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Altria Group, Inc. (MO) Stock Analysis

$66.03 +$0.84 (+1.29%) |Exceptional · 88
Altria Group, Inc. (MO) bottom line: signals are mixed — the Council read leans Bullish Lean (67/100) while the AI fundamental score is 88/100 (grade A+); the two lenses disagree, so weigh the breakdown below. Strongest single signal: Ray Dalio bullish.
MCap: $110B| P/E Ratio: 14.9| Target: $64.42 (-2.4%)| 52-wk range: $54.70 – $75.28
Data from FMP · Methodology

For informational purposes only. Not financial advice. Analysis by Sedat ANAK, Founder & Editor-in-Chief | AI-powered analysis. Data sourced from SEC filings and institutional-grade financial providers. Editorially reviewed. Not financial advice.

Altria Group, Inc. (MO) trades at $66.03 with AI Score 88/100 (Grade A+). Altria Group, Inc. manufactures and sells smokeable and oral tobacco products in the United States. Market cap: $110B, Sector: Consumer defensive.

Price as of Aug 19, 2026 · Last analyzed: May 10, 2026
Altria Group, Inc. manufactures and sells smokeable and oral tobacco products in the United States. Its primary brand is Marlboro, supplemented by other brands in the smokeless and nicotine pouch categories.

MO stock analysis for 2026: Analysts have set a consensus price target of $64.42 for Altria Group, Inc., suggesting 2.4% downside from the current price of $66.03. The AI MoonshotScore is 88/100, indicating a strong bullish outlook. Key factors: analyst coverage, AI-driven quantitative scoring.

Watch the MO film Every key number, told as a short cinematic story — just press play. ~2 min
Council Score · Weighted Average of 3 Disciplines
Bullish Lean 67/100 · B+

MO: 1/3 scored disciplines lean bullish. Dominant signal: Ray Dalio bullish.

How is this calculated? →
MoonshotScore · Growth Potential · 88/100
Business Quality
Strong Is this a genuinely good business?
Financial Safety
Strong Could this blow up on me?
Valuation
Neutral Am I paying a fair price?
Growth Durability
Neutral Is the growth real and likely to last?
Momentum
Neutral Is the market already moving on this?
Legends Council · 5 Legends + Moon AI
Ray Dalio
Bullish
Ken Griffin
Bullish
Izzy Englander
Neutral
Seth Klarman
Bullish
Moon AI
Neutral
Munger's Mindset · Balance Sheet & Valuation
Financial Health
Neutral
Margin of Safety
Fairly Valued
Council Score · Weighted Average of 3 Disciplines · See tabs for details →

Why this analysis is different

  • A sector-relative MoonshotScore — five pillars (business quality, financial safety, valuation, growth durability, momentum) re-ranked nightly against the full universe of US-listed common stocks.
  • An AI Council read across up to eight perspectives — value, macro, quantitative, and momentum lenses — that shows where they disagree instead of averaging the tension away.
  • Figures come straight from FMP and Yahoo Finance filings data. The AI writes the narrative around the numbers — it never edits the numbers.

Altria Group, Inc. (MO) Consumer Business Overview

CEOWilliam F. Gifford Jr.
Employees14,654
HeadquartersRichmond, VA, US
IPO Year1985
IndustryTobacco

Altria Group, Inc. dominates the U.S. tobacco market with its flagship Marlboro brand and a diverse portfolio of smokeable and oral tobacco products. The company navigates evolving consumer preferences and regulatory landscapes while maintaining a strong market share and dividend yield within the consumer defensive sector.

Data Provenance | Financial Data Quantitative Analysis NYSE Analysis: May 10, 2026

What Is the Investment Thesis for MO?

As of May 10, 2026 — figures reflect the data available on that date.

Altria Group, Inc. presents a compelling investment case based on its strong market position, high profitability, and commitment to returning capital to shareholders. With a market capitalization of $110B and a profit margin of 36.9%, Altria demonstrates financial stability. The company's dividend yield of 6.17% is attractive to income-seeking investors. Growth catalysts include expansion in the alternative nicotine product market and strategic cost management. However, investors may want to evaluate potential risks such as declining cigarette consumption, increasing regulatory pressures, and potential litigation. The company's ability to adapt to changing consumer preferences and navigate regulatory challenges will be critical to its long-term success.

