GameSquare Holdings, Inc. (GAME) Stock Analysis
Educational signal · not a buy or sell recommendation · How to read this
Market cap $47.5M is the value of all shares combined. Beta 0.87: the stock has moved about 13% less than the S&P 500.
For informational purposes only. Not financial advice. Machine-generated analysis by Stock Expert AI — model gemini-2.0-flash, generated May 5, 2026. Editorial oversight is systemic, not page-by-page. Editorially accountable: Sedat ANAK, Founder and Editor-in-Chief. Data sources: Financial Modeling Prep, Yahoo Finance, SEC EDGAR
Quick AnswerGameSquare Holdings, Inc. (GAME) trades at $3.69 with MoonshotScore 18/100 (Grade F). GameSquare Holdings, Inc. operates as a digital media, entertainment, and technology company, connecting brands with gaming and youth culture. Market cap: $47.5M, Sector: Technology.
Price as of Sep 11, 2026 · Last analyzed: May 5, 2026GAME stock analysis for 2026: The stored analyst price target for GameSquare Holdings, Inc. is $2.25; its date is unknown, so no upside or downside is derived from it against the current price of $3.69. The AI MoonshotScore is 18/100, in the Weak band (below 45) — a research signal, not a recommendation. Key factors: analyst coverage, AI-driven quantitative scoring.
These figures come from statements filed 12 months ago — the most recent this company has published.
GAME: 2/3 scored disciplines lean bearish. Dominant signal: Ken Griffin bullish.
How is this calculated? →Strongest side: Momentum (6/10, Neutral). Weakest side: Financial Safety (0/10, Negative).
AI simulations built from the named investors' published principles. Not affiliated with, endorsed by, or the opinion of these individuals. How these lenses are built
Why this analysis is different
- A sector-relative MoonshotScore — five pillars (business quality, financial safety, valuation, growth durability, momentum) re-ranked nightly against the full universe of US-listed common stocks.
- An AI Council read across up to eight perspectives — value, macro, quantitative, and momentum lenses — that shows where they disagree instead of averaging the tension away.
- Figures come straight from FMP and Yahoo Finance filings data. The AI writes the narrative around the numbers — it never edits the numbers.
GameSquare Holdings, Inc. (GAME) Technology Profile & Competitive Position
GameSquare Holdings, Inc. is an international digital media and entertainment company that connects brands with gaming and youth culture audiences through its diverse platform of subsidiaries, including Code Red Esports and Complexity Gaming. The company leverages its technology to engage with a valuable demographic in the esports and digital entertainment space.
What Is the Investment Thesis for GAME?
GameSquare Holdings, Inc. presents a unique investment opportunity within the burgeoning esports and digital entertainment market. The company's diverse platform, encompassing esports teams, content creation, and data analytics, positions it to capitalize on the increasing brand investment in the gaming sector. With a market capitalization of $47.5M, GameSquare's growth potential is tied to its ability to effectively integrate its subsidiaries and expand its reach within the youth culture demographic. Key value drivers include strategic partnerships with global brands, expansion of its content offerings, and leveraging data analytics to optimize marketing campaigns. However, the company's negative profit margin of -60.1% underscores the need for improved financial performance and operational efficiency. The company's beta of 0.87 suggests lower volatility compared to the overall market.
Based on FMP financials and quantitative analysis
GAME Key Highlights
Market capitalization of $47.5M, reflecting its current valuation in the digital media and entertainment sector.
- Gross margin of 29.1%, indicating the profitability of its core services before operating expenses.
- Negative profit margin of -60.1%, highlighting the need for improved cost management and revenue generation.
- Operates in the high-growth esports and digital entertainment market, offering significant potential for expansion.
- Platform includes diverse subsidiaries such as Complexity Gaming and Frankly Media, providing a comprehensive suite of services.
Who Are GAME's Competitors?
