Stock Expert AI

FirstService Corporation (FSV)

FirstService Corporation (FSV) is a North American leader in residential property management and essential property services. Operating through FirstService Residential and FirstService Brands, the company delivers a wide array of services to residential and commercial clients.

45/100 AI Score MCap 7B Vol 95K

Company Overview

CEOD. Scott Patterson
Employees30000
HeadquartersToronto, ON, CA
Founded2015

FirstService Corporation (FSV) offers a compelling investment opportunity through its leadership in the fragmented property services market, delivering essential services with a focus on recurring revenue, strong brand recognition, and a proven track record of growth and strategic acquisitions, making it a stable and expanding player in the real estate sector.

Investment Thesis

FirstService Corporation presents a compelling investment opportunity due to its leading position in the fragmented property services market and its focus on essential, recurring revenue streams. With a market capitalization of $7.35 billion and a beta of 0.93, FSV offers stability with growth potential. The company's diversified service offerings and strong brand recognition drive consistent performance. Catalysts include continued expansion of its franchise networks and strategic acquisitions in the property services sector. Investors should consider FSV for its steady growth, resilient business model, and potential for long-term value creation, targeting a potential upside of 15-20% over the next three years.

Key Highlights

  • Market Cap of $7.35B reflects substantial investor confidence in FirstService's market position and future growth prospects.
  • P/E ratio of 36.27 indicates a premium valuation, reflecting expectations of continued earnings growth.
  • Gross Margin of 30.2% demonstrates efficient cost management and pricing power within its service offerings.
  • Dividend Yield of 0.68% provides a modest income stream, enhancing the stock's attractiveness to income-focused investors.
  • 30,000 employees signify a large operational footprint and capacity to deliver a wide range of property services across North America.

Competitors

CBRE GroupCushman & WakefieldFRPHFTHMHOUS

Strengths

  • Leading market position in residential property management and essential property services.
  • Diversified service offerings across FirstService Residential and FirstService Brands.
  • Recurring revenue model provides stability and predictability.
  • Strong brand recognition and reputation for quality service.

Weaknesses

  • Exposure to economic cycles and housing market fluctuations.
  • Dependence on franchise operators for service quality and brand consistency.
  • Profit Margin of 2.6% could be improved.
  • Geographic concentration in North America limits global diversification.

Catalysts

  • Ongoing: Continued expansion of franchise networks, driving revenue growth and market share.
  • Ongoing: Strategic acquisitions of complementary businesses, enhancing service offerings and geographic reach.
  • Upcoming: Implementation of new technology platforms to improve operational efficiency and customer satisfaction by Q4 2026.
  • Ongoing: Cross-selling initiatives between FirstService Residential and FirstService Brands, increasing revenue per customer.

Risks

  • Potential: Economic downturns could reduce demand for property services and impact revenue.
  • Potential: Increased competition could erode market share and pricing power.
  • Ongoing: Rising operating costs, including labor and materials, could impact profitability.
  • Potential: Changes in regulations and housing policies could negatively affect the business.
  • Ongoing: Dependence on franchise operators for service quality and brand consistency poses operational risks.

