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A-Mark Precious Metals, Inc. (GOLD)

$43.66 $-0.33 (-0.75%) |Fair · 54
Bottom line: HOLD — our Council read (54/100) and AI Score (54/100) broadly agree.
MCap: $1.27B| P/E Ratio: 13.5| Vol: 256.7K| Target: $55.00 (+26.0%)| 52-wk range: $20.55 – $66.70
Data from FMP · Methodology

For informational purposes only. Not financial advice. Analysis by Sedat ANAK, Founder & Editor-in-Chief | AI-powered analysis. Data sourced from SEC filings and institutional-grade financial providers. Editorially reviewed. Not financial advice.

A-Mark Precious Metals, Inc. (GOLD) trades at $43.66 with AI Score 54/100 (Grade B). Gold. com, Inc. operates as a precious metals trading company, offering wholesale, direct-to-consumer, and secured lending services. Market cap: $1.27B, Sector: Financial services.

Price live · AI analysis from May 10, 2026
Gold.com, Inc. operates as a precious metals trading company, offering wholesale, direct-to-consumer, and secured lending services. The company serves a diverse customer base across multiple continents, providing access to gold, silver, platinum, and palladium products.

GOLD stock analysis for 2026: Analysts have set a consensus price target of $55.00 for A-Mark Precious Metals, Inc., suggesting 26.0% upside from the current price of $43.66. The AI MoonshotScore is 54/100, indicating a neutral outlook. Key factors: analyst coverage, AI-driven quantitative scoring.

Council Score · Weighted Average of 3 Disciplines
HOLD 54/100 · B

GOLD: the 1 perspectives are evenly split.

How is this calculated? →
Council Score · 8 perspectives · See tabs for details →

A-Mark Precious Metals, Inc. (GOLD) Financial Services Profile

CEOGregory N. Roberts
Employees482
HeadquartersEl Segundo, CA, US
IPO Year2014

Gold.com, Inc. (GOLD) is a precious metals trading company operating through wholesale, direct-to-consumer, and secured lending segments. With a global presence and diverse product offerings including gold, silver, platinum, and palladium, the company caters to financial institutions, retailers, investors, and collectors, leveraging multiple online platforms and traditional marketing channels.

Data Provenance | Financial Data Quantitative Analysis NASDAQ Analysis: May 10, 2026

What Is the Investment Thesis for GOLD?

Gold.com, Inc. presents a compelling investment case driven by its diversified business model and global reach in the precious metals market. The company's three segments—Wholesale Sales & Ancillary Services, Direct-to-Consumer, and Secured Lending—provide multiple revenue streams and reduce reliance on any single market. With a market capitalization of $1.27B and a P/E ratio of 13.5, Gold.com demonstrates solid financial metrics. A dividend yield of 1.76% offers an additional incentive for investors. Key growth catalysts include expanding its online presence and leveraging its secured lending segment. Potential risks include fluctuations in precious metal prices and increased competition.

Based on FMP financials and quantitative analysis

GOLD Key Highlights

  • Market Cap of $1.27B indicates substantial investor confidence in Gold.com's market position.
  • P/E Ratio of 13.5 suggests the company is reasonably valued compared to its earnings.
  • Dividend Yield of 1.76% provides a steady income stream for investors.
  • Gross Margin of 0.7% reflects the profitability of Gold.com's core operations.
  • Beta of 0.57 indicates lower volatility compared to the overall market, making it a potentially stable investment.

Who Are GOLD's Competitors?

GOLD is benchmarked below against 8 industry peers on price, market cap, and our AI MoonshotScore.

Company Price Change Market Cap AI Score
IREN IREN Limited $43.70 +12.58% $15.60B 70
COHN Cohen & Company Inc. $13.25 +0.99% $27.79M 65
SBET SharpLink Gaming Ltd. $5.67 +6.78% $1.12B 65
DEFT DeFi Technologies Inc. $0.53 -0.83% $171.18M 65
JRJC China Finance Online Co. Limited $3.99 -38.33% 54
ABGSF ABG Sundal Collier Holding ASA $0.72 +0.00% $371.26M 54
DSECF Daiwa Securities Group Inc. $9.69 +0.00% $13.43B 54
SF Stifel Financial Corp. $74.82 +2.26% $11.48B 54

AI Score by Stock Expert AI · Price data: FMP / Yahoo Finance

What Are GOLD's Key Strengths?

  • Diversified revenue streams through three business segments.
  • Global presence with operations in multiple continents.
  • Established reputation in the precious metals industry.
  • Offers a wide range of precious metal products and services.

What Are GOLD's Weaknesses?

  • Low gross margin of 0.7%.
  • Reliance on precious metal price fluctuations.
  • Limited information on specific market share and competitive positioning.
  • Profit margin of 0.3% is relatively low.

