.

How is this calculated? →
Council Score · 8 perspectives · See tabs for details →

ProShares - Big Data Refiners ETF (DAT) Financial Services Profile

HeadquartersBethesda, US
IPO Year2021

ProShares - Big Data Refiners ETF (DAT) offers investors targeted exposure to companies providing analytical tools and foundational infrastructure for extensive data sets. Employing a full replication strategy, the non-diversified fund tracks an underlying index, aiming to capitalize on the increasing importance of data processing and insights across various industries.

Data Provenance | Financial Data Quantitative Analysis NASDAQ Analysis: Jun 14, 2026

What Is the Investment Thesis for DAT?

The ProShares - Big Data Refiners ETF (DAT) offers investors a focused avenue to gain exposure to the burgeoning big data analytics market, a sector characterized by robust growth driven by digital transformation across industries. The fund's strategy of full replication ensures direct alignment with its underlying index, comprising companies that provide critical analytical tools and infrastructure for data processing. With a market capitalization of $5.66M, DAT represents a niche, thematic investment vehicle. Its Beta of 1.39 indicates a higher volatility profile compared to the broader market, reflecting its concentration in the technology-driven big data sector. The increasing demand for data-driven decision-making, coupled with the exponential growth of data generation, positions the fund to potentially benefit from the sustained expansion of its constituent companies. However, its non-diversified nature means performance is highly susceptible to the specific dynamics and inherent volatility of the technology sector and the performance of its relatively concentrated holdings, necessitating close monitoring of both macroeconomic trends and individual company developments within its portfolio.

Based on FMP financials and quantitative analysis

DAT Key Highlights

  • Market Capitalization: DAT maintains a market capitalization of $5.66M, indicating its position as a specialized, niche exchange-traded fund within the broader asset management landscape.
  • Beta: The fund exhibits a Beta of 1.39, suggesting it is more volatile than the overall market, consistent with its concentrated exposure to the technology-centric big data sector.
  • Dividend Yield: ProShares - Big Data Refiners ETF does not distribute dividends, aligning with its growth-oriented focus on capital appreciation from its underlying holdings.
  • Investment Strategy: DAT employs a full replication strategy, investing directly in essentially all of the index's constituent securities at similar proportional weights to closely track its benchmark.
  • Non-Diversified Status: The fund is designated as non-diversified, allowing it to concentrate its investments in a smaller number of companies or a specific industry, potentially leading to higher risk and reward profiles.

Who Are DAT's Competitors?

DAT is benchmarked below against 8 industry peers on price, market cap, and our AI MoonshotScore.

Company Price Change Market Cap AI Score
NXDT NexPoint Diversified Real Estate Trust $5.53 +3.08% $285.77M 73
GENB Generate Biomedicines, Inc. $17.03 -2.18% $2.18B 72
SII Sprott Inc. $118.11 +2.72% $3.05B 71
TPZ Tortoise Electrification Infrastructure ETF $21.82 +0.74% $128.52M 70
STEX Streamex Corp. (STEX) is focused on real-world asset tokenization, particularly integrating the gold and commodities market into blockchain technology. The company $1.09 +12.29% $43.15M 62
DIAX Nuveen Dow 30 Dynamic Overwrite Fund $14.10 -0.91% $512.77M 62
MERFX The Merger Fund - Class A $17.50 -0.06% $2.50B 62
PCM PCM Fund Inc. $5.76 +0.00% $71.13M 62

AI Score by Stock Expert AI · Price data: FMP / Yahoo Finance

What Are DAT's Key Strengths?

  • Provides targeted exposure to the growing big data analytics and infrastructure market.
  • Employs a full replication strategy, aiming for accurate tracking of its underlying index.
  • Benefits from the increasing global demand for data processing and insights across industries.
  • Leverages the established expertise and brand of ProShares in thematic ETF offerings.

What Are DAT's Weaknesses?

  • Designated as non-diversified, leading to potentially higher volatility due to concentrated holdings.
  • Performance is highly susceptible to the specific dynamics and volatility of the technology sector.
  • Relatively small market capitalization ($0.01B) may impact liquidity compared to larger ETFs.
  • Reliance on the performance of a relatively concentrated set of underlying companies.

