Urgent.ly Inc. Common Stock (ULY) Stock Analysis
DELISTED 2026
What happened to Urgent.ly Inc. Common Stock (ULY) stock?
Urgent.ly Inc. Common Stock (ULY) no longer trades on public markets. It was delisted in March 2026. The figures below are historical and are not a current quote.
For informational purposes only. Not financial advice. Analysis by Sedat ANAK, Founder & Editor-in-Chief | AI-powered analysis. Data sourced from SEC filings and institutional-grade financial providers. Editorially reviewed. Not financial advice.
Urgent.ly Inc. Common Stock (ULY) trades at $5.38. Urgent. ly Inc. operates a roadside assistance software platform, connecting drivers with service providers. Market cap: $6.69M, Sector: Technology.
Last analyzed: Mar 17, 2026Analyst Coverage for ULY: ULY does not currently have published analyst price targets in our coverage universe. This is common for smaller-cap names with limited Wall Street coverage. In the absence of analyst consensus, our AI model evaluates ULY against Technology peers across nine fundamental dimensions and assigns a neutral fundamental signal based on the underlying data.
Urgent.ly Inc. Common Stock (ULY) Technology Profile & Competitive Position
Urgent.ly Inc. develops a mobility assistance software platform, offering roadside assistance solutions through location-based services and real-time data. Serving automotive, insurance, and telematics sectors, the company competes in the application software market with a focus on AI and machine-to-machine communication.
What Is the Investment Thesis for ULY?
Urgent.ly Inc. presents a focused investment opportunity within the application software sector, specifically targeting the roadside assistance market. The company's platform, which leverages location-based services and real-time data, offers a potential advantage in a fragmented market. With a market capitalization of $6.69M, Urgent.ly is a small-cap company with significant growth potential. A key value driver is the company's ability to expand its partnerships within the automotive, insurance, and telematics industries. The company's negative P/E ratio of -0.56 and a negative profit margin of -15.8% indicate that the company is not yet profitable, representing a risk. The company's gross margin of 24.4% needs to be improved. The beta of -1.58 suggests that the stock is less volatile than the market.
Based on FMP financials and quantitative analysis
ULY Key Highlights
Market Cap of $6.69M indicates a small-cap company with potential for high growth but also higher risk.
- P/E ratio of -0.56 reflecting current losses and potentially high growth expectations.
- Profit Margin of -15.8% highlights the company's current unprofitability and the need for improved operational efficiency.
- Gross Margin of 24.4% indicates the percentage of revenue remaining after deducting the cost of goods sold, which is an area for improvement.
- Beta of -1.58 suggests the stock is less volatile than the market, but may not participate in market upswings.
Who Are ULY's Competitors?
ULY is benchmarked below against 8 industry peers on price, market cap, and our AI MoonshotScore.
| Company | Price | Change | Market Cap | AI Score |
|---|---|---|---|---|
| AUUD Auddia Inc. | $1.01 | -1.94% | $5.42M | — |
| COE 51Talk Online Education Group | $15.50 | -4.91% | $91.5M | 61 |
| RSASF RESAAS Services Inc. | $0.31 | +6.90% | $26.1M | 69 |
| IDN Intellicheck, Inc. | $2.96 | -3.10% | $60.0M | 78 |
| WFCF Where Food Comes From, Inc. | $13.05 | +4.40% | $65.8M | 71 |
| RSSS Research Solutions, Inc. | $2.20 | -0.45% | $73.6M | 75 |
| TRAK ReposiTrak, Inc. | $7.98 | -1.97% | $145M | 80 |
| IMMR Immersion Corporation | $7.72 | +1.71% | $256M | 76 |
AI Score by Stock Expert AI · Price data: FMP / Yahoo Finance
What Are ULY's Key Strengths?
Proprietary software platform.
- Established partnerships with automotive and insurance companies.
- Real-time data and location-based services.
- Comprehensive range of roadside assistance services.
What Are ULY's Weaknesses?
Limited brand recognition.
- Dependence on partnerships for customer acquisition.
- Negative profit margin.
- Small market capitalization.
What Could Drive ULY Stock Higher?
Expansion of partnerships with automotive and insurance companies.
- Launch of new AI-powered features on the platform.
- Integration with electric vehicle manufacturers.
- Expansion into new geographic markets.
What Are the Key Risks for ULY?
Financial-distress signal — its Altman Z-Score of -6.32 sits in the distress zone (elevated bankruptcy risk).
- Competition from established roadside assistance providers.
- Technological disruptions.
- Economic downturns.
- Changes in consumer preferences.
- The company's negative profit margin poses a financial risk.
