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CrossFirst Bankshares, Inc. (CFB)

For informational purposes only. Not financial advice. Analysis by Sedat Aydin, Founder & Editor-in-Chief | AI-powered analysis. Data sourced from SEC filings and institutional-grade financial providers. Editorially reviewed. Not financial advice.

CrossFirst Bankshares, Inc. (CFB) trades at $15.99 with AI Score 66/100 (Buy). CrossFirst Bankshares, Inc. is a regional bank holding company providing financial services to businesses, professionals, and individuals. Market cap: 789M, Sector: Financial services.

Last analyzed: Feb 8, 2026
CrossFirst Bankshares, Inc. is a regional bank holding company providing financial services to businesses, professionals, and individuals. Founded in 2007, it operates nine full-service banking offices across five states.
66/100 AI Score MCap 789M Vol 2M

CrossFirst Bankshares, Inc. (CFB) Financial Services Profile

CEOMichael J. Maddox
Employees453
HeadquartersLeawood, KS, US
IPO Year2019

CrossFirst Bankshares (CFB) offers a notable research candidate driven by its focus on serving businesses and high-net-worth individuals, demonstrated by a strong profit margin of 28.9%, and strategic expansion across key markets, positioning it for sustained growth and value creation.

Data Provenance | Financial Data Quantitative Analysis NASDAQ Analysis: Feb 8, 2026

Investment Thesis

CrossFirst Bankshares presents a notable research candidate due to its strategic focus on high-growth markets and its commitment to serving the banking needs of businesses and professionals. With a P/E ratio of 11.75 and a profit margin of 28.9%, CFB demonstrates strong financial performance. Key value drivers include continued expansion in attractive markets like Texas and Arizona, coupled with a focus on growing its commercial and industrial (C&I) loan portfolio. Upcoming catalysts include further penetration into existing markets and potential acquisitions to expand its geographic footprint. The company's high gross margin of 100.0% reflects efficient operations and pricing power. Investors may want to evaluate CFB for its potential to deliver above-average returns in the regional banking sector.

Based on FMP financials and quantitative analysis

Key Highlights

  • Market capitalization of $0.79 billion reflects the company's current valuation and potential for growth.
  • P/E ratio of 11.75 indicates that the company may be undervalued compared to its earnings.
  • Profit margin of 28.9% showcases the company's ability to generate profit from its revenue.
  • Gross margin of 100.0% suggests efficient management of costs associated with its financial products and services.
  • Beta of 1.12 indicates that the stock is slightly more volatile than the market average.

Competitors & Peers

Strengths

  • Strong financial performance with a high profit margin.
  • Experienced management team.
  • Strategic focus on high-growth markets.
  • Relationship-focused approach to customer service.

Weaknesses

  • Limited geographic diversification.
  • Reliance on commercial lending.
  • Lack of dividend may deter some investors.
  • Smaller size compared to larger regional banks.

Catalysts

  • Upcoming: Continued expansion in Texas and Arizona markets will drive loan and deposit growth.
  • Ongoing: Focus on growing the commercial and industrial (C&I) loan portfolio will increase revenue.
  • Ongoing: Investment in digital banking technologies will enhance customer experience and attract new clients.
  • Upcoming: Potential acquisitions of smaller banks or financial institutions will expand geographic footprint.

Risks

  • Potential: Economic downturn could impact loan demand and credit quality, leading to higher loan losses.
  • Potential: Rising interest rates could compress net interest margins, reducing profitability.
  • Ongoing: Increased competition from larger banks and fintech companies could erode market share.
  • Potential: Regulatory changes could increase compliance costs and limit business activities.
  • Ongoing: Dependence on the performance of the real estate market could expose the bank to risks associated with property values and construction activity.