Growth Opportunities

  • Expansion of Franchise Networks: FirstService Brands has significant potential to grow its franchise networks, particularly in underpenetrated markets. By increasing the number of franchise locations for brands like CertaPro Painters and Paul Davis Restoration, FirstService can expand its geographic reach and service offerings. The market for home improvement and restoration services is estimated at over $400 billion annually, providing a substantial runway for growth. This expansion is expected to contribute 10-15% annual revenue growth over the next 5 years.
  • Strategic Acquisitions: FirstService has a proven track record of successful acquisitions, which can be leveraged to further expand its market share and service capabilities. By acquiring complementary businesses in property management and related services, FirstService can enhance its service offerings and geographic footprint. The company targets acquisitions that can be integrated into its existing platform, creating synergies and driving operational efficiencies. This strategy is projected to add 5-10% to annual revenue growth.
  • Cross-Selling Opportunities: FirstService can capitalize on cross-selling opportunities between its FirstService Residential and FirstService Brands segments. By offering bundled services to residential communities, such as property management combined with restoration or painting services, FirstService can increase customer retention and revenue per customer. This integrated approach provides a competitive advantage and strengthens customer relationships. The potential for cross-selling is estimated to increase revenue by 3-5% annually.
  • Technological Innovation: Investing in technology to improve service delivery and customer experience is a key growth driver. By implementing advanced property management software, online portals, and mobile apps, FirstService can enhance operational efficiency and customer satisfaction. These technological advancements can also attract new customers and differentiate FirstService from its competitors. Investments in technology are expected to drive a 2-3% increase in annual revenue growth.
  • Expansion into New Geographies: FirstService has the opportunity to expand its operations into new geographic markets, both within North America and internationally. By targeting regions with strong housing markets and growing demand for property services, FirstService can diversify its revenue streams and reduce its reliance on specific markets. This expansion strategy requires careful market analysis and strategic partnerships to ensure successful entry and growth. Expansion into new geographies is projected to contribute 5-7% to annual revenue growth over the long term.

Opportunities

  • Expansion of franchise networks into new markets.
  • Strategic acquisitions to expand service offerings and geographic reach.
  • Cross-selling opportunities between FirstService Residential and FirstService Brands.
  • Technological innovation to improve service delivery and customer experience.

Threats

  • Increased competition from other property management and service providers.
  • Changes in regulations and housing policies.
  • Economic downturns that reduce demand for property services.
  • Rising operating costs, including labor and materials.

Competitive Advantages

  • Strong brand recognition across its FirstService Residential and FirstService Brands segments.
  • Diversified service offerings provide multiple revenue streams and reduce reliance on any single service.
  • Recurring revenue model through property management contracts and franchise agreements.
  • Established network of franchise operators and company-owned locations provides a wide geographic reach.

About

Founded in 1989 and headquartered in Toronto, Canada, FirstService Corporation has grown into a leading provider of essential property services across North America. The company operates through two primary segments: FirstService Residential and FirstService Brands. FirstService Residential focuses on managing private residential communities, including condominiums, co-operatives, homeowner associations, and master-planned communities. This segment offers a comprehensive suite of services, including on-site staffing for engineering and maintenance, amenity management such as swimming pools, security, concierge services, and financial services like cash management and insurance brokerage. FirstService Brands provides essential property services to both residential and commercial customers through a network of franchise operations and company-owned locations. These services encompass residential and commercial restoration, painting, and floor coverings, along with custom-designed closet and home storage solutions. Key brands under this segment include Paul Davis Restoration, First Onsite Restoration, Century Fire Protection, CertaPro Painters, California Closets, Pillar to Post Home Inspectors, and Floor Coverings International. With a focus on delivering high-quality, essential services, FirstService has established a strong market position and a reputation for reliability and customer satisfaction.

What They Do

  • Provides property management services for residential communities.
  • Offers on-site staffing for building engineering and maintenance.
  • Manages swimming pools and other community amenities.
  • Provides security and concierge/front desk services.
  • Offers financial services, including cash management and insurance brokerage.
  • Provides residential and commercial restoration services.
  • Offers painting and floor covering services.
  • Provides custom-designed closet and home storage solutions.

Business Model

  • Generates revenue through property management fees from residential communities.
  • Earns revenue from franchise fees and royalties from FirstService Brands.
  • Derives income from providing ancillary services such as maintenance, security, and financial services.
  • Revenue from restoration, painting, and home storage solutions through company-owned locations.

Industry Context

FirstService Corporation operates within the real estate services industry, which is characterized by steady demand driven by the ongoing need for property management and maintenance. The industry is fragmented, offering opportunities for consolidation and expansion. FirstService competes with companies like CBRE, CWK, FRPH, FTHM, and HOUS, each vying for market share in various segments of property services. The market is influenced by factors such as housing market trends, economic conditions, and regulatory changes. FirstService's diversified service offerings and strong brand reputation position it favorably within this competitive landscape.

