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Digital Ally, Inc. (DGLY)

For informational purposes only. Not financial advice. Analysis by Sedat Aydin, Founder & Editor-in-Chief | AI-powered analysis. Data sourced from SEC filings and institutional-grade financial providers. Editorially reviewed. Not financial advice.

Digital Ally, Inc. (DGLY) with AI Score 41/100 (Weak). Digital Ally, Inc. operates in the video solutions, revenue cycle management, and entertainment sectors. Market cap: 0, Sector: Communication services.

Last analyzed: Mar 16, 2026
Digital Ally, Inc. operates in the video solutions, revenue cycle management, and entertainment sectors. The company provides digital video and storage products, back-office services, and operates an online ticketing marketplace.
41/100 AI Score

Digital Ally, Inc. (DGLY) Media & Communications Profile

CEOStanton E. Ross
Employees31
HeadquartersOverland Park, US
IPO Year2004

Digital Ally, Inc. provides video solutions, revenue cycle management, and entertainment services, focusing on digital video imaging and storage for law enforcement, security, and commercial sectors, alongside its TicketSmarter online ticketing platform, positioning itself within the internet content and information industry.

Data Provenance | Financial Data Quantitative Analysis NASDAQ Analysis: Mar 16, 2026

Investment Thesis

Digital Ally's investment thesis hinges on its ability to capitalize on the growing demand for video solutions in law enforcement and commercial sectors, as well as the expansion of its TicketSmarter platform. Key value drivers include increasing adoption of body-worn cameras and in-car video systems by law enforcement agencies, growth in online ticket sales, and potential synergies between its various business segments. However, the company's negative profit margin of -45.4% and small market capitalization of $0.00B raise concerns about its financial stability and ability to compete effectively. Success depends on achieving profitability, scaling its operations, and effectively managing its diverse portfolio of businesses. Upcoming catalysts include potential new contracts with law enforcement agencies and expansion of TicketSmarter's partnerships.

Based on FMP financials and quantitative analysis

Key Highlights

  • Operates in three segments: Video Solutions, Revenue Cycle Management, and Entertainment.
  • Offers a range of products including in-car video systems, body-worn cameras, and evidence management software.
  • Provides revenue cycle management services to healthcare organizations.
  • Operates TicketSmarter.com, an online ticketing marketplace.
  • Profit Margin is -45.4%.

Competitors & Peers

Strengths

  • Diverse product portfolio across video solutions, revenue cycle management, and entertainment.
  • Established presence in the law enforcement video solutions market.
  • Proprietary technology in digital video imaging and storage.
  • Online ticketing platform with partnerships for live events.

Weaknesses

  • Small market capitalization.
  • Negative profit margin.
  • Limited financial resources.
  • Dependence on a few key customers.

Catalysts

  • Upcoming: Potential new contracts with law enforcement agencies for body-worn cameras and in-car video systems.
  • Ongoing: Expansion of TicketSmarter's partnerships with venues and event organizers.
  • Ongoing: Development and launch of new video analytics capabilities.
  • Ongoing: Increasing adoption of cloud-based evidence management solutions.

Risks

  • Potential: Intense competition in the video solutions and online ticketing markets.
  • Potential: Rapid technological advancements that could render existing products obsolete.
  • Potential: Changes in government regulations and law enforcement policies.
  • Ongoing: Economic downturn that could reduce demand for its products and services.
  • Ongoing: Small market capitalization and limited financial resources.

