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H.I.S. Co., Ltd. (HISJF)

$13.09 +$0.00 (+0.00%) |CouncilHOLD · 47 · C
Bottom line: HOLD — our Council read (47/100) and AI Score (47/100) broadly agree.
MCap: $978.67M| Vol: 100| 52-wk range: $13.09 – $13.09
Data from FMP · Methodology

For informational purposes only. Not financial advice. Analysis by Sedat ANAK, Founder & Editor-in-Chief | AI-powered analysis. Data sourced from SEC filings and institutional-grade financial providers. Editorially reviewed. Not financial advice.

H.I.S. Co., Ltd. (HISJF) trades at $13.09 with AI Score 47/100 (Grade C). H. I. S. Market cap: $978.67M, Sector: Consumer cyclical.

Price live · AI analysis from Mar 18, 2026
H.I.S. Co., Ltd. is a global travel agency based in Japan, offering a wide array of travel services including tours, cruises, and hotel operations. The company also diversifies into renewable energy, robotics, and education services.

Analyst Coverage for HISJF: HISJF does not currently have published analyst price targets in our coverage universe. This is common for smaller-cap names with limited Wall Street coverage. In the absence of analyst consensus, our AI model evaluates HISJF against Consumer Cyclical peers across nine fundamental dimensions and assigns an underweight signal based on the underlying data.

Council Score · Weighted Average of 3 Disciplines
HOLD 47/100 · C

HISJF: the 1 perspectives are evenly split.

How is this calculated? →
Council Score · 8 perspectives · See tabs for details →

H.I.S. Co., Ltd. (HISJF) Consumer Business Overview

CEOHidetaka Sawada
Employees10664
HeadquartersTokyo, JP
IPO Year2013
IndustryLeisure

H.I.S. Co., Ltd., a Japan-based global travel agency, provides diverse travel services, including tours, cruises, and hotel operations, alongside ventures into renewable energy and education. With a P/E ratio of 17.81 and a dividend yield of 1.81%, HISJF navigates the competitive leisure sector, balancing traditional offerings with innovative business lines.

Data Provenance | Financial Data Quantitative Analysis NASDAQ Analysis: Mar 18, 2026

What Is the Investment Thesis for HISJF?

H.I.S. Co., Ltd. presents a mixed investment case. The company's established presence in the global travel market, coupled with its diversification into renewable energy and education, offers potential growth avenues. The company's current P/E ratio of 17.81 suggests a reasonable valuation, while its dividend yield of 1.81% provides some income. However, the company's relatively low profit margin of 1.2% indicates potential challenges in profitability. Upcoming catalysts include the potential recovery of the tourism sector post-pandemic. Potential risks include fluctuations in travel demand and increased competition from online travel agencies. The company's beta of 0.41 suggests lower volatility compared to the market.

Based on FMP financials and quantitative analysis

HISJF Key Highlights

  • Market capitalization of $978.67M reflects its current valuation in the leisure sector.
  • P/E ratio of 17.81 indicates how much investors are willing to pay for each dollar of earnings.
  • Profit margin of 1.2% suggests areas for improvement in operational efficiency.
  • Gross margin of 31.3% demonstrates the profitability of its core services before operating expenses.
  • Dividend yield of 1.81% provides a modest income stream for investors.

Who Are HISJF's Competitors?

HISJF is benchmarked below against 8 industry peers on price, market cap, and our AI MoonshotScore.

Company Price Change Market Cap AI Score
BTEAF Bénéteau S.A. $8.50 +0.00% $681.04M 44
CLPIF Compagnie des Alpes S.A. $24.20 -9.05% $1.23B 49
CTVIF China Travel International Investment Hong Kong Limited $0.18 +61.82% $985.52M 49
DMPZF Domino's Pizza Group plc $2.51 +2.65% $957.84M 48
DPUKY Domino's Pizza Group plc $4.91 +3.81% $936.85M 45
HWH HWH International Inc. $1.27 -4.98% $7.69M 59
NOMA Nomadar Corp. $3.59 -13.49% $53.42M 58
HAS Hasbro, Inc. $78.67 -1.85% $11.13B 57

AI Score by Stock Expert AI · Price data: FMP / Yahoo Finance

What Are HISJF's Key Strengths?

  • Diversified business model across multiple sectors.
  • Established presence in the global travel market.
  • Strong brand reputation in Japan.
  • Growing renewable energy business.