GAME is benchmarked below against 8 industry peers on price, market cap, and our AI MoonshotScore.
| Company | Price | Change | Market Cap | MoonshotScore |
|---|---|---|---|---|
| ESEA Euroseas Ltd. | $75.28 | +2.21% | $531M | 955-pillar |
| SKLZ Skillz Inc. | $8.84 | +6.25% | $138M | — |
| ATVI Activision Blizzard, Inc. | $94.42 | -0.05% | $74.3B | — |
| BRAG Bragg Gaming Group Inc. | $1.31 | -2.24% | $39.9M | 345-pillar |
| NCTY The9 Limited | $3.74 | -1.32% | $56.9M | 395-pillar |
| MYPS PLAYSTUDIOS, Inc. | $0.49 | +0.41% | $63.2M | 385-pillar |
| GCL GCL Global Holdings Ltd | $0.57 | +2.25% | $73.4M | — |
| MSGM Motorsport Games Inc. | $4.63 | -10.96% | $25.0M | 385-pillar |
AI Score by Stock Expert AI · Price data: FMP / Yahoo Finance
What Are GAME's Key Strengths?
Integrated platform with diverse capabilities.
- Established presence in the esports market.
- Experienced management team.
- Proprietary data analytics platform.
What Are GAME's Weaknesses?
Negative profit margin.
- Limited brand recognition compared to larger competitors.
- Reliance on brand partnerships for revenue.
- High competition in the esports market.
What Could Drive GAME Stock Higher?
Expansion of strategic partnerships with global brands to increase revenue streams.
- Continued growth in esports viewership and participation, driving demand for GameSquare's services.
- Launch of new content initiatives to engage the gaming community and attract advertisers.
- Integration of acquired subsidiaries to create synergies and improve operational efficiency.
What Are the Key Risks for GAME?
Financial-distress signal — its Altman Z-Score of -5.43 sits in the distress zone (elevated bankruptcy risk).
- Inconsistent delivery — missed Wall Street EPS estimates in 4 of the last 8 reported quarters.
- Weak fundamentals — a Piotroski F-Score of 2/9 flags soft profitability, leverage or efficiency.
- Intense competition from larger, more established players in the esports market.
- Economic downturn impacting brand spending on advertising and sponsorships.
- Changing consumer preferences in gaming affecting viewership and participation.
- Dependence on key personnel and the ability to retain talent.
- Regulatory changes affecting the esports industry.
What Are the Growth Opportunities for GAME?
- Expansion of Esports Team Portfolio: GameSquare can grow by acquiring or developing additional esports teams across various popular games. The global esports market is projected to reach $2 billion in 2026, offering substantial revenue opportunities through sponsorships, media rights, and merchandise sales. By strategically expanding its team portfolio, GameSquare can increase its brand presence and attract a broader audience, driving revenue growth and market share.
- Enhancement of Content Creation Capabilities: Investing in high-quality content creation is crucial for engaging the gaming community and attracting brand partnerships. The digital content market is experiencing exponential growth, with video game content being a significant driver. GameSquare can leverage its Fourth Frame Studios to produce engaging content, including live streams, esports tournaments, and behind-the-scenes footage, attracting viewers and advertisers.
- Leveraging Data Analytics for Targeted Marketing: Utilizing data analytics to optimize marketing campaigns and target specific audience segments is a significant growth opportunity. GameSquare can leverage its Stream Hatchet platform to provide valuable insights to brands, enabling them to create more effective marketing campaigns and increase their return on investment.
- Strategic Partnerships with Global Brands: Forming strategic partnerships with global brands is essential for driving revenue growth and expanding market reach. The advertising and sponsorship market in esports is projected to reach $1.09 billion in 2023. GameSquare can leverage its platform to connect brands with the highly engaged gaming and youth culture demographic, offering innovative marketing solutions and driving revenue through sponsorships and advertising deals.
- Geographic Expansion into Emerging Markets: Expanding into emerging markets, such as Asia and Latin America, presents a significant growth opportunity. These regions are experiencing rapid growth in esports viewership and participation. GameSquare can establish a presence in these markets through strategic partnerships, acquisitions, or organic growth, tapping into new revenue streams and expanding its global footprint.
What Are GAME's Competitive Advantages?
- Integrated platform encompassing esports teams, content creation, and data analytics.
- Established relationships with global brands and esports organizations.
- Proprietary data analytics platform providing valuable insights.
