SITO Mobile, Ltd. (SITOQ) Stock Analysis
For informational purposes only. Not financial advice. Analysis by Sedat ANAK, Founder & Editor-in-Chief | AI-powered analysis. Data sourced from SEC filings and institutional-grade financial providers. Editorially reviewed. Not financial advice.
SITO Mobile, Ltd. (SITOQ) trades at $0.0003. SITO Mobile, Ltd. provides location-based mobile advertising and consumer insights. The company filed for Chapter 11 bankruptcy in 2020 and currently trades on the OTC market. Sector: Communication services.
Price as of Aug 21, 2026 · Last analyzed: Mar 18, 2026Analyst Coverage for SITOQ: SITOQ does not currently have published analyst price targets in our coverage universe. This is common for smaller-cap names with limited Wall Street coverage. In the absence of analyst consensus, our AI model evaluates SITOQ against Communication Services peers across nine fundamental dimensions and assigns an underweight signal based on the underlying data.
SITOQ: 1/3 scored disciplines lean bearish. Dominant signal: Jim Simons bearish.
How is this calculated? →SITO Mobile, Ltd. (SITOQ) Media & Communications Profile
SITO Mobile, Ltd. delivers targeted advertising and consumer insights through its location-based platform, serving brands and agencies in the U.S. and Canada. Trading on the OTC market after a Chapter 11 reorganization, the company focuses on providing measurable marketing solutions.
What Is the Investment Thesis for SITOQ?
SITO Mobile, Ltd. presents a speculative investment opportunity given its OTC market listing and history of Chapter 11 bankruptcy. The company's focus on location-based advertising and consumer insights could drive revenue growth if it can successfully navigate its financial restructuring and regain market confidence. Key value drivers include the continued demand for targeted advertising solutions and the potential for increased adoption of its measurement and attribution products. However, investors should carefully consider the risks associated with OTC-listed companies and the company's financial history. The company's negative profit margin of -42.9% and small market capitalization add further risk.
Based on FMP financials and quantitative analysis
SITOQ Key Highlights
SITO Mobile operates in the location-based marketing intelligence sector, offering services in the U.S. and Canada.
- The company's gross margin stands at 46.3%, indicating potential profitability if operational costs are managed effectively.
- SITO Mobile filed for Chapter 11 bankruptcy in October 2020 and currently trades on the OTC market.
- The company's beta of -0.62 suggests a negative correlation with the market, potentially offering some downside protection during market downturns.
- SITO Mobile's services include ad placement, measurement and attribution, and consumer insights, catering to brands and advertising agencies.
Who Are SITOQ's Competitors?
SITOQ is benchmarked below against 8 industry peers on price, market cap, and our AI MoonshotScore.
| Company | Price | Change | Market Cap | AI Score |
|---|---|---|---|---|
| SGRB SigmaBroadband Co. | $0.01 | +0.00% | $8.10M | 53 |
| RDCM RADCOM Ltd. | $10.19 | +0.00% | $171M | 55 |
| CXDO Crexendo, Inc. | $6.38 | -2.88% | $207M | 64 |
| ATNI ATN International, Inc. | $31.14 | -2.32% | $479M | 89 |
| OOMA Ooma, Inc. | $20.20 | -2.23% | $555M | 72 |
| MBISF Orange Belgium S.A. | $17.93 | +0.00% | $1.21B | 53 |
| ATEX Anterix Inc. | $85.31 | -3.80% | $1.66B | 80 |
| IDT IDT Corporation | $67.36 | +1.78% | $1.68B | 86 |
AI Score by Stock Expert AI · Price data: FMP / Yahoo Finance
What Are SITOQ's Key Strengths?
Proprietary location-based marketing intelligence platform.
- Real-time Verified Walk-In technology for accurate attribution.
- Expertise in consumer behavior and location sciences.
- Established relationships with advertising agencies and media companies.
What Are SITOQ's Weaknesses?
OTC market listing and history of Chapter 11 bankruptcy.