What Could Drive GOLD Stock Higher?

  • Expansion of the Direct-to-Consumer segment through enhanced online platforms and marketing strategies.
  • Strategic acquisitions in the Secured Lending segment to increase loan portfolio and revenue.
  • Potential development of innovative financial products, such as precious metal ETFs, by 2027.
  • Enhancement of ancillary services, including financing, storage, and logistics, to provide added value to customers.

What Are the Key Risks for GOLD?

  • Fluctuations in precious metal prices can impact revenue and profitability.
  • Increased competition from other precious metals dealers and financial institutions.
  • Changes in government regulations related to precious metals trading could affect operations.
  • Economic downturns that reduce demand for precious metals could negatively impact sales.

What Are the Growth Opportunities for GOLD?

  • Expansion of Direct-to-Consumer Segment: Gold.com can further expand its direct-to-consumer segment by enhancing its online platforms and marketing strategies. The global e-commerce market is projected to reach several trillion dollars by 2026, providing a significant opportunity for Gold.com to increase its online sales of precious metals. By targeting specific niches within the precious metals retail market through its five company-owned websites, Gold.com can attract a broader customer base and drive revenue growth. Timeline: Ongoing.
  • Strategic Acquisitions in Secured Lending: The secured lending segment offers growth potential through strategic acquisitions of commercial loan portfolios secured by bullion and numismatic coins. The market for secured lending is estimated to be worth billions of dollars, and Gold.com can capitalize on this opportunity by expanding its lending operations and serving coin and precious metal dealers, investors, and collectors. This strategy can enhance Gold.com's revenue streams and strengthen its position in the financial services sector. Timeline: Ongoing.
  • Geographic Expansion into Emerging Markets: Gold.com has the opportunity to expand its operations into emerging markets in Asia Pacific and Africa, where demand for precious metals is growing. These markets offer significant potential for Gold.com to increase its sales of gold, silver, platinum, and palladium. By establishing partnerships with local distributors and retailers, Gold.com can penetrate these markets and establish a strong presence. Timeline: 2027-2028.
  • Development of Innovative Financial Products: Gold.com can develop innovative financial products related to precious metals, such as exchange-traded funds (ETFs) and digital assets backed by gold and silver. The market for precious metal ETFs is substantial, and Gold.com can capture a share of this market by launching its own ETFs. Additionally, the company can explore the use of blockchain technology to create digital assets backed by precious metals, attracting tech-savvy investors. Timeline: 2027.
  • Enhancement of Ancillary Services: Gold.com can enhance its ancillary services, including financing, storage, consignment, and logistics, to provide added value to its customers. The market for precious metals storage and logistics is growing, and Gold.com can capitalize on this trend by expanding its storage facilities and logistics network. By offering customized financial programs and designing minted silver products, Gold.com can attract a wider range of customers and increase its revenue. Timeline: Ongoing.

What Opportunities Does GOLD Have?

  • Expansion of online sales through enhanced e-commerce platforms.
  • Strategic acquisitions in the secured lending segment.
  • Geographic expansion into emerging markets.
  • Development of innovative financial products related to precious metals.

What Threats Does GOLD Face?

  • Fluctuations in precious metal prices.
  • Increased competition from other precious metals dealers.
  • Changes in government regulations related to precious metals trading.
  • Economic downturns that reduce demand for precious metals.

What Are GOLD's Competitive Advantages?

  • Diversified Business Model: Operates through three segments, reducing reliance on any single market.
  • Global Presence: Serves customers in multiple continents, providing access to diverse markets.
  • Established Reputation: Founded in 1965, Gold.com has a long history and established reputation in the precious metals industry.

What Does GOLD Do?

Founded in 1965 and headquartered in El Segundo, California, Gold.com, Inc. has evolved into a comprehensive precious metals trading company. The company operates through three primary segments: Wholesale Sales & Ancillary Services, Direct-to-Consumer, and Secured Lending. The Wholesale Sales & Ancillary Services segment focuses on selling precious metals like gold, silver, platinum, and palladium in various forms, including bars, plates, powders, and coins. This segment also provides financing, storage, consignment, and logistics services. The Direct-to-Consumer segment offers an array of precious metal products through its websites and marketplaces, targeting specific niches within the retail market. Gold.com operates five company-owned websites and markets its products through television, radio, internet, and customer service outreach. The Secured Lending segment originates and acquires commercial loans secured by bullion and numismatic coins, serving coin and precious metal dealers, investors, and collectors. Gold.com serves a global clientele, including financial institutions, bullion retailers, industrial manufacturers, sovereign mints, and individual investors, with operations spanning North America, Europe, Asia Pacific, Africa, and Australia.

What Products and Services Does GOLD Offer?