Based on FMP financials and quantitative analysis

MO Key Highlights

Market capitalization of $110B, reflecting its significant presence in the tobacco industry.

  • P/E ratio of 14.9, indicating a potentially undervalued stock compared to its earnings.
  • Profit margin of 36.9%, showcasing strong profitability and efficient operations.
  • Gross margin of 67.8%, demonstrating effective cost management in its manufacturing and sales processes.
  • Dividend yield of 6.17%, providing a substantial return to shareholders and highlighting its commitment to returning capital.

Who Are MO's Competitors?

MO is benchmarked below against 8 industry peers on price, market cap, and our AI MoonshotScore.

Company Price Change Market Cap AI Score
BUD Anheuser-Busch InBev SA/NV $78.13 +0.90% $154B 49
BTI British American Tobacco p.l.c. $55.86 -0.92% $120B 52
MDLZ Mondelez International, Inc. $64.16 +2.39% $81.9B 60
CL Colgate-Palmolive Company $90.87 -0.65% $72.7B 82
DEO Diageo plc $92.90 +2.11% $51.6B 49
BTAFF British American Tobacco p.l.c. $56.50 +1.60% $122B 49
JAPAY Japan Tobacco Inc. $21.84 +0.44% $77.5B 51
JAPAF Japan Tobacco Inc. $41.21 -2.58% $73.2B 51

AI Score by Stock Expert AI · Price data: FMP / Yahoo Finance

What Are MO's Key Strengths?

Strong brand portfolio, particularly Marlboro.

  • High profit margins and cash flow.
  • Extensive distribution network.
  • Significant market share in the U.S. tobacco market.

What Are MO's Weaknesses?

Dependence on the declining cigarette market.

  • Limited international presence.
  • Exposure to litigation and regulatory risks.
  • Negative public perception of tobacco products.

What Could Drive MO Stock Higher?

Expansion and increased sales of on! oral nicotine pouches.

  • Potential regulatory changes impacting the tobacco and nicotine industries.
  • Continued cost optimization and efficiency improvements across the organization.
  • Strategic investments in alternative nicotine products and technologies.

What Are the Key Risks for MO?

Insider selling — insiders were net sellers of roughly $11.0M recently.

  • Declining cigarette consumption and market share.
  • Increasing regulatory restrictions and taxes on tobacco products.
  • Litigation and legal liabilities related to health concerns.
  • Changing consumer preferences and health awareness.

What Are the Growth Opportunities for MO?

  • Expansion in Alternative Nicotine Products: Altria has the opportunity to grow its presence in the alternative nicotine product market, including e-cigarettes and oral nicotine pouches. The global e-cigarette and vape market is projected to reach $40 billion by 2028, presenting a significant growth avenue. Altria's on! oral nicotine pouches and other innovative products can capture a larger share of this market, driving revenue growth and offsetting declines in traditional cigarette sales.
  • Strategic Acquisitions and Partnerships: Altria can pursue strategic acquisitions and partnerships to expand its product portfolio and market reach. Collaborating with or acquiring companies in the cannabis or other adjacent industries could provide new growth opportunities. These partnerships can leverage Altria's distribution network and brand expertise to enter new markets and diversify its revenue streams, mitigating risks associated with the declining cigarette market.
  • International Market Expansion: While Altria primarily operates in the United States, exploring select international markets could provide additional growth opportunities. Identifying countries with favorable regulatory environments and growing demand for tobacco or alternative nicotine products could drive revenue growth. Adapting its product portfolio to suit local preferences and regulatory requirements will be crucial for success in international markets.
  • Cost Optimization and Efficiency Improvements: Altria can continue to focus on cost optimization and efficiency improvements to enhance profitability. Streamlining operations, reducing overhead expenses, and optimizing its supply chain can improve margins and free up capital for investments in growth initiatives. Implementing advanced technologies and automation can further enhance efficiency and reduce costs, contributing to long-term financial performance.
  • Leveraging Brand Equity and Marketing: Altria can leverage its strong brand equity, particularly the Marlboro brand, to drive sales and customer loyalty. Investing in targeted marketing campaigns and promotional activities can maintain market share and attract new customers. Emphasizing the quality and heritage of its brands can differentiate Altria from competitors and sustain its pricing power in the market.

