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Deere & Company (DE)

For informational purposes only. Not financial advice. Analysis by Sedat Aydin, Founder & Editor-in-Chief | AI-powered analysis. Data sourced from SEC filings and institutional-grade financial providers. Editorially reviewed. Not financial advice.

Deere & Company (DE) trades at $580.47 with AI Score 52/100 (Hold). Deere & Company is a global leader in agricultural machinery and equipment manufacturing. Market cap: 157B, Sector: Industrials.

Last analyzed: Feb 8, 2026
Deere & Company is a global leader in agricultural machinery and equipment manufacturing. The company operates through four segments: Production and Precision Agriculture, Small Agriculture and Turf, Construction and Forestry, and Financial Services.
52/100 AI Score Target $705.82 (+21.6%) MCap 157B Vol 426K

Deere & Company (DE) Industrial Operations Profile

CEOJohn C. May
Employees35200
HeadquartersMoline, IL, US
IPO Year1972

Deere & Company, a global leader in agricultural machinery, offers innovative solutions across production, small agriculture, construction, and forestry. With a strong focus on precision technology and a robust financial services arm, Deere is driving efficiency and sustainability in global agriculture and infrastructure, commanding a significant market share.

Data Provenance | Financial Data Quantitative Analysis NASDAQ Analysis: Feb 8, 2026

Investment Thesis

Deere & Company presents a notable research candidate due to its leading position in the agricultural machinery market and its increasing focus on precision agriculture technologies. With a current P/E ratio of 31.35 and a profit margin of 11.3%, Deere demonstrates solid financial performance. The company's growth is driven by increasing global demand for food, advancements in agricultural technology, and infrastructure development. Key value drivers include the expansion of its precision agriculture offerings, which enhance efficiency and yields for farmers, and the continued growth of its construction and forestry segments. Upcoming catalysts include the further integration of AI and data analytics into its equipment, which is expected to drive significant cost savings and revenue growth. Investors may want to evaluate Deere for its long-term growth potential and its commitment to innovation in the agricultural sector.

Based on FMP financials and quantitative analysis

Key Highlights

  • Market Cap of $158.07B reflects Deere's dominant position in the agricultural machinery market.
  • Profit Margin of 11.3% demonstrates strong operational efficiency and profitability.
  • Gross Margin of 36.5% indicates effective cost management and pricing strategies.
  • Dividend Yield of 1.11% provides a steady income stream for investors.
  • Beta of 1.00 suggests that Deere's stock price generally moves in line with the market.

Competitors & Peers

Strengths

  • Strong brand recognition and reputation.
  • Extensive global dealer network.
  • Leading market share in agricultural machinery.
  • Technological innovation in precision agriculture.

Weaknesses

  • Dependence on agricultural commodity prices.
  • Exposure to cyclical demand in construction and forestry.
  • High capital expenditure requirements.
  • Sensitivity to trade policies and regulations.

Catalysts

  • Ongoing: Continued adoption of precision agriculture technologies.
  • Upcoming: New product launches in electric and hybrid machinery.
  • Ongoing: Expansion into emerging markets with tailored solutions.
  • Ongoing: Government investments in infrastructure development.

Risks

  • Potential: Economic downturns impacting farmer incomes and equipment demand.
  • Potential: Fluctuations in commodity prices affecting profitability.
  • Ongoing: Increased competition from domestic and international players.
  • Potential: Changes in government regulations and trade policies.
  • Ongoing: Supply chain disruptions impacting production and distribution.

