F45 Training Holdings Inc. (FXLV)
For informational purposes only. Not financial advice. Analysis by Sedat Aydin, Founder & Editor-in-Chief | AI-powered analysis. Data sourced from SEC filings and institutional-grade financial providers. Editorially reviewed. Not financial advice.
F45 Training Holdings Inc. (FXLV) with AI Score 49/100 (Weak). F45 Training Holdings Inc. operates as a fitness franchisor, offering functional 45-minute workouts through a digitally-connected network of studios. Market cap: 0, Sector: Consumer cyclical.
Last analyzed: Mar 16, 2026F45 Training Holdings Inc. (FXLV) Consumer Business Overview
F45 Training Holdings Inc. is a fitness franchisor providing high-intensity interval, circuit, and functional training workouts through a network of digitally-connected studios across the United States, South America, Australia, New Zealand, and internationally, facing competition in the broader leisure industry.
Investment Thesis
F45 Training Holdings Inc. presents a high-risk, high-reward investment opportunity. The company's franchise model allows for rapid expansion, but its profitability is a concern given its negative profit margin of -171.2%. Key value drivers include the growth of its studio network and the appeal of its workout format. The company's beta of 0.35 suggests lower volatility compared to the market. However, the OTC market listing introduces additional risks. Investors should closely monitor the company's ability to improve profitability and manage its franchise network effectively. The absence of a dividend yield means investors are relying solely on capital appreciation.
Based on FMP financials and quantitative analysis
Key Highlights
- F45 Training Holdings Inc. operates as a fitness franchisor, offering functional 45-minute workouts.
- The company's gross margin stands at 68.8%, indicating a strong potential for profitability if costs are managed effectively.
- As of December 31, 2021, F45 Training operated 1,749 studios across multiple countries.
- The company's market capitalization is $0.01 billion, reflecting its current valuation in the market.
- F45 Training's P/E ratio is -0.04, indicating that the company is currently not profitable.
Competitors & Peers
Strengths
- Established brand name
- Scalable franchise model
- Unique workout programs
- Global presence
Weaknesses
- Negative profit margin
- High reliance on franchise sales
- Limited product diversification
- OTC market listing
Catalysts
- Ongoing: Expansion of studio network into new geographic markets.
- Ongoing: Enhancement of digital platform to offer virtual workout classes.
- Ongoing: Strategic partnerships with complementary businesses.
- Upcoming: Development and launch of new workout programs and formats.
- Ongoing: Increased focus on corporate wellness programs.
Risks
- Ongoing: Intense competition in the fitness industry from other franchises and individual studios.
- Potential: Changing consumer preferences and trends in fitness activities.
- Potential: Economic downturn impacting consumer spending on leisure activities.
- Potential: Franchise disputes and legal challenges.
- Ongoing: Negative profit margin and financial instability.
Growth Opportunities
- Expansion of Studio Network: F45 Training has the opportunity to expand its studio network both domestically and internationally. The global health and fitness club market is projected to reach $96.8 billion by 2028. By strategically opening new studios in underserved markets and leveraging its franchise model, F45 can increase its revenue and market share. The timeline for this growth is ongoing, with continuous efforts to attract new franchisees and expand its geographic footprint.
- Enhancement of Digital Platform: F45 Training can enhance its digital platform to offer virtual workout classes, personalized training programs, and nutritional guidance. The online fitness market is experiencing rapid growth, driven by advancements in technology and changing consumer preferences. By investing in its digital capabilities, F45 can reach a wider audience and generate additional revenue streams. The timeline for this growth is immediate, with ongoing development and updates to its digital offerings.
- Strategic Partnerships: F45 Training can form strategic partnerships with complementary businesses, such as athletic apparel brands, nutrition companies, and corporate wellness programs. These partnerships can help F45 expand its reach, increase brand awareness, and offer additional value to its members. The timeline for establishing these partnerships is ongoing, with continuous efforts to identify and collaborate with relevant businesses.
- Development of New Workout Programs: F45 Training can develop new workout programs and formats to cater to different fitness levels and interests. By continuously innovating its workout offerings, F45 can attract new members and retain existing ones. The timeline for developing new programs is ongoing, with regular updates and additions to its workout library.