What Are MO's Competitive Advantages?

  • Strong brand recognition, particularly with the Marlboro brand.
  • Extensive distribution network across the United States.
  • High customer loyalty among smokers.
  • Significant market share in the U.S. tobacco market.

What Does MO Do?

Altria Group, Inc., established in 1822 and headquartered in Richmond, Virginia, is a leading manufacturer and seller of smokeable and oral tobacco products in the United States. The company's history is deeply rooted in the tobacco industry, evolving from its origins as a tobacco company to a diversified consumer packaged goods company and then refocusing on its core tobacco business. Altria’s primary product is cigarettes, marketed predominantly under the Marlboro brand, which holds a significant share of the U.S. cigarette market. In addition to cigarettes, Altria offers cigars and pipe tobacco, principally under the Black & Mild brand. The company also produces and sells moist smokeless tobacco products under brands such as Copenhagen, Skoal, Red Seal, and Husky. Furthermore, Altria has expanded its portfolio to include on! oral nicotine pouches, catering to evolving consumer preferences for alternative nicotine products. Altria distributes its products primarily through wholesalers, including distributors, and large retail organizations, such as chain stores. The company continually adapts to changing consumer trends and regulatory environments while focusing on maximizing shareholder value.

What Products and Services Does MO Offer?

  • Manufactures and sells cigarettes in the United States.
  • Offers cigars and pipe tobacco products.
  • Produces and sells moist smokeless tobacco products.
  • Provides oral nicotine pouches.
  • Distributes tobacco products to wholesalers and retailers.
  • Focuses on brand management and marketing.

How Does MO Make Money?

  • Manufactures tobacco and nicotine products.
  • Sells products to wholesalers and large retail chains.
  • Generates revenue through product sales.
  • Focuses on maintaining market share and brand loyalty.

What Industry Does MO Operate In?

Altria Group, Inc. operates in the consumer defensive sector, specifically within the tobacco industry. The industry is characterized by mature markets, declining cigarette consumption, and increasing regulatory scrutiny. Companies like Altria are adapting by diversifying into alternative nicotine products, such as e-cigarettes and oral nicotine pouches. The competitive landscape includes global players like British American Tobacco and Anheuser-Busch InBev SA/NV, all vying for market share in a consolidating industry. Despite challenges, the tobacco industry remains highly profitable due to strong brand loyalty and pricing power.

Who Are MO's Key Customers?

  • Wholesalers and distributors of tobacco products.
  • Large retail organizations, such as chain stores.
  • Adult smokers and users of oral tobacco products.
  • Consumers of alternative nicotine products.
AI Confidence: 73% Updated: May 10, 2026

Company Profile

Altria Group, Inc. operates in the Tobacco industry within the Consumer Defensive sector. It is headquartered in Richmond, US. The company is led by CEO Sal Mancuso. MO has traded publicly since 1985.

Altria Group, Inc. Financial Trajectory

Altria Group, Inc. (MO) reported $6.11B in revenue for Q2 2026, reflecting 12.6% growth compared to the prior quarter. The company recorded net income of $2.30B, with diluted EPS of $1.37. Revenue has increased across the last three reported quarters, suggesting sustained momentum for this large-cap Consumer Defensive company. Across the four most recent quarters, MO averaged $1.19 in diluted EPS.

How Altria Group, Inc. Is Valued

Altria Group, Inc. carries a market capitalization of $110B, placing it in the large-cap category. Relative to its peer group, MO's quantitative score of 88/100 is above the peer average of 58/100.

P/E 14.9

Key Financial Metrics

Return on assets is 23.9%, showing how much profit it generates from its asset base. MO trades at a trailing price-to-earnings ratio of 14.86, below the Consumer Defensive sector average of ~28x. Its free cash flow yield is 7.3%, a gauge of the cash the business throws off relative to its market value. A current ratio of 0.44 means current liabilities exceed short-term assets, a liquidity point worth watching. Its earnings yield is 7.0%, the inverse of the P/E and a quick read on earnings relative to price.

F-Score 9/9

Financial Health

Altria Group, Inc.'s Piotroski F-Score is 9/9, a 9-point checklist of profitability, leverage and efficiency — signaling solid underlying fundamentals. Its Altman Z-Score of 4.99 places it in the safe zone, indicating low near-term bankruptcy risk.

