Scholastic Corporation (SCHL) Stock Analysis
For informational purposes only. Not financial advice. Analysis by Sedat ANAK, Founder & Editor-in-Chief | AI-powered analysis. Data sourced from SEC filings and institutional-grade financial providers. Editorially reviewed. Not financial advice.
Scholastic Corporation (SCHL) trades at $40.68 with AI Score 77/100 (Grade A). Scholastic Corporation is a global publisher and distributor of children's books and educational materials. Market cap: $767M, Sector: Communication services.
Price as of Aug 20, 2026 · Last analyzed: May 9, 2026SCHL stock analysis for 2026: Analysts have set a consensus price target of $36.00 for Scholastic Corporation, suggesting 11.5% downside from the current price of $40.68. The AI MoonshotScore is 77/100, indicating a strong bullish outlook. Key factors: analyst coverage, AI-driven quantitative scoring.
SCHL: the 3 scored disciplines are evenly split. Dominant signal: Seth Klarman bearish.
How is this calculated? →Why this analysis is different
- A sector-relative MoonshotScore — five pillars (business quality, financial safety, valuation, growth durability, momentum) re-ranked nightly against the full universe of US-listed common stocks.
- An AI Council read across up to eight perspectives — value, macro, quantitative, and momentum lenses — that shows where they disagree instead of averaging the tension away.
- Figures come straight from FMP and Yahoo Finance filings data. The AI writes the narrative around the numbers — it never edits the numbers.
Scholastic Corporation (SCHL) Media & Communications Profile
Scholastic Corporation, a leading publisher and distributor of children's books and educational materials, operates globally through its three segments, focusing on original publications, licensed properties, and educational resources, while navigating the evolving landscape of children's media and educational markets.
What Is the Investment Thesis for SCHL?
Scholastic Corporation presents a compelling investment case based on its established brand, diverse revenue streams, and growth opportunities in the children's book publishing and educational materials market. With a P/E ratio of 18.8 and a dividend yield of 2.00%, the company offers a blend of value and income. Key growth catalysts include the continued popularity of its original publications and licensed properties, expansion in digital educational resources, and strategic partnerships to enhance its market reach. However, potential risks include competition from other publishers and digital media providers, fluctuations in school budgets, and the impact of changing consumer preferences on reading habits. Investors should monitor Scholastic's ability to adapt to these challenges and capitalize on its growth opportunities to drive long-term value.
Based on FMP financials and quantitative analysis
SCHL Key Highlights
Market capitalization of $767M, reflecting its established position in the publishing industry.
- P/E ratio of 18.8, suggesting a reasonable valuation compared to its earnings.
- Gross margin of 52.3%, indicating strong profitability in its core business operations.
- Dividend yield of 2.00%, providing a steady income stream for investors.
- Beta of 1.08, indicating that the stock's volatility is similar to the overall market.
Who Are SCHL's Competitors?
SCHL is benchmarked below against 8 industry peers on price, market cap, and our AI MoonshotScore.
| Company | Price | Change | Market Cap | AI Score |
|---|---|---|---|---|
| NWS News Corporation | $33.78 | +0.75% | $18.5B | 71 |
| PSO Pearson plc | $16.06 | +0.56% | $9.64B | 46 |
| STRYF Storytel AB (publ) | $10.47 | +0.00% | $810M | 54 |
| GCI Gannett Co., Inc. | $5.93 | -0.34% | $872M | 42 |
| IDWM IDW Media Holdings, Inc. | $32.55 | +0.00% | $914M | 41 |
| TDAY USA TODAY Co., Inc. | $6.52 | -3.12% | $959M | 31 |
| SMWPY Smiths News plc | $4.13 | +0.00% | $990M | 46 |
| MDDCF MEDIA DO Co., Ltd. | $37.04 | +0.00% | $562M | 44 |
AI Score by Stock Expert AI · Price data: FMP / Yahoo Finance
What Are SCHL's Key Strengths?
Strong brand recognition and reputation
- Diverse portfolio of original and licensed properties
- Established distribution channels through school book clubs and fairs
- Extensive relationships with schools and educators
What Are SCHL's Weaknesses?
Dependence on the children's book market
- Competition from other publishers and digital media providers
- Fluctuations in school budgets
- Impact of changing consumer preferences on reading habits
What Could Drive SCHL Stock Higher?