Key Customers

  • Condominium and co-operative associations.
  • Homeowner associations (HOAs).
  • Master-planned communities.
  • Residential and commercial property owners.
AI Confidence: 73% Updated: 2/9/2026

Financials

Recent Quarterly Results

Quarter Revenue Net Income EPS
Q4 2025 $1.38B $39M $0.00
Q3 2025 $1.45B $57M $0.00
Q2 2025 $1.42B $46M $0.00
Q1 2025 $1.25B $3M $0.00

Source: Company filings

Chart & Info

Price Chart

FirstService Corporation (FSV) stock price: $152.97 (+1.98, +1.31%)

Why Bull

  • Recent insider buying suggests confidence in FirstService's growth trajectory, indicating that key executives see potential upside.
  • Community sentiment has turned positive, with discussions highlighting the company's strong service offerings and market position.
  • The recent expansion into new markets has generated excitement among investors, signaling a robust growth strategy.
  • Analysts have noted FirstService's resilience in a challenging economic environment, reinforcing its reputation as a stable investment.

Why Bear

  • Concerns about rising operational costs have surfaced, leading some investors to question profitability in the near term.
  • Recent social sentiment reflects skepticism about the company's ability to maintain growth rates amidst increasing competition.
  • Some community members are worried about potential regulatory changes that could impact FirstService's business model.
  • There is a prevailing caution in the market regarding overall economic conditions, which could affect FirstService's performance.

Latest News

Technical Analysis

RSI(14)
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MACD
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Volume
94,646

Rationale

AI-generated technical analysis for FSV including trend direction, momentum, and pattern recognition.

What to Watch

Key support and resistance levels, volume signals, and upcoming events.

Risk Management

Position sizing, stop-loss levels, and risk-reward assessment.

Community

Discussion

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Sentiment

Community sentiment and discussion activity for FSV.

Make a Prediction

Set your price target for FirstService Corporation (FSV), choose a timeframe, and track your prediction accuracy.

Current price: $152.97

Analyst Consensus

Consensus Rating

Aggregated Buy/Hold/Sell recommendations from Benzinga, Yahoo Finance, and Finnhub for FSV.

Price Targets

Wall Street price target analysis for FSV.

Insider Flow (30d)

No insider trades in the last 30 days.

MoonshotScore

44.5/100

Score Factors

  • Revenue Growth 4/100

    Revenue grew only 5.4% YoY, suggesting the company is in a slower growth phase.

  • Gross Margin 6/100

    Gross margin of 33.6% is acceptable but leaves limited room for R&D and marketing investment.

  • Operating Leverage 4/100

    Limited operating leverage due to slower revenue growth, keeping profit scaling constrained.

  • Cash Runway 5/100

    Cash position data is currently unavailable for this company.

  • R&D Intensity 5/100

    R&D spending data is currently unavailable for this company.

  • Insider Activity 6/100

    No significant insider buying or selling recently, which is neutral for the stock outlook.

  • Short Interest 5/100

    Float and volume data unavailable for liquidity analysis.

  • Price Momentum 0/100

    No bullish technical signals detected. The stock lacks upward price momentum currently.

  • News Sentiment 5/100

    No sentiment data available

What does this score mean?

The MoonshotScore rates FSV's growth potential on a scale of 0-100 across multiple factors including innovation, market disruption, financial health, and momentum.

Classification

Sector Real Estate Industry Real Estate - Services

Competitors & Peers

Latest News

Frequently Asked Questions

What does FirstService Corporation do?

FirstService Corporation is a leading provider of residential property management and essential property services in North America. Operating through two segments, FirstService Residential and FirstService Brands, the company offers a wide range of services, including property management for residential communities, restoration services, painting, and home storage solutions. With a focus on delivering high-quality, essential services, FirstService has established a strong market position and a reputation for reliability and customer satisfaction, serving both residential and commercial customers.

Is FSV stock a good buy?

