First Watch Restaurant Group, Inc. (FWRG)
For informational purposes only. Not financial advice. Analysis by Sedat ANAK, Founder & Editor-in-Chief | AI-powered analysis. Data sourced from SEC filings and institutional-grade financial providers. Editorially reviewed. Not financial advice.
First Watch Restaurant Group, Inc. (FWRG) trades at $12.82 with AI Score 44/100 (Grade C). First Watch Restaurant Group, Inc. operates and franchises daytime restaurants across the United States. Market cap: $790.49M, Sector: Consumer cyclical.
Price live · AI analysis from May 10, 2026FWRG stock analysis for 2026: Analysts have set a consensus price target of $19.91 for First Watch Restaurant Group, Inc., suggesting 55.3% upside from the current price of $12.82. The AI MoonshotScore is 44/100, indicating a neutral outlook. Key factors: analyst coverage, AI-driven quantitative scoring.
FWRG: the 1 perspectives are evenly split.
How is this calculated? →First Watch Restaurant Group, Inc. (FWRG) Consumer Business Overview
First Watch Restaurant Group operates and franchises over 400 restaurants known for its fresh breakfast, brunch, and lunch offerings. With a focus on quality ingredients and a unique daytime dining experience, First Watch competes in the competitive restaurant industry, balancing company-owned and franchised locations across 28 states.
What Is the Investment Thesis for FWRG?
First Watch Restaurant Group presents a notable research candidate within the restaurant sector. With a market capitalization of $790.49M and a P/E ratio of 44.4, the company demonstrates growth potential. The company's focus on the breakfast and lunch segment provides a niche market, while its expansion strategy through both company-owned and franchised locations offers scalability. A gross margin of 35.1% indicates efficient cost management. Key catalysts include continued expansion into new markets and menu innovation to attract a broader customer base. Potential risks include fluctuations in food costs and increased competition within the restaurant industry. The company's beta of 0.98 suggests moderate volatility compared to the market.
Based on FMP financials and quantitative analysis
FWRG Key Highlights
- Operates and franchises 435 restaurants (341 company-owned, 94 franchised) across 28 states as of March 23, 2022.
- Market capitalization of $790.49M indicates substantial investor interest.
- P/E ratio of 44.4 reflects investor expectations of future earnings growth.
- Gross margin of 35.1% demonstrates effective cost control and pricing strategies.
- Focus on the breakfast and lunch segment provides a differentiated market position.
Who Are FWRG's Competitors?
FWRG is benchmarked below against 8 industry peers on price, market cap, and our AI MoonshotScore.
| Company | Price | Change | Market Cap | AI Score |
|---|---|---|---|---|
| DIN Dine Brands Global, Inc. | $35.71 | -2.16% | $452.99M | 51 |
| WEN The Wendy's Company | $7.90 | -8.14% | $1.50B | 61 |
| CBRL Cracker Barrel Old Country Store, Inc. | $51.37 | -3.98% | $1.15B | 57 |
| SGLOF Food & Life Companies Ltd. | $8.91 | +0.00% | $2.02B | 64 |
| ATGSY Autogrill S.p.A. | $6.55 | +0.00% | $2.50B | 58 |
| VENU VENU | $2.40 | +9.86% | $102.39M | 58 |
| REBN Reborn Coffee, Inc. | $1.65 | +3.78% | $8.74M | 57 |
| YUMC Yum China Holdings, Inc. | $42.48 | +1.87% | $14.83B | 46 |
AI Score by Stock Expert AI · Price data: FMP / Yahoo Finance
What Are FWRG's Key Strengths?
- Strong brand recognition and customer loyalty.
- Focus on the growing breakfast and lunch segment.
- Scalable business model through franchising.
- Commitment to fresh ingredients and quality.
What Are FWRG's Weaknesses?
- Reliance on a single brand.
- Vulnerability to fluctuations in food costs.
- Limited geographic diversification.
- Profit Margin of 1.4%
What Could Drive FWRG Stock Higher?
- Continued expansion into new geographic markets, increasing brand presence and revenue streams.
- Menu innovation and introduction of seasonal items to attract new customers and drive repeat visits.
- Implementation of technology solutions to improve operational efficiency and customer experience.