What Are HISJF's Weaknesses?

  • Low profit margin compared to industry peers.
  • Exposure to fluctuations in travel demand.
  • Dependence on the Japanese market.
  • Limited brand recognition outside of Asia.

What Could Drive HISJF Stock Higher?

  • Potential recovery of the tourism sector post-pandemic, leading to increased travel demand.
  • Expansion of renewable energy business, providing a stable revenue stream.
  • Growth of the Smrt English platform, attracting more students and generating recurring revenue.
  • Strategic partnerships in medical tourism, attracting high-value customers.
  • Development of Hapi-robo st for diverse applications, improving efficiency and reducing costs.

What Are the Key Risks for HISJF?

  • Financial-distress signal — its Altman Z-Score of 1.28 sits in the distress zone (elevated bankruptcy risk).
  • Economic downturns impacting travel spending and discretionary income.
  • Geopolitical instability affecting travel destinations and safety concerns.
  • Increased competition from online travel agencies and alternative travel options.
  • Fluctuations in currency exchange rates affecting international travel costs.
  • Health crises disrupting travel patterns and consumer confidence.

What Are the Growth Opportunities for HISJF?

  • Expansion of Renewable Energy Business: H.I.S. Co., Ltd.'s foray into renewable energy generation and supply presents a significant growth opportunity. As global demand for sustainable energy solutions increases, the company can leverage its existing infrastructure and expertise to expand its renewable energy portfolio. This diversification can provide a stable revenue stream and reduce reliance on the volatile travel industry. The global renewable energy market is projected to reach trillions of dollars in the coming years, offering substantial growth potential for H.I.S. Co., Ltd.
  • Leveraging the Smrt English Platform: The Smrt English platform offers a growth avenue in the education sector. With the increasing demand for English language learning worldwide, particularly in Asia, H.I.S. Co., Ltd. can expand its online education services. By investing in technology and marketing, the company can attract a larger student base and generate recurring revenue. The global online education market is experiencing rapid growth, presenting a favorable environment for H.I.S. Co., Ltd. to capitalize on its Smrt English platform.
  • Strategic Partnerships in Medical Tourism: H.I.S. Co., Ltd.'s coordination with Japan medical tourism presents a unique growth opportunity. By partnering with hospitals and medical facilities, the company can offer comprehensive medical tourism packages to international patients. This can attract high-value customers and generate significant revenue. Japan's advanced medical technology and healthcare services make it an attractive destination for medical tourists. The global medical tourism market is expected to grow substantially, providing a promising avenue for H.I.S. Co., Ltd.
  • Development of Hapi-robo st for Diverse Applications: The operation of Hapi-robo st, a robot, allows H.I.S. Co., Ltd. to explore automation and robotics solutions across various sectors. The company can develop and deploy robots for customer service, hospitality, and other applications, improving efficiency and reducing costs. The global robotics market is experiencing rapid growth, driven by advancements in artificial intelligence and automation technologies. H.I.S. Co., Ltd. can leverage its robotics expertise to create innovative solutions and capture market share.
  • Expansion of Local Tour Services in Key Destinations: H.I.S. Co., Ltd. can further expand its local tour services in popular destinations such as Australia, Bali Island, Guam, Thailand, and South Korea. By offering unique and personalized tour experiences, the company can attract a larger customer base and increase revenue. The growing demand for experiential travel and authentic local experiences presents a favorable environment for H.I.S. Co., Ltd. to strengthen its presence in key destinations and expand its tour offerings.

What Opportunities Does HISJF Have?

  • Expansion of online education services.
  • Strategic partnerships in medical tourism.
  • Growth in the renewable energy sector.
  • Increased demand for experiential travel.

What Threats Does HISJF Face?

  • Economic downturns impacting travel spending.
  • Geopolitical instability affecting travel destinations.
  • Increased competition from online travel agencies.
  • Health crises disrupting travel patterns.

What Are HISJF's Competitive Advantages?

  • Established brand reputation in the Japanese travel market.
  • Diversified business portfolio across travel, hospitality, energy, and education.
  • Global network of travel destinations and partnerships.
  • Proprietary technology platforms for travel booking and education.

What Does HISJF Do?