- Increased Focus on Corporate Wellness: F45 Training can increase its focus on corporate wellness programs, offering its workout services to businesses as an employee benefit. Corporate wellness programs are becoming increasingly popular as companies recognize the importance of employee health and well-being. By targeting this market, F45 can secure recurring revenue streams and expand its customer base. The timeline for this growth is immediate, with active outreach to corporations and businesses.
Opportunities
- Expansion into new markets
- Enhancement of digital platform
- Strategic partnerships
- Increased focus on corporate wellness
Threats
- Intense competition
- Changing consumer preferences
- Economic downturn
- Franchise disputes
Competitive Advantages
- Brand Recognition: Established brand name and reputation in the fitness industry.
- Franchise Model: Scalable business model that allows for rapid expansion.
- Proprietary Workouts: Unique and effective workout programs that differentiate F45 from competitors.
About FXLV
F45 Training Holdings Inc., founded in 2013 and headquartered in Austin, Texas, operates as a fitness franchisor. The company provides consumers with 45-minute functional workouts combining high-intensity interval, circuit, and functional training elements. These workouts are delivered primarily through its digitally-connected network of studios. As of December 31, 2021, F45 Training operated 1,749 studios globally. The company has a presence in the United States, South America, Australia, New Zealand, and surrounding island nations, as well as other international markets. Originally known as Flyhalf Holdings Inc., the company rebranded to F45 Training Holdings Inc. in March 2019. The F45 model focuses on short, effective workout sessions designed to appeal to a broad range of fitness enthusiasts. The company's franchise model allows for rapid expansion and brand consistency across different geographic locations. F45 Training competes within the broader fitness industry, which includes traditional gyms, boutique fitness studios, and at-home workout solutions.
What They Do
- Operates as a fitness franchisor.
- Offers 45-minute functional workouts.
- Combines high-intensity interval, circuit, and functional training.
- Provides workouts through a digitally-connected network of studios.
- Operates studios in the United States, South America, Australia, New Zealand, and internationally.
- Utilizes a franchise model for expansion.
Business Model
- Franchise Fees: Generates revenue through initial franchise fees paid by new studio owners.
- Recurring Royalties: Collects ongoing royalty payments from franchisees based on a percentage of their revenue.
- Equipment Sales: Sells branded fitness equipment to franchisees for use in their studios.
Industry Context
F45 Training operates in the competitive leisure industry, which includes fitness franchises, traditional gyms, and at-home workout solutions. The industry is driven by increasing health awareness and a growing interest in fitness activities. F45's focus on short, high-intensity workouts positions it within the boutique fitness segment, which has experienced significant growth in recent years. Competitors include other fitness franchises and individual fitness studios. The market is characterized by evolving consumer preferences and a need for innovative workout formats.
Key Customers
- Franchisees: Individuals or groups who purchase the rights to operate F45 Training studios.
- Fitness Enthusiasts: Consumers who participate in F45 Training workouts.
- Corporate Clients: Businesses that offer F45 Training programs as part of their employee wellness initiatives.
Financials
Chart & Info
F45 Training Holdings Inc. (FXLV) stock price: Price data unavailable
Latest News
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benzinga · Jun 14, 2022
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benzinga · Apr 28, 2022
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Stocks That Hit 52-Week Lows On Tuesday
benzinga · Apr 26, 2022
Analyst Consensus
Consensus Rating
Aggregated Buy/Hold/Sell recommendations from Benzinga, Yahoo Finance, and Finnhub for FXLV.
Price Targets
Wall Street price target analysis for FXLV.
MoonshotScore
What does this score mean?
The MoonshotScore rates FXLV's growth potential on a scale of 0-100 across multiple factors including innovation, market disruption, financial health, and momentum.
Leadership: Thomas J. Dowd
Unknown
Information on Thomas J. Dowd's background is not available in the provided data. Further research would be needed to provide a comprehensive overview of his career history, education, and previous roles.
Track Record: Information on Thomas J. Dowd's track record at F45 Training Holdings Inc. is not available in the provided data. Further research would be needed to assess his key achievements, strategic decisions, and company milestones under his leadership.
FXLV OTC Market Information
The OTC Other tier represents the lowest tier of the OTC market, indicating that F45 Training Holdings Inc. may not meet the minimum financial standards required for higher tiers like OTCQX or OTCQB. Companies in this tier often have limited financial disclosure and may be subject to greater risks. Unlike NYSE or NASDAQ listings, OTC Other stocks do not have the same stringent listing requirements, resulting in less regulatory oversight and potentially lower investor confidence.
