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PT Indofood CBP Sukses Makmur Tbk (PIFFY)

For informational purposes only. Not financial advice. Analysis by Sedat Aydin, Founder & Editor-in-Chief | AI-powered analysis. Data sourced from SEC filings and institutional-grade financial providers. Editorially reviewed. Not financial advice.

PT Indofood CBP Sukses Makmur Tbk (PIFFY) with AI Score 48/100 (Weak). PT Indofood CBP Sukses Makmur Tbk (PIFFY) is a leading consumer packaged goods company in Indonesia, producing and distributing a wide range of food and beverage products. Market cap: 0, Sector: Consumer defensive.

Last analyzed: Mar 15, 2026
PT Indofood CBP Sukses Makmur Tbk (PIFFY) is a leading consumer packaged goods company in Indonesia, producing and distributing a wide range of food and beverage products. With a strong presence in noodles, dairy, snacks, seasonings, nutrition, and beverages, the company caters to both domestic and international markets.
48/100 AI Score

PT Indofood CBP Sukses Makmur Tbk (PIFFY) Consumer Business Overview

Employees37,051
HeadquartersJakarta, Indonesia

PT Indofood CBP Sukses Makmur Tbk (PIFFY) is a prominent Indonesian consumer packaged goods company with a diverse portfolio spanning noodles, dairy, snacks, and beverages. The company leverages established brands and extensive distribution networks to maintain a leading position in the Indonesian market and expand its presence across Asia, the Middle East, and Africa.

Data Provenance | Financial Data Quantitative Analysis NASDAQ Analysis: Mar 15, 2026

Investment Thesis

PT Indofood CBP Sukses Makmur Tbk presents a compelling investment case based on its dominant market position in Indonesia, diverse product portfolio, and extensive distribution network. The company's established brands, such as Indomie and Indomilk, provide a strong foundation for continued growth. With a market capitalization of $5.25 billion, ICBP benefits from Indonesia's large and growing consumer market. Catalysts for future growth include expanding into new geographic markets, introducing innovative products, and increasing operational efficiency. However, potential risks include fluctuations in raw material prices, currency exchange rate volatility, and increasing competition from local and international players. The company's ROE of 11.0% and gross margin of 35.6% demonstrate its profitability and efficiency.

Based on FMP financials and quantitative analysis

Key Highlights

  • PT Indofood CBP Sukses Makmur Tbk operates in six segments: Noodles, Dairy, Food Seasonings, Snack Foods, Nutrition and Special Foods, and Beverages, providing diversification and resilience.
  • The company's established brands, including Indomie and Indomilk, hold significant market share in Indonesia, driving consistent revenue streams.
  • PT Indofood CBP Sukses Makmur Tbk has an extensive distribution network across Indonesia, Asia, the Middle East, and Africa, ensuring broad market access.
  • The company reported a gross margin of 35.6%, indicating efficient cost management and strong pricing power.
  • PT Indofood CBP Sukses Makmur Tbk has a Return on Equity (ROE) of 11.0%, reflecting its ability to generate profits from shareholders' investments.

Competitors & Peers

Strengths

  • Strong brand recognition and loyalty.
  • Extensive distribution network.
  • Diversified product portfolio.
  • Established market position in Indonesia.

Weaknesses

  • Dependence on the Indonesian market.
  • Exposure to fluctuations in raw material prices.
  • Limited presence in developed markets.
  • High debt-to-equity ratio (66.12).

Catalysts

  • Ongoing: Expansion into new geographic markets, particularly in emerging economies across Asia and Africa.
  • Ongoing: Product innovation and diversification to cater to changing consumer preferences.
  • Upcoming: Potential strategic acquisitions or partnerships to expand market reach and product offerings.
  • Ongoing: Continued growth of the e-commerce market in Indonesia and increased online sales.
  • Ongoing: Improvements in operational efficiency and cost management to enhance profitability.

Risks

  • Ongoing: Increasing competition from local and international players in the packaged food industry.
  • Potential: Fluctuations in raw material prices, impacting production costs and profitability.
  • Potential: Currency exchange rate volatility, affecting revenue and earnings from international markets.
  • Potential: Changes in consumer preferences and demand, requiring adaptation and innovation.
  • Ongoing: Regulatory and political risks in Indonesia and other key markets.