- Experienced management team with expertise in esports and digital media.
What Does GAME Do?
Founded on April 8, 2011, and headquartered in Frisco, Texas, GameSquare Holdings, Inc. has evolved into an international digital media, entertainment, and technology company. The company specializes in enabling global brands to connect with gaming and youth culture audiences. GameSquare's platform is comprised of several subsidiaries, each contributing unique capabilities. These include Code Red Esports Ltd., a talent management and esports agency; Complexity Gaming, a professional esports organization; Cut+Sew (Zoned), a creative agency; Fourth Frame Studios, a content production company; Mission Supply, an apparel and merchandise company; Frankly Media, a technology platform; Stream Hatchet, a data analytics provider; and Sideqik, an influencer marketing platform. GameSquare's integrated approach allows brands to engage with the gaming community through esports teams, content creation, data analytics, and influencer marketing, providing a comprehensive suite of services in the digital entertainment landscape. The company's mission is to bridge the gap between brands and the highly engaged gaming and youth culture demographic, offering innovative solutions for marketing and advertising in this dynamic sector.
What Products and Services Does GAME Offer?
- Connects global brands with gaming and youth culture audiences.
- Operates Code Red Esports Ltd., a talent management and esports agency.
- Manages Complexity Gaming, a professional esports organization.
- Provides creative services through Cut+Sew (Zoned).
- Produces content through Fourth Frame Studios.
- Offers apparel and merchandise through Mission Supply.
- Provides a technology platform through Frankly Media.
- Offers data analytics through Stream Hatchet.
- Provides influencer marketing solutions through Sideqik.
How Does GAME Make Money?
- Generates revenue through brand partnerships and sponsorships.
- Monetizes content through advertising and media rights.
- Provides data analytics services to brands and esports organizations.
- Offers influencer marketing solutions to connect brands with audiences.
What Industry Does GAME Operate In?
GameSquare Holdings, Inc. operates within the rapidly expanding electronic gaming and multimedia industry. The global esports market is projected to reach $2 billion in 2026, driven by increasing viewership, advertising, and sponsorships. The industry is characterized by intense competition, with companies vying for market share through team ownership, content creation, and data analytics services. GameSquare's integrated platform, encompassing esports teams, content production, and data analytics, positions it to capitalize on these trends. However, the company faces competition from larger, more established players in the media and entertainment space, requiring strategic differentiation and effective execution to achieve sustainable growth.
Who Are GAME's Key Customers?
- Global brands seeking to engage with gaming and youth culture audiences.
- Esports organizations and teams.
- Content creators and influencers.
- Advertising agencies and media buyers.
Research confidence
Broad, current evidence sits behind this analysis.
- ● Scored on 91% of our measures
- ● Price is current
- ● Latest filing 29 days ago
- ● Covered by analysts
Why 18?
Measured against companies in the same sector. The figures below are the factor contributions the scoring engine itself produced.
What is helping
- +0.45 Enterprise value vs sales (Valuation)
- +0.25 Gross profit per dollar of assets (Business Quality)
- +0.15 Operating income growth (Growth)
What is holding it back
- -0.78 Return on assets (Business Quality)
- -0.78 Net margin (Business Quality)
- -0.78 Free cash flow yield (Business Quality)
Risk penalties applied
- -1.89 Bankruptcy-risk score in the distress zone
- -1.97 Loss-making with negative retained earnings
Contribution = how far the company sits from its sector on that measure, weighted by how much the pillar counts. Not investment advice. How the score is built →
MoonshotScore History
Recorded daily since 2026-08-23 · 19 snapshots
| 2026-08-23 | 16 |
| 2026-08-26 | 17 |
| 2026-08-29 | 16 |
| 2026-09-01 | 18 |
| 2026-09-04 | 18 |
| 2026-09-07 | 18 |
| 2026-09-10 | 18 |
What changed?
The grade moved from 16 to 18 (+2).
What moved it up or down:
- +37 Momentum
- +2 Business Quality
- +2 Valuation
Held back by:
- -2 Financial Safety
Over the same 18 days the stock moved +717.0%.