- Negative profit margin and small market capitalization.
- Limited financial resources compared to larger competitors.
- Dependence on the advertising market.
What Could Drive SITOQ Stock Higher?
Potential for increased adoption of its measurement and attribution products.
- Continued demand for targeted advertising solutions.
- Potential for new partnerships with advertising agencies and media companies.
- Development of new Insights products to cater to the evolving needs of strategic decision-makers.
What Are the Key Risks for SITOQ?
Weak fundamentals — a Piotroski F-Score of 3/9 flags soft profitability, leverage or efficiency.
- OTC market listing and history of Chapter 11 bankruptcy.
- Negative profit margin and small market capitalization.
- Intense competition from larger, more established players.
- Evolving privacy regulations and consumer concerns about data security.
- Economic downturns and reduced advertising spending.
What Are the Growth Opportunities for SITOQ?
- Growth opportunity 1: Expanding its suite of measurement and attribution products to capture a larger share of the marketing analytics market. The global marketing analytics market is projected to reach $5.4 billion by 2027, offering significant growth potential for SITO Mobile. By enhancing its Real-time Verified Walk-In and Purchase Science Reports, the company can attract more clients seeking measurable marketing campaign results. Timeline: Ongoing.
- Growth opportunity 2: Strengthening its partnerships with advertising agencies and media companies to increase ad placement revenue. The digital advertising market is expected to continue its growth trajectory, providing opportunities for SITO Mobile to expand its reach. By offering competitive pricing and innovative ad formats, the company can attract new clients and increase its market share. Timeline: Ongoing.
- Growth opportunity 3: Developing new Insights products to cater to the evolving needs of strategic decision-makers. The demand for consumer behavior and location sciences is increasing as businesses seek to understand and influence consumer behaviors. By investing in research and development, SITO Mobile can create valuable insights products that command premium pricing. Timeline: 1-2 years.
- Growth opportunity 4: Expanding its geographic reach beyond the U.S. and Canada to tap into new markets. The global mobile advertising market is growing rapidly, particularly in emerging economies. By establishing partnerships with local players and adapting its platform to local languages and regulations, SITO Mobile can unlock significant growth opportunities. Timeline: 2-3 years.
- Growth opportunity 5: Leveraging its proprietary location-based marketing intelligence platform to offer customized solutions to non-media companies. The demand for location-based services is increasing across various industries, including retail, healthcare, and transportation. By tailoring its platform to meet the specific needs of these industries, SITO Mobile can diversify its revenue streams and reduce its reliance on the advertising market. Timeline: 1-2 years.
What Are SITOQ's Competitive Advantages?
- Proprietary location-based marketing intelligence platform.
- Real-time Verified Walk-In technology for accurate attribution.
- Expertise in consumer behavior and location sciences.
- Established relationships with advertising agencies and media companies.
What Does SITOQ Do?
SITO Mobile, Ltd., established in 2000 and based in Jersey City, New Jersey, specializes in location-based marketing intelligence. The company offers a suite of services including advertisement delivery, measurement, attribution, and consumer insights using its proprietary platform. SITO Mobile's core offerings include Ad Placement, which delivers targeted advertisements across various digital platforms, and measurement and attribution products like Real-time Verified Walk-In, Location, Audience and Behavior Sciences reports, and Purchase Science Reports. These reports provide clients with real-time analysis of consumer behavior, location data, and purchase patterns. Additionally, SITO Mobile offers Insights products such as Consumer Behavior and Location Sciences, providing actionable insights for strategic decision-making. The company serves brands, advertising agencies, out-of-home advertisers, media companies, and non-media companies. Formerly known as Single Touch Systems, Inc., SITO Mobile rebranded in September 2014. In October 2020, SITO Mobile, Ltd. filed for Chapter 11 bankruptcy and is currently in joint administration with SITO Mobile Solutions, Inc.
What Products and Services Does SITOQ Offer?
- Provides advertisement delivery services.
- Offers measurement and attribution solutions for marketing campaigns.