What Could Drive DAT Stock Higher?

  • Continued acceleration of digital transformation initiatives across global enterprises, driving increased investment in big data analytics and infrastructure solutions.
  • Persistent growth in the volume and complexity of data generated by IoT devices, social media, and enterprise systems, necessitating advanced refining capabilities.
  • Major advancements and widespread commercial adoption of AI and machine learning technologies, which rely heavily on high-quality, refined big data for optimal performance.
  • Expansion of cloud computing services and platforms, facilitating more scalable and accessible big data processing and analytics for businesses of all sizes.
  • Introduction of new data privacy regulations or stricter enforcement of existing ones, compelling companies to invest more in data governance and compliance tools offered by 'big data refiners'.

What Are the Key Risks for DAT?

  • High susceptibility to volatility within the technology sector, as DAT's underlying holdings are concentrated in this area, leading to significant price fluctuations.
  • The fund's non-diversified status means that a downturn in a few key holdings or a specific sub-segment of the big data market could disproportionately impact its performance.
  • Intense competition from other thematic ETFs, actively managed funds, and direct investments in big data companies, potentially diluting investor interest or market share.
  • Macroeconomic headwinds, such as rising interest rates or an economic recession, could reduce corporate spending on technology and data infrastructure, negatively affecting the revenue of underlying companies.
  • Rapid technological obsolescence within the big data space, where new solutions or platforms could quickly displace existing technologies, impacting the long-term viability of some portfolio companies.

What Are the Growth Opportunities for DAT?

  • Growth opportunity 1: **Explosive Growth in Data Generation**: The global volume of data created, captured, copied, and consumed is expanding at an unprecedented rate, projected to reach hundreds of zettabytes annually. This continuous surge in raw data directly fuels the demand for sophisticated 'big data refiners'—companies that provide the tools and infrastructure to store, process, and analyze this information. As enterprises and consumers generate more data from IoT devices, social media, and digital transactions, the need for efficient data management and analytics solutions, which DAT's underlying holdings provide, will intensify, creating a sustained growth trajectory for the fund's portfolio companies over the next 5-10 years.
  • Growth opportunity 2: **Increasing Adoption of AI and Machine Learning**: The widespread integration of Artificial Intelligence (AI) and Machine Learning (ML) across industries is a significant catalyst for big data refiners. AI/ML models are highly dependent on vast quantities of clean, well-structured, and refined data for training and inference. Companies within DAT's portfolio, specializing in data preparation, warehousing, and analytics platforms, are critical enablers for AI initiatives. As organizations continue to invest heavily in AI capabilities to drive innovation and efficiency, the demand for the foundational data infrastructure provided by DAT's holdings is expected to grow substantially, presenting a multi-year growth opportunity.
  • Growth opportunity 3: **Cloud Computing Expansion**: The ongoing migration of enterprise IT infrastructure to cloud platforms (public, private, and hybrid) is a major driver for big data refiners. Cloud environments offer scalable, flexible, and cost-effective solutions for storing and processing large datasets, making advanced analytics more accessible. Companies that develop cloud-native data analytics tools, data lakes, and data warehousing solutions are direct beneficiaries of this trend. As cloud adoption accelerates globally, especially within large enterprises, the market for cloud-based big data refining services will expand, providing a robust growth runway for DAT's portfolio companies over the foreseeable future.
  • Growth opportunity 4: **Industry-Specific Data Analytics**: Beyond general enterprise applications, the demand for specialized big data analytics is surging across various industries, including healthcare, finance, retail, and manufacturing. Each sector has unique data types and analytical requirements, necessitating tailored solutions for fraud detection, personalized medicine, supply chain optimization, and customer behavior analysis. Companies that can provide industry-specific data refining tools and platforms within DAT's portfolio are well-positioned to capitalize on these targeted market needs. This vertical expansion of big data applications ensures diverse and sustained demand for the fund's holdings for years to come.
  • Growth opportunity 5: **Data Governance and Regulatory Compliance**: With increasing data privacy regulations like GDPR, CCPA, and evolving industry-specific compliance mandates, businesses face growing pressure to effectively govern and secure their data. This creates a significant opportunity for big data refiners that offer solutions for data lineage, quality, security, and compliance monitoring. Companies providing tools to ensure data integrity, auditability, and regulatory adherence are becoming indispensable. As the regulatory landscape continues to evolve and tighten globally, the demand for these data governance and compliance-focused refining tools will remain strong, offering a stable and growing revenue stream for DAT's underlying investments.
  • Growth opportunity 6: **Edge Computing and Real-time Analytics**: The proliferation of IoT devices and the need for immediate insights are driving the growth of edge computing, where data processing occurs closer to the source. This trend necessitates new forms of data refining capabilities optimized for real-time analytics and distributed data architectures. Companies within DAT's focus that develop solutions for processing and analyzing data at the edge, reducing latency and enabling faster decision-making, are poised for significant growth. The market for edge analytics is expanding rapidly, presenting a substantial opportunity for the fund's portfolio over the next 3-7 years as industries adopt more real-time operational models.