SCHL catalyst: Release of new titles in popular series like Dog Man and Wings of Fire, expected to drive sales growth.
- Expansion of digital educational resources and online subscription services, catering to the growing demand for digital learning.
- Strategic partnerships and licensing agreements with established brands and content creators, enhancing the company's portfolio.
- Back-to-school season, typically a peak period for sales of books and educational materials.
What Are the Key Risks for SCHL?
Decline in reading habits among children, impacting demand for books and educational materials.
- Competition from other publishers and digital media providers, requiring Scholastic to differentiate its offerings.
- Fluctuations in school budgets, affecting sales of educational programs and materials.
- Piracy and copyright infringement, posing a threat to the company's intellectual property.
What Are the Growth Opportunities for SCHL?
- Expansion in Digital Educational Resources: Scholastic can capitalize on the growing demand for digital educational resources by expanding its online subscription services and interactive learning platforms. By investing in innovative digital content and delivery methods, Scholastic can attract new customers and increase its market share.
- Strategic Partnerships and Licensing Agreements: Scholastic can leverage strategic partnerships and licensing agreements to expand its portfolio of popular children's books and educational materials. Collaborating with established brands and content creators can drive sales and enhance its brand recognition. The licensing market is estimated to be worth over $300 billion annually, providing opportunities for Scholastic to generate additional revenue streams.
- Growth in International Markets: Scholastic has the opportunity to expand its presence in international markets by adapting its publishing programs and distribution channels to local needs and preferences. Emerging markets in Asia and Latin America offer significant growth potential for children's books and educational materials. By investing in localization and cultural adaptation, Scholastic can tap into new customer segments and increase its global market share.
- Development of New Original Content: Scholastic can drive growth by developing new original content that resonates with children and educators. Investing in talented authors and illustrators, and creating innovative formats and genres, can attract new readers and generate buzz. The success of series like Dog Man and Wings of Fire demonstrates the potential for original content to become a major revenue driver.
- Enhancing School Book Clubs and Fairs: Scholastic can enhance its school book clubs and fairs by offering a wider selection of books and educational materials, improving the customer experience, and leveraging technology to streamline operations. School book clubs and fairs remain a key distribution channel for Scholastic, providing direct access to students and educators. By investing in these channels, Scholastic can strengthen its relationships with schools and drive sales.
What Are SCHL's Competitive Advantages?
- Strong brand recognition and reputation in the children's book publishing industry.
- Diverse portfolio of original and licensed properties, including popular series like Harry Potter and Dog Man.
- Established distribution channels, particularly its school book clubs and fairs.
- Extensive relationships with schools and educators.
- Global presence and reach through its international segment.
What Does SCHL Do?
Founded in 1920, Scholastic Corporation has evolved into a global leader in children's book publishing and distribution. The company operates through three segments: Children's Book Publishing and Distribution, Education Solutions, and International. The Children's Book Publishing and Distribution segment is known for its original publications, including popular series like Harry Potter, Hunger Games, Dog Man, and Goosebumps, as well as licensed properties such as Peppa Pig and Pokemon. This segment distributes books, e-books, media, and interactive products through school book clubs and fairs, as well as trade channels. The Education Solutions segment focuses on providing classroom magazines, supplemental materials, and programs for schools, including Scholastic News and Storyworks. This segment also offers print and online reference materials and consulting services. The International segment extends Scholastic's reach globally, offering trade and educational publishing programs, distributing children's books and digital resources through school-based channels and trade channels, and producing magazines and online subscription services. Scholastic distributes its products and services directly to schools and libraries, as well as through retail stores and the Internet, maintaining a strong presence in both the educational and consumer markets.
What Products and Services Does SCHL Offer?
- Publishes and distributes children's books worldwide.
- Operates through three segments: Children's Book Publishing and Distribution, Education Solutions, and International.
- Publishes original children's books, e-books, media, and interactive products.
- Distributes books through school book clubs and fairs, as well as trade channels.
- Publishes classroom magazines and supplemental materials for schools.
- Offers print and online reference materials and consulting services.
- Provides digital educational resources and online subscription services.
How Does SCHL Make Money?
- Generates revenue through the sale of children's books, e-books, and related products.