  • Sells gold, silver, platinum, and palladium in various forms.
  • Offers financing, storage, and logistics services for precious metals.
  • Operates five company-owned websites targeting specific niches in the precious metals retail market.
  • Markets precious metal products through television, radio, and the internet.
  • Originates and acquires commercial loans secured by bullion and numismatic coins.
  • Serves financial institutions, bullion retailers, industrial manufacturers, and individual investors globally.

How Does GOLD Make Money?

  • Wholesale Sales: Generates revenue through the sale of precious metals to financial institutions, retailers, and industrial manufacturers.
  • Direct-to-Consumer: Sells precious metals directly to investors and collectors through its websites and marketplaces.
  • Secured Lending: Earns interest income from commercial loans secured by bullion and numismatic coins.

What Industry Does GOLD Operate In?

Gold.com, Inc. operates within the financial capital markets industry, which is influenced by macroeconomic factors, investor sentiment, and global economic conditions. The precious metals market is characterized by fluctuating prices and demand driven by factors such as inflation, interest rates, and geopolitical events. Gold.com competes with other precious metals dealers, refiners, and financial institutions. The industry is seeing a trend towards increased online trading and investment in precious metals, which Gold.com addresses through its Direct-to-Consumer segment and online platforms.

Who Are GOLD's Key Customers?

  • Financial Institutions: Banks, investment firms, and other financial institutions that trade in precious metals.
  • Bullion Retailers: Companies that sell precious metals to individual investors and collectors.
  • Industrial Manufacturers: Companies that use precious metals in their manufacturing processes.
  • Investors and Collectors: Individuals who invest in or collect precious metals.
AI Confidence: 66% Updated: May 10, 2026

Company Profile

A-Mark Precious Metals, Inc. operates in the Financial - Capital Markets industry within the Financial Services sector. It is headquartered in El Segundo, US. The company is led by CEO Gregory N. Roberts. GOLD has traded publicly since 2014.

How A-Mark Precious Metals, Inc. Is Valued

A-Mark Precious Metals, Inc. carries a market capitalization of $1.27B, placing it in the small-cap category. Relative to its peer group, GOLD's quantitative score of 54/100 is roughly in line with the peer average of 64/100.

ROE 12%Key Financial Metrics

Return on equity for A-Mark Precious Metals, Inc. stands at 11.5%, a gauge of how efficiently it converts shareholder capital into profit. Return on assets is 1.9%, showing how much profit it generates from its asset base. GOLD trades at a trailing price-to-earnings ratio of 13.48, below the Financial Services sector average of ~18x. Its free cash flow yield is 9.2%, a gauge of the cash the business throws off relative to its market value. A current ratio of 1.18 indicates the company holds enough short-term assets to cover its near-term obligations. Its earnings yield is 7.6%, the inverse of the P/E and a quick read on earnings relative to price.

F-Score 7/9Financial Health

A-Mark Precious Metals, Inc.'s Piotroski F-Score is 7/9, a 9-point checklist of profitability, leverage and efficiency — signaling solid underlying fundamentals. Its Altman Z-Score of 6.02 places it in the safe zone, indicating low near-term bankruptcy risk.

FY2026 estForward Outlook

Wall Street analysts project A-Mark Precious Metals, Inc. revenue of about $26.18B for fiscal 2026, with EPS near $4.01. The estimate reflects 4 contributing analysts.

Net buyingInsider Activity

Over the past six months, A-Mark Precious Metals, Inc. insiders filed 15 SEC Form 4 transactions — 8 sales and 7 purchases. On net that is roughly 106K shares acquired (about $5.4M) — insiders putting money in tends to read as conviction.

GOLD Financials

Fundamental Snapshot

Revenue Growth (FY)
+13.2%
Net Income Growth (FY)
-74.7%
EPS Growth (FY)
-75.4%
Free Cash Flow Growth (FY)
+213.7%
P/E (TTM)
13.2
Return on Equity (TTM)
+11.5%
Current Ratio
1.2

Based on FMP financials and quantitative analysis · FY 2025

Bull Case vs Bear Case

Bull Case

  • A-Mark's focus on physical precious metals offers a hedge against economic uncertainty, drawing interest as inflation concerns persist.
  • Recent insider buying suggests confidence in the company's future performance, signaling a positive outlook.
  • Community sentiment indicates strong belief in gold as a safe haven asset, benefiting A-Mark's core business.
  • Market perception views precious metals favorably due to geopolitical instability, potentially driving demand for A-Mark's services.

Bear Case

  • Decreased trading volume in precious metals could impact A-Mark's revenue, reflecting reduced market activity.
  • Negative community sentiment regarding the broader economy may lead to decreased investment in precious metals.
  • Increased competition from alternative investment options could divert capital away from precious metals, affecting A-Mark.
  • Changes in regulatory policies regarding precious metals trading could create uncertainty for A-Mark's operations.