- Delivers consumer insights using location-based data.
- Provides real-time analysis of consumer behavior.
- Offers purchase science reports for measurable marketing results.
- Delivers targeted advertisements across various digital platforms.
- Provides actionable insights for strategic decision-making.
How Does SITOQ Make Money?
- Generates revenue through ad placement services.
- Earns fees from measurement and attribution products.
- Sells consumer insights reports to brands and agencies.
- Provides customized marketing solutions to non-media companies.
What Industry Does SITOQ Operate In?
SITO Mobile operates within the competitive telecommunications services industry, specifically focusing on mobile advertising and marketing intelligence. The industry is characterized by rapid technological advancements, increasing demand for targeted advertising, and evolving privacy regulations. Companies in this sector must continuously innovate to stay ahead of the competition and adapt to changing consumer behaviors. SITO Mobile's location-based marketing platform positions it to capitalize on the growing demand for personalized advertising experiences, but it faces competition from larger, more established players with greater resources.
Who Are SITOQ's Key Customers?
- Brands seeking targeted advertising solutions.
- Advertising agencies looking for measurable campaign results.
- Out-of-home advertisers seeking location-based insights.
- Media companies looking to enhance their advertising offerings.
- Non-media companies seeking consumer behavior analysis.
Company Profile
SITO Mobile, Ltd. operates in the Telecommunications Services industry within the Communication Services sector. It is headquartered in Jersey City, US. The company is led by CEO Thomas M. Candelaria. SITOQ has traded publicly since 2008.
Key Financial Metrics
Return on assets is -75.6%, showing how much profit it generates from its asset base. A current ratio of 1.41 indicates the company holds enough short-term assets to cover its near-term obligations.
Financial Health
SITO Mobile, Ltd.'s Piotroski F-Score is 3/9, a 9-point checklist of profitability, leverage and efficiency — flagging fundamental weakness worth scrutiny.
SITOQ Financials
Fundamental Snapshot
Based on FMP financials and quantitative analysis
Bull Case vs Bear Case
Bull Case
- Proprietary location-based marketing intelligence platform.
- Real-time Verified Walk-In technology for accurate attribution.
- Expertise in consumer behavior and location sciences.
- Established relationships with advertising agencies and media companies.
Bear Case
- OTC market listing and history of Chapter 11 bankruptcy.
- Negative profit margin and small market capitalization.
- Limited financial resources compared to larger competitors.
- Dependence on the advertising market.
AI-generated arguments based on insider flow, news sentiment and technicals — not financial advice · August 2026
SITOQ Latest News
No recent news available for SITOQ.
SITOQ Analyst Consensus
Consensus Rating
Aggregated Buy/Hold/Sell recommendations from Benzinga, Yahoo Finance, and Finnhub for SITOQ.
Price Targets
Wall Street price target analysis for SITOQ.
SITOQ MoonshotScore
What does this score mean?
The MoonshotScore rates SITOQ 0-100 on quantitative fundamentals — growth, financial health, valuation, momentum, and risk.
Leadership: Thomas M. Candelaria
CEO
Thomas M. Candelaria serves as the CEO of SITO Mobile, Ltd. His background includes experience in managing and leading technology-driven companies. He is responsible for overseeing the company's strategic direction, financial performance, and operational efficiency. Candelaria's leadership focuses on driving innovation and growth within the mobile advertising and marketing intelligence sector. His expertise lies in developing and implementing strategies that leverage location-based data to deliver targeted advertising solutions.
Track Record: Under Thomas M. Candelaria's leadership, SITO Mobile has focused on enhancing its technology platform and expanding its suite of services. Key milestones include the development of Real-time Verified Walk-In technology and the expansion of its consumer insights products. However, the company's Chapter 11 bankruptcy filing in 2020 presents a significant challenge to his track record.
