ASAP, Inc. (WTRH) Stock Analysis
For informational purposes only. Not financial advice. Analysis by Sedat ANAK, Founder & Editor-in-Chief | AI-powered analysis. Data sourced from SEC filings and institutional-grade financial providers. Editorially reviewed. Not financial advice.
ASAP, Inc. (WTRH) trades at $0.0931 with AI Score 40/100 (Grade C). ASAP, Inc. operates an online ordering technology platform in the United States. Sector: Technology.
Price as of Aug 21, 2026 · Last analyzed: May 9, 2026Analyst Coverage for WTRH: WTRH does not currently have published analyst price targets in our coverage universe. This is common for smaller-cap names with limited Wall Street coverage. In the absence of analyst consensus, our AI model evaluates WTRH against Technology peers across nine fundamental dimensions and assigns an underweight signal based on the underlying data.
WTRH: 3/3 scored disciplines lean bearish. Dominant signal: Seth Klarman bearish.
How is this calculated? →Why this analysis is different
- A 9-signal quantitative MoonshotScore built from filings, insider activity, and market data — computed from the numbers, not from opinion.
- An AI Council read across up to eight perspectives — value, macro, quantitative, and momentum lenses — that shows where they disagree instead of averaging the tension away.
- Figures come straight from FMP and Yahoo Finance filings data. The AI writes the narrative around the numbers — it never edits the numbers.
ASAP, Inc. (WTRH) Technology Profile & Competitive Position
ASAP, Inc. provides an online ordering technology platform in the U.S., connecting consumers with diverse merchants. The platform facilitates the ordering of food, alcohol, convenience items, and more, positioning ASAP, Inc. within the competitive application software sector with a focus on delivery and marketplace solutions.
What Is the Investment Thesis for WTRH?
ASAP, Inc. presents a mixed investment case. The company's gross margin of 46.3% indicates potential profitability, but its negative profit margin of -185.0% raises concerns about operational efficiency and cost management. Growth catalysts include expanding its merchant network and diversifying product offerings beyond food. However, intense competition in the online ordering market and the company's history of losses pose significant risks. Investors should closely monitor ASAP, Inc.'s ability to achieve sustainable profitability and gain market share in a crowded field. The company's beta of 0.56 suggests lower volatility compared to the overall market.
Based on FMP financials and quantitative analysis
WTRH Key Highlights
Operates an online ordering technology platform in the United States.
- Offers a diverse range of products, including food, alcohol, convenience items, and auto parts.
- Gross Margin of 46.3% indicates potential for profitability.
- Profit Margin of -185.0% signals significant challenges in achieving profitability.
- Platform includes approximately 27,000 restaurants in approximately 1,000 cities as of June 30, 2022.
Who Are WTRH's Competitors?
WTRH is benchmarked below against 8 industry peers on price, market cap, and our AI MoonshotScore.
| Company | Price | Change | Market Cap | AI Score |
|---|---|---|---|---|
| DASH DoorDash, Inc. | $222.36 | +0.97% | $96.9B | 66 |
| UBER Uber Technologies, Inc. | $78.55 | +0.65% | $160B | 73 |
| GRUB Just Eat Takeaway.com N.V. | $6.72 | +0.00% | 38 | |
| RSASF RESAAS Services Inc. | $0.31 | +6.90% | $26.1M | 69 |
| IDN Intellicheck, Inc. | $2.96 | -3.10% | $60.0M | 78 |
| WFCF Where Food Comes From, Inc. | $13.05 | +4.40% | $65.8M | 71 |
| RSSS Research Solutions, Inc. | $2.20 | -0.45% | $73.6M | 75 |
| TRAK ReposiTrak, Inc. | $7.98 | -1.97% | $145M | 80 |
AI Score by Stock Expert AI · Price data: FMP / Yahoo Finance
What Are WTRH's Key Strengths?
Online ordering technology platform.
- Diverse product offerings beyond food.
- Partnerships with numerous restaurants and merchants.
- Established presence in approximately 1,000 cities.
What Are WTRH's Weaknesses?
Negative profit margin.
- Intense competition in the online ordering market.
- Reliance on third-party payment processing.
- Limited brand recognition compared to larger competitors.
What Could Drive WTRH Stock Higher?
Expansion into new geographic markets to increase user base.
- Diversification of product offerings to attract a wider range of customers.
- Enhancement of user experience on the platform to improve customer satisfaction.
- Strategic partnerships with local businesses to strengthen market presence.
What Are the Key Risks for WTRH?
Intense competition in the online ordering market from larger players.
- Economic downturn affecting consumer spending on discretionary items.
- Regulatory changes impacting the online ordering industry.
- Cybersecurity threats compromising user data and platform security.
What Are the Growth Opportunities for WTRH?
