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Ituran Location and Control Ltd. (ITRN)

$57.94 +$0.80 (+1.40%) |CouncilHOLD · 48 · C
Signals are mixed — the Council read leans HOLD (48/100) while the AI fundamental score is 58/100 (grade B); the two lenses disagree, so weigh the breakdown below. Strongest single signal: Moon AI bullish.
MCap: $1.15B| P/E Ratio: 21.2| Vol: 161.0K| Target: $56.00 (-3.3%)| 52-wk range: $32.71 – $68.30
Data from FMP · Methodology

For informational purposes only. Not financial advice. Analysis by Sedat ANAK, Founder & Editor-in-Chief | AI-powered analysis. Data sourced from SEC filings and institutional-grade financial providers. Editorially reviewed. Not financial advice.

Ituran Location and Control Ltd. (ITRN) trades at $57.94 with AI Score 58/100 (Grade B). Ituran Location and Control Ltd. provides location-based telematics services and machine-to-machine telematics products. Market cap: $1.15B, Sector: Technology.

Price live · AI analysis from May 9, 2026
Ituran Location and Control Ltd. provides location-based telematics services and machine-to-machine telematics products. The company operates globally, offering stolen vehicle recovery, fleet management, and connected car solutions.

ITRN stock analysis for 2026: Analysts have set a consensus price target of $56.00 for Ituran Location and Control Ltd., suggesting 3.3% downside from the current price of $57.94. The AI MoonshotScore is 58/100, indicating a neutral outlook. Key factors: analyst coverage, AI-driven quantitative scoring.

Council Score · Weighted Average of 3 Disciplines
HOLD 48/100 · C

ITRN: 3/4 perspectives are bullish. Dominant signal: Moon AI bullish.

How is this calculated? →
Legends Council · 5 Legends + Moon AI
Izzy Englander
Bullish
Seth Klarman
Bullish
Moon AI
Bullish
Council Score · 8 perspectives · See tabs for details →

Ituran Location and Control Ltd. (ITRN) Technology Profile & Competitive Position

CEONir Sheratzky
Employees2892
HeadquartersAzor, IL
IPO Year2005

Ituran Location and Control Ltd. delivers telematics solutions including stolen vehicle recovery, fleet management, and connected car services to diverse clients like insurance companies, car manufacturers, and private subscribers. With a global presence and a focus on machine-to-machine technology, Ituran operates in the communication equipment sector.

Data Provenance | Financial Data Quantitative Analysis NASDAQ Analysis: May 9, 2026

What Is the Investment Thesis for ITRN?

Ituran Location and Control Ltd. presents a compelling investment case driven by its established position in the telematics market and its diverse service offerings. With a market capitalization of $1.15B and a P/E ratio of 21.2, the company demonstrates solid financial health. A gross margin of 49.7% and a profit margin of 16.1% indicate efficient operations. The dividend yield of 4.92% offers an attractive income stream. Growth catalysts include the expansion of connected car services and increasing demand for fleet management solutions. However, potential risks involve competition in the telematics industry and economic fluctuations affecting consumer spending. The company’s beta of 0.67 suggests lower volatility compared to the market, making it a potentially stable investment.

Based on FMP financials and quantitative analysis

ITRN Key Highlights

  • Market capitalization of $1.15B, reflecting substantial investor confidence.
  • P/E ratio of 21.2, indicating a reasonable valuation relative to earnings.
  • Gross margin of 49.7%, showcasing efficient cost management and pricing strategies.
  • Profit margin of 16.1%, demonstrating strong profitability in the telematics sector.
  • Dividend yield of 4.92%, providing a significant income component for investors.

Who Are ITRN's Competitors?

ITRN is benchmarked below against 8 industry peers on price, market cap, and our AI MoonshotScore.