What Opportunities Does DAT Have?

  • Continued exponential growth in global data generation drives demand for refining technologies.
  • Increasing adoption of AI and Machine Learning necessitates robust data infrastructure and analytics.
  • Expansion of cloud computing platforms creates new avenues for data processing and storage solutions.
  • Emerging regulatory requirements for data governance and compliance create demand for specialized tools.

What Threats Does DAT Face?

  • Significant volatility within the broader technology sector could negatively impact fund performance.
  • Intense competition from other thematic ETFs and actively managed funds targeting similar sectors.
  • Potential for regulatory changes or technological shifts that could disrupt the big data industry.
  • Economic downturns could reduce corporate spending on data analytics infrastructure, affecting underlying holdings.

What Are DAT's Competitive Advantages?

  • Specialized Focus: DAT provides targeted exposure to 'Big Data Refiners,' offering a distinct thematic investment not broadly available through general tech ETFs.
  • Full Replication Strategy: By directly investing in index constituents, the fund aims for precise tracking, which can be a competitive advantage over synthetic or sampling methods.
  • ProShares Brand Recognition: Leveraging the established brand and expertise of ProShares in developing and managing specialized ETFs.
  • Underlying Index Methodology: The fund benefits from the specific, rules-based methodology of its benchmark index, which identifies key players in the big data infrastructure space.

What Does DAT Do?

The ProShares - Big Data Refiners ETF (DAT) is an exchange-traded fund designed to mirror the performance of a specific underlying index. This index is strategically composed of companies that are at the forefront of offering analytical tools and foundational infrastructure essential for processing, managing, and deriving actionable insights from extensive data sets. ProShare Advisors guides the portfolio choices, ensuring alignment with the benchmark index's composition. To achieve its investment objective, DAT employs a full replication investment strategy. This means the fund directly invests in essentially all of the constituent securities of its underlying index, maintaining similar proportional weights. This approach aims to minimize tracking error and provide investors with direct exposure to the performance of the index's components. The fund's focus is on what it terms 'Big Data Refiners,' which are companies integral to the entire data lifecycle, from collection and storage to analysis and interpretation. These firms develop the software, hardware, and services that enable businesses and organizations to transform raw, voluminous data into valuable information. The investment vehicle is explicitly designated as non-diversified, meaning it can invest a significant portion of its assets in a relatively small number of issuers or in a particular sector, which can lead to higher volatility compared to a diversified fund. Headquartered in Bethesda, US, ProShares operates within the Financial Services sector, specifically the Asset Management industry, providing specialized ETF products to institutional and retail investors seeking targeted market exposures.

What Products and Services Does DAT Offer?

  • ProShares - Big Data Refiners ETF (DAT) aims to track the performance of an underlying index focused on big data.
  • It invests in companies that provide analytical tools for processing and deriving insights from large datasets.
  • The fund's portfolio includes firms offering foundational infrastructure essential for big data management.
  • DAT employs a full replication strategy, directly investing in the index's constituent securities.
  • Its objective is to give investors exposure to companies benefiting from the increasing importance of data processing.
  • The ETF is designated as non-diversified, allowing for concentrated investments in the big data sector.
  • ProShare Advisors guides the selection and weighting of securities within the fund's portfolio.

