First Trust S-Network E-Commerce ETF (ISHP) Fund Overview
Educational signal · not a buy or sell recommendation · How to read this
Beta 1.28: the stock has moved about 28% more than the S&P 500.
For informational purposes only. Not financial advice. Machine-generated analysis by Stock Expert AI — model gemini-2.0-flash, generated Mar 17, 2026. Editorial oversight is systemic, not page-by-page. Editorially accountable: Sedat ANAK, Founder and Editor-in-Chief. Data sources: Financial Modeling Prep, Yahoo Finance, SEC EDGAR
Quick AnswerFirst Trust S-Network E-Commerce ETF (ISHP) trades at $34.52. First Trust S-Network E-Commerce ETF (ISHP) aims to replicate the performance of the S-Network Global E-Commerce Index. The fund invests primarily in companies involved in the e-commerce sector. Sector: Financial services.
Price as of Sep 11, 2026 · Last analyzed: Mar 17, 2026Analyst Coverage for ISHP: ISHP does not currently have published analyst price targets in our coverage universe. This is common for smaller-cap names with limited Wall Street coverage. In the absence of analyst consensus, our AI model evaluates ISHP against Financial Services peers across nine fundamental dimensions and assigns a neutral fundamental signal based on the underlying data.
First Trust S-Network E-Commerce ETF (ISHP) Financial Services Profile
First Trust S-Network E-Commerce ETF (ISHP) provides investors exposure to the global e-commerce sector by tracking the S-Network Global E-Commerce Index. With a focus on companies involved in online retail and related technologies, ISHP offers a targeted investment vehicle within the broader asset management landscape.
What Is the Investment Thesis for ISHP?
ISHP offers a targeted approach to investing in the e-commerce sector, providing exposure to companies poised to benefit from the continued growth of online retail. With a beta of 1.28, the fund demonstrates a higher volatility compared to the broader market. The fund's strategy of tracking the S-Network Global E-Commerce Index offers a diversified exposure to the e-commerce ecosystem. As e-commerce continues to penetrate various markets and consumer behaviors evolve, ISHP could potentially benefit from these trends. However, investors may want to evaluate the fund's concentration in a specific sector and its sensitivity to market fluctuations.
Based on FMP financials and quantitative analysis
ISHP Key Highlights
Market Cap of $0.01B indicates a smaller fund size within the ETF landscape.
- Beta of 1.28 suggests a higher volatility compared to the overall market.
- The fund invests at least 90% of its net assets in the components of the S-Network Global E-Commerce Index, ensuring close tracking of the index's performance.
- ISHP provides targeted exposure to the e-commerce sector, allowing investors to focus on this specific growth area.
- The fund's expense ratio impacts overall returns and should be considered relative to similar ETFs.
Who Are ISHP's Competitors?
ISHP is benchmarked below against 8 industry peers on price, market cap, and our AI MoonshotScore.
| Company | Price | Change | Market Cap | MoonshotScore |
|---|---|---|---|---|
| AVIE Avantis Inflation Focused Equity ETF | $80.70 | +0.77% | $7.52M | — |
| BBB Cyber Hornet S&P 500 and Bitcoin 75/25 Strategy ETF | $31.23 | -0.77% | $7.70M | — |
| EMOP Alliance Bernstein - AB Emerging Markets Opportunities ETF | $51.18 | -2.33% | $2.11B | — |
| FTAG First Trust Indxx Global Agriculture ETF | $30.88 | -0.92% | $6.72M | — |
| BX Blackstone Inc. | $129.75 | +3.46% | $157B | 705-pillar |
| IVSXF Investor AB (publ) | $42.20 | 0.00% | $129B | 599-signal |
| BAM Brookfield Asset Management | $47.24 | -1.01% | $75.4B | 575-pillar |
| AMP Ameriprise Financial, Inc. | $551.72 | -0.33% | $49.6B | 725-pillar |
AI Score by Stock Expert AI · Price data: FMP / Yahoo Finance This table mixes two scoring engines — compare a number only with others carrying the same tag.
What Are ISHP's Key Strengths?
Targeted exposure to the high-growth e-commerce sector.
- Diversification within the e-commerce ecosystem.
- Transparent investment strategy through index tracking.
- Established brand recognition of First Trust.
What Are ISHP's Weaknesses?
Concentration in a single sector, increasing risk.
- Sensitivity to market fluctuations and economic cycles.
- Reliance on the performance of the S-Network Global E-Commerce Index.
- Smaller market cap compared to larger, more diversified ETFs.
What Could Drive ISHP Stock Higher?
Continued growth in e-commerce sales driven by changing consumer behavior.
- Expansion of e-commerce into new geographic markets.