Company Price Change Market Cap AI Score
ONDS Ondas Holdings Inc. $7.66 +3.31% $4.00B 72
CRDO Credo Technology Group Holding Ltd $268.87 +11.14% $50.14B 67
ASTS AST SpaceMobile, Inc. $80.64 -5.27% $32.81B 66
FIEE FIEE $3.94 -1.50% $14.63M 65
MSI Motorola Solutions, Inc. $424.52 +0.44% $70.47B 58
ERIC Telefonaktiebolaget LM Ericsson (publ) $10.92 +1.16% $36.10B 58
CSCO Cisco Systems, Inc. $113.92 +1.09% $449.02B 58
NOKBF Nokia Oyj $12.13 -7.05% $67.72B 59

AI Score by Stock Expert AI · Price data: FMP / Yahoo Finance

What Are ITRN's Key Strengths?

  • Established market presence in the telematics industry.
  • Comprehensive suite of telematics services and products.
  • Strong relationships with key customers.
  • Experienced management team.

What Are ITRN's Weaknesses?

  • Dependence on the automotive industry.
  • Limited geographic diversification.
  • Exposure to economic fluctuations.
  • Potential for technological obsolescence.

What Could Drive ITRN Stock Higher?

  • Expansion of connected car services and integration with car manufacturers.
  • Increasing adoption of fleet management solutions by businesses.
  • Potential partnerships with insurance companies for usage-based insurance programs.
  • Development and launch of advanced telematics products with enhanced features.

What Are the Key Risks for ITRN?

  • Intense competition from other telematics providers.
  • Economic downturns affecting consumer spending on vehicle-related services.
  • Regulatory changes related to data privacy and security impacting data collection and usage.
  • Cybersecurity threats and data breaches compromising customer data.

What Are the Growth Opportunities for ITRN?

  • Expansion of Connected Car Services: The connected car market is rapidly expanding, driven by consumer demand for enhanced safety, convenience, and entertainment features. Ituran's Connected Car platform, which includes a back-office application, telematics device, and mobile apps, is well-positioned to capitalize on this trend. By partnering with car manufacturers and insurance companies, Ituran can integrate its platform into new vehicles and offer usage-based insurance and auto financing options. The global connected car market is projected to reach $225 billion by 2027, presenting a significant growth opportunity for Ituran.
  • Increasing Demand for Fleet Management Solutions: Fleet management services are becoming increasingly essential for businesses looking to optimize their operations, reduce costs, and improve efficiency. Ituran's fleet management services enable corporate and individual customers to track and manage their vehicles in real-time, providing valuable insights into vehicle location, driver behavior, and fuel consumption. The global fleet management market is expected to reach $34 billion by 2028, driven by the growing adoption of telematics solutions in the transportation and logistics industries. Ituran can leverage its existing customer base and expand its offerings to capture a larger share of this market.
  • Geographic Expansion into Emerging Markets: Emerging markets offer significant growth potential for telematics services due to increasing vehicle ownership and rising concerns about vehicle theft. Ituran can expand its geographic footprint by entering new markets in Latin America, Asia, and Africa, where the demand for stolen vehicle recovery and fleet management solutions is growing rapidly. By adapting its products and services to meet the specific needs of these markets, Ituran can establish a strong presence and capture a significant share of the emerging market telematics market.
  • Strategic Partnerships with Insurance Companies: Insurance companies are increasingly leveraging telematics data to offer usage-based insurance (UBI) policies, which reward safe driving behavior and reduce insurance premiums. Ituran can form strategic partnerships with insurance companies to integrate its telematics platform into UBI programs, providing real-time driving data and analytics. This partnership will enable insurance companies to better assess risk, reduce claims costs, and offer personalized insurance products. The UBI market is expected to grow significantly in the coming years, driven by the increasing adoption of telematics technology and the demand for personalized insurance solutions.
  • Development of Advanced Telematics Products: Continuous innovation and development of advanced telematics products are crucial for maintaining a competitive edge in the rapidly evolving telematics market. Ituran can invest in research and development to develop new products and services, such as advanced driver-assistance systems (ADAS), predictive maintenance solutions, and enhanced security features. By staying at the forefront of technological advancements, Ituran can attract new customers, retain existing customers, and increase its market share. The global telematics market is characterized by rapid technological innovation, requiring companies to continuously invest in R&D to remain competitive.