SITOQ OTC Market Information
The OTC Other tier represents the lowest tier of the OTC market, indicating that SITO Mobile, Ltd. may not meet the minimum financial standards or disclosure requirements of higher tiers like OTCQX or OTCQB. Companies in this tier often have limited trading volume and may be subject to greater price volatility. Investing in OTC Other stocks carries significant risks due to the lack of regulatory oversight and the potential for fraud or manipulation. Investors should exercise extreme caution and conduct thorough due diligence before investing in SITOQ.
- OTC Tier: OTC Other
- Limited regulatory oversight and disclosure requirements.
- Potential for fraud or manipulation.
- Low trading volume and liquidity.
- Significant price volatility.
- Risk of delisting or suspension of trading.
- Verify the company's disclosure status and obtain access to audited financial statements.
- Review the company's filings with the Securities and Exchange Commission (SEC).
- Assess the company's financial condition and operating performance.
- Evaluate the company's management team and corporate governance practices.
- Understand the risks associated with investing in OTC Other stocks.
- Consult with a qualified financial advisor.
- Check for any legal or regulatory actions against the company.
- Company has been in business since 2000.
- Provides services to well-known brands and agencies.
- Has a proprietary technology platform.
- CEO has relevant experience in the industry.
Common Questions About SITOQ (Communication Services)
What does SITO Mobile, Ltd. do?
SITO Mobile, Ltd. specializes in providing location-based marketing intelligence solutions. The company offers a suite of services including advertisement delivery, measurement, attribution, and consumer insights. Its core offerings include Ad Placement, Real-time Verified Walk-In, and various Location, Audience, and Purchase Science Reports. These services help brands and advertising agencies target consumers effectively and measure the impact of their marketing campaigns.
What are the main risks for SITOQ?
The main risks for SITOQ include its OTC market listing, history of Chapter 11 bankruptcy, negative profit margin, and small market capitalization. As an OTC-listed company, SITOQ faces limited regulatory oversight and disclosure requirements, increasing the risk of fraud or manipulation. The company's financial history raises concerns about its ability to generate sustainable profits and maintain solvency.
What are the key factors to evaluate for SITOQ?
Evaluate SITOQ on fundamentals, analyst consensus, and risk factors. SITO Mobile, Ltd. presents a speculative investment opportunity given its OTC market listing and history of Chapter 11 bankruptcy. Not financial advice.
How frequently does SITOQ data refresh on this page?
SITOQ's price was last updated on Aug 21, 2026 and refreshes on page view during U.S. market hours — it is not a real-time exchange feed. Fundamentals update after quarterly filings; the MoonshotScore recalculates nightly; news aggregates continuously.
What has driven SITOQ's recent stock price performance?
SITO Mobile, Ltd. (SITOQ) moves on earnings results, analyst revisions, sector rotation, and market sentiment. Notable catalyst: Proprietary location-based marketing intelligence platform. See the News tab for the latest drivers. Past performance does not predict future results.
Should investors consider SITOQ overvalued or undervalued right now?
SITO Mobile, Ltd. (SITOQ) has no trailing P/E available here, so lean on price-to-sales and cash flow in the Financials tab. Compare P/E, P/S, and EV/EBITDA against sector peers for a full view.
How do I research SITOQ before investing?
Before investing in SITO Mobile, Ltd. (SITOQ), research these four areas: (1) the company's revenue model and competitive position (see Company Overview), (2) financial health through revenue growth, margins, and cash flow (see MoonshotScore), (3) analyst consensus ratings and price targets (see Analyst tab), and (4) specific risk factors that could impact the stock (see Risk Factors section).
Why might investors consider adding SITOQ to a portfolio?
Key strength of SITO Mobile, Ltd. (SITOQ): Proprietary location-based marketing intelligence platform. Weigh rewards against risks and diversify. Not financial advice.
Disclaimer: This content is for informational purposes only and does not constitute investment advice. Always do your own research and consult a financial advisor.
Official Resources
Data provided for informational purposes only.
- Information is based on available data and may be subject to change.
- OTC market data may be limited or unreliable.
- AI analysis is pending and may provide further insights.