LiveWire Group, Inc. (LVWR) Stock Analysis

Why this analysis is different

• A sector-relative MoonshotScore — five pillars (business quality, financial safety, valuation, growth durability, momentum) re-ranked nightly against the full universe of US-listed common stocks.
• An AI Council read across up to eight perspectives — value, macro, quantitative, and momentum lenses — that shows where they disagree instead of averaging the tension away.
• Figures come straight from FMP and Yahoo Finance filings data. The AI writes the narrative around the numbers — it never edits the numbers.

LiveWire Group, Inc. (LVWR) Consumer Business Overview

LiveWire Group, Inc. focuses on the design, manufacture, and sale of electric motorcycles under the LiveWire brand, targeting markets in North America, EMEA, and Asia Pacific. Strategic alliances with Harley-Davidson and KYMCO Group support its global expansion and technological advancement in the electric vehicle sector.

What Is the Investment Thesis for LVWR?

LiveWire Group, Inc. presents a focused investment opportunity within the electric vehicle market, specifically targeting the motorcycle segment. The company's strategic partnerships with Harley-Davidson and KYMCO Group provide a competitive edge through shared technology and distribution networks. However, the company's negative profit margin of -263.8% and gross margin of -10.0% indicate significant challenges in achieving profitability. Future growth depends on effectively scaling production, managing costs, and increasing market adoption of electric motorcycles. Investors should closely monitor sales growth, margin improvements, and the impact of strategic partnerships on market penetration. The high beta of 1.81 suggests significant volatility, reflecting the speculative nature of the stock.

Based on FMP financials and quantitative analysis

LVWR Key Highlights

Market capitalization of $231M, reflecting its position as a smaller player in the competitive electric vehicle market.

• Negative profit margin of -263.8%, indicating substantial losses and the need for improved cost management and increased sales volume.
• Gross margin of -10.0%, highlighting challenges in covering the direct costs of producing and selling electric motorcycles.
• Strategic partnerships with Harley-Davidson, Inc. and the KYMCO Group, providing access to established distribution networks and technological expertise.
• Beta of 1.81, suggesting higher volatility compared to the overall market, which may attract risk-tolerant investors.

Who Are LVWR's Competitors?

LVWR is benchmarked below against 8 industry peers on price, market cap, and our AI MoonshotScore.

AI Score by Stock Expert AI · Price data: FMP / Yahoo Finance

What Are LVWR's Key Strengths?

Strategic partnerships with Harley-Davidson and KYMCO.

• Focus on the growing electric motorcycle market.
• Innovative electric motorcycle technology.
• Global presence in key markets.

What Are LVWR's Weaknesses?

Negative profit margin and gross margin.

• Limited brand recognition compared to established motorcycle manufacturers.
• Dependence on partnerships for distribution and technology.
• High beta indicating significant volatility.

What Could Drive LVWR Stock Higher?

Introduction of new electric motorcycle models with enhanced features and performance.

• Expansion of charging infrastructure through partnerships with charging network providers.
• Increased adoption of electric vehicles driven by government incentives and environmental awareness.
• Leveraging Harley-Davidson's brand recognition and distribution network.

What Are the Key Risks for LVWR?

Financial-distress signal — its Altman Z-Score of -3.92 sits in the distress zone (elevated bankruptcy risk).

• Weak fundamentals — a Piotroski F-Score of 3/9 flags soft profitability, leverage or efficiency.
• Fluctuations in raw material costs affecting production expenses.
• Changes in government regulations and incentives impacting electric vehicle adoption.
• Economic downturns reducing consumer spending on discretionary items.
• Competition from established motorcycle manufacturers and emerging EV companies.
• Challenges in achieving profitability due to high operating costs and low sales volume.

What Are the Growth Opportunities for LVWR?

• Expansion into New Geographic Markets: LiveWire can expand its presence in the Asia Pacific region, leveraging KYMCO Group's existing infrastructure and market knowledge. The Asia Pacific electric motorcycle market is projected to experience substantial growth, driven by urbanization and environmental concerns. Entering this market could significantly increase LiveWire's sales volume and brand recognition. Timeline: Within the next 2-3 years.
• Development of New Electric Motorcycle Models: Introducing a wider range of electric motorcycle models, including more affordable options, can attract a broader customer base. Addressing different price points and performance needs can increase market penetration. Investing in R&D to develop innovative features and improve battery technology is crucial. Timeline: Ongoing, with new models introduced annually.
• Enhancement of Battery Technology: Improving battery range and charging times can address key consumer concerns about electric motorcycles. Investing in advanced battery technologies, such as solid-state batteries, can enhance the performance and appeal of LiveWire's products. Collaborating with battery manufacturers can accelerate this process. Timeline: Ongoing, with incremental improvements in battery technology expected each year.
• Expansion of Charging Infrastructure: Partnering with charging network providers to expand the availability of charging stations can alleviate range anxiety and encourage adoption of electric motorcycles. Focusing on strategic locations, such as urban centers and popular riding routes, can maximize the impact of this initiative. Timeline: Ongoing, with a focus on expanding charging infrastructure over the next 5 years.
• Leveraging Harley-Davidson's Brand Recognition: Capitalizing on Harley-Davidson's established brand recognition and customer loyalty can accelerate the adoption of LiveWire motorcycles. Integrating LiveWire products into Harley-Davidson's dealer network and marketing campaigns can reach a wider audience. This partnership provides a significant competitive advantage. Timeline: Ongoing, with continuous integration into Harley-Davidson's marketing and distribution channels.

