My Screen Mobile, Inc. (MYSL) Stock Price & Analysis
Educational signal · not a buy or sell recommendation · How to read this
Market cap $1.09M is the value of all shares combined.
For informational purposes only. Not financial advice. Machine-generated analysis by Stock Expert AI — model gemini-2.5-flash, generated Jun 15, 2026. Editorial oversight is systemic, not page-by-page. Editorially accountable: Sedat ANAK, Founder and Editor-in-Chief. Data sources: Financial Modeling Prep, Yahoo Finance, SEC EDGAR
Quick AnswerMy Screen Mobile, Inc. (MYSL) trades at $0.008. Market cap: $1.09M, Sector: Technology.
Price as of · Last analyzed: Jun 15, 2026Analyst Coverage for MYSL: MYSL does not currently have published analyst price targets in our coverage universe. This is common for smaller-cap names with limited Wall Street coverage.
No score published: we hold no usable price for this ticker, and a grade beside a missing price says nothing.
My Screen Mobile, Inc. (MYSL) Technology Profile & Competitive Position
My Screen Mobile, Inc. operates in the mobile advertising sector, offering a unique permission-based and incentive-driven platform. Users gain control over ads and receive financial rewards for engagement, differentiating its approach within the competitive mobile technology landscape. Established in 1996, the company focuses on user empowerment and direct engagement.
What Is the Investment Thesis for MYSL?
My Screen Mobile, Inc. presents an investment profile centered on its distinctive approach to mobile advertising, which prioritizes user control and financial incentives. The company's permission-based model could capitalize on the growing demand for less intrusive and more engaging advertising solutions within the mobile technology sector. With a market capitalization of $1.09M and a Beta of -28.03, the company operates with a unique risk-reward dynamic. Key growth catalysts include the increasing global reliance on mobile devices and the potential for its incentive-driven model to attract a substantial and engaged user base, thereby appealing to advertisers seeking targeted reach. However, the company's 'OTC Other' listing and micro-cap status introduce significant liquidity and volatility risks. Investors must closely monitor My Screen Mobile, Inc.'s ability to achieve consistent profitability and maintain compliance with regulatory requirements, as these factors are critical for long-term viability and potential value realization.
Based on FMP financials and quantitative analysis
MYSL Key Highlights
Market capitalization of $1.09M, indicating a micro-cap status within the technology sector.
- Beta of -28.03, suggesting a highly inverse and volatile relationship with market movements.
- Operates with a lean team of 12 employees, focusing on its specialized mobile advertising platform.
- Does not currently offer a dividend, aligning with a growth-oriented or early-stage company profile.
- Pioneers a permission-based and incentive-driven mobile advertising model, differentiating its market approach.
Who Are MYSL's Competitors?
MYSL is benchmarked below against 8 industry peers on price, market cap, and our AI MoonshotScore.
| Company | Price | Change | Market Cap | MoonshotScore |
|---|---|---|---|---|
| MNDO MIND C.T.I. Ltd. | $0.98 | -2.97% | $20.0M | 78 5-pillar |
| IDN Intellicheck, Inc. | $2.27 | +0.22% | $46.1M | 75 5-pillar |
| NTWK NetSol Technologies, Inc. | $6.26 | +5.21% | $74.4M | 84 5-pillar |
| TRAK ReposiTrak, Inc. | $8.08 | -0.12% | $147M | 75 5-pillar |
| PERF Perfect Corp. | $1.92 | +0.52% | $196M | 85 5-pillar |
| IMMR Immersion Corporation | $7.39 | +1.09% | $245M | 82 5-pillar |
| RMNI Rimini Street, Inc. | $4.28 | +0.83% | $399M | 73 5-pillar |
| MTLS Materialise NV | $8.55 | +0.59% | $501M | 73 5-pillar |
AI Score by Stock Expert AI · Price data: FMP / Yahoo Finance
What Are MYSL's Key Strengths?
Innovative permission-based and incentive-driven mobile advertising model.
- Empowers users with control over ad content and provides financial rewards.
- Potential to attract a highly engaged and receptive audience for advertisers.
- Addresses growing consumer demand for less intrusive and more valuable digital interactions.
What Are MYSL's Weaknesses?
Micro-cap status ($1.09M Market Cap) leading to significant liquidity and volatility risks.