Growth Opportunities

  • Precision Agriculture Technology: Deere's investment in precision agriculture technologies, such as GPS-guided machinery and data analytics platforms, offers significant growth potential. The precision agriculture market is projected to reach $12.9 billion by 2027, driven by the need for increased efficiency and sustainability in farming. Deere's competitive advantage lies in its ability to integrate these technologies into its existing equipment and provide comprehensive solutions for farmers, enhancing yields and reducing costs. This is an ongoing opportunity as Deere continues to innovate and expand its precision agriculture offerings.
  • Emerging Markets Expansion: Expanding into emerging markets, particularly in Asia and Africa, presents a significant growth opportunity for Deere. These regions are experiencing rapid population growth and increasing demand for food, driving the need for advanced agricultural equipment. Deere can leverage its global brand and distribution network to penetrate these markets, offering tailored solutions to meet local needs. This expansion is expected to contribute to revenue growth over the next 5-10 years as these markets develop and modernize their agricultural practices.
  • Construction and Forestry Segment Growth: Deere's Construction and Forestry segment is poised for growth due to increasing infrastructure development and timber demand. The global construction equipment market is projected to reach $230 billion by 2028, driven by government investments in infrastructure projects. Deere's competitive advantage lies in its wide range of heavy machinery and its ability to provide integrated solutions for construction and forestry companies. This is an ongoing opportunity as Deere continues to innovate and expand its product offerings in this segment.
  • Financial Services Expansion: Deere's Financial Services segment can drive growth by expanding its financing and insurance offerings to support equipment sales. By providing attractive financing options, Deere can make its equipment more accessible to customers, particularly in emerging markets. This expansion is expected to contribute to revenue growth over the next 3-5 years as Deere increases its market share and strengthens its customer relationships. The financial services segment also provides a stable source of revenue and enhances customer loyalty.
  • Sustainable Farming Solutions: Deere can capitalize on the growing demand for sustainable farming practices by developing and offering environmentally friendly equipment and solutions. This includes electric and hybrid machinery, as well as technologies that reduce emissions and conserve resources. The sustainable agriculture market is projected to reach $10 billion by 2025, driven by increasing consumer awareness and government regulations. Deere's commitment to innovation and sustainability positions it well to capture this growing market and enhance its brand reputation.

Opportunities

  • Expansion into emerging markets.
  • Growth in precision agriculture technologies.
  • Development of sustainable farming solutions.
  • Increased demand for infrastructure development.

Threats

  • Economic downturns and recessions.
  • Fluctuations in commodity prices.
  • Increased competition from domestic and international players.
  • Changes in government regulations and trade policies.

Competitive Advantages

  • Strong brand reputation and customer loyalty.
  • Extensive dealer network providing sales and service support.
  • Technological innovation in precision agriculture.
  • Financial Services segment providing financing and leasing options.

About DE

Founded in 1837, Deere & Company has evolved from a small plow manufacturer into a global leader in agricultural and construction equipment. John Deere's initial innovation of the self-scouring steel plow revolutionized farming. Today, Deere operates through four key segments: Production and Precision Agriculture, focusing on high-tech solutions for large-scale farming; Small Agriculture and Turf, catering to smaller farms and landscaping needs; Construction and Forestry, providing heavy machinery for infrastructure development and timber harvesting; and Financial Services, offering financing and insurance to support equipment sales. Deere's product portfolio includes tractors, combines, planters, sprayers, and a wide array of construction and forestry equipment. The company's commitment to innovation is evident in its precision agriculture technologies, which leverage data analytics and automation to optimize farming practices. With a global presence, Deere serves customers in North America, Europe, Asia, and South America, maintaining a strong competitive position through its brand reputation, extensive dealer network, and technological advancements. Deere's headquarters remains in Moline, Illinois, a testament to its enduring legacy in American manufacturing.

What They Do

  • Manufactures and distributes agricultural equipment worldwide.
  • Provides mid-size tractors, combines, and harvesting equipment for grain growers.
  • Offers utility tractors, lawn equipment, and implements for turf and utility customers.
  • Supplies backhoe loaders, excavators, and roadbuilding equipment for construction projects.
  • Provides log skidders, log loaders, and forwarders for forestry operations.
  • Finances sales and leases of agriculture and turf, and construction and forestry equipment.
  • Offers wholesale financing to dealers and extended equipment warranties.
  • Finances retail revolving charge accounts.

Business Model

  • Sells agricultural machinery and equipment to farmers and agricultural businesses.
  • Provides construction and forestry equipment to construction companies and forestry operations.
  • Offers financing and leasing options through its Financial Services segment.
  • Generates revenue from extended equipment warranties and retail revolving charge accounts.

Industry Context

Deere & Company operates in the agricultural machinery industry, which is experiencing growth due to increasing global population and demand for food. The market is characterized by technological advancements, particularly in precision agriculture, which is driving efficiency and sustainability. Deere competes with companies like ADP, ETN, GD, HON, and ITW, focusing on innovation and customer service to maintain its competitive edge. The industry is also influenced by government regulations, trade policies, and commodity prices, which can impact farmer incomes and equipment demand. Deere's strong brand reputation and extensive dealer network position it well to capitalize on these trends.