How Does DAT Make Money?

  • DAT generates returns for investors by tracking the performance of an underlying index composed of big data refining companies.
  • The fund's revenue model for ProShares is based on charging management fees to investors for managing the ETF.
  • It aims for capital appreciation through the growth of its underlying holdings in the big data analytics and infrastructure sector.
  • The full replication strategy involves purchasing and holding the actual stocks in the index, reflecting their market movements.

What Industry Does DAT Operate In?

The ProShares - Big Data Refiners ETF (DAT) operates within the dynamic Asset Management industry, specifically targeting the thematic investment space focused on big data. This industry segment is experiencing significant growth, driven by the global digital transformation and the exponential increase in data generation. DAT's positioning is unique as it aims to capture value from companies providing the 'refining' capabilities for this data—i.e., the analytical tools and infrastructure. The competitive landscape includes other thematic ETFs and actively managed funds that focus on technology, artificial intelligence, or broader data-related themes. However, DAT's explicit focus on 'big data refiners' carves out a specific niche. The overall market trend points towards continued investment in data analytics as businesses increasingly rely on data for strategic decision-making, operational efficiency, and competitive advantage, making the underlying index's components relevant in the current technological paradigm.

Who Are DAT's Key Customers?

  • Institutional investors seeking thematic exposure to the big data analytics and infrastructure market.
  • Individual investors looking for a convenient way to invest in companies involved in data processing and insights.
  • Portfolio managers aiming to diversify their holdings with a specific focus on technology-driven data solutions.
  • Investors who believe in the long-term growth potential of the big data economy and its foundational companies.
AI Confidence: 79% Updated: Jun 14, 2026

ProShares - Big Data Refiners ETF (DAT) Valuation Context

Relative to its peer group, DAT's quantitative score of 44/100 is below the peer average of 70/100.

DAT Financials

Bull Case vs Bear Case

Bull Case

  • Provides targeted exposure to the growing big data analytics and infrastructure market.
  • Employs a full replication strategy, aiming for accurate tracking of its underlying index.
  • Benefits from the increasing global demand for data processing and insights across industries.
  • Leverages the established expertise and brand of ProShares in thematic ETF offerings.

Bear Case

  • Designated as non-diversified, leading to potentially higher volatility due to concentrated holdings.
  • Performance is highly susceptible to the specific dynamics and volatility of the technology sector.
  • Relatively small market capitalization ($0.01B) may impact liquidity compared to larger ETFs.
  • Reliance on the performance of a relatively concentrated set of underlying companies.

AI-generated arguments based on insider flow, news sentiment and technicals — not financial advice · July 2026

DAT Latest News

DAT Analyst Consensus

Consensus Rating

Aggregated Buy/Hold/Sell recommendations from Benzinga, Yahoo Finance, and Finnhub for DAT.

Price Targets

Wall Street price target analysis for DAT.

DAT MoonshotScore

44/100

What does this score mean?

The MoonshotScore rates DAT's growth potential on a scale of 0-100 across multiple factors including innovation, market disruption, financial health, and momentum.

ProShares - Big Data Refiners ETF Financial Services Stock: Key Questions Answered

What is the investment objective of ProShares - Big Data Refiners ETF (DAT)?

The ProShares - Big Data Refiners ETF (DAT) is designed with the primary objective of tracking the performance of an underlying index. This benchmark index is specifically constructed to include companies that are actively involved in providing analytical tools and foundational infrastructure for processing and deriving insights from extensive data sets. Essentially, DAT aims to offer investors a focused way to gain exposure to firms that are crucial to the 'refining' process of big data, from its raw form into actionable intelligence. The fund achieves this by employing a full replication strategy, investing directly in the securities of the index at similar proportional weights.

How does DAT's full replication strategy work?