- OTC Tier: OTC Other
- Disclosure Status: Unknown
- Limited Financial Disclosure: The lack of comprehensive financial reporting increases the difficulty in assessing the company's true financial health.
- Low Liquidity: Reduced trading volume and wider bid-ask spreads can make it challenging to buy or sell shares efficiently.
- Regulatory Scrutiny: OTC stocks are subject to less regulatory oversight, increasing the risk of fraud or mismanagement.
- Price Volatility: OTC stocks can experience significant price swings due to lower trading volumes and speculative trading.
- Verify the company's financial statements and SEC filings (if any).
- Research the background and experience of the company's management team.
- Assess the company's business model and competitive landscape.
- Evaluate the company's capital structure and debt levels.
- Review any legal or regulatory issues involving the company.
- Monitor trading volume and price volatility.
- Consult with a qualified financial advisor.
- Established Business Operations: The company has been operating since 2013 and has a global presence.
- Franchise Network: The company's franchise model suggests a degree of operational structure and oversight.
- Gross Margin: The company's gross margin of 68.8% indicates a potential for profitability.
Common Questions About FXLV
What does F45 Training Holdings Inc. do?
F45 Training Holdings Inc. operates as a fitness franchisor, offering consumers functional 45-minute workouts that combine elements of high-intensity interval, circuit, and functional training. The company provides these workouts primarily through its digitally-connected network of studios located in the United States, South America, Australia, New Zealand, and internationally. The F45 model focuses on short, effective workout sessions designed to appeal to a broad range of fitness enthusiasts, utilizing a franchise model for rapid expansion and brand consistency.
What do analysts say about FXLV stock?
AI analysis is currently pending for FXLV. Without current analyst ratings or price targets, it is difficult to assess market sentiment or valuation considerations. Investors should conduct their own due diligence and monitor for updated analyst reports to gain a better understanding of the stock's potential and risks. Key metrics to consider include revenue growth, profitability, and the company's ability to manage its franchise network effectively. The OTC market listing also introduces additional risks that should be carefully evaluated.
What are the main risks for FXLV?
F45 Training Holdings Inc. faces several key risks, including intense competition in the fitness industry, changing consumer preferences, and the potential for economic downturns to impact consumer spending on leisure activities. The company's negative profit margin and reliance on franchise sales also pose financial risks. Additionally, as an OTC-listed stock, FXLV is subject to less regulatory oversight and may experience higher price volatility and lower liquidity. Franchise disputes and legal challenges could also negatively impact the company's operations and reputation.
What are the key factors to evaluate for FXLV?
F45 Training Holdings Inc. (FXLV) currently holds an AI score of 49/100, indicating low score. Key strength: Established brand name. Primary risk to monitor: Ongoing: Intense competition in the fitness industry from other franchises and individual studios.. This is not financial advice.
How frequently does FXLV data refresh on this page?
FXLV prices update in real time during U.S. market hours (9:30 AM-4:00 PM ET, weekdays). Fundamentals refresh after quarterly or annual filings. Analyst ratings and AI insights update daily. News is aggregated continuously from financial sources.
What has driven FXLV's recent stock price performance?
Recent price movement in F45 Training Holdings Inc. (FXLV) can be influenced by earnings results, analyst revisions, sector rotation, and broader market sentiment. Notable catalyst: Established brand name. Check the News and Technical Analysis tabs for the latest drivers. Past performance does not predict future results.
Should investors consider FXLV overvalued or undervalued right now?
Determining whether F45 Training Holdings Inc. (FXLV) is overvalued or undervalued requires examining multiple metrics. Compare valuation ratios (P/E, P/S, EV/EBITDA) against sector peers for a comprehensive view.
What research should beginners do before buying FXLV?
Before investing in F45 Training Holdings Inc. (FXLV), research these four areas: (1) the company's revenue model and competitive position (see Company Overview), (2) financial health through revenue growth, margins, and cash flow (see MoonshotScore), (3) what Wall Street analysts recommend and their price targets (see Analyst tab), and (4) specific risk factors that could impact the stock (see Risk Factors section).
Disclaimer: This content is for informational purposes only and does not constitute investment advice. Always do your own research and consult a financial advisor.
Official Resources
Data provided for informational purposes only.
- Financial data is based on information available as of December 31, 2021.
- OTC analysis is based on general characteristics of the OTC market and may not be specific to FXLV.