- Earns revenue from school book clubs and fairs, providing a direct distribution channel to students.
- Derives revenue from the sale of classroom magazines, supplemental materials, and educational programs to schools.
- Generates revenue from international sales through trade and educational publishing programs.
What Industry Does SCHL Operate In?
Scholastic Corporation operates in the publishing industry, which is undergoing a transformation driven by digital media and changing consumer preferences. The children's book market remains resilient, with demand for both print and digital formats. The industry is competitive, with major players like Penguin Random House and HarperCollins, as well as smaller independent publishers. Scholastic differentiates itself through its strong brand recognition, diverse portfolio of original and licensed properties, and established distribution channels, particularly its school book clubs and fairs. The company's focus on educational materials also positions it to benefit from investments in education and literacy programs.
Who Are SCHL's Key Customers?
- Children and young adults who read Scholastic's books.
- Schools and educators who use Scholastic's educational materials.
- Parents who purchase books and educational products for their children.
- Libraries that stock Scholastic's books and resources.
Forward Outlook
Wall Street analysts project Scholastic Corporation revenue of about $1.62B for fiscal 2026, with EPS near $1.79.
Earnings Track Record
Scholastic Corporation has beaten Wall Street's EPS estimate in 6 of its last 8 reported quarters — a consistent record of delivering on expectations. Reported results have landed about 21.4% above estimates on average.
Financial Health
Scholastic Corporation's Piotroski F-Score is 7/9, a 9-point checklist of profitability, leverage and efficiency — signaling solid underlying fundamentals. Its Altman Z-Score of 2.72 places it in the grey zone, a middle ground that warrants monitoring.
Key Financial Metrics
Return on equity for Scholastic Corporation stands at 6.6%, a gauge of how efficiently it converts shareholder capital into profit. Return on assets is 3.3%, showing how much profit it generates from its asset base. SCHL trades at a trailing price-to-earnings ratio of 18.78, roughly in line with the Communication Services sector average of ~18x. Its free cash flow yield is 0.3%, a gauge of the cash the business throws off relative to its market value. A current ratio of 1.23 indicates the company holds enough short-term assets to cover its near-term obligations. Its earnings yield is 6.9%, the inverse of the P/E and a quick read on earnings relative to price.
Scholastic Corporation (SCHL) Valuation Context
Valued at $767M, SCHL is classified as a small-cap stock. Relative to its peer group, SCHL's quantitative score of 77/100 is above the peer average of 51/100.
SCHL Revenue & Earnings Trend
In Q2 2026, SCHL generated $476.1M in top-line revenue, marking a sequential increase of 44.7%. The company recorded net income of $9.4M, with diluted EPS of $0.45. Quarter-over-quarter revenue has been mixed, typical for a small-cap company operating in Communication Services. Across the four most recent quarters, SCHL averaged $0.58 in diluted EPS.
Company Profile
Scholastic Corporation operates in the Publishing industry within the Communication Services sector. It is headquartered in New York City, US. The company is led by CEO Peter Warwick. SCHL has traded publicly since 1992.
SCHL Financials
Fundamental Snapshot
Based on FMP financials and quantitative analysis · FY 2026
Bull Case vs Bear Case
Bull Case
- Strong brand recognition and reputation
- Diverse portfolio of original and licensed properties
- Established distribution channels through school book clubs and fairs
- Extensive relationships with schools and educators
Bear Case
- Dependence on the children's book market
- Competition from other publishers and digital media providers
- Fluctuations in school budgets
- Impact of changing consumer preferences on reading habits
AI-generated arguments based on insider flow, news sentiment and technicals — not financial advice · August 2026
Recent Quarterly Results
| Quarter | Revenue | Net Income | EPS |
|---|---|---|---|
| Q2 2026 | $476M | $9M | $0.45 |
| Q1 2026 | $329M | $63M | $2.55 |
| Q4 2025 | $551M | $56M | $2.17 |
| Q3 2025 | $226M | -$71M | -$2.83 |
Based on FMP financials and quantitative analysis
SCHL Latest News
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benzinga · Jul 28, 2026
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Deckers Outdoor, Summit Therapeutics, Robert Half And Other Big Stocks Moving Lower In Friday’s Pre-Market Session
benzinga · Jul 24, 2026
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Earnings Scheduled For July 23, 2026
benzinga · Jul 23, 2026
SCHL Analyst Consensus
Consensus Rating
Aggregated Buy/Hold/Sell recommendations from Benzinga, Yahoo Finance, and Finnhub for SCHL.