Growth Opportunities

  • Expansion in Texas: CrossFirst has the opportunity to further expand its presence in the Texas market, capitalizing on the state's robust economic growth and favorable business climate. The Texas economy boasts a GDP of over $2 trillion, presenting a significant market for commercial lending and deposit growth. By opening new branches and expanding its lending activities, CrossFirst can increase its market share and drive revenue growth in this key region. The timeline for expansion is ongoing, with continued investment in infrastructure and personnel.
  • Increased Commercial Lending: CrossFirst can focus on growing its commercial and industrial (C&I) loan portfolio. The market for C&I loans is substantial, with businesses seeking financing for expansion, working capital, and acquisitions. By targeting specific industries and developing tailored lending solutions, CrossFirst can attract new clients and increase its loan volume. The company's expertise in commercial lending and its relationship-focused approach provide a competitive advantage. This is an ongoing opportunity with continuous efforts to build relationships and provide tailored solutions.
  • Digital Banking Initiatives: Investing in digital banking technologies can enhance customer experience and attract new clients. The market for digital banking is growing rapidly, with customers increasingly demanding convenient and seamless online and mobile banking services. By offering a comprehensive suite of digital banking tools, CrossFirst can improve customer satisfaction, reduce operating costs, and expand its reach. The timeline for implementing new digital features is within the next 1-2 years, with ongoing updates and improvements.
  • Wealth Management Services: Expanding its wealth management services can generate additional revenue streams and deepen customer relationships. The market for wealth management is substantial, with high-net-worth individuals seeking advice and solutions for investment management, retirement planning, and estate planning. By offering a comprehensive suite of wealth management services, CrossFirst can attract new clients and increase its assets under management. This is an ongoing initiative with continuous refinement of service offerings.
  • Strategic Acquisitions: Pursuing strategic acquisitions of smaller banks or financial institutions can accelerate growth and expand its geographic footprint. The market for bank acquisitions is active, with many smaller banks seeking to merge with larger institutions to gain scale and efficiency. By acquiring complementary businesses, CrossFirst can enter new markets, expand its product offerings, and increase its customer base. Potential acquisitions are being evaluated on an ongoing basis, with careful consideration of financial and strategic fit.

Opportunities

  • Expansion in Texas and other high-growth markets.
  • Increased commercial lending activity.
  • Investment in digital banking technologies.
  • Strategic acquisitions of smaller banks.

Threats

  • Economic downturn could impact loan demand and credit quality.
  • Rising interest rates could compress net interest margins.
  • Increased competition from larger banks and fintech companies.
  • Regulatory changes could increase compliance costs.

Competitive Advantages

  • Relationship-focused approach fosters customer loyalty.
  • Strong presence in high-growth markets.
  • Experienced management team with a track record of success.
  • Comprehensive suite of banking and financial services.

About CFB

CrossFirst Bankshares, Inc., established in 2007 and headquartered in Leawood, Kansas, operates as the bank holding company for CrossFirst Bank. The bank provides a comprehensive suite of banking and financial services tailored to businesses, business owners, professionals, and their personal networks. CrossFirst distinguishes itself through its relationship-focused approach and commitment to providing customized solutions. Its founding vision centered on creating a bank that understands and anticipates the needs of entrepreneurs and successful individuals. Over the years, CrossFirst has strategically expanded its footprint, establishing nine full-service banking offices across Kansas, Missouri, Oklahoma, Arizona, and Texas. The bank's core offerings include commercial real estate, construction and development, 1-4 family real estate, commercial, energy, and consumer loans. Additionally, CrossFirst provides a range of deposit products, encompassing noninterest-bearing and interest-bearing options such as transaction accounts, savings accounts, money market accounts, and certificates of deposit. The bank also offers personal and business checking and savings accounts, as well as negotiable order of withdrawal accounts, brokered and reciprocal deposits, international banking services, treasury management services, automated teller machine access, and mobile banking services. CrossFirst's investment in marketable securities further diversifies its financial portfolio.

What They Do

  • Provides commercial real estate loans.
  • Offers construction and development financing.
  • Provides 1-4 family real estate loans.
  • Offers commercial and energy loans.
  • Provides consumer loans.
  • Offers a range of deposit products including checking, savings, and money market accounts.
  • Provides treasury management services.
  • Offers international banking services.

Business Model

  • Generates revenue through interest income from loans.
  • Earns fees from deposit accounts and other services.
  • Manages investments in marketable securities to generate additional income.
  • Expands its geographic footprint through new branches and strategic acquisitions.

Industry Context

CrossFirst Bankshares operates within the regional banking sector, which is characterized by increasing competition and evolving customer expectations. The industry is experiencing a shift towards digital banking solutions and a greater emphasis on personalized customer service. CrossFirst competes with other regional banks such as BRKL, FRC, HTB, LBAI, and OBK, as well as larger national banks. The regional banking market is influenced by factors such as interest rate changes, economic growth, and regulatory developments. CrossFirst's focus on serving businesses and high-net-worth individuals positions it favorably within this competitive landscape.