- Potential inclusion of new, high-growth e-commerce companies in the S-Network Global E-Commerce Index.
- Technological advancements in e-commerce, such as AI and augmented reality, driving innovation and growth.
What Are the Key Risks for ISHP?
Economic downturns impacting consumer spending and e-commerce sales.
- Increased competition in the e-commerce sector, leading to margin compression.
- Regulatory changes affecting e-commerce companies, such as data privacy regulations.
- Market volatility impacting the fund's performance.
- Supply chain disruptions affecting e-commerce operations.
What Are the Growth Opportunities for ISHP?
- Increased E-Commerce Adoption: The continued growth of e-commerce globally presents a significant opportunity for ISHP. As more consumers shift their spending online, the companies within the S-Network Global E-Commerce Index are likely to benefit, driving the fund's performance. This trend is expected to continue over the next 5-10 years, with e-commerce sales projected to increase as a percentage of total retail sales.
- Expansion into Emerging Markets: E-commerce is rapidly expanding into emerging markets, offering new avenues for growth. ISHP's exposure to global e-commerce companies allows it to capitalize on this expansion as these companies enter and grow within these markets. The timeline for significant growth in emerging markets is expected to be within the next 3-7 years, as internet infrastructure and consumer adoption increase.
- Technological Advancements in E-Commerce: Innovations in e-commerce technologies, such as AI-powered personalization, augmented reality shopping experiences, and improved logistics, are driving growth in the sector. Companies that are at the forefront of these advancements are likely to see increased revenue and market share, benefiting ISHP's portfolio. These advancements are expected to have a significant impact over the next 2-5 years.
- Growth of Mobile Commerce: Mobile commerce is becoming an increasingly important channel for online sales. Companies that have successfully adapted to mobile platforms and offer seamless mobile shopping experiences are well-positioned for growth. ISHP's holdings in these companies could drive returns as mobile commerce continues to expand. The growth of mobile commerce is expected to be a key driver over the next 1-3 years.
- Supply Chain Optimization: E-commerce companies are investing heavily in optimizing their supply chains to improve delivery times and reduce costs. Companies that are successful in these efforts are likely to gain a competitive advantage. ISHP's exposure to companies that are innovating in supply chain management could contribute to its performance. Supply chain improvements are expected to yield benefits over the next 3-5 years.
What Are ISHP's Competitive Advantages?
- Index Tracking: The fund's strategy of tracking the S-Network Global E-Commerce Index provides a defined and transparent investment approach.
- E-Commerce Focus: The fund's specific focus on the e-commerce sector differentiates it from broader market ETFs.
- Brand Recognition: First Trust has an established brand in the ETF market.
What Does ISHP Do?
The First Trust S-Network E-Commerce ETF (ISHP) is designed to mirror the investment results of the S-Network Global E-Commerce Index. Formerly known as the First Trust Nasdaq Retail ETF, the fund underwent a strategic shift to concentrate specifically on the e-commerce sector. The fund invests at least 90% of its net assets in stocks and depository receipts that constitute the index. This approach allows investors to gain exposure to a basket of companies that are significantly involved in the e-commerce ecosystem, including online retailers, e-commerce platform providers, and companies enabling online transactions and logistics. The ETF's investment strategy focuses on capturing the growth and evolution of the global e-commerce market, providing a targeted investment vehicle for those seeking to capitalize on the increasing shift towards online commerce. The fund's objective is to provide investment results that closely correspond to the price and yield of its benchmark index, before fees and expenses.
What Products and Services Does ISHP Offer?
- Tracks the performance of the S-Network Global E-Commerce Index.
- Invests primarily in companies involved in the e-commerce sector.
- Provides investors with exposure to a basket of e-commerce stocks.
- Offers a targeted investment vehicle for those seeking to capitalize on the growth of online retail.
- Replicates the price and yield of its benchmark index, before fees and expenses.
- Focuses on companies involved in online retail, e-commerce platforms, and related technologies.
How Does ISHP Make Money?
- The fund generates revenue through management fees charged to investors.
- The fund's performance is directly tied to the performance of the S-Network Global E-Commerce Index.
- The fund aims to provide investment results that correspond to the price and yield of the index.
What Industry Does ISHP Operate In?
The asset management industry is characterized by a wide range of investment vehicles, including ETFs that target specific sectors like e-commerce. The e-commerce sector itself is experiencing substantial growth, driven by increasing internet penetration, changing consumer preferences, and technological advancements. ISHP competes with other ETFs that focus on retail and e-commerce, such as AVIE, BBB, BERZ, EMOP and FTAG. The competitive landscape includes both broad market ETFs and specialized funds targeting niche segments within the e-commerce ecosystem.
Who Are ISHP's Key Customers?
- Individual investors seeking exposure to the e-commerce sector.