What Are the Growth Opportunities for ULY?
- Expansion into New Geographic Markets: Urgent.ly has the opportunity to expand its services into new geographic markets, both domestically and internationally. The global roadside assistance market is estimated to be worth billions of dollars, and Urgent.ly's technology platform can be adapted to different regional requirements. Timeline: Within the next 3-5 years, Urgent.ly could target key international markets such as Europe and Asia, where the demand for digital roadside assistance is growing.
- Partnerships with Electric Vehicle Manufacturers: With the increasing adoption of electric vehicles (EVs), Urgent.ly can capitalize on the growing demand for EV-specific roadside assistance services. By partnering with EV manufacturers, Urgent.ly can integrate its platform into the EV ecosystem and offer specialized services such as mobile charging and EV towing. Timeline: Within the next 2-3 years, Urgent.ly can establish strategic partnerships with leading EV manufacturers to capture a significant share of the EV roadside assistance market.
- Integration with Insurance Companies: Urgent.ly can further integrate its platform with insurance companies to provide seamless roadside assistance services to their customers. By offering a white-labeled solution, Urgent.ly can enable insurance companies to enhance their customer experience and reduce operational costs. Timeline: Ongoing, with continuous efforts to expand partnerships with insurance providers and integrate Urgent.ly's platform into their existing systems.
- Development of Advanced AI-Powered Features: Urgent.ly can invest in the development of advanced AI-powered features to enhance its platform's capabilities. This includes predictive maintenance, automated dispatch, and personalized customer support. By leveraging AI, Urgent.ly can improve efficiency, reduce response times, and enhance customer satisfaction. Timeline: Within the next 1-2 years, Urgent.ly can introduce AI-powered features to its platform, providing a competitive edge in the market.
- Expansion into New Service Verticals: Urgent.ly can expand its services into new verticals, such as fleet management and commercial vehicle roadside assistance. By leveraging its existing platform and infrastructure, Urgent.ly can offer tailored solutions to meet the specific needs of these verticals. Timeline: Within the next 3-5 years, Urgent.ly can target the fleet management and commercial vehicle markets, diversifying its revenue streams and expanding its customer base.
What Are ULY's Competitive Advantages?
- Proprietary software platform for roadside assistance.
- Network effects from connecting customers and service providers.
- Data analytics capabilities for optimizing service delivery.
What Does ULY Do?
Urgent.ly Inc., founded in 2013 and headquartered in Vienna, Virginia, operates as a technology company focused on developing and deploying a software platform for mobility assistance. The company's core offering is a roadside assistance platform that connects consumers, service providers, and automotive, insurance, and telematics companies. Urgent.ly's platform provides a range of services, including car lockout assistance, tire changes, towing, winch services for vehicles stuck in ditches, motorcycle towing, electric vehicle towing, jump starts, and gas delivery. The platform leverages location-based services, real-time data, artificial intelligence (AI), and machine-to-machine (M2M) communication to facilitate efficient and reliable roadside assistance. Urgent.ly's business model focuses on providing a technology solution that streamlines the roadside assistance process, reducing response times and improving customer satisfaction. It serves various transportation-focused verticals, offering customized solutions to meet the specific needs of its clients. The company's software platform aims to modernize the roadside assistance industry by providing a seamless and data-driven experience for all stakeholders.
What Products and Services Does ULY Offer?
- Develops a mobility assistance software platform.
- Provides roadside assistance services.
- Offers car lockout assistance.
- Provides tire change services.
- Offers towing services.
- Provides jump start services.
- Offers gas delivery services.
- Provides electric vehicle towing.
How Does ULY Make Money?
- Provides a software platform connecting customers with roadside assistance providers.
- Generates revenue through service fees and subscriptions.
- Partners with automotive, insurance, and telematics companies.
What Industry Does ULY Operate In?
Urgent.ly Inc. operates within the application software industry, specifically targeting the roadside assistance market. This market is characterized by a mix of traditional service providers and technology-driven platforms. The increasing adoption of smartphones and connected car technologies is driving the demand for digital roadside assistance solutions. The competitive landscape includes established players in the insurance and automotive industries, as well as emerging technology companies. Urgent.ly's focus on providing a software platform differentiates it from traditional service providers, but it faces competition from other technology companies offering similar solutions.
Who Are ULY's Key Customers?
- Automotive companies
- Insurance companies
- Telematics companies
- Individual vehicle owners
Forward Outlook
Wall Street analysts project Urgent.ly Inc. Common Stock revenue of about $155.0M for fiscal 2026, with EPS near $-6.36.