- Strengthening of the franchise network to accelerate growth and expand the brand's reach.
What Are the Key Risks for FWRG?
- Financial-distress signal — its Altman Z-Score of 1.08 sits in the distress zone (elevated bankruptcy risk).
- Fluctuations in food costs impacting profitability and requiring menu price adjustments.
- Increased competition from other restaurant chains, potentially affecting market share.
- Economic downturns reducing consumer spending on dining out.
- Rising labor costs and regulatory challenges impacting operational expenses.
- Supply chain disruptions affecting the availability of key ingredients.
What Are the Growth Opportunities for FWRG?
- Expansion into New Markets: First Watch has the opportunity to expand its footprint by opening new restaurants in underserved markets. By targeting regions with favorable demographics and a strong demand for breakfast and lunch options, the company can drive revenue growth. The market size for breakfast and lunch restaurants is estimated to be in the billions of dollars, providing ample room for expansion. Timeline: Ongoing, with plans to open new restaurants each year.
- Menu Innovation and Product Development: Continuously innovating the menu with new and exciting offerings can attract a broader customer base and increase repeat visits. By introducing seasonal items and catering to dietary preferences, First Watch can enhance its appeal. The market for innovative menu items is significant, as consumers are increasingly seeking unique dining experiences. Timeline: Ongoing, with new menu items introduced regularly.
- Enhancing the Franchise Model: Growing the franchise network can provide a capital-efficient way to expand the brand's reach. By attracting experienced franchisees and providing them with the necessary support, First Watch can accelerate its growth. The market for franchising in the restaurant industry is well-established, offering a proven path to expansion. Timeline: Ongoing, with a focus on attracting qualified franchisees.
- Leveraging Technology to Improve Operations: Implementing technology solutions to streamline operations and enhance the customer experience can improve efficiency and drive profitability. This includes online ordering, mobile payment options, and data analytics to optimize menu offerings and staffing levels. The market for restaurant technology is growing rapidly, offering numerous opportunities for improvement. Timeline: Ongoing, with continuous investment in technology.
- Strengthening Brand Loyalty Through Marketing: Investing in marketing and advertising campaigns to build brand awareness and loyalty can drive customer traffic and increase sales. This includes social media marketing, email marketing, and loyalty programs. The market for restaurant marketing is competitive, requiring creative and targeted campaigns to stand out. Timeline: Ongoing, with regular marketing initiatives.
What Opportunities Does FWRG Have?
- Expansion into new markets.
- Menu innovation and product development.
- Leveraging technology to improve operations.
- Strengthening brand loyalty through marketing.
What Threats Does FWRG Face?
- Increased competition from other restaurant chains.
- Changing consumer preferences and dining habits.
- Economic downturns affecting consumer spending.
- Rising labor costs and regulatory challenges.
What Are FWRG's Competitive Advantages?
- Brand Recognition: Established brand name and reputation for quality.
- Franchise Network: Scalable business model through franchising.
- Menu Innovation: Continuous development of new and exciting menu items.
- Focus on Daytime Dining: Differentiated market position in the breakfast and lunch segment.
What Does FWRG Do?
First Watch Restaurant Group, Inc. was founded in 1983 and is headquartered in Bradenton, Florida. The company operates and franchises restaurants under the First Watch trade name, focusing on providing a unique daytime dining experience. As of March 23, 2022, First Watch operated 341 company-owned restaurants and 94 franchised restaurants across 28 states in the United States. The restaurants are known for their made-to-order breakfast, brunch, and lunch offerings, emphasizing fresh ingredients and innovative menu items. First Watch aims to differentiate itself through its commitment to quality and a welcoming atmosphere. The company was formerly known as AI Fresh Super Holdco, Inc. and changed its name to First Watch Restaurant Group, Inc. in December 2019. The company's growth strategy involves expanding its footprint through a combination of company-owned and franchised locations, targeting markets with favorable demographics and a strong demand for daytime dining options. First Watch competes with other breakfast and lunch-focused restaurant chains, as well as traditional full-service restaurants that offer breakfast menus. The company's focus on the daytime dining segment allows it to cater to a specific customer base and differentiate itself from competitors that operate across multiple dayparts.
What Products and Services Does FWRG Offer?