Growth Opportunities

  • Expansion into new geographic markets: PT Indofood CBP Sukses Makmur Tbk has the opportunity to expand its presence in emerging markets across Asia and Africa. By leveraging its established brands and distribution network, the company can tap into new consumer bases and drive revenue growth. The packaged food market in these regions is projected to grow at a rate of 5-7% annually over the next five years, presenting a significant opportunity for ICBP to increase its market share. Timeline: Ongoing.
  • Product innovation and diversification: PT Indofood CBP Sukses Makmur Tbk can drive growth by introducing new and innovative products that cater to changing consumer preferences. This includes developing healthier food options, convenient ready-to-eat meals, and products that appeal to younger consumers. The market for healthy and convenient food products is growing rapidly, with a projected market size of $10 billion by 2030. Timeline: Ongoing.
  • Enhancing e-commerce and digital marketing capabilities: PT Indofood CBP Sukses Makmur Tbk can leverage e-commerce platforms and digital marketing strategies to reach a wider audience and increase sales. By investing in online channels, the company can tap into the growing online consumer base in Indonesia and other markets. The e-commerce market in Indonesia is projected to reach $80 billion by 2028, providing a significant opportunity for ICBP to expand its online presence. Timeline: Upcoming.
  • Strategic acquisitions and partnerships: PT Indofood CBP Sukses Makmur Tbk can pursue strategic acquisitions and partnerships to expand its product portfolio, enter new markets, and enhance its operational capabilities. By acquiring complementary businesses, the company can strengthen its market position and drive synergies. The market for mergers and acquisitions in the packaged food industry is active, with numerous opportunities for ICBP to expand its business through strategic deals. Timeline: Ongoing.
  • Improving operational efficiency and cost management: PT Indofood CBP Sukses Makmur Tbk can improve its profitability by enhancing its operational efficiency and cost management practices. This includes optimizing its supply chain, reducing waste, and leveraging technology to automate processes. By reducing costs, the company can improve its margins and increase its competitiveness. The company aims to reduce operating costs by 3-5% annually through efficiency improvements. Timeline: Ongoing.

Opportunities

  • Expansion into new geographic markets.
  • Product innovation and diversification.
  • Strategic acquisitions and partnerships.
  • Growing e-commerce market in Indonesia.

Threats

  • Increasing competition from local and international players.
  • Fluctuations in currency exchange rates.
  • Changes in consumer preferences.
  • Economic slowdown in key markets.

Competitive Advantages

  • Strong brand recognition and loyalty, particularly for brands like Indomie and Indomilk.
  • Extensive distribution network across Indonesia and other key markets.
  • Diversified product portfolio reduces reliance on any single product category.
  • Economies of scale in manufacturing and distribution.

About PIFFY

PT Indofood CBP Sukses Makmur Tbk (ICBP) was established in 1982 and has grown to become one of the largest consumer packaged goods companies in Indonesia. As a subsidiary of PT Indofood Sukses Makmur Tbk, ICBP focuses on producing and distributing a wide array of consumer products, catering to diverse tastes and needs across Indonesia and beyond. The company's operations are divided into six main divisions: Noodles, Dairy, Food Seasonings, Snack Foods, Nutrition and Special Foods, and Beverages. ICBP's product portfolio includes well-known brands such as Indomie, Supermi, Sarimi, and Pop Mie in the noodles segment; Indomilk, Cap Enaak, and Tiga Sapi in the dairy segment; Chitato, Qtela, and Chiki in the snack foods segment; and Sambal Indofood and Bumbu Racik in the food seasonings segment. The company also offers nutrition and special foods under the Promina, Govit, and SUN brands, as well as beverages under the Ichi Ocha, Club, and Fruitamin brands. These products are distributed through an extensive network, reaching consumers in Indonesia, the Rest of Asia, the Middle East, and Africa. Beyond its core food and beverage offerings, ICBP also manufactures packaging materials and provides management consulting and industrial estate services. The company's commitment to innovation and quality has enabled it to maintain a strong market position and adapt to changing consumer preferences. ICBP continues to focus on expanding its product offerings, strengthening its distribution network, and enhancing its operational efficiency to drive sustainable growth.