What Opportunities Does ITRN Have?

  • Expansion into emerging markets.
  • Development of advanced telematics products.
  • Strategic partnerships with insurance companies.
  • Increasing demand for connected car services.

What Threats Does ITRN Face?

  • Intense competition in the telematics market.
  • Regulatory changes related to data privacy and security.
  • Economic downturns affecting consumer spending.
  • Cybersecurity risks and data breaches.

What Are ITRN's Competitive Advantages?

  • Established brand reputation in the telematics market.
  • Proprietary technology and intellectual property related to telematics solutions.
  • Extensive network of base sites and control centers for data collection and processing.
  • Strong relationships with key customers, including insurance companies and car manufacturers.

What Does ITRN Do?

Ituran Location and Control Ltd., established in 1994 and headquartered in Azor, Israel, specializes in location-based telematics services and machine-to-machine telematics products. The company's core business revolves around providing solutions for stolen vehicle recovery, fleet management, and connected car services. Its Telematics services segment offers stolen vehicle recovery and tracking, enabling subscribers to locate and recover their stolen vehicles. Fleet management services allow corporate and individual customers to track and manage their vehicle fleets in real-time. Locator services extend to protecting valuable merchandise and equipment. Ituran also provides on-demand navigation guidance, including traffic reports, directions, and information on nearby facilities. The Connected Car platform integrates a back-office application, a telematics device, mobile apps, and car infotainment screen interface, supporting usage-based insurance and auto financing. The company serves a wide array of clients, including insurance companies, car manufacturers, dealers, and private subscribers. The Telematics Products segment includes Base Site radio receivers, Control Center software, navigation and tracking devices, and SMART portable transmitters, enhancing its telematics capabilities. Ituran's comprehensive suite of services and products positions it as a key player in the telematics industry.

What Products and Services Does ITRN Offer?

  • Provides stolen vehicle recovery and tracking services.
  • Offers fleet management services for corporate and individual customers.
  • Delivers locator services to protect valuable merchandise and equipment.
  • Provides on-demand navigation guidance and information.
  • Offers a Connected Car service platform with mobile apps and car infotainment interface.
  • Provides usage-based insurance and auto financing solutions.

How Does ITRN Make Money?

  • Subscription-based revenue from telematics services.
  • Sales of telematics products, including Base Site radio receivers and navigation devices.
  • Partnerships with insurance companies for usage-based insurance programs.
  • Contracts with car manufacturers for connected car platform integration.

What Industry Does ITRN Operate In?

Ituran operates in the communication equipment industry, which is experiencing growth due to the increasing demand for telematics solutions. The market is driven by factors such as the rising adoption of connected car technologies, the need for efficient fleet management, and the growing concerns about vehicle theft. The competitive landscape includes companies offering similar telematics services, requiring Ituran to continuously innovate and differentiate its offerings. The industry is also influenced by technological advancements and regulatory changes related to data privacy and security.

Who Are ITRN's Key Customers?

  • Insurance companies and agents.
  • Car manufacturers, dealers, and importers.
  • Corporate fleet managers.
  • Private subscribers seeking vehicle security and tracking.
AI Confidence: 66% Updated: May 9, 2026

FY2026 estForward Outlook

Wall Street analysts project Ituran Location and Control Ltd. revenue of about $409.3M for fiscal 2026, with EPS near $3.53.

ITRN Valuation & Market Position

With a $1.15B market cap, Ituran Location and Control Ltd. sits in the small-cap segment of the market. Relative to its peer group, ITRN's quantitative score of 58/100 is roughly in line with the peer average of 66/100.