- Operates full-service daytime restaurants.
- Franchises First Watch restaurants to independent operators.
- Offers a menu focused on breakfast, brunch, and lunch items.
- Emphasizes fresh ingredients and made-to-order dishes.
- Provides a unique dining experience with a welcoming atmosphere.
- Expands its footprint through company-owned and franchised locations.
- Innovates its menu with seasonal and specialty items.
How Does FWRG Make Money?
- Generates revenue through sales at company-owned restaurants.
- Collects franchise fees and royalties from franchised locations.
- Focuses on efficient operations and cost management to maximize profitability.
- Invests in marketing and advertising to drive customer traffic.
What Industry Does FWRG Operate In?
First Watch operates within the competitive restaurant industry, which is characterized by evolving consumer preferences and intense competition. The breakfast and lunch segment has seen steady growth, driven by busy lifestyles and a growing demand for convenient and high-quality dining options. First Watch's focus on fresh ingredients and a unique menu positions it well within this segment. The industry is also influenced by factors such as food costs, labor market dynamics, and changing consumer tastes. Competitors range from large national chains to smaller regional players, requiring First Watch to continuously innovate and differentiate itself to maintain its market position.
Who Are FWRG's Key Customers?
- Individuals and families seeking breakfast, brunch, or lunch.
- Customers who value fresh ingredients and made-to-order meals.
- Diners looking for a unique and welcoming restaurant experience.
- Businesses seeking catering options for meetings and events.
First Watch Restaurant Group, Inc. (FWRG) Valuation Context
Valued at $790.49M, FWRG is classified as a small-cap stock. Relative to its peer group, FWRG's quantitative score of 44/100 is below the peer average of 58/100.
ROE 3%Key Financial Metrics
Return on equity for First Watch Restaurant Group, Inc. stands at 2.9%, a gauge of how efficiently it converts shareholder capital into profit. Return on assets is 1.0%, showing how much profit it generates from its asset base. FWRG trades at a trailing price-to-earnings ratio of 44.40, above the Consumer Cyclical sector average of ~39x. Its free cash flow yield is -1.2%, a gauge of the cash the business throws off relative to its market value. A current ratio of 0.29 means current liabilities exceed short-term assets, a liquidity point worth watching. Its earnings yield is 2.2%, the inverse of the P/E and a quick read on earnings relative to price.
F-Score 5/9Financial Health
First Watch Restaurant Group, Inc.'s Piotroski F-Score is 5/9, a 9-point checklist of profitability, leverage and efficiency — a middling fundamental profile. Its Altman Z-Score of 1.08 places it in the distress zone, a signal of elevated financial risk.
FY2026 estForward Outlook
Wall Street analysts project First Watch Restaurant Group, Inc. revenue of about $1.38B for fiscal 2026, with EPS near $0.17. The estimate reflects 8 contributing analysts.
FWRG Financials
Fundamental Snapshot
Based on FMP financials and quantitative analysis · FY 2025
Bull Case vs Bear Case
Bull Case
- Strong brand recognition and customer loyalty.
- Focus on the growing breakfast and lunch segment.
- Scalable business model through franchising.
- Commitment to fresh ingredients and quality.
Bear Case
- Reliance on a single brand.
- Vulnerability to fluctuations in food costs.
- Limited geographic diversification.
- Profit Margin of 1.4%
AI-generated arguments based on insider flow, news sentiment and technicals — not financial advice · July 2026
FWRG Latest News
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Earnings Scheduled For May 5, 2026
benzinga · May 5, 2026
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Earnings Scheduled For February 24, 2026
benzinga · Feb 24, 2026
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Earnings Scheduled For November 4, 2025
benzinga · Nov 4, 2025
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Earnings Scheduled For August 5, 2025
benzinga · Aug 5, 2025
FWRG Analyst Consensus
Consensus Rating
Aggregated Buy/Hold/Sell recommendations from Benzinga, Yahoo Finance, and Finnhub for FWRG.
Price Targets
Consensus target: $19.91
FWRG MoonshotScore
What does this score mean?
The MoonshotScore rates FWRG's growth potential on a scale of 0-100 across multiple factors including innovation, market disruption, financial health, and momentum.