Price Targets
Consensus target: $36.00
SCHL MoonshotScore
What does this score mean?
The MoonshotScore rates SCHL 0-100 on quantitative fundamentals — growth, financial health, valuation, momentum, and risk.
Latest News
Leadership: Peter Warwick
President and Chief Executive Officer
Peter Warwick serves as the President and Chief Executive Officer of Scholastic Corporation. His career spans various leadership roles in the media and publishing industries. Prior to Scholastic, he held executive positions at companies such as Bertelsmann and Reed Elsevier. Warwick brings extensive experience in strategic planning, business development, and operational management to his role at Scholastic. He is known for his focus on innovation and growth in the education and publishing sectors.
Track Record: Under Peter Warwick's leadership, Scholastic Corporation has focused on expanding its digital offerings and strengthening its core publishing business. He has overseen the development of new educational programs and the expansion of the company's international presence. Warwick has also emphasized the importance of creating engaging content for children and educators, driving growth in key areas such as digital learning and original publications.
SCHL Communication Services Stock FAQ
What does the AI Score mean for SCHL?
SCHL holds an AI Score of 77/100 (Grade: A). This is an educational research signal, not a buy or sell recommendation. Scholastic Corporation is a global publisher and distributor of children's books and educational materials. The company operates through three segments: Children's Book Publishing and Distribution …
What does Scholastic Corporation do?
Scholastic Corporation is a global publishing and education company that provides books, educational materials, and media to children, educators, and families. The company operates through three segments: Children's Book Publishing and Distribution, Education Solutions, and International. Scholastic's products and services include children's books, classroom magazines, supplemental materials, digital resources, and online subscription services.
What do analysts say about SCHL stock?
Analyst coverage of Scholastic Corporation (SCHL) is limited, but generally reflects a neutral to positive outlook. Key valuation metrics such as the P/E ratio of 18.8 suggest a reasonable valuation compared to its earnings. Growth considerations include the company's ability to expand its digital offerings, leverage strategic partnerships, and capitalize on international markets.
What are the main risks for SCHL?
Scholastic Corporation faces several risks, including competition from other publishers and digital media providers, fluctuations in school budgets, and the impact of changing consumer preferences on reading habits. The decline in reading habits among children and the threat of piracy and copyright infringement also pose challenges.
What are the key factors to evaluate for SCHL?
Scholastic Corporation (SCHL) holds an AI score of 77/100 (high). P/E: 18.8x vs the S&P 500's ~20-25x. Analysts target $36.00 (-12%). Not financial advice.
How frequently does SCHL data refresh on this page?
SCHL's price was last updated on Aug 20, 2026 and refreshes on page view during U.S. market hours — it is not a real-time exchange feed. Fundamentals update after quarterly filings; the MoonshotScore recalculates nightly; news aggregates continuously.
What has driven SCHL's recent stock price performance?
Scholastic Corporation (SCHL) moves on earnings results, analyst revisions, sector rotation, and market sentiment. Notable catalyst: Strong brand recognition and reputation. See the News tab for the latest drivers. Past performance does not predict future results.
Should investors consider SCHL overvalued or undervalued right now?
Scholastic Corporation (SCHL) trades at 18.8x earnings. Analysts target $36.00 (-12%) — downside risk seen. Compare P/E, P/S, and EV/EBITDA against sector peers for a full view.
How do I research SCHL before investing?
Before investing in Scholastic Corporation (SCHL), research these four areas: (1) the company's revenue model and competitive position (see Company Overview), (2) financial health through revenue growth, margins, and cash flow (see MoonshotScore), (3) analyst consensus ratings and price targets (see Analyst tab), and (4) specific risk factors that could impact the stock (see Risk Factors section).
Disclaimer: This content is for informational purposes only and does not constitute investment advice. Always do your own research and consult a financial advisor.
Official Resources
Data provided for informational purposes only.
- Information is based on available data and may be subject to change.
- Financial metrics are as of the latest available reporting period.