Key Customers

  • Grain growers and crop producers.
  • Dairy and livestock producers.
  • Turf and utility customers, including golf courses and landscaping companies.
  • Construction companies and infrastructure developers.
  • Forestry operations and timber harvesting companies.
AI Confidence: 72% Updated: Feb 8, 2026

Financials

Chart & Info

Deere & Company (DE) stock price: $580.47 (+11.44, +2.01%)

Latest News

Analyst Consensus

Consensus Rating

Aggregated Buy/Hold/Sell recommendations from Benzinga, Yahoo Finance, and Finnhub for DE.

Price Targets

Consensus target: $705.82

MoonshotScore

52/100

What does this score mean?

The MoonshotScore rates DE's growth potential on a scale of 0-100 across multiple factors including innovation, market disruption, financial health, and momentum.

Latest Deere & Company Analysis

Related Investment Themes

Deere & Company Stock: Key Questions Answered

What does Deere & Company do?

Deere & Company is a global leader in the manufacturing and distribution of agricultural, construction, and forestry equipment. The company operates through four segments: Production and Precision Agriculture, Small Agriculture and Turf, Construction and Forestry, and Financial Services. Deere provides a wide range of products, including tractors, combines, planters, sprayers, excavators, and loaders. The company also offers financial services to support equipment sales. Deere's commitment to innovation and sustainability positions it well to meet the evolving needs of its customers and drive long-term growth.

Is DE stock worth researching?

DE stock presents a mixed investment profile. The company's strong market position, technological innovation, and expansion opportunities support a positive outlook. However, the stock's relatively high P/E ratio of 31.35 suggests that it may be overvalued compared to its peers. Investors may want to evaluate Deere's growth potential, dividend yield of 1.11%, and the risks associated with economic cycles and commodity prices. A balanced analysis of these factors is essential to determine whether DE stock is a suitable investment.

What are the main risks for DE?

Deere & Company faces several key risks, including economic downturns that can impact farmer incomes and equipment demand. Fluctuations in commodity prices can also affect profitability. Increased competition from domestic and international players poses a threat to market share. Changes in government regulations and trade policies can create uncertainty and impact the company's global operations. Additionally, supply chain disruptions can impact production and distribution, affecting revenue and profitability. These risks should be carefully considered when evaluating Deere's investment potential.

What are the key factors to evaluate for DE?

Deere & Company (DE) currently holds an AI score of 52/100, indicating moderate score. The stock trades at a P/E of 32.6x, near the S&P 500 average (~20-25x). Analysts target $705.82 (+22% from $580.47). Key strength: Strong brand recognition and reputation.. Primary risk to monitor: Potential: Economic downturns impacting farmer incomes and equipment demand.. This is not financial advice.

How frequently does DE data refresh on this page?

DE prices update in real time during U.S. market hours (9:30 AM-4:00 PM ET, weekdays). Fundamentals refresh after quarterly or annual filings. Analyst ratings and AI insights update daily. News is aggregated continuously from financial sources.

What has driven DE's recent stock price performance?

Recent price movement in Deere & Company (DE) can be influenced by earnings results, analyst revisions, sector rotation, and broader market sentiment. The current analyst target of $705.82 implies 22% upside from here. Notable catalyst: Strong brand recognition and reputation.. Check the News and Technical Analysis tabs for the latest drivers. Past performance does not predict future results.

Should investors consider DE overvalued or undervalued right now?

Determining whether Deere & Company (DE) is overvalued or undervalued requires examining multiple metrics. Its P/E ratio is 32.6. Analysts target $705.82 (+22% from current price), suggesting analysts see upside potential. Compare valuation ratios (P/E, P/S, EV/EBITDA) against sector peers for a comprehensive view.

What research should beginners do before buying DE?

Before investing in Deere & Company (DE), research these four areas: (1) the company's revenue model and competitive position (see Company Overview), (2) financial health through revenue growth, margins, and cash flow (see MoonshotScore), (3) what Wall Street analysts recommend and their price targets (see Analyst tab), and (4) specific risk factors that could impact the stock (see Risk Factors section).

Disclaimer: This content is for informational purposes only and does not constitute investment advice. Always do your own research and consult a financial advisor.

Official Resources

Price as of Analysis updated AI Score refreshed daily
Data Sources & Methodology
Market data powered by Financial Modeling Prep & Yahoo Finance. AI analysis by Stock Expert AI proprietary algorithms. Technical indicators via industry-standard calculations. Last updated: .

Data provided for informational purposes only.

Analysis Notes
  • Stock data pending update.
  • Financial data as of 2026-02-08.
Data Sources

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