- Institutional investors looking for a targeted investment vehicle.
- Financial advisors seeking to diversify client portfolios with e-commerce exposure.
Research confidence
Thin evidence — scoring coverage unknown. Treat this as a starting point, not a conclusion.
- ● Scoring coverage unknown
- ● Price is current
- ● No filing on record
- ● No analyst coverage
- ● This is an etf, not an operating company
MoonshotScore History
Recorded daily since 2026-08-23 · 19 snapshots
| 2026-08-23 | 44 |
| 2026-08-26 | 44 |
| 2026-08-29 | 44 |
| 2026-09-01 | 44 |
| 2026-09-04 | 44 |
| 2026-09-07 | 44 |
| 2026-09-10 | 44 |
What changed?
The score has stayed at 44.
Over the same 18 days the stock moved -6.3%.
ISHP Financials
Bull Case vs Bear Case
Bull Case
- Targeted exposure to the high-growth e-commerce sector.
- Diversification within the e-commerce ecosystem.
- Transparent investment strategy through index tracking.
- Established brand recognition of First Trust.
Bear Case
- Concentration in a single sector, increasing risk.
- Sensitivity to market fluctuations and economic cycles.
- Reliance on the performance of the S-Network Global E-Commerce Index.
- Smaller market cap compared to larger, more diversified ETFs.
AI-generated arguments based on insider flow, news sentiment and technicals — not financial advice · March 2026
ISHP Latest News
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Retail ETFs: Following the Selective Consumer
etftrends.com · Aug 13, 2026
ISHP Analyst Consensus
Consensus Rating
Aggregated Buy/Hold/Sell recommendations collected by Financial Modeling Prep for ISHP.
Price Targets
Wall Street price target analysis for ISHP.
ISHP MoonshotScore
MoonshotScore is Stock Expert AI's proprietary 0-100 research rating, not a buy or sell recommendation. No MoonshotScore is published for ISHP; grades run from A+ (80-100) to F (below 30).
Common Questions About ISHP (Financial Services)
Is ISHP a good stock?
Stock Expert AI does not rate ISHP buy, sell or hold. First Trust S-Network E-Commerce ETF has no MoonshotScore yet; read the financial checkup, analyst consensus and risks directly. Whether it fits is your call: check what it sells, whether it earns, what the price assumes, and what would prove you wrong.
What do analysts say about ISHP stock?
Without analyst ratings or price targets, it is important to consider the fund's investment strategy, sector focus, and risk factors. The fund's performance is closely tied to the growth and trends within the e-commerce sector. Investors should evaluate the fund's expense ratio, trading volume, and tracking error relative to its benchmark index.
What are the key factors to evaluate for ISHP?
Evaluate ISHP on fundamentals, analyst consensus, and risk factors. With a beta of 1.28, the fund demonstrates a higher volatility compared to the broader market. Not financial advice.
How frequently does ISHP data refresh on this page?
ISHP's price was last updated on Sep 11, 2026 and refreshes on page view during U.S. market hours; the quote is a provider snapshot, not an exchange feed. Fundamentals update after quarterly filings; the MoonshotScore recalculates nightly; news aggregates continuously.
What has driven ISHP's recent stock price performance?
First Trust S-Network E-Commerce ETF (ISHP) moves on earnings results, analyst revisions, sector rotation, and market sentiment. Notable catalyst: Targeted exposure to the high-growth e-commerce sector. See the News tab for the latest drivers. Past performance does not predict future results.
Should investors consider ISHP overvalued or undervalued right now?
First Trust S-Network E-Commerce ETF (ISHP) has no trailing P/E available here, so lean on price-to-sales and cash flow in the Financials tab. Compare P/E, P/S, and EV/EBITDA against sector peers for a full view.
Can I buy fractional shares of ISHP?
Yes, most major brokerages offer fractional shares of First Trust S-Network E-Commerce ETF (ISHP) with no minimum purchase requirement. This means you can invest any dollar amount regardless of the share price. Check your brokerage platform for specific terms, fees, and fractional share availability.
How can I track ISHP's earnings and financial reports?
First Trust S-Network E-Commerce ETF (ISHP) reports quarterly earnings approximately 4-6 weeks after each fiscal quarter ends. You can track earnings dates, revenue and EPS estimates, and actual results on this page's Financials tab. Earnings surprises (beats or misses) often cause significant short-term price moves. Your brokerage can send alerts for ISHP earnings announcements.
Disclaimer: This content is for informational purposes only and does not constitute investment advice. Always do your own research and consult a financial advisor.
Official Resources
Data provided for informational purposes only.
- The information provided is based on available data and is subject to change.
- Investment decisions should be based on individual risk tolerance and financial goals.