- Expanding into new geographic markets represents a significant growth opportunity for ASAP, Inc. By targeting underserved cities and regions, the company can increase its user base and merchant network. This expansion requires strategic investments in marketing and infrastructure to establish a presence and attract both consumers and merchants. The total addressable market for online ordering is substantial, with projections estimating continued growth in the coming years. Timeline: Ongoing.
- Diversifying product offerings beyond food and alcohol can attract a wider range of customers and increase order frequency. By including categories such as groceries, convenience items, and auto parts, ASAP, Inc. can cater to a broader set of consumer needs. This diversification requires partnerships with new types of merchants and adjustments to the platform to accommodate different product categories. The market for online grocery and retail delivery is experiencing rapid growth. Timeline: Ongoing.
- Enhancing the user experience on its platform can improve customer satisfaction and loyalty. This includes optimizing the ordering process, providing personalized recommendations, and offering responsive customer support. Investments in technology and design can create a more seamless and engaging experience for users, leading to increased order volume and repeat business. The market for user experience (UX) design is growing rapidly, with companies recognizing the importance of UX in driving customer engagement. Timeline: Ongoing.
- Developing strategic partnerships with local businesses and community organizations can strengthen ASAP, Inc.'s presence in its existing markets. By collaborating with restaurants, retailers, and community groups, the company can increase its brand awareness and attract new customers. These partnerships can also create opportunities for joint marketing campaigns and promotions. The market for local partnerships is significant, with businesses increasingly seeking to collaborate with other organizations to reach new customers. Timeline: Ongoing.
- Implementing data analytics to optimize operations and marketing efforts can improve efficiency and effectiveness. By analyzing user behavior, order patterns, and market trends, ASAP, Inc. can identify opportunities to improve its platform, target its marketing campaigns, and optimize its pricing strategies. This requires investments in data analytics tools and expertise. The market for data analytics is growing rapidly, with companies recognizing the importance of data-driven decision-making. Timeline: Ongoing.
What Are WTRH's Competitive Advantages?
- Network effect: The value of the platform increases as more consumers and merchants join.
- Proprietary technology: The company's online ordering platform provides a competitive advantage.
- Established relationships: Partnerships with restaurants and merchants create barriers to entry.
- Brand recognition: The ASAP, Inc. brand may have some recognition in its markets.
What Does WTRH Do?
ASAP, Inc., formerly known as Waitr Holdings Inc., was founded in 2013 and rebranded in August 2022. Headquartered in Lafayette, Louisiana, the company operates an online ordering technology platform in the United States. This platform enables consumers to order a wide array of products, including food, alcohol, convenience items, groceries, flowers, and auto parts, from local merchants. ASAP, Inc. also facilitates access to third-party payment processing solutions for restaurants and other merchants, streamlining transactions on its platform. As of June 30, 2022, the platform included approximately 27,000 restaurants across roughly 1,000 cities. The company's evolution reflects a strategic shift towards a broader range of delivery services beyond restaurant meals, aiming to capture a larger share of the on-demand delivery market.
What Products and Services Does WTRH Offer?
- Operates an online ordering technology platform.
- Connects consumers with local merchants.
- Facilitates ordering of food, alcohol, and convenience items.
- Provides access to third-party payment processing solutions.
- Partners with restaurants and other merchants.
- Offers delivery services in approximately 1,000 cities.
How Does WTRH Make Money?
- Generates revenue through commissions on orders placed through its platform.
- Charges fees to restaurants and merchants for using its platform.
- May offer premium services or subscriptions to merchants for enhanced features.
- Potentially generates revenue from advertising or sponsored listings.
What Industry Does WTRH Operate In?
ASAP, Inc. operates within the highly competitive online food and goods delivery market. This market is characterized by rapid growth, driven by increasing consumer demand for convenience and the proliferation of mobile technology. Key trends include the expansion of delivery services beyond restaurant meals to include groceries, alcohol, and other retail items. The competitive landscape includes major players like DoorDash and Uber Eats, as well as smaller regional services. ASAP, Inc. differentiates itself by focusing on a broader range of product categories, including auto parts and flowers, but faces challenges in gaining market share against larger, well-funded competitors.
Who Are WTRH's Key Customers?
- Consumers seeking convenient online ordering and delivery services.
- Restaurants and merchants looking to expand their reach and increase sales.
- Businesses requiring payment processing solutions.
- Individuals ordering food, alcohol, convenience items, and other products.
Financial Health
ASAP, Inc.'s Piotroski F-Score is 4/9, a 9-point checklist of profitability, leverage and efficiency — a middling fundamental profile.
ASAP, Inc. (WTRH) Valuation Context
Relative to its peer group, WTRH's quantitative score of 40/100 is below the peer average of 65/100.
Company Profile
ASAP, Inc. operates in the Software - Application industry within the Technology sector. It is headquartered in Lake Charles, US. The company is led by CEO Carl Grimstad. WTRH has traded publicly since 2016.
WTRH Financials
Fundamental Snapshot
Based on FMP financials and quantitative analysis
Bull Case vs Bear Case
Bull Case
- Online ordering technology platform.