Company Profile
GameSquare Holdings, Inc. operates in the Electronic Gaming & Multimedia industry within the Communication Services sector. It is headquartered in Frisco, United States.
GameSquare Holdings, Inc. Financial Trajectory
GameSquare Holdings, Inc. (GAME) reported $18.5M in revenue for Q2 FY2026, reflecting 27.4% growth compared to the prior quarter. The company recorded a net loss of $10.6M, with diluted EPS of $-0.90. Quarter-over-quarter revenue has been mixed, typical for a micro-cap company operating in Technology. Across the four most recent quarters, GAME averaged $-0.70 in diluted EPS.
How GameSquare Holdings, Inc. Is Valued
GameSquare Holdings, Inc. carries a market capitalization of $47.5M, placing it in the micro-cap category. Relative to its peer group, GAME's quantitative score of 18/100 is below the peer average of 49/100.
Key Financial Metrics
Return on assets is -77.2%, showing how much profit it generates from its asset base. Its free cash flow yield is -41.6%, a gauge of the cash the business throws off relative to its market value. A current ratio of 0.87 means current liabilities exceed short-term assets, a liquidity point worth watching. Its earnings yield is -136.7%, the inverse of the P/E and a quick read on earnings relative to price.
Financial Health
GameSquare Holdings, Inc.'s Piotroski F-Score is 2/9, a 9-point checklist of profitability, leverage and efficiency — flagging fundamental weakness worth scrutiny. Its Altman Z-Score of -5.43 places it in the distress zone, a signal of elevated financial risk.
Earnings Track Record
GameSquare Holdings, Inc. has missed Wall Street's EPS estimate in 4 of its last 8 reported quarters — a mixed record worth weighing. Reported results have landed about 629.8% below estimates on average.
Insider Activity
Over the past six months, GameSquare Holdings, Inc. insiders filed 35 SEC Form 4 transactions — 7 sales and 28 purchases. On net that is roughly 7.7M shares acquired (about $2.6M) — insiders putting money in tends to read as conviction.
GAME Financials
Fundamental Snapshot
Based on FMP financials and quantitative analysis · FY 2025
Bull Case vs Bear Case
Bull Case
- Integrated platform with diverse capabilities.
- Established presence in the esports market.
- Experienced management team.
- Proprietary data analytics platform.
Bear Case
- Negative profit margin.
- Limited brand recognition compared to larger competitors.
- Reliance on brand partnerships for revenue.
- High competition in the esports market.
AI-generated arguments based on insider flow, news sentiment and technicals — not financial advice · September 2026
Recent Quarterly Results
| Quarter | Revenue | Net Income | EPS |
|---|---|---|---|
| Q2 FY2026 | $18M | -$11M | -$0.90 |
| Q1 FY2026 | $15M | -$18M | -$1.46 |
| Q4 FY2025 | $18M | -$31M | -$0.38 |
| Q3 FY2025 | $11M | -$808,443 | -$0.07 |
Q2 FY2026 · filed 13 Aug 2026 · SEC EDGAR →
Based on FMP financials and quantitative analysis
GAME Latest News
-
GameStop Is Finally Interesting Again (Rating Upgrade)
All Articles on Seeking Alpha · Sep 11, 2026
-
GameSquare to Participate in H.C. Wainwright 28th Annual Global Investment Conference
accessnewswire.com · Sep 10, 2026
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Yahoo! Finance: GAME News · Sep 9, 2026
-
12 Communication Services Stocks Moving In Wednesday's Intraday Session
benzinga · Sep 9, 2026
GAME Analyst Consensus
Consensus Rating
Aggregated Buy/Hold/Sell recommendations collected by Financial Modeling Prep for GAME.
Price Targets
Consensus target: $2.25
GAME MoonshotScore
What does this score mean?
MoonshotScore is Stock Expert AI's proprietary 0-100 research rating, not a buy or sell recommendation. GAME scores 18/100 (Grade F): the number comes from the five-pillar engine (business quality, financial safety, valuation, growth durability, momentum), re-ranked daily against sector peers.