What They Do

  • Produces and sells noodles, including instant noodles, sauces, and seasonings.
  • Manufactures and distributes dairy products such as sweetened condensed milk, liquid milk, and ice cream.
  • Offers a variety of snack foods, including chips, biscuits, and other snack items.
  • Produces and sells food seasonings, including powdered and liquid seasonings, condiments, and syrups.
  • Provides nutrition and special foods, such as baby cereals, follow-on cereals, and fortified milk.
  • Manufactures and distributes beverages, including ready-to-drink tea, packaged water, and fruit-flavored drinks.
  • Manufactures packaging materials for various industries.
  • Offers management consulting and industrial estate services.

Business Model

  • Manufacturing and distribution of consumer packaged goods.
  • Focus on established brands and extensive distribution network.
  • Diversified product portfolio across multiple food and beverage categories.
  • Strategic acquisitions and partnerships to expand market reach and product offerings.

Industry Context

PT Indofood CBP Sukses Makmur Tbk operates within the consumer defensive sector, specifically the packaged foods industry. This sector is characterized by relatively stable demand, as consumers continue to purchase essential food and beverage products regardless of economic conditions. The Indonesian packaged food market is experiencing steady growth, driven by a rising middle class and increasing urbanization. Competition is intense, with both local and international players vying for market share. PT Indofood CBP Sukses Makmur Tbk maintains a competitive edge through its established brands, extensive distribution network, and diverse product portfolio.

Key Customers

  • General consumers in Indonesia, Asia, the Middle East, and Africa.
  • Retailers, supermarkets, and convenience stores.
  • Wholesalers and distributors.
  • Food service businesses and restaurants.
AI Confidence: 73% Updated: Mar 15, 2026

Financials

Chart & Info

PT Indofood CBP Sukses Makmur Tbk (PIFFY) stock price: Price data unavailable

Latest News

Analyst Consensus

Consensus Rating

Aggregated Buy/Hold/Sell recommendations from Benzinga, Yahoo Finance, and Finnhub for PIFFY.

Price Targets

Wall Street price target analysis for PIFFY.

MoonshotScore

48/100

What does this score mean?

The MoonshotScore rates PIFFY's growth potential on a scale of 0-100 across multiple factors including innovation, market disruption, financial health, and momentum.

PT Indofood CBP Sukses Makmur Tbk ADR Information Unsponsored

PT Indofood CBP Sukses Makmur Tbk (PIFFY) trades in the U.S. as an American Depositary Receipt (ADR).

  • ADR Level: 1
  • ADR Ratio: 1:1
  • Home Market Ticker: PIFF

PIFFY OTC Market Information

The OTC Other tier represents the lowest tier of the OTC market, encompassing securities that are not eligible for trading on OTCQX or OTCQB. Companies in this tier may have limited or no financial disclosure, and there is no minimum financial standard required. This tier is often associated with speculative or high-risk investments due to the lack of regulatory oversight and transparency compared to exchanges like the NYSE or NASDAQ. Investors should exercise extreme caution and conduct thorough due diligence before considering investments in OTC Other securities.

  • OTC Tier: OTC Other
  • Disclosure Status: Unknown
Liquidity: Liquidity for stocks on the OTC Other tier can be highly variable and generally quite poor. Trading volume is typically low, and bid-ask spreads can be wide, making it difficult to buy or sell shares at desired prices. This lack of liquidity can result in significant price volatility and increased transaction costs. Investors may experience challenges in executing large orders or exiting their positions quickly.
OTC Risk Factors:
  • Limited financial disclosure increases the risk of investing due to lack of transparency.
  • Low trading volume and wide bid-ask spreads can lead to price volatility and difficulty in executing trades.
  • Higher risk of fraud or manipulation due to less regulatory oversight.
  • Potential for delisting or suspension from trading due to non-compliance with OTC market standards.
  • Limited access to company information and management, making it difficult to assess the company's prospects.
Due Diligence Checklist:
  • Verify the company's registration and legal standing with relevant authorities.
  • Obtain and review any available financial statements, even if unaudited.
  • Research the company's management team and their track record.
  • Assess the company's business model and competitive landscape.
  • Understand the company's capital structure and any outstanding debt.
  • Consult with a qualified financial advisor before investing.
  • Be aware of the risks associated with investing in OTC Other securities.
Legitimacy Signals:
  • Company has a verifiable physical address and contact information.
  • Management team has relevant experience in the industry.
  • Company has a clear and understandable business model.
  • Company maintains a website with investor relations information.
  • Company has been in operation for a reasonable period of time.