4/8 beats

Earnings Track Record

Altria Group, Inc. has beaten Wall Street's EPS estimate in 4 of its last 8 reported quarters — more hits than misses. Reported results have landed about 1.8% above estimates on average.

FY2026 est

Forward Outlook

Wall Street analysts project Altria Group, Inc. revenue of about $20.54B for fiscal 2026, with EPS near $5.68. The estimate reflects 8 contributing analysts.

Net buying

Insider Activity

Over the past six months, Altria Group, Inc. insiders filed 30 SEC Form 4 transactions — 10 sales and 20 purchases. On net that is roughly 100K shares acquired (about $11.0M) — insiders putting money in tends to read as conviction.

MO Financials

Fundamental Snapshot

Revenue Growth (FY)
-1.5%
Net Income Growth (FY)
-38.3%
EPS Growth (FY)
-37.2%
Free Cash Flow Growth (FY)
+5.4%
P/E (TTM)
14.4
Return on Equity (TTM)
-265.2%
Current Ratio
0.4
EV/EBITDA (TTM)
11.6

Based on FMP financials and quantitative analysis · FY 2025

Bull Case vs Bear Case

Bull Case

  • Altria's consistent dividend yield makes it attractive in a low-interest-rate environment. Think of it as a bond alternative for income-seeking investors.
  • The company's focus on alternative tobacco products like oral nicotine could offset declines in traditional cigarette sales. They're trying to adapt like Netflix moving from DVDs to streaming.
  • Despite negative press, Altria maintains a strong brand presence and customer loyalty. It's like Coca-Cola – people keep coming back.

Bear Case

  • Increased regulatory scrutiny and potential bans on flavored tobacco products pose a significant threat. It's like the government cracking down on sugar.
  • Shifting consumer preferences towards healthier alternatives could accelerate the decline in cigarette consumption. The market is becoming health-conscious like the shift towards electric vehicles.
  • Negative public perception of the tobacco industry impacts Altria's long-term growth prospects. It's like the oil industry facing increasing environmental pressure.
  • The company's past investments in vaping companies have faced challenges and write-downs, raising concerns about capital allocation. Think of it as a tech company making a bad acquisition.

AI-generated arguments based on insider flow, news sentiment and technicals — not financial advice · March 2026

From the Earnings Call

“Nicotine pouches continue to drive volume growth in the oral tobacco category, which we estimate increased 6% over the past 6 months. In the second quarter, the nicotine pouch category grew 8.1 share points and now represents nearly 60% of the total oral category.”

— Salvatore Mancuso, CEO

“Robust smokeable products adjusted OCI growth continued to be a key contributor to earnings. In the segment, adjusted OCI grew by 2.4% to $3 billion in the second quarter and by 4.2% to $5.7 billion in the first half. Adjusted OCI margins expanded to 64.8% in the second quarter and 64.9% in the first half.”

— Heather Newman, CFO

MO Q2 FY2026 earnings call transcript · 2026-07-30

Recent Quarterly Results

Quarter Revenue Net Income EPS
Q2 2026 $6.11B $2.30B $1.37
Q1 2026 $5.43B $2.18B $1.30
Q4 2025 $5.08B $1.12B $0.66
Q3 2025 $5.25B $2.38B $1.41

Based on FMP financials and quantitative analysis

MO Latest News

MO Analyst Consensus

Consensus Rating

Aggregated Buy/Hold/Sell recommendations from Benzinga, Yahoo Finance, and Finnhub for MO.

Price Targets

Consensus target: $64.42

MO MoonshotScore

88/100

What does this score mean?

The MoonshotScore rates MO 0-100 on quantitative fundamentals — growth, financial health, valuation, momentum, and risk.

Latest Altria Group, Inc. Analysis

Leadership: William F. Gifford Jr.

CEO

William F. Gifford Jr. has served as the Chief Executive Officer of Altria Group, Inc. since 2020. He has been with Altria for over 25 years, holding various leadership positions across the company's sales, marketing, and strategy functions. His extensive experience within the organization provides him with a deep understanding of the tobacco industry and Altria's operations. He is responsible for overseeing the company's strategic direction and driving long-term growth.