H.I.S. Co., Ltd., established in 1980 and headquartered in Tokyo, Japan, has evolved from International Tours Co., Ltd. into a comprehensive travel agency with a global presence. The company offers a wide range of travel services, including sports-related tours like ski and diving excursions, casual to luxury cruises, escorted tours, honeymoons, and onboard weddings. They also provide local tour services in popular destinations such as Australia, Bali Island, Guam, Thailand, and South Korea. Beyond traditional travel services, H.I.S. Co., Ltd. operates hotels and theme parks, and provides bus tours connecting Tokyo and surrounding areas to Kansai and Nagoya. The company also caters to business travelers and offers overseas travel insurance products. Diversifying its business portfolio, H.I.S. Co., Ltd. is involved in operating Hapi-robo st, a robot, generating and supplying electricity using renewable energy, and providing hotel amenities, guest room facilities, and furniture and electronic appliances for offices and houses. The company also manages events, coordinates medical tourism in Japan, and offers direct sales support services. Furthermore, H.I.S. Co., Ltd. provides diploma and certificate programs in various fields, including business, international trade, hospitality, information technology, and healthcare. It operates Smrt English, an English learning platform, and GREEN OCEAN, a job placement agency focusing on agriculture and accommodation businesses. With 10664 employees, H.I.S. Co., Ltd. continues to expand its offerings and adapt to changing market demands.

What Products and Services Does HISJF Offer?

  • Provides travel agency services worldwide.
  • Offers sports-related tours, including ski and diving tours.
  • Arranges casual to luxury cruises, escorted tours, and honeymoons.
  • Operates hotels and theme parks.
  • Provides bus tours connecting Tokyo and surrounding areas.
  • Offers business trips and overseas travel insurance products.
  • Generates and supplies electricity using renewable energy.
  • Provides diploma and certificate programs in various fields.

How Does HISJF Make Money?

  • Generates revenue through travel bookings, including flights, hotels, and tours.
  • Earns income from operating hotels and theme parks.
  • Receives revenue from renewable energy generation and supply.
  • Generates revenue from educational programs and services.

What Industry Does HISJF Operate In?

H.I.S. Co., Ltd. operates in the consumer cyclical sector, specifically within the leisure industry, which is heavily influenced by economic conditions and consumer spending habits. The industry is characterized by intense competition, with both traditional travel agencies and online platforms vying for market share. The global travel market is expected to grow as international travel recovers, presenting opportunities for companies like H.I.S. Co., Ltd. to expand their services and customer base. However, the industry also faces challenges such as economic downturns, geopolitical instability, and health crises, which can significantly impact travel demand.

Who Are HISJF's Key Customers?

  • Leisure travelers seeking vacation packages and tours.
  • Business travelers requiring corporate travel services.
  • Students and professionals seeking educational programs.
  • Consumers and businesses purchasing renewable energy.
AI Confidence: 69% Updated: Mar 18, 2026

Company Profile

H.I.S. Co., Ltd. operates in the Leisure industry within the Consumer Cyclical sector. It is headquartered in Tokyo, JP. The company is led by CEO Hidetaka Sawada. HISJF has traded publicly since 2013.

How H.I.S. Co., Ltd. Is Valued

H.I.S. Co., Ltd. carries a market capitalization of $978.67M, placing it in the small-cap category. Relative to its peer group, HISJF's quantitative score of 47/100 is roughly in line with the peer average of 47/100.

ROE 7%Key Financial Metrics

Return on equity for H.I.S. Co., Ltd. stands at 6.9%, a gauge of how efficiently it converts shareholder capital into profit. Return on assets is 1.0%, showing how much profit it generates from its asset base. HISJF trades at a trailing price-to-earnings ratio of 17.90, below the Consumer Cyclical sector average of ~39x. Its free cash flow yield is 20.0%, a gauge of the cash the business throws off relative to its market value. A current ratio of 0.81 means current liabilities exceed short-term assets, a liquidity point worth watching. Its earnings yield is 5.6%, the inverse of the P/E and a quick read on earnings relative to price.

F-Score 8/9Financial Health

H.I.S. Co., Ltd.'s Piotroski F-Score is 8/9, a 9-point checklist of profitability, leverage and efficiency — signaling solid underlying fundamentals. Its Altman Z-Score of 1.28 places it in the distress zone, a signal of elevated financial risk.

FY2026 estForward Outlook

Wall Street analysts project H.I.S. Co., Ltd. revenue of about $392.90B for fiscal 2026, with EPS near $15.36. The estimate reflects 4 contributing analysts.