PIFFY Consumer Defensive Stock FAQ

What does PT Indofood CBP Sukses Makmur Tbk do?

PT Indofood CBP Sukses Makmur Tbk (ICBP) is a leading consumer packaged goods company in Indonesia, producing and distributing a wide range of food and beverage products. The company operates through six divisions: Noodles, Dairy, Food Seasonings, Snack Foods, Nutrition and Special Foods, and Beverages. ICBP's product portfolio includes well-known brands such as Indomie, Indomilk, Chitato, and Sambal Indofood. The company distributes its products across Indonesia, Asia, the Middle East, and Africa, catering to diverse consumer needs and preferences. ICBP also manufactures packaging materials and provides management consulting and industrial estate services.

What do analysts say about PIFFY stock?

AI analysis is currently pending for PIFFY. Generally, analysts covering consumer staple companies in emerging markets focus on revenue growth, profitability, and market share. Key valuation metrics include price-to-earnings (P/E) ratio, price-to-sales (P/S) ratio, and enterprise value-to-EBITDA (EV/EBITDA). Growth considerations often revolve around the company's ability to expand into new markets, innovate with new products, and maintain its competitive advantage. The beta of -0.06 suggests the stock is less volatile than the market.

What are the main risks for PIFFY?

PT Indofood CBP Sukses Makmur Tbk faces several risks, including increasing competition from local and international players in the packaged food industry. Fluctuations in raw material prices, such as wheat, sugar, and milk, can impact production costs and profitability. Currency exchange rate volatility, particularly the Indonesian Rupiah, can affect revenue and earnings from international markets. Changes in consumer preferences and demand require continuous adaptation and innovation. Additionally, regulatory and political risks in Indonesia and other key markets can impact the company's operations and financial performance.

What are the key factors to evaluate for PIFFY?

PT Indofood CBP Sukses Makmur Tbk (PIFFY) currently holds an AI score of 48/100, indicating low score. Key strength: Strong brand recognition and loyalty.. Primary risk to monitor: Ongoing: Increasing competition from local and international players in the packaged food industry.. This is not financial advice.

How frequently does PIFFY data refresh on this page?

PIFFY prices update in real time during U.S. market hours (9:30 AM-4:00 PM ET, weekdays). Fundamentals refresh after quarterly or annual filings. Analyst ratings and AI insights update daily. News is aggregated continuously from financial sources.

What has driven PIFFY's recent stock price performance?

Recent price movement in PT Indofood CBP Sukses Makmur Tbk (PIFFY) can be influenced by earnings results, analyst revisions, sector rotation, and broader market sentiment. Notable catalyst: Strong brand recognition and loyalty.. Check the News and Technical Analysis tabs for the latest drivers. Past performance does not predict future results.

Should investors consider PIFFY overvalued or undervalued right now?

Determining whether PT Indofood CBP Sukses Makmur Tbk (PIFFY) is overvalued or undervalued requires examining multiple metrics. Compare valuation ratios (P/E, P/S, EV/EBITDA) against sector peers for a comprehensive view.

What research should beginners do before buying PIFFY?

Before investing in PT Indofood CBP Sukses Makmur Tbk (PIFFY), research these four areas: (1) the company's revenue model and competitive position (see Company Overview), (2) financial health through revenue growth, margins, and cash flow (see MoonshotScore), (3) what Wall Street analysts recommend and their price targets (see Analyst tab), and (4) specific risk factors that could impact the stock (see Risk Factors section).

Disclaimer: This content is for informational purposes only and does not constitute investment advice. Always do your own research and consult a financial advisor.

Official Resources

Analysis updated AI Score refreshed daily
Data Sources & Methodology
Market data powered by Financial Modeling Prep & Yahoo Finance. AI analysis by Stock Expert AI proprietary algorithms. Technical indicators via industry-standard calculations. Last updated: .

Data provided for informational purposes only.

Analysis Notes
  • Financial data is based on available information and may be subject to change.
  • AI analysis is pending and may provide further insights.
  • OTC market investments carry higher risks due to limited regulation and disclosure.
Data Sources

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