Track Record: Since becoming CEO, William F. Gifford Jr. has focused on transforming Altria into a smoke-free company by investing in alternative nicotine products and reducing the company's reliance on traditional cigarettes. He has also emphasized cost management and efficiency improvements to enhance profitability. Under his leadership, Altria has navigated complex regulatory challenges and maintained its strong market position.

Common Questions About MO (Consumer Defensive)

What does the AI Score mean for MO?

MO holds an AI Score of 88/100 (Grade: A+). This is an educational research signal, not a buy or sell recommendation. Altria Group, Inc. manufactures and sells smokeable and oral tobacco products in the United States. Its primary brand is Marlboro, supplemented by other brands in the smokeless and nicotine pouch …

What does Altria Group, Inc. do?

Altria Group, Inc. manufactures and sells smokeable and oral tobacco products in the United States. The company's primary brand is Marlboro cigarettes, but it also offers cigars, pipe tobacco, moist smokeless tobacco, and oral nicotine pouches under various brands like Black & Mild, Copenhagen, Skoal, and on!.

What do analysts say about MO stock?

Analysts' consensus on Altria Group, Inc. stock reflects a mix of perspectives, acknowledging its strong dividend yield and market position while considering the challenges of declining cigarette consumption and regulatory pressures. Valuation metrics such as the P/E ratio of 14.9 suggest potential undervaluation. Growth considerations center on Altria's ability to successfully transition to alternative nicotine products and manage costs effectively.

What are the main risks for MO?

The main risks for Altria Group, Inc. include declining cigarette consumption, which necessitates a successful transition to alternative nicotine products. Increasing regulatory restrictions and taxes on tobacco products could further erode sales and profitability. Potential litigation and legal liabilities related to health concerns pose a significant financial risk. Changing consumer preferences and increased health awareness also threaten Altria's traditional business model, requiring continuous innovation and adaptation.

What are the key factors to evaluate for MO?

Altria Group, Inc. (MO) holds an AI score of 88/100 (high). P/E: 14.9x vs the S&P 500's ~20-25x. Analysts target $64.42 (-2%). Not financial advice.

How frequently does MO data refresh on this page?

MO's price was last updated on Aug 19, 2026 and refreshes on page view during U.S. market hours — it is not a real-time exchange feed. Fundamentals update after quarterly filings; the MoonshotScore recalculates nightly; news aggregates continuously.

What has driven MO's recent stock price performance?

Altria Group, Inc. (MO) moves on earnings results, analyst revisions, sector rotation, and market sentiment. Notable catalyst: Strong brand portfolio, particularly Marlboro. See the News tab for the latest drivers. Past performance does not predict future results.

Should investors consider MO overvalued or undervalued right now?

Altria Group, Inc. (MO) trades at 14.9x earnings. Analysts target $64.42 (-2%) — near fair value. Compare P/E, P/S, and EV/EBITDA against sector peers for a full view.

How do I research MO before investing?

Before investing in Altria Group, Inc. (MO), research these four areas: (1) the company's revenue model and competitive position (see Company Overview), (2) financial health through revenue growth, margins, and cash flow (see MoonshotScore), (3) analyst consensus ratings and price targets (see Analyst tab), and (4) specific risk factors that could impact the stock (see Risk Factors section).

Disclaimer: This content is for informational purposes only and does not constitute investment advice. Always do your own research and consult a financial advisor.

Official Resources

Price as of Analysis updated AI Score refreshed daily
Data Sources & Methodology
Market data powered by Financial Modeling Prep & Yahoo Finance. AI analysis by Stock Expert AI proprietary algorithms. Technical indicators via industry-standard calculations. Last updated: .
Data Provenance
Sources: Financial Modeling Prep (FMP) — Primary · Yahoo Finance — Fallback · Alpaca — Tertiary
Last fetched:
Cache TTL: Quote 5min · Profile 7d · Financials 7d · Insider 48h
How we use AI: Numbers are pulled directly from FMP & Yahoo Finance — our AI writes the analysis, it never edits the figures.
Data provided as-is for educational purposes. Not financial advice. Methodology

Data provided for informational purposes only.

Analysis Notes
  • Information is based on available financial data and company reports as of 2026-05-10.
  • Future performance is subject to market conditions and company-specific factors.
Data Sources

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