ROE 29%Key Financial Metrics

Return on equity for Ituran Location and Control Ltd. stands at 28.5%, a gauge of how efficiently it converts shareholder capital into profit. Return on assets is 15.0%, showing how much profit it generates from its asset base. ITRN trades at a trailing price-to-earnings ratio of 21.20, below the Technology sector average of ~38x. Its free cash flow yield is 6.2%, a gauge of the cash the business throws off relative to its market value. A current ratio of 1.90 indicates the company holds enough short-term assets to cover its near-term obligations. Its earnings yield is 5.0%, the inverse of the P/E and a quick read on earnings relative to price.

F-Score 5/9Financial Health

Ituran Location and Control Ltd.'s Piotroski F-Score is 5/9, a 9-point checklist of profitability, leverage and efficiency — a middling fundamental profile. Its Altman Z-Score of 5.59 places it in the safe zone, indicating low near-term bankruptcy risk.

Company Profile

Ituran Location and Control Ltd. operates in the Communication Equipment industry within the Technology sector. It is headquartered in Azor, IL. The company is led by CEO Nir Sheratzky. ITRN has traded publicly since 2005.

ITRN Financials

Fundamental Snapshot

Revenue Growth (FY)
+6.8%
Net Income Growth (FY)
+8.0%
EPS Growth (FY)
+8.1%
Free Cash Flow Growth (FY)
+10.2%
P/E (TTM)
20.0
Return on Equity (TTM)
+28.5%
Current Ratio
1.9
EV/EBITDA (TTM)
11.0

Based on FMP financials and quantitative analysis · FY 2025

Bull Case vs Bear Case

Bull Case

  • Recent insider buying suggests confidence in the company's future performance, indicating that leadership believes in its growth potential.
  • Community sentiment has shifted positively, with discussions highlighting Ituran's innovative solutions in the automotive sector.
  • Analysts have noted increased demand for telematics services, positioning Ituran favorably in a growing market.
  • Recent partnerships and collaborations have enhanced the company's visibility, attracting more attention from investors and industry players.

Bear Case

  • Concerns have been raised about the competitive landscape, with emerging players potentially affecting Ituran's market share.
  • Some community members express skepticism about the sustainability of growth, citing economic uncertainties that could impact consumer spending.
  • Recent earnings reports have shown mixed results, leading to debates about the company's ability to maintain profitability in the short term.
  • Market perception remains cautious, with some investors awaiting clearer signals of strategic direction and operational efficiency improvements.

AI-generated arguments based on insider flow, news sentiment and technicals — not financial advice · April 2026

ITRN Latest News

ITRN Analyst Consensus

Consensus Rating

Aggregated Buy/Hold/Sell recommendations from Benzinga, Yahoo Finance, and Finnhub for ITRN.

Price Targets

Consensus target: $56.00

ITRN MoonshotScore

58/100

What does this score mean?

The MoonshotScore rates ITRN's growth potential on a scale of 0-100 across multiple factors including innovation, market disruption, financial health, and momentum.

Leadership: Nir Sheratzky

CEO

Nir Sheratzky serves as the CEO of Ituran Location and Control Ltd., leading a team of 2892 employees. His background includes extensive experience in the technology and telematics industries. He has held various leadership positions, demonstrating expertise in strategic planning, business development, and operational management. Sheratzky's career reflects a commitment to innovation and growth, focusing on expanding Ituran's market presence and enhancing its technological capabilities. His leadership is characterized by a focus on customer satisfaction and delivering value through advanced telematics solutions.

Track Record: Under Nir Sheratzky's leadership, Ituran has focused on expanding its connected car services and strengthening its partnerships with insurance companies. Key achievements include the development of advanced telematics products and the expansion into new geographic markets. Strategic decisions have focused on leveraging technology to enhance customer experience and improve operational efficiency. Milestones include significant growth in subscription-based revenue and increased market share in the telematics industry.