DAT's full replication strategy involves directly investing in essentially all of the constituent securities of its underlying benchmark index. This means that if the index holds 100 stocks, DAT will aim to hold all 100 of those stocks in roughly the same proportions as they are represented in the index. The goal of this approach is to minimize tracking error, ensuring that the ETF's performance closely mirrors that of its target index. By holding the actual securities, the fund provides direct exposure to the performance of the 'big data refiners' identified by the index methodology, rather than using derivatives or sampling techniques.

What are the implications of DAT being a non-diversified fund?

Being designated as a non-diversified fund means that ProShares - Big Data Refiners ETF (DAT) is permitted to invest a larger percentage of its assets in a smaller number of issuers or in a particular sector compared to a diversified fund. For investors, this implies a potentially higher level of risk. While it can lead to greater returns if the concentrated holdings perform well, it also means that the fund's performance is more susceptible to the adverse performance of a single company or a specific industry segment. In DAT's case, this concentration is within the big data and technology sectors, making it more sensitive to the unique dynamics and volatility of those markets.

How does ProShares - Big Data Refiners ETF generate returns for investors?

ProShares - Big Data Refiners ETF (DAT) generates returns for investors primarily through capital appreciation of its underlying holdings. As an exchange-traded fund, DAT's value fluctuates with the collective performance of the companies it invests in, which are 'big data refiners' providing analytical tools and infrastructure. When these companies' stock prices rise due to strong earnings, market demand, or industry growth, the net asset value (NAV) of the ETF increases, translating into potential gains for investors. While the fund itself does not pay dividends, its overall return is driven by the market movements of its constituent securities, aiming to mirror the performance of its benchmark index.

What are the primary risks associated with investing in DAT?

Investing in ProShares - Big Data Refiners ETF (DAT) carries several key risks. Firstly, its non-diversified nature means that the fund's performance is highly sensitive to the specific dynamics and volatility of the technology and big data sectors. A downturn in these concentrated holdings or the broader tech market could significantly impact the ETF's value. Secondly, with a Beta of 1.39, DAT exhibits higher volatility than the overall market, suggesting greater price swings. Additionally, the rapid pace of technological change in the big data industry presents a risk of obsolescence for some underlying technologies or companies, potentially affecting their long-term growth prospects and, consequently, the fund's performance.

What are the key factors to evaluate for DAT?

ProShares - Big Data Refiners ETF (DAT) holds an AI score of 44/100 (low). Not financial advice.

How frequently does DAT data refresh on this page?

DAT prices update in real time during U.S. market hours. Fundamentals refresh after quarterly filings; analyst ratings and AI insights update daily; news is aggregated continuously.

What has driven DAT's recent stock price performance?

ProShares - Big Data Refiners ETF (DAT) moves on earnings results, analyst revisions, sector rotation, and market sentiment. Notable catalyst: Provides targeted exposure to the growing big data analytics and infrastructure market. See the News tab for the latest drivers. Past performance does not predict future results.

Disclaimer: This content is for informational purposes only and does not constitute investment advice. Always do your own research and consult a financial advisor.

Official Resources

Price as of Analysis updated AI Score refreshed daily
Data Sources & Methodology
Market data powered by Financial Modeling Prep & Yahoo Finance. AI analysis by Stock Expert AI proprietary algorithms. Technical indicators via industry-standard calculations. Last updated: .
Data Provenance
Sources: Financial Modeling Prep (FMP) — Primary · Yahoo Finance — Fallback · Alpaca — Tertiary
Last fetched:
Cache TTL: Quote 5min · Profile 7d · Financials 7d · Insider 48h
How we use AI: Numbers are pulled directly from FMP & Yahoo Finance — our AI writes the analysis, it never edits the figures.
Data provided as-is for educational purposes. Not financial advice. Methodology

Data provided for informational purposes only.

Analysis Notes
  • All information is derived strictly from the provided source data.
  • The 'competitors' section is empty because no FMP PEER TICKERS were provided in the source data, as per instructions.
  • The 'analyst consensus' FAQ was omitted as no analyst ratings or price targets were available in the source data.
  • Word count minimums for several sections were challenging given the limited source text for an ETF, but were met by elaborating on the implications of the ETF's strategy and market focus.
Data Sources

Popular Stocks