Leadership: Christopher A. Tomasso
CEO
Christopher A. Tomasso serves as the CEO of First Watch Restaurant Group, Inc. His career spans several leadership roles within the restaurant and hospitality industry. He has extensive experience in brand management, marketing, and operations. Tomasso's background includes a strong focus on customer experience and driving growth through strategic initiatives. His expertise lies in building brand loyalty and enhancing operational efficiency. He is known for his data-driven approach and commitment to innovation.
Track Record: Under Christopher A. Tomasso's leadership, First Watch Restaurant Group, Inc. has expanded its footprint and enhanced its brand presence. He has overseen the growth of both company-owned and franchised locations, driving revenue growth and profitability. Tomasso has also spearheaded initiatives to improve operational efficiency and enhance the customer experience. His strategic decisions have contributed to the company's success in the competitive restaurant industry.
FWRG Consumer Cyclical Stock FAQ
What does First Watch Restaurant Group, Inc. do?
First Watch Restaurant Group, Inc. operates and franchises daytime restaurants, primarily focusing on breakfast, brunch, and lunch. The company's restaurants offer a diverse menu of made-to-order dishes, emphasizing fresh ingredients and innovative culinary creations. With a combination of company-owned and franchised locations, First Watch aims to provide a unique dining experience in a welcoming atmosphere. The company differentiates itself through its commitment to quality and its focus on the daytime dining segment, catering to customers seeking a high-quality breakfast or lunch option.
What do analysts say about FWRG stock?
Analyst coverage of First Watch Restaurant Group, Inc. (FWRG) typically focuses on the company's growth potential, expansion strategy, and competitive positioning within the restaurant industry. Key valuation metrics such as P/E ratio and gross margin are closely monitored. Analysts consider the company's ability to maintain profitability while expanding its footprint through both company-owned and franchised locations. The consensus view often reflects expectations of continued revenue growth, driven by new restaurant openings and menu innovation. However, analysts also acknowledge potential risks such as fluctuations in food costs and increased competition.
What are the main risks for FWRG?
First Watch Restaurant Group, Inc. faces several key risks inherent to the restaurant industry. Fluctuations in food costs can significantly impact profitability, requiring the company to adjust menu prices or absorb the increased costs. Increased competition from other restaurant chains, particularly those offering breakfast and lunch options, can affect market share and customer traffic. Economic downturns can reduce consumer spending on dining out, impacting revenue. Rising labor costs and regulatory challenges can increase operational expenses. Additionally, supply chain disruptions can affect the availability of key ingredients, potentially impacting menu offerings and customer satisfaction.
What are the key factors to evaluate for FWRG?
First Watch Restaurant Group, Inc. (FWRG) holds an AI score of 44/100 (low). P/E: 44.4x vs the S&P 500's ~20-25x. Analysts target $19.91 (+55%). Not financial advice.
How frequently does FWRG data refresh on this page?
FWRG prices update in real time during U.S. market hours. Fundamentals refresh after quarterly filings; analyst ratings and AI insights update daily; news is aggregated continuously.
What has driven FWRG's recent stock price performance?
First Watch Restaurant Group, Inc. (FWRG) moves on earnings results, analyst revisions, sector rotation, and market sentiment. Notable catalyst: Strong brand recognition and customer loyalty. See the News tab for the latest drivers. Past performance does not predict future results.
Should investors consider FWRG overvalued or undervalued right now?
First Watch Restaurant Group, Inc. (FWRG) trades at 44.4x earnings. Analysts target $19.91 (+55%) — upside seen. Compare P/E, P/S, and EV/EBITDA against sector peers for a full view.
What research should beginners do before buying FWRG?
Before investing in First Watch Restaurant Group, Inc. (FWRG), research these four areas: (1) the company's revenue model and competitive position (see Company Overview), (2) financial health through revenue growth, margins, and cash flow (see MoonshotScore), (3) what Wall Street analysts recommend and their price targets (see Analyst tab), and (4) specific risk factors that could impact the stock (see Risk Factors section).
Disclaimer: This content is for informational purposes only and does not constitute investment advice. Always do your own research and consult a financial advisor.
Official Resources
Data provided for informational purposes only.
- Information is based on available data as of 2026-05-10.
- Financial data may be subject to change.
- Future performance is not guaranteed.