- OTC Other listing implies limited regulatory oversight and disclosure.
- Small employee base (12 employees) may limit scalability and operational capacity.
- Uncertainty regarding profitability and ability to maintain compliance with exchange requirements.
What Are the Key Risks for MYSL?
Significant liquidity risks due to the company's 'OTC Other' listing and micro-cap status, making share transactions challenging.
- High volatility risks associated with a $1.09M market capitalization and a Beta of -28.03, leading to unpredictable stock price movements.
- Inability to achieve consistent profitability, which could jeopardize long-term operational sustainability and investor confidence.
- Failure to maintain compliance with exchange requirements, potentially leading to further market tier degradation or delisting.
- Intense competition from larger, well-funded mobile advertising platforms that could outcompete My Screen Mobile, Inc. in user acquisition or advertiser reach.
What Threats Does MYSL Face?
- Intense competition from established mobile advertising platforms and tech giants.
- Potential for user acquisition costs to outweigh advertising revenue.
- Regulatory changes impacting mobile advertising or data privacy.
- Technological shifts or new ad models that could disrupt its unique value proposition.
What Are MYSL's Competitive Advantages?
- Unique permission-based advertising model, granting users explicit control.
- Incentive-driven system that financially rewards users for ad engagement, fostering loyalty.
- Potential for a highly engaged and receptive user base, offering superior ad effectiveness.
- Early mover advantage in a niche segment of user-empowered mobile advertising.
What Does MYSL Do?
My Screen Mobile, Inc. is a technology company established in 1996, initially operating under the name Nouveau International, Inc. The company underwent a significant rebranding in April 2007, officially adopting its current identity, MyScreen Mobile, Inc. Headquartered in Toronto, Canada, the firm has positioned itself within the dynamic mobile advertising landscape by introducing an innovative and user-centric platform. Its core offering, the MyScreen Mobile platform, fundamentally redefines the interaction between advertisers and cellular phone subscribers. Unlike traditional, often intrusive, mobile advertising models, MyScreen Mobile champions a permission-based and incentive-driven approach. This model empowers individual users by granting them explicit control over the advertisements they encounter on their mobile devices. Subscribers are not merely passive recipients of marketing messages; instead, they actively choose which ads to view. Crucially, the platform integrates a financial reward system, compensating users for each advertisement they engage with. This unique value proposition aims to foster a more positive and engaged audience for advertisers, while simultaneously providing a tangible benefit to the end-user. The company's strategy is built on the premise that by respecting user autonomy and providing direct financial incentives, it can cultivate a highly attentive and receptive mobile audience, thereby enhancing the effectiveness of advertising campaigns for businesses.
What Products and Services Does MYSL Offer?
- Operates a mobile advertising platform for cellular phone subscribers.
- Introduces a permission-based marketing model, allowing users to control ad viewing.
- Offers financial rewards to users for each advertisement they view.
- Connects businesses with a highly engaged and receptive mobile audience.
- Aims to disrupt traditional mobile advertising by empowering users.
- Provides a unique value proposition for both advertisers and mobile users.
How Does MYSL Make Money?
- Generates revenue by connecting advertisers with its platform's user base.
- Advertisers pay for access to a permission-based and incentive-driven audience.
- A portion of advertising revenue is distributed to users as financial rewards for engagement.
- Focuses on creating a mutually beneficial ecosystem for advertisers and mobile subscribers.
What Industry Does MYSL Operate In?
My Screen Mobile, Inc. operates within the highly competitive and rapidly evolving Software - Application industry, specifically targeting the mobile advertising segment. This sector is characterized by continuous technological advancements and shifting consumer preferences towards more personalized and less intrusive digital experiences. The broader mobile advertising market continues to expand, driven by increasing smartphone penetration and consumer screen time. My Screen Mobile, Inc. distinguishes itself by introducing a permission-based, incentive-driven model, which contrasts with the prevalent data-driven and often interruptive advertising methods employed by larger industry players. While the overall market is dominated by tech giants, My Screen Mobile, Inc. aims to carve out a niche by empowering users and fostering direct engagement, positioning itself as an alternative for advertisers seeking a highly attentive audience and for users desiring more control over their digital interactions.
Who Are MYSL's Key Customers?
- Businesses and brands seeking to advertise their products or services to mobile users.
- Cellular phone subscribers interested in earning financial rewards for viewing advertisements.