Growth Opportunities

  • Expansion of Video Solutions Segment: The market for body-worn cameras and in-car video systems in law enforcement is expected to grow as agencies seek to improve transparency and accountability. Digital Ally can capitalize on this trend by developing innovative products, expanding its sales network, and securing contracts with law enforcement agencies. The market size for law enforcement video solutions is projected to reach billions of dollars in the coming years, offering significant growth potential for Digital Ally. Timeline: Ongoing.
  • Growth of TicketSmarter Platform: The online ticketing market is experiencing rapid growth, driven by the increasing popularity of live events and the convenience of online platforms. Digital Ally can expand its TicketSmarter platform by forging partnerships with venues, expanding its inventory of tickets, and enhancing its user experience. The global online event ticketing market is projected to reach hundreds of billions of dollars by 2028. Timeline: Ongoing.
  • Product Innovation: Digital Ally can drive growth by developing innovative products and services that meet the evolving needs of its customers. This includes developing advanced video analytics capabilities, integrating its video solutions with other security systems, and expanding its offerings in the revenue cycle management space. Continuous innovation is crucial for maintaining a competitive edge and capturing new market opportunities. Timeline: Ongoing.
  • Strategic Partnerships: Forming strategic partnerships with other companies can help Digital Ally expand its reach, access new markets, and enhance its product offerings. This includes partnering with technology providers, law enforcement agencies, and healthcare organizations. Strategic alliances can provide access to new customers, technologies, and distribution channels. Timeline: Ongoing.
  • Geographic Expansion: Digital Ally can expand its geographic presence by targeting new markets in the United States and internationally. This includes establishing sales offices, developing partnerships with local distributors, and adapting its products and services to meet the specific needs of different regions. Geographic expansion can significantly increase the company's revenue and market share. Timeline: Ongoing.

Opportunities

  • Growing demand for body-worn cameras and in-car video systems in law enforcement.
  • Expansion of the online ticketing market.
  • Potential for product innovation and development of new services.
  • Strategic partnerships with technology providers and other companies.

Threats

  • Intense competition in the video solutions and online ticketing markets.
  • Rapid technological advancements that could render existing products obsolete.
  • Changes in government regulations and law enforcement policies.
  • Economic downturn that could reduce demand for its products and services.

Competitive Advantages

  • Specialized product offerings tailored to law enforcement needs.
  • Established relationships with law enforcement agencies.
  • Proprietary technology in digital video imaging and storage.
  • Online ticketing platform with partnerships for live events.

About DGLY

Founded in 2004 and headquartered in Overland Park, Kansas, Digital Ally, Inc. develops, manufactures, and markets digital video imaging and storage products, disinfectant and safety solutions, revenue cycle management services, and operates an online ticketing marketplace. The company initially focused on providing in-car video systems for law enforcement, expanding its product line to include body-worn cameras, data management tools, and commercial video recording devices. Digital Ally operates through three segments: Video Solutions, which offers products like in-car video systems, body-worn cameras, and evidence management software; Revenue Cycle Management, providing back-office services to healthcare organizations; and Entertainment, centered around TicketSmarter.com, an online platform for ticket sales to live events. The company's evolution reflects a diversification strategy aimed at leveraging its core video technology and expanding into complementary markets, serving law enforcement, security, commercial, and healthcare sectors.

What They Do

  • Develops and sells digital video imaging and storage products.
  • Offers in-car digital video mirror systems for law enforcement.
  • Provides body-worn digital video systems for law enforcement and private security.
  • Offers a suite of data management web-based tools for fleet managers.
  • Provides revenue cycle management services to healthcare organizations.
  • Operates TicketSmarter.com, an online ticketing marketplace.

Business Model

  • Sells digital video imaging and storage products to law enforcement, security, and commercial customers.
  • Generates revenue from subscription fees for its data management web-based tools.
  • Provides revenue cycle management services to healthcare organizations on a fee-for-service basis.
  • Earns commissions from ticket sales on TicketSmarter.com.

Industry Context

Digital Ally operates within the internet content and information industry, which is characterized by rapid technological advancements and evolving consumer preferences. The market for digital video solutions in law enforcement and security is growing, driven by increasing demand for accountability and transparency. The online ticketing market is also expanding, fueled by the growing popularity of live events and the convenience of online platforms. Digital Ally faces competition from established players in both the video solutions and online ticketing markets, requiring it to differentiate itself through product innovation, service quality, and strategic partnerships.

Key Customers

  • Law enforcement agencies
  • Security companies
  • Commercial fleets and fleet managers
  • Healthcare organizations
  • Online visitors to TicketSmarter.com
AI Confidence: 69% Updated: Mar 16, 2026

Financials

Chart & Info

Digital Ally, Inc. (DGLY) stock price: Price data unavailable

Latest News

Analyst Consensus

Consensus Rating

Aggregated Buy/Hold/Sell recommendations from Benzinga, Yahoo Finance, and Finnhub for DGLY.

Price Targets

Wall Street price target analysis for DGLY.

MoonshotScore

41/100

What does this score mean?