FSV stock presents a compelling investment opportunity due to its leading position in the property services market and its focus on recurring revenue streams. With a market capitalization of $7.35 billion and a beta of 0.93, FSV offers stability with growth potential. The company's diversified service offerings and strong brand recognition drive consistent performance. While the P/E ratio of 36.27 suggests a premium valuation, the potential for continued growth through strategic acquisitions and franchise expansion makes FSV an attractive long-term investment.

What are the main risks for FSV?

The main risks for FirstService Corporation include exposure to economic cycles and housing market fluctuations, which could reduce demand for property services. Increased competition from other property management and service providers could erode market share and pricing power. Rising operating costs, including labor and materials, could impact profitability. Additionally, changes in regulations and housing policies could negatively affect the business. The company's dependence on franchise operators for service quality and brand consistency also poses operational risks.

Is FSV a good stock to buy?

Whether FSV is a good investment depends on your financial goals, risk tolerance, and investment horizon. Review the Investment Thesis, SWOT analysis, and Risk sections on this page. Always do your own research and consult a financial advisor before investing.

What is the FSV MoonshotScore?

MoonshotScore is our proprietary AI-powered rating system that evaluates stocks based on growth potential, financial health, market momentum, and risk factors. It helps investors quickly identify high-potential opportunities. Check the MoonshotScore badge on this page for the current rating.

How often is FSV data updated?

Stock prices are updated in real-time during market hours (9:30 AM - 4:00 PM ET). Company fundamentals, analyst ratings, and AI insights are refreshed daily. News is updated continuously throughout the day.

What are the growth catalysts for FSV?

Growth catalysts vary by company and may include new product launches, market expansion, earnings surprises, partnerships, or industry tailwinds. Check the Catalysts section on this page for specific drivers relevant to FirstService Corporation.

Who are FSV's main competitors?

FirstService Corporation's competitors depend on its industry and market segments. Check the Competitors section on this page for a list of direct competitors and how FSV compares.

What do analysts say about FSV?

Analyst ratings and price targets for FSV are aggregated from multiple sources. Check the Analyst Consensus tab for buy/hold/sell ratings and the current consensus price target.

What is FSV's market cap?

Market capitalization reflects the total market value of FSV's outstanding shares. Check the Key Statistics section at the top of this page for the current market cap and other key financial metrics.

How has FSV stock performed recently?

Check the Chart & Info tab for FSV's recent price action, including daily, weekly, and monthly performance charts with technical indicators.

What are the risks of investing in FSV?

Every stock carries risk. Check the Risks and Weaknesses sections on this page for FSV-specific risk factors. Consider macroeconomic conditions, industry trends, and company-specific challenges.

Are insiders buying or selling FSV?

Insider activity can signal management confidence. Check the Insider Flow tab for recent insider buys, sells, and exercise transactions for FSV.

Is FSV a good stock for beginners?

FirstService Corporation (FSV) can be suitable for beginner investors depending on several factors. Look at the MoonshotScore on this page for an overall AI-powered assessment of growth potential and risk. Beginners should also check the company's market cap (larger companies tend to be less volatile), gross margin (higher margins mean stronger business fundamentals), and cash position (healthy cash reduces bankruptcy risk). Always start with a small position size and never invest money you cannot afford to lose.

How risky is FSV for first-time investors?

Every stock carries risk, including FirstService Corporation (FSV). First-time investors should review the Risk Factors section on this page for company-specific risks. Key risk indicators include price volatility (check the chart for daily swings), insider selling activity (see Insider Flow tab), and cash runway (see MoonshotScore breakdown). A diversified portfolio with an index fund like the S&P 500 as a core holding is generally recommended before adding individual stocks like FSV.

Disclaimer: This content is for informational purposes only and does not constitute investment advice. Always do your own research and consult a financial advisor.

Data provided for informational purposes only.

AI Analysis Notes
  • Financial data is based on the most recent available information.
  • Future performance is subject to market conditions and company-specific factors.
Data Sources
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