HISJF Financials

Fundamental Snapshot

Revenue Growth (FY)
+8.7%
Net Income Growth (FY)
-45.9%
EPS Growth (FY)
-45.8%
Free Cash Flow Growth (FY)
-33.2%
P/E (TTM)
17.9
Return on Equity (TTM)
+6.9%
Current Ratio
0.8
EV/EBITDA (TTM)
7.7

Based on FMP financials and quantitative analysis · FY 2025

Bull Case vs Bear Case

Bull Case

  • H.I.S. is showing signs of adapting to the 'new normal' in travel, focusing on domestic tourism and unique experiences, which resonates well with current consumer preferences.
  • Recent insider activity suggests confidence in the company's long-term strategy, potentially signaling an undervalued stock. Think of it like when insiders loaded up on airline stocks after 9/11, betting on eventual recovery.
  • Community sentiment indicates a belief that H.I.S.'s diverse portfolio, including non-travel businesses, offers resilience against sector-specific downturns.
  • There's a growing perception that pent-up travel demand will eventually benefit H.I.S., especially as international restrictions ease. It's like the roaring twenties after the Spanish Flu, people are eager to spend on experiences.

Bear Case

  • Community discussions reveal concerns about H.I.S.'s debt levels and cash burn rate, particularly if travel recovery is slower than anticipated.
  • Market perception reflects worries about the company's ability to compete with online travel agencies (OTAs) that have stronger digital presence and brand recognition.
  • Bearish sentiment highlights uncertainty regarding the long-term impact of the pandemic on H.I.S.'s core business model, especially its dependence on traditional travel packages.
  • There are worries in the community that recent strategic shifts may not be enough to offset the financial strain caused by prolonged travel disruptions. It's a bit like Kodak trying to pivot to digital too late.

AI-generated arguments based on insider flow, news sentiment and technicals — not financial advice · March 2026

HISJF Latest News

No recent news available for HISJF.

HISJF Analyst Consensus

Consensus Rating

Aggregated Buy/Hold/Sell recommendations from Benzinga, Yahoo Finance, and Finnhub for HISJF.

Price Targets

Wall Street price target analysis for HISJF.

HISJF MoonshotScore

47/100

What does this score mean?

The MoonshotScore rates HISJF's growth potential on a scale of 0-100 across multiple factors including innovation, market disruption, financial health, and momentum.

Leadership: Hidetaka Sawada

CEO

Hidetaka Sawada serves as the CEO of H.I.S. Co., Ltd., leading a workforce of 10664 employees. His career history and educational background are currently unknown. However, as the CEO, he is responsible for the overall strategic direction and operational performance of the company. His leadership is crucial in navigating the challenges and opportunities in the travel, hospitality, energy, and education sectors.

Track Record: Information regarding Hidetaka Sawada's specific achievements, strategic decisions, and company milestones under his leadership is not available. Further research is needed to assess his track record and contributions to H.I.S. Co., Ltd.'s growth and performance.

HISJF OTC Market Information

The OTC Other tier, where HISJF trades, represents the lowest tier of the OTC market. Companies in this tier often have limited or no financial disclosure, making it difficult for investors to assess their financial health and operational performance. Unlike companies listed on major exchanges like the NYSE or NASDAQ, OTC Other companies do not have to meet minimum listing standards, such as asset size, profitability, or corporate governance requirements. This lack of regulatory oversight and transparency increases the risk associated with investing in OTC Other stocks.

  • OTC Tier: OTC Other
  • Disclosure Status: Unknown
Liquidity: Liquidity for HISJF on the OTC market is likely limited, which can result in wider bid-ask spreads and increased trading costs. The trading volume may be low, making it difficult to buy or sell large quantities of shares without significantly impacting the price. Investors should be aware of the potential for price volatility and illiquidity when trading HISJF on the OTC market.
OTC Risk Factors:
  • Limited financial disclosure increases the risk of investing in HISJF.
  • Low trading volume can lead to price volatility and illiquidity.
  • Lack of regulatory oversight exposes investors to potential fraud and manipulation.
  • The OTC Other tier carries a higher risk of company failure or delisting.
  • Information asymmetry can disadvantage investors in the OTC market.
Due Diligence Checklist:
  • Verify the company's registration and legal status.
  • Obtain and review any available financial statements.
  • Research the company's management team and their track record.
  • Assess the company's business model and competitive landscape.
  • Understand the risks associated with investing in OTC stocks.
  • Consult with a financial advisor before making any investment decisions.
  • Check for any regulatory actions or legal proceedings against the company.
Legitimacy Signals:
  • The company has been in operation since 1980.
  • H.I.S. Co., Ltd. has a global presence with operations in multiple countries.
  • The company has a diversified business model across various sectors.
  • H.I.S. Co., Ltd. employs over 10,000 people.
  • The company has a market capitalization of $978.67M.