Financial Health
Urgent.ly Inc. Common Stock's Piotroski F-Score is 4/9, a 9-point checklist of profitability, leverage and efficiency — a middling fundamental profile. Its Altman Z-Score of -6.32 places it in the distress zone, a signal of elevated financial risk.
Key Financial Metrics
Return on equity for Urgent.ly Inc. Common Stock stands at 48.3%, a gauge of how efficiently it converts shareholder capital into profit. Return on assets is -46.8%, showing how much profit it generates from its asset base. A current ratio of 0.34 means current liabilities exceed short-term assets, a liquidity point worth watching. Its earnings yield is -180.1%, the inverse of the P/E and a quick read on earnings relative to price.
Urgent.ly Inc. Common Stock (ULY) Valuation Context
Valued at $6.69M, ULY is classified as a micro-cap stock.
Company Profile
Urgent.ly Inc. Common Stock operates in the Software - Application industry within the Technology sector. It is headquartered in Vienna, US. The company is led by CEO Matthew Booth. ULY has traded publicly since 2023.
ULY Financials
Fundamental Snapshot
Based on FMP financials and quantitative analysis · FY 2025
Bull Case vs Bear Case
Bull Case
- Recent insider buying suggests confidence in Urgent.ly's growth potential, indicating that key stakeholders believe in the company's future.
- Community sentiment has shifted positively, with increased discussions around Urgent.ly's innovative service offerings and market positioning.
- Recent partnerships and collaborations have expanded Urgent.ly's reach, enhancing its competitive advantage in the roadside assistance market.
- Positive media coverage has highlighted Urgent.ly's commitment to technology and customer service, boosting overall market perception.
Bear Case
- Concerns about market saturation in the roadside assistance sector may hinder Urgent.ly's growth prospects, as competition intensifies.
- Social sentiment has shown some skepticism regarding the scalability of Urgent.ly's business model amid economic uncertainties.
- Recent layoffs in the tech sector have raised questions about Urgent.ly's operational efficiency and ability to retain top talent.
- Some community discussions reflect doubts about Urgent.ly's long-term profitability, given the ongoing investments required for technology upgrades.
AI-generated arguments based on insider flow, news sentiment and technicals — not financial advice · March 2026
ULY Latest News
No recent news available for ULY.
Leadership: Matthew Booth
CEO
Matthew Booth serves as the CEO of Urgent.ly Inc. His background includes experience in technology and management. He has been involved in various leadership roles, focusing on driving growth and innovation within the company. His expertise lies in strategic planning, business development, and operational execution. He is responsible for overseeing the company's overall direction and ensuring its success in the competitive roadside assistance market.
Track Record: Under Matthew Booth's leadership, Urgent.ly Inc. has focused on expanding its partnerships and enhancing its technology platform. He has overseen the development of new features and services, as well as the expansion into new geographic markets. His tenure has been marked by a focus on driving revenue growth and improving operational efficiency.
ULY Technology Stock FAQ
What happened to Urgent.ly Inc. Common Stock (ULY) stock?
Urgent.ly Inc. Common Stock (ULY) no longer trades on public markets. It was delisted in March 2026. The figures below are historical and are not a current quote.
Can I still buy ULY shares?
No. ULY stopped trading on public markets in March 2026, so the shares are not available through a broker. Anything you see quoted for ULY elsewhere is historical data, not a live market.
Are the figures on this page current?
No. Every number here is the last value recorded before ULY stopped trading. Nothing on this page updates, and none of it is a current quote.
Why does this page still exist?
Because people still search for what happened to Urgent.ly Inc. Common Stock. An archived profile that states the delisting plainly is more useful than a dead link — provided it is labelled as history, which is what this page does.
What does Urgent.ly Inc. Common Stock do?
Urgent.ly Inc. operates a software platform that connects drivers in need of roadside assistance with service providers. The company's platform leverages location-based services, real-time data, and AI to provide services such as towing, jump starts, tire changes, and lockout assistance. Urgent.ly partners with automotive, insurance, and telematics companies to offer its services to their customers.
What are the main risks for ULY?
Urgent.ly Inc. faces several risks, including competition from established roadside assistance providers and technological disruptions. The company's small market capitalization and negative profit margin also pose financial risks. Additionally, changes in consumer preferences and economic downturns could impact the demand for its services. The company's dependence on partnerships for customer acquisition also presents a risk if these relationships are disrupted.
Disclaimer: This content is for informational purposes only and does not constitute investment advice. Always do your own research and consult a financial advisor.
Official Resources
Data provided for informational purposes only.
- Financial data is limited.
- AI analysis is pending.