The MoonshotScore rates DGLY's growth potential on a scale of 0-100 across multiple factors including innovation, market disruption, financial health, and momentum.

Leadership: Stanton E. Ross

CEO

Stanton E. Ross serves as the CEO of Digital Ally, Inc. His background includes extensive experience in managing and growing technology companies. He has a proven track record of leading organizations through periods of rapid growth and change. Ross is responsible for setting the strategic direction of Digital Ally and overseeing all aspects of its operations. He manages a team of 31 employees.

Track Record: Under Stanton E. Ross's leadership, Digital Ally has expanded its product portfolio, entered new markets, and grown its revenue. He has focused on developing innovative solutions for law enforcement and commercial customers. Key milestones include the launch of TicketSmarter.com and the expansion of the company's revenue cycle management services.

Common Questions About DGLY

What does Digital Ally, Inc. do?

Digital Ally, Inc. operates as a diversified technology company with a focus on providing digital video and storage solutions, revenue cycle management services, and entertainment through its TicketSmarter platform. The company's primary business involves designing, manufacturing, and selling digital video recording devices and related accessories to law enforcement, security, and commercial customers. Additionally, Digital Ally offers back-office services to healthcare organizations and operates an online marketplace for ticket sales to live events, concerts, and sporting events.

What do analysts say about DGLY stock?

AI analysis is pending for DGLY. Given the absence of analyst ratings, investors should conduct their own due diligence and carefully consider the company's financial performance, growth prospects, and risk factors. Key valuation metrics to monitor include revenue growth, gross margin, and profitability. Investors should also assess the company's ability to compete effectively in the video solutions and online ticketing markets.

What are the main risks for DGLY?

Digital Ally faces several risks, including intense competition in the video solutions and online ticketing markets, rapid technological advancements that could render its products obsolete, and changes in government regulations and law enforcement policies. The company's small market capitalization and negative profit margin also pose financial risks. Furthermore, an economic downturn could reduce demand for its products and services. Effective risk management and mitigation strategies are crucial for Digital Ally's long-term success.

What are the key factors to evaluate for DGLY?

Digital Ally, Inc. (DGLY) currently holds an AI score of 41/100, indicating low score. Key strength: Diverse product portfolio across video solutions, revenue cycle management, and entertainment.. Primary risk to monitor: Potential: Intense competition in the video solutions and online ticketing markets.. This is not financial advice.

How frequently does DGLY data refresh on this page?

DGLY prices update in real time during U.S. market hours (9:30 AM-4:00 PM ET, weekdays). Fundamentals refresh after quarterly or annual filings. Analyst ratings and AI insights update daily. News is aggregated continuously from financial sources.

What has driven DGLY's recent stock price performance?

Recent price movement in Digital Ally, Inc. (DGLY) can be influenced by earnings results, analyst revisions, sector rotation, and broader market sentiment. Notable catalyst: Diverse product portfolio across video solutions, revenue cycle management, and entertainment.. Check the News and Technical Analysis tabs for the latest drivers. Past performance does not predict future results.

Should investors consider DGLY overvalued or undervalued right now?

Determining whether Digital Ally, Inc. (DGLY) is overvalued or undervalued requires examining multiple metrics. Compare valuation ratios (P/E, P/S, EV/EBITDA) against sector peers for a comprehensive view.

What research should beginners do before buying DGLY?

Before investing in Digital Ally, Inc. (DGLY), research these four areas: (1) the company's revenue model and competitive position (see Company Overview), (2) financial health through revenue growth, margins, and cash flow (see MoonshotScore), (3) what Wall Street analysts recommend and their price targets (see Analyst tab), and (4) specific risk factors that could impact the stock (see Risk Factors section).

Disclaimer: This content is for informational purposes only and does not constitute investment advice. Always do your own research and consult a financial advisor.

Official Resources

Analysis updated AI Score refreshed daily
Data Sources & Methodology
Market data powered by Financial Modeling Prep & Yahoo Finance. AI analysis by Stock Expert AI proprietary algorithms. Technical indicators via industry-standard calculations. Last updated: .

Data provided for informational purposes only.

Analysis Notes
  • AI analysis pending for DGLY. The information provided is based on available data and may not be exhaustive.
  • Financial data is limited to market cap, P/E, profit margin, gross margin, beta, and dividend yield.
Data Sources

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