Key Customers

  • Businesses seeking commercial loans and banking services.
  • Business owners and professionals.
  • High-net-worth individuals seeking wealth management services.
  • Consumers seeking personal banking services.
AI Confidence: 72% Updated: Feb 8, 2026

Financials

Chart & Info

CrossFirst Bankshares, Inc. (CFB) stock price: $15.99 (+0.00, +0.00%)

Latest News

No recent news available for CFB.

Analyst Consensus

Consensus Rating

Aggregated Buy/Hold/Sell recommendations from Benzinga, Yahoo Finance, and Finnhub for CFB.

Price Targets

Wall Street price target analysis for CFB.

MoonshotScore

66/100

What does this score mean?

The MoonshotScore rates CFB's growth potential on a scale of 0-100 across multiple factors including innovation, market disruption, financial health, and momentum.

What Investors Ask About CrossFirst Bankshares, Inc. (CFB)

What does CrossFirst Bankshares, Inc. do?

CrossFirst Bankshares, Inc. operates as the bank holding company for CrossFirst Bank, providing a range of banking and financial services to businesses, business owners, professionals, and their personal networks. The bank offers commercial real estate, construction and development, commercial, energy, and consumer loans, as well as deposit products, treasury management, and international banking services. CrossFirst differentiates itself through its relationship-focused approach and commitment to providing customized solutions, primarily operating in high-growth markets such as Texas, Arizona, and Kansas.

Is CFB stock worth researching?

CFB stock presents a potentially attractive investment opportunity, supported by a P/E ratio of 11.75 and a strong profit margin of 28.9%. The company's focus on high-growth markets and its commitment to serving the banking needs of businesses and professionals position it for continued growth. However, investors may want to evaluate potential risks such as economic downturns and rising interest rates. A balanced analysis suggests that CFB could be worth researching for investors seeking exposure to the regional banking sector with a focus on growth and profitability.

What are the main risks for CFB?

The main risks for CFB include potential economic downturns that could impact loan demand and credit quality, rising interest rates that could compress net interest margins, and increased competition from larger banks and fintech companies. Regulatory changes could also increase compliance costs and limit business activities. Additionally, the bank's dependence on the performance of the real estate market could expose it to risks associated with property values and construction activity. These risks should be carefully considered by investors.

What are the key factors to evaluate for CFB?

CrossFirst Bankshares, Inc. (CFB) currently holds an AI score of 66/100, indicating moderate score. The stock trades at a P/E of 11.8x, below the S&P 500 average (~20-25x), potentially signaling value. Key strength: Strong financial performance with a high profit margin.. Primary risk to monitor: Potential: Economic downturn could impact loan demand and credit quality, leading to higher loan losses.. This is not financial advice.

How frequently does CFB data refresh on this page?

CFB prices update in real time during U.S. market hours (9:30 AM-4:00 PM ET, weekdays). Fundamentals refresh after quarterly or annual filings. Analyst ratings and AI insights update daily. News is aggregated continuously from financial sources.

What has driven CFB's recent stock price performance?

Recent price movement in CrossFirst Bankshares, Inc. (CFB) can be influenced by earnings results, analyst revisions, sector rotation, and broader market sentiment. Notable catalyst: Strong financial performance with a high profit margin.. Check the News and Technical Analysis tabs for the latest drivers. Past performance does not predict future results.

Should investors consider CFB overvalued or undervalued right now?

Determining whether CrossFirst Bankshares, Inc. (CFB) is overvalued or undervalued requires examining multiple metrics. Its P/E ratio is 11.8. Compare valuation ratios (P/E, P/S, EV/EBITDA) against sector peers for a comprehensive view.

What research should beginners do before buying CFB?

Before investing in CrossFirst Bankshares, Inc. (CFB), research these four areas: (1) the company's revenue model and competitive position (see Company Overview), (2) financial health through revenue growth, margins, and cash flow (see MoonshotScore), (3) what Wall Street analysts recommend and their price targets (see Analyst tab), and (4) specific risk factors that could impact the stock (see Risk Factors section).

Disclaimer: This content is for informational purposes only and does not constitute investment advice. Always do your own research and consult a financial advisor.

Official Resources

Price as of Analysis updated AI Score refreshed daily
Data Sources & Methodology
Market data powered by Financial Modeling Prep & Yahoo Finance. AI analysis by Stock Expert AI proprietary algorithms. Technical indicators via industry-standard calculations. Last updated: .

Data provided for informational purposes only.

Analysis Notes
  • Financial data is based on information available as of December 31, 2021. Stock data pending update.
Data Sources

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