AI-generated arguments based on insider flow, news sentiment and technicals — not financial advice · April 2026

GOLD Latest News

GOLD Analyst Consensus

Consensus Rating

Aggregated Buy/Hold/Sell recommendations from Benzinga, Yahoo Finance, and Finnhub for GOLD.

Price Targets

Consensus target: $55.00

GOLD MoonshotScore

54/100

What does this score mean?

The MoonshotScore rates GOLD's growth potential on a scale of 0-100 across multiple factors including innovation, market disruption, financial health, and momentum.

Latest A-Mark Precious Metals, Inc. Analysis

Leadership: Gregory N. Roberts

Unknown

Information about Gregory N. Roberts's background is not available in the provided context. Without specific details, it's challenging to provide a comprehensive overview of his career history, education, or previous roles. Further information would be needed to accurately portray his professional journey and qualifications.

Track Record: Information about Gregory N. Roberts's track record is not available in the provided context. Without specific details, it's challenging to highlight key achievements, strategic decisions, or company milestones under his leadership. Further information would be needed to accurately assess his impact on Gold.com, Inc.

GOLD Financial Services Stock FAQ

What does Gold.com, Inc. do?

Gold.com, Inc. operates as a precious metals trading company with three key segments: Wholesale Sales & Ancillary Services, Direct-to-Consumer, and Secured Lending. The company sells gold, silver, platinum, and palladium in various forms, offers financing and storage services, and provides commercial loans secured by bullion and numismatic coins. Gold.com serves a global customer base, including financial institutions, bullion retailers, industrial manufacturers, and individual investors, through its websites, marketplaces, and customer service outreach.

What do analysts say about GOLD stock?

Analyst consensus on Gold.com, Inc. (GOLD) is not available within the provided context. Key valuation metrics include a market capitalization of $1.27B and a P/E ratio of 13.5. Growth considerations include the company's diversified business model and global presence. Investors should conduct their own due diligence and consider factors such as precious metal price fluctuations and competitive pressures when evaluating GOLD stock.

What are the main risks for GOLD?

The main risks for Gold.com, Inc. include fluctuations in precious metal prices, which can impact revenue and profitability. Increased competition from other precious metals dealers and financial institutions poses a threat to market share. Changes in government regulations related to precious metals trading could affect operations. Economic downturns that reduce demand for precious metals could negatively impact sales. These risks should be carefully considered by investors.

What are the key factors to evaluate for GOLD?

A-Mark Precious Metals, Inc. (GOLD) holds an AI score of 54/100 (moderate). P/E: 13.5x vs the S&P 500's ~20-25x. Analysts target $55.00 (+26%). Not financial advice.

How frequently does GOLD data refresh on this page?

GOLD prices update in real time during U.S. market hours. Fundamentals refresh after quarterly filings; analyst ratings and AI insights update daily; news is aggregated continuously.

What has driven GOLD's recent stock price performance?

A-Mark Precious Metals, Inc. (GOLD) moves on earnings results, analyst revisions, sector rotation, and market sentiment. Notable catalyst: Diversified revenue streams through three business segments. See the News tab for the latest drivers. Past performance does not predict future results.

Should investors consider GOLD overvalued or undervalued right now?

A-Mark Precious Metals, Inc. (GOLD) trades at 13.5x earnings. Analysts target $55.00 (+26%) — upside seen. Compare P/E, P/S, and EV/EBITDA against sector peers for a full view.

What research should beginners do before buying GOLD?

Before investing in A-Mark Precious Metals, Inc. (GOLD), research these four areas: (1) the company's revenue model and competitive position (see Company Overview), (2) financial health through revenue growth, margins, and cash flow (see MoonshotScore), (3) what Wall Street analysts recommend and their price targets (see Analyst tab), and (4) specific risk factors that could impact the stock (see Risk Factors section).

Disclaimer: This content is for informational purposes only and does not constitute investment advice. Always do your own research and consult a financial advisor.

Official Resources

Price as of Analysis updated AI Score refreshed daily
Data Sources & Methodology
Market data powered by Financial Modeling Prep & Yahoo Finance. AI analysis by Stock Expert AI proprietary algorithms. Technical indicators via industry-standard calculations. Last updated: .
Data Provenance
Sources: Financial Modeling Prep (FMP) — Primary · Yahoo Finance — Fallback · Alpaca — Tertiary
Last fetched:
Cache TTL: Quote 5min · Profile 7d · Financials 7d · Insider 48h
How we use AI: Numbers are pulled directly from FMP & Yahoo Finance — our AI writes the analysis, it never edits the figures.
Data provided as-is for educational purposes. Not financial advice. Methodology

Data provided for informational purposes only.

Analysis Notes
  • Information is based on provided sources and may not reflect the most current data.
  • Analyst consensus and detailed competitor analysis are limited by available data.
Data Sources

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