Common Questions About HISJF (Consumer Cyclical)

What does H.I.S. Co., Ltd. do?

H.I.S. Co., Ltd. operates as a global travel agency, providing a wide range of services including travel bookings, tour packages, cruises, and hotel accommodations. Beyond traditional travel services, the company has diversified into renewable energy, operating power generation facilities, and education through its Smrt English platform. This diversified approach aims to create multiple revenue streams and reduce reliance on the cyclical nature of the travel industry, positioning H.I.S. Co., Ltd. as a multifaceted consumer services company.

What do analysts say about HISJF stock?

Analyst coverage of HISJF is limited due to its OTC listing and Japanese domicile. Key valuation metrics include a P/E ratio of 17.81 and a dividend yield of 1.81%. Growth considerations center on the recovery of the global travel market and the success of its diversification efforts into renewable energy and education. The company's low profit margin of 1.2% is a point of concern, suggesting potential challenges in achieving sustainable profitability. Further research is needed to assess analyst consensus and price targets.

What are the main risks for HISJF?

The main risks for H.I.S. Co., Ltd. include its exposure to the cyclical nature of the travel industry, which is susceptible to economic downturns, geopolitical events, and health crises. Increased competition from online travel agencies and alternative travel options poses a threat to its market share. Fluctuations in currency exchange rates can impact international travel costs and profitability. Additionally, the company's diversification efforts into renewable energy and education carry execution risks and may not generate the expected returns.

What are the key factors to evaluate for HISJF?

H.I.S. Co., Ltd. (HISJF) holds an AI score of 47/100 (low). Not financial advice.

How frequently does HISJF data refresh on this page?

HISJF prices update in real time during U.S. market hours. Fundamentals refresh after quarterly filings; analyst ratings and AI insights update daily; news is aggregated continuously.

What has driven HISJF's recent stock price performance?

H.I.S. Co., Ltd. (HISJF) moves on earnings results, analyst revisions, sector rotation, and market sentiment. Notable catalyst: Diversified business model across multiple sectors. See the News tab for the latest drivers. Past performance does not predict future results.

Should investors consider HISJF overvalued or undervalued right now?

Valuing H.I.S. Co., Ltd. (HISJF) requires multiple metrics. Compare P/E, P/S, and EV/EBITDA against sector peers for a full view.

What research should beginners do before buying HISJF?

Before investing in H.I.S. Co., Ltd. (HISJF), research these four areas: (1) the company's revenue model and competitive position (see Company Overview), (2) financial health through revenue growth, margins, and cash flow (see MoonshotScore), (3) what Wall Street analysts recommend and their price targets (see Analyst tab), and (4) specific risk factors that could impact the stock (see Risk Factors section).

Disclaimer: This content is for informational purposes only and does not constitute investment advice. Always do your own research and consult a financial advisor.

Official Resources

Price as of Analysis updated AI Score refreshed daily
Data Sources & Methodology
Market data powered by Financial Modeling Prep & Yahoo Finance. AI analysis by Stock Expert AI proprietary algorithms. Technical indicators via industry-standard calculations. Last updated: .
Data Provenance
Sources: Financial Modeling Prep (FMP) — Primary · Yahoo Finance — Fallback · Alpaca — Tertiary
Last fetched:
Cache TTL: Quote 5min · Profile 7d · Financials 7d · Insider 48h
How we use AI: Numbers are pulled directly from FMP & Yahoo Finance — our AI writes the analysis, it never edits the figures.
Data provided as-is for educational purposes. Not financial advice. Methodology

Data provided for informational purposes only.

Analysis Notes
  • Limited information available for certain sections, such as CEO track record and analyst coverage.
  • OTC market data may be less reliable than major exchange data.
Data Sources

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