- Diverse product offerings beyond food.
- Partnerships with numerous restaurants and merchants.
- Established presence in approximately 1,000 cities.
Bear Case
- Negative profit margin.
- Intense competition in the online ordering market.
- Reliance on third-party payment processing.
- Limited brand recognition compared to larger competitors.
AI-generated arguments based on insider flow, news sentiment and technicals — not financial advice · August 2026
WTRH Latest News
No recent news available for WTRH.
WTRH Analyst Consensus
Consensus Rating
Aggregated Buy/Hold/Sell recommendations from Benzinga, Yahoo Finance, and Finnhub for WTRH.
Price Targets
Wall Street price target analysis for WTRH.
WTRH MoonshotScore
What does this score mean?
The MoonshotScore rates WTRH 0-100 on quantitative fundamentals — growth, financial health, valuation, momentum, and risk.
Leadership: Carl Grimstad
CEO
Carl Grimstad serves as the CEO of ASAP, Inc., managing a workforce of over 1,000 employees. His background includes experience in various leadership roles within the technology and finance sectors. Prior to joining ASAP, Inc., Grimstad held executive positions at several companies, focusing on strategic growth and operational efficiency. His expertise spans areas such as corporate finance, mergers and acquisitions, and business development. He brings a wealth of knowledge and experience to his role at ASAP, Inc.
Track Record: Since assuming the role of CEO, Carl Grimstad has focused on streamlining operations and expanding the company's market presence. Key initiatives include diversifying product offerings and enhancing the user experience on the platform. Under his leadership, ASAP, Inc. has navigated a competitive landscape and sought to improve its financial performance. His strategic decisions aim to drive sustainable growth and increase shareholder value.
ASAP, Inc. Technology Stock: Key Questions Answered
What does the AI Score mean for WTRH?
WTRH holds an AI Score of 40/100 (Grade: C). This is an educational research signal, not a buy or sell recommendation. ASAP, Inc. operates an online ordering technology platform in the United States. The company facilitates the ordering of food, alcohol, convenience items, and more through its platform.
What does ASAP, Inc. do?
ASAP, Inc. operates an online ordering technology platform in the United States, connecting consumers with a variety of merchants. The company facilitates the ordering of food, alcohol, convenience items, groceries, flowers, auto parts, and other products through its platform. ASAP, Inc. also provides access to third-party payment processing solutions for restaurants and other merchants, streamlining transactions.
What do analysts say about WTRH stock?
Analyst coverage of ASAP, Inc. (WTRH) is limited, reflecting its small market capitalization and challenging financial performance. Key valuation metrics, such as price-to-sales and price-to-book ratios, may be less relevant given the company's negative profit margin. Growth considerations include the company's ability to expand its merchant network, diversify its product offerings, and achieve sustainable profitability.
What are the main risks for WTRH?
ASAP, Inc. faces several key risks, including intense competition in the online ordering market, which could limit its ability to gain market share and maintain pricing power. The company's negative profit margin raises concerns about its ability to achieve sustainable profitability. Economic downturns could reduce consumer spending on discretionary items, impacting order volume.
How does ASAP, Inc. generate revenue from its technology products?
ASAP, Inc. primarily generates revenue through commissions on orders placed through its online ordering platform. The company charges fees to restaurants and merchants for using its platform, which may vary based on order volume or subscription plans. ASAP, Inc. may also offer premium services or subscriptions to merchants for enhanced features, such as priority placement or marketing support.
What is ASAP, Inc.'s competitive position in the tech sector?
ASAP, Inc. occupies a niche position within the competitive technology sector, specifically in the online ordering and delivery market. While the company's platform connects consumers with a variety of merchants, its market share is relatively small compared to industry giants like DoorDash and Uber Eats.
What are the key factors to evaluate for WTRH?
ASAP, Inc. (WTRH) holds an AI score of 40/100 (low). presents a mixed investment case. The company's gross margin of 46.3% indicates potential profitability, but its negative profit margin of -185.0% raises concerns about operational efficiency and cost management. Not financial advice.
How frequently does WTRH data refresh on this page?
WTRH's price was last updated on Aug 21, 2026 and refreshes on page view during U.S. market hours — it is not a real-time exchange feed. Fundamentals update after quarterly filings; the MoonshotScore recalculates nightly; news aggregates continuously.
What has driven WTRH's recent stock price performance?
ASAP, Inc. (WTRH) moves on earnings results, analyst revisions, sector rotation, and market sentiment. Notable catalyst: Online ordering technology platform. See the News tab for the latest drivers. Past performance does not predict future results.
Disclaimer: This content is for informational purposes only and does not constitute investment advice. Always do your own research and consult a financial advisor.
Official Resources
Data provided for informational purposes only.
- Financial data is based on information available as of 2022 and may not reflect current performance.
- Analyst opinions may vary and should not be considered investment advice.