Latest News
GameStop Is Finally Interesting Again (Rating Upgrade)
GameSquare to Participate in H.C. Wainwright 28th Annual Global Investment Conference
Is Escalade (ESCA) Outperforming Other Consumer Discretionary Stocks This Year?
12 Communication Services Stocks Moving In Wednesday's Intraday Session
Leadership: Justin Kenna
CEO
Justin Kenna serves as the CEO of GameSquare Holdings, Inc., bringing extensive experience in digital media and esports. Prior to joining GameSquare, Kenna held leadership positions at various technology and media companies, where he focused on driving growth and innovation. His background includes expertise in strategic planning, business development, and marketing. Kenna's experience in the digital entertainment sector positions him well to lead GameSquare in its mission to connect brands with gaming and youth culture audiences.
Track Record: Under Justin Kenna's leadership, GameSquare Holdings, Inc. has focused on expanding its platform through strategic acquisitions and partnerships. Key achievements include the integration of various subsidiaries, such as Code Red Esports Ltd. and Complexity Gaming, to create a comprehensive suite of services. Kenna has also focused on driving revenue growth through brand partnerships and expanding the company's presence in the esports market.
GAME Technology Stock FAQ
What does the AI Score mean for GAME?
GAME holds an AI Score of 18/100 (Grade: F). This is an educational research signal, not a buy or sell recommendation. The number comes from the five-pillar engine (business quality, financial safety, valuation, growth durability, momentum), re-ranked daily against sector peers. GameSquare Holdings, Inc. operates as a digital media, entertainment, and technology company, connecting brands with gaming and youth culture.
Is GAME a good stock?
Stock Expert AI does not rate GAME buy, sell or hold. GameSquare Holdings, Inc. carries a MoonshotScore of 18/100 on the five-pillar engine, a research rating against its peers. Whether it fits is your call: check what it sells, whether it earns, what the price assumes, and what would prove you wrong.
What are the main risks for GAME?
GameSquare Holdings, Inc. faces several risks, including intense competition from larger, more established players in the esports market. The company's reliance on brand partnerships for revenue makes it vulnerable to economic downturns impacting brand spending.
What are the key factors to evaluate for GAME?
GameSquare Holdings, Inc. (GAME) holds a MoonshotScore of 18/100 (low). The advertising and sponsorship market in esports is projected to reach $1.09 billion in 2023. Not financial advice.
How frequently does GAME data refresh on this page?
GAME's price was last updated on Sep 11, 2026 and refreshes on page view during U.S. market hours; the quote is a provider snapshot, not an exchange feed. Fundamentals update after quarterly filings; the MoonshotScore recalculates nightly; news aggregates continuously.
What has driven GAME's recent stock price performance?
GameSquare Holdings, Inc. (GAME) moves on earnings results, analyst revisions, sector rotation, and market sentiment. Notable catalyst: Integrated platform with diverse capabilities. See the News tab for the latest drivers. Past performance does not predict future results.
Should investors consider GAME overvalued or undervalued right now?
GameSquare Holdings, Inc. (GAME) has no trailing P/E available here, so lean on price-to-sales and cash flow in the Financials tab. Compare P/E, P/S, and EV/EBITDA against sector peers for a full view.
Can I buy fractional shares of GAME?
Yes, most major brokerages offer fractional shares of GameSquare Holdings, Inc. (GAME) with no minimum purchase requirement. This means you can invest any dollar amount regardless of the share price. Check your brokerage platform for specific terms, fees, and fractional share availability.
How can I track GAME's earnings and financial reports?
GameSquare Holdings, Inc. (GAME) reports quarterly earnings approximately 4-6 weeks after each fiscal quarter ends. You can track earnings dates, revenue and EPS estimates, and actual results on this page's Financials tab. Earnings surprises (beats or misses) often cause significant short-term price moves. Your brokerage can send alerts for GAME earnings announcements.
Disclaimer: This content is for informational purposes only and does not constitute investment advice. Always do your own research and consult a financial advisor.
Official Resources
Data provided for informational purposes only.
- Information is based on publicly available sources and may be subject to change.
- Financial data is as of the latest available reporting period.
- Analyst opinions may vary and should be considered as part of a comprehensive investment analysis.