What Are LVWR's Competitive Advantages?

• Strategic partnerships with Harley-Davidson, Inc. and the KYMCO Group.
• Focus on the niche market of electric motorcycles.
• Brand recognition within the electric motorcycle segment.
• Technological expertise in electric motorcycle development.

What Does LVWR Do?

LiveWire Group, Inc., established in 2010 and headquartered in Milwaukee, Wisconsin, is dedicated to manufacturing electric motorcycles. Operating under the LiveWire brand, the company targets markets across North America, Europe/Middle East/Africa, and Asia Pacific. LiveWire distinguishes itself by focusing exclusively on electric motorcycles, setting it apart from traditional motorcycle manufacturers. The company leverages strategic partnerships with industry giants like Harley-Davidson, Inc. and the KYMCO Group to enhance its technological capabilities and expand its market presence. These collaborations are crucial for accessing established distribution networks and advanced manufacturing processes. LiveWire's commitment to electric mobility positions it to capitalize on the increasing demand for sustainable transportation solutions. The company's product offerings are designed to appeal to environmentally conscious consumers seeking high-performance electric motorcycles. LiveWire aims to lead the electric motorcycle market through continuous innovation and strategic alliances, fostering a sustainable future for urban and recreational transportation.

What Products and Services Does LVWR Offer?

• Manufactures electric motorcycles under the LiveWire brand.
• Sells electric motorcycles in North America, Europe/Middle East/Africa, and Asia Pacific.
• Engages in strategic partnerships with Harley-Davidson, Inc. for distribution and technology sharing.
• Collaborates with the KYMCO Group to expand its market reach and manufacturing capabilities.
• Focuses on developing innovative electric motorcycle technology.
• Offers high-performance electric motorcycles for environmentally conscious consumers.
• Aims to lead the electric motorcycle market through continuous innovation.

How Does LVWR Make Money?

• Direct sales of electric motorcycles to consumers.
• Partnerships with established motorcycle manufacturers for distribution.
• Revenue generation through after-sales services and parts.
• Licensing of electric motorcycle technology.

What Industry Does LVWR Operate In?

LiveWire Group, Inc. operates within the rapidly evolving electric vehicle (EV) market, specifically targeting the electric motorcycle segment. The industry is characterized by increasing consumer demand for sustainable transportation solutions and stringent environmental regulations. Competition includes both established motorcycle manufacturers and emerging EV companies. LiveWire's strategic partnerships and focus on electric motorcycles position it to capture a share of this growing market. The global electric motorcycle and scooter market is projected to reach significant growth in the coming years, driven by technological advancements and government incentives promoting EV adoption.

Who Are LVWR's Key Customers?

• Environmentally conscious consumers seeking sustainable transportation.
• Urban commuters looking for efficient and eco-friendly vehicles.
• Motorcycle enthusiasts interested in high-performance electric motorcycles.
• Customers in North America, Europe/Middle East/Africa, and Asia Pacific.

Key Financial Metrics

Return on assets is -58.0%, showing how much profit it generates from its asset base. Its free cash flow yield is -21.6%, a gauge of the cash the business throws off relative to its market value. A current ratio of 4.29 indicates the company holds enough short-term assets to cover its near-term obligations. Its earnings yield is -30.3%, the inverse of the P/E and a quick read on earnings relative to price.

LiveWire Group, Inc. (LVWR) Valuation Context

Valued at $231M, LVWR is classified as a micro-cap stock. Relative to its peer group, LVWR's quantitative score of 8/100 is below the peer average of 50/100.

Company Profile

LiveWire Group, Inc. operates in the Auto - Manufacturers industry within the Consumer Cyclical sector. It is headquartered in Milwaukee, US. The company is led by CEO Karim Donnez. LVWR has traded publicly since 2020.

LiveWire Group, Inc.'s Piotroski F-Score is 3/9, a 9-point checklist of profitability, leverage and efficiency — flagging fundamental weakness worth scrutiny. Its Altman Z-Score of -3.92 places it in the distress zone, a signal of elevated financial risk.

Wall Street analysts project LiveWire Group, Inc. revenue of about $181.0M for fiscal 2026, with EPS near $-0.27.

LVWR Financials

LVWR Latest News

LVWR Analyst Consensus

LVWR MoonshotScore

What Investors Ask About LiveWire Group, Inc. (LVWR) — Consumer Cyclical

Disclaimer: This content is for informational purposes only and does not constitute investment advice. Always do your own research and consult a financial advisor.

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