- Advertisers looking for highly engaged and opted-in audiences.
- Users who desire more control over their mobile advertising experience.
Research confidence
Thin evidence — scoring coverage unknown. Treat this as a starting point, not a conclusion.
- ● Scoring coverage unknown
- ● No usable price
- ● No filing on record
- ● No analyst coverage
Company Profile
My Screen Mobile, Inc. operates in the Software - Application industry within the Technology sector. It is headquartered in Toronto, CA. The company is led by CEO Shane G. Carroll. MYSL has traded publicly since 2023.
My Screen Mobile, Inc. (MYSL) Valuation Context
Valued at $1.09M, MYSL is classified as a micro-cap stock.
MYSL Financials
MYSL Latest News
No recent news available for MYSL.
MYSL Analyst Consensus
Consensus Rating
Aggregated Buy/Hold/Sell recommendations collected by Financial Modeling Prep for MYSL.
Price Targets
Wall Street price target analysis for MYSL.
MYSL MoonshotScore
MoonshotScore is Stock Expert AI's proprietary 0-100 research rating, not a buy or sell recommendation. No MoonshotScore is published for MYSL; grades run from A+ (80-100) to F (below 30).
Leadership: Shane G. Carroll
Chief Executive Officer
Information regarding Shane G. His professional credentials and detailed biographical information remain undisclosed.
Track Record: Unknown. Specific achievements, strategic decisions, or company milestones directly attributable to Shane G. Carroll's leadership at My Screen Mobile, Inc. are not detailed in the provided information. His track record in managing the company's growth, financial performance, or strategic direction is not publicly documented within the given sources.
MYSL OTC Market Information
My Screen Mobile, Inc.'s listing on the 'OTC Other' tier signifies that it trades on the lowest and most speculative segment of the OTC Markets Group's three marketplaces. Unlike companies listed on major exchanges like NYSE or NASDAQ, which adhere to stringent listing standards regarding financial reporting, corporate governance, and minimum share prices, 'OTC Other' companies have minimal disclosure requirements. This tier is typically for companies that do not meet the standards for OTCQX or OTCQB, or choose not to provide information to OTC Markets. It often includes shell companies, distressed businesses, or those with limited public information, making it a high-risk environment for investors.
- OTC Tier: OTC Other
- Extreme illiquidity and wide bid-ask spreads, making it difficult to buy or sell shares.
- Limited or unknown public disclosure, hindering informed investment decisions and transparency.
- High susceptibility to price manipulation and speculative trading due to low volume and oversight.
- Potential for delisting or further market tier degradation if compliance or reporting issues arise.
- Lack of institutional investor interest and analyst coverage due to high risk and low visibility.
- Verify the company's current operational status and any recent business developments.
- Attempt to locate any available financial statements or disclosures, however limited.
- Research management's background, even if not publicly detailed, for any red flags.
- Assess the actual trading volume and bid-ask spread to understand liquidity constraints.
- Investigate any legal or regulatory actions against the company or its management.
- Evaluate the viability of its business model given the competitive landscape and market cap.
- Consider the potential for dilution if the company seeks to raise capital through share issuance.
- Established in 1996, indicating a long operational history, albeit with a rebranding in 2007.
- Clear articulation of a unique permission-based and incentive-driven business model.
- Identified CEO, Shane G. Carroll, managing 12 employees, suggesting an active management team.
- Headquartered in Toronto, Canada, providing a physical location for operations.
My Screen Mobile, Inc. Technology Stock: Key Questions Answered
How does My Screen Mobile, Inc. generate revenue from its technology products?
My Screen Mobile, Inc. generates revenue primarily through its mobile advertising platform by facilitating connections between businesses and its engaged user base. The core of its revenue model involves advertisers paying My Screen Mobile, Inc. to display their advertisements to cellular phone subscribers who have opted into the platform.
Disclaimer: This content is for informational purposes only and does not constitute investment advice. Always do your own research and consult a financial advisor.
Official Resources
MoonshotScore is not published for this security.
Data provided for informational purposes only.
- Limited financial data provided, specifically Market Cap and Beta. No revenue, profit, or balance sheet figures available.
- CEO background and track record are 'Unknown' due to lack of source data.
- Disclosure status for OTC is 'Unknown', which limits detailed analysis of financial reporting.