Ituran Location and Control Ltd. Technology Stock: Key Questions Answered

What does Ituran Location and Control Ltd. do?

Ituran Location and Control Ltd. specializes in providing location-based telematics services and machine-to-machine telematics products. The company offers a range of solutions, including stolen vehicle recovery, fleet management, and locator services. These services enable customers to track and manage their vehicles, protect valuable assets, and improve operational efficiency. Ituran's Connected Car platform integrates telematics devices, mobile apps, and car infotainment systems to provide enhanced connectivity and convenience. The company serves a diverse customer base, including insurance companies, car manufacturers, and private subscribers.

What do analysts say about ITRN stock?

Analyst consensus on ITRN stock reflects a generally positive outlook, driven by the company's strong position in the telematics market and its growth potential in connected car services. Key valuation metrics, such as the P/E ratio and dividend yield, suggest a reasonable valuation relative to earnings and an attractive income stream for investors. Growth considerations include the company's ability to expand into new markets, develop advanced telematics products, and form strategic partnerships. However, analysts also note potential risks, such as competition and economic fluctuations.

What are the main risks for ITRN?

The main risks for Ituran Location and Control Ltd. include intense competition in the telematics market, which could pressure pricing and market share. Economic downturns could reduce consumer spending on vehicle-related services, impacting revenue. Regulatory changes related to data privacy and security could limit the company's ability to collect and use data. Cybersecurity threats and data breaches pose a risk to customer data and could damage the company's reputation. Additionally, technological obsolescence could require continuous investment in research and development to maintain a competitive edge.

What are the key factors to evaluate for ITRN?

Ituran Location and Control Ltd. (ITRN) holds an AI score of 58/100 (moderate). P/E: 21.2x vs the S&P 500's ~20-25x. Analysts target $56.00 (-3%). Not financial advice.

How frequently does ITRN data refresh on this page?

ITRN prices update in real time during U.S. market hours. Fundamentals refresh after quarterly filings; analyst ratings and AI insights update daily; news is aggregated continuously.

What has driven ITRN's recent stock price performance?

Ituran Location and Control Ltd. (ITRN) moves on earnings results, analyst revisions, sector rotation, and market sentiment. Notable catalyst: Established market presence in the telematics industry. See the News tab for the latest drivers. Past performance does not predict future results.

Should investors consider ITRN overvalued or undervalued right now?

Ituran Location and Control Ltd. (ITRN) trades at 21.2x earnings. Analysts target $56.00 (-3%) — near fair value. Compare P/E, P/S, and EV/EBITDA against sector peers for a full view.

What research should beginners do before buying ITRN?

Before investing in Ituran Location and Control Ltd. (ITRN), research these four areas: (1) the company's revenue model and competitive position (see Company Overview), (2) financial health through revenue growth, margins, and cash flow (see MoonshotScore), (3) what Wall Street analysts recommend and their price targets (see Analyst tab), and (4) specific risk factors that could impact the stock (see Risk Factors section).

Disclaimer: This content is for informational purposes only and does not constitute investment advice. Always do your own research and consult a financial advisor.

Official Resources

Price as of Analysis updated AI Score refreshed daily
Data Sources & Methodology
Market data powered by Financial Modeling Prep & Yahoo Finance. AI analysis by Stock Expert AI proprietary algorithms. Technical indicators via industry-standard calculations. Last updated: .
Data Provenance
Sources: Financial Modeling Prep (FMP) — Primary · Yahoo Finance — Fallback · Alpaca — Tertiary
Last fetched:
Cache TTL: Quote 5min · Profile 7d · Financials 7d · Insider 48h
How we use AI: Numbers are pulled directly from FMP & Yahoo Finance — our AI writes the analysis, it never edits the figures.
Data provided as-is for educational purposes. Not financial advice. Methodology

Data provided for informational purposes only.

Analysis Notes
  • Information is based on available company data and market analysis. Future performance is subject to market conditions and company-specific factors.
Data Sources

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