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Red Rock Resorts, Inc. (RRR)

For informational purposes only. Not financial advice. Analysis by Sedat Aydin, Founder & Editor-in-Chief | AI-powered analysis. Data sourced from SEC filings and institutional-grade financial providers. Editorially reviewed. Not financial advice.

Red Rock Resorts, Inc. (RRR) trades at $55.74 with AI Score 52/100 (Hold). Red Rock Resorts, Inc. develops and operates casino and entertainment properties, primarily in the Las Vegas regional market. Market cap: 4B, Sector: Consumer cyclical.

Last analyzed: Feb 8, 2026
Red Rock Resorts, Inc. develops and operates casino and entertainment properties, primarily in the Las Vegas regional market. The company also manages the Graton Resort & Casino in northern California.
52/100 AI Score Target $72.27 (+29.7%) MCap 4B Vol 919K

Red Rock Resorts, Inc. (RRR) Consumer Business Overview

CEOFrank J. Fertitta
Employees9300
HeadquartersLas Vegas, NV, US
IPO Year2016

Red Rock Resorts offers investors a notable opportunity to capitalize on the thriving Las Vegas regional gaming market, driven by its established presence, strategic property portfolio, and expansion into Native American management, boasting a 3.07% dividend yield and a 9.5% profit margin.

Data Provenance | Financial Data Quantitative Analysis NASDAQ Analysis: Feb 8, 2026

Investment Thesis

Red Rock Resorts presents a notable research candidate due to its strong market position in the Las Vegas regional gaming market and its expansion into Native American management. The company's focus on local residents provides a stable customer base, differentiating it from destination casinos that rely heavily on tourism. With a market capitalization of $3.87 billion and a P/E ratio of 20.33, RRR offers a reasonable valuation relative to its growth prospects. The company's 9.5% profit margin and 62.2% gross margin demonstrate operational efficiency and pricing power. A dividend yield of 3.07% provides an attractive income stream for investors. Upcoming expansion projects and continued growth in the Las Vegas economy are expected to drive revenue growth and increase shareholder value.

Based on FMP financials and quantitative analysis

Key Highlights

  • Market capitalization of $3.87 billion reflects the company's significant presence in the regional gaming market.
  • P/E ratio of 20.33 indicates a reasonable valuation compared to industry peers.
  • Gross margin of 62.2% showcases the company's efficient operations and pricing strategy.
  • Profit margin of 9.5% demonstrates the company's ability to convert revenue into profit.
  • Dividend yield of 3.07% provides an attractive income stream for investors.

Competitors & Peers

Strengths

  • Strong brand recognition in the Las Vegas regional market.
  • Loyal customer base.
  • Experienced management team.
  • Diversified revenue streams.

Weaknesses

  • High dependence on the Las Vegas market.
  • Exposure to economic downturns.
  • Regulatory complexities.
  • Competition from larger casino operators.

Catalysts

  • Upcoming: Potential expansion of existing Las Vegas properties to increase capacity and attract more customers.
  • Ongoing: Continued growth in the Las Vegas economy, driving increased demand for gaming and entertainment.
  • Ongoing: Successful management of the Graton Resort & Casino, leading to new management contracts.
  • Upcoming: Launch of a digital gaming platform to capitalize on the growing online gaming market.

Risks

  • Potential: Economic downturn in the Las Vegas region, reducing consumer spending on gaming and entertainment.
  • Potential: Increased competition from new casino operators entering the market.
  • Ongoing: Regulatory changes impacting the gaming industry.
  • Potential: Negative publicity or reputational damage.
  • Ongoing: Dependence on local Las Vegas market makes them vulnerable to regional economic issues.

Growth Opportunities

  • Expansion of Las Vegas Properties: Red Rock Resorts has the opportunity to expand its existing properties in the Las Vegas area. By adding new amenities, entertainment options, and gaming facilities, the company can attract a wider range of customers and increase revenue. This expansion aligns with the growing Las Vegas economy and increasing demand for entertainment options. The timeline for these expansions is ongoing, with potential for significant revenue growth within the next 3-5 years.
  • Native American Management Growth: The management of Graton Resort & Casino in northern California presents a significant growth opportunity. By leveraging its expertise in casino operations and management, Red Rock Resorts can secure additional management contracts with Native American tribes. This diversification reduces reliance on the Las Vegas market and provides a stable revenue stream. The market for Native American gaming management is estimated at several billion dollars, with ongoing opportunities for expansion.
  • Digital Gaming Initiatives: Red Rock Resorts can capitalize on the growing popularity of online gaming by developing and launching its own digital gaming platform. This would allow the company to reach a wider audience and generate new revenue streams. The online gaming market is experiencing rapid growth, with projections exceeding $100 billion within the next five years. The company can leverage its existing customer base and brand recognition to gain a competitive advantage.
  • Strategic Acquisitions: Red Rock Resorts can pursue strategic acquisitions of smaller casino operators or entertainment venues in the Las Vegas area or other regional markets. This would allow the company to expand its footprint and increase its market share. The company has a proven track record of successful acquisitions, and this strategy could drive significant growth in the coming years. The timeline for potential acquisitions is ongoing, with opportunities emerging as the industry consolidates.
  • Enhanced Customer Loyalty Programs: By enhancing its customer loyalty programs, Red Rock Resorts can increase customer retention and drive repeat business. This includes offering personalized rewards, exclusive events, and other incentives to loyal customers. The company can leverage data analytics to identify customer preferences and tailor its offerings accordingly. The implementation of enhanced loyalty programs is ongoing, with the potential to significantly increase customer lifetime value.

Opportunities

  • Expansion into new markets.
  • Development of new gaming technologies.
  • Growth in online gaming.
  • Strategic acquisitions.

Threats

  • Increased competition.
  • Changes in consumer preferences.
  • Economic recession.
  • Regulatory changes.

Competitive Advantages

  • Strong brand recognition and established presence in the Las Vegas regional market.
  • Loyal customer base built through superior service and personalized experiences.
  • Strategic property locations with high barriers to entry.
  • Expertise in casino operations and management.

About RRR

Red Rock Resorts, Inc., formerly known as Station Casinos Corp., has deep roots in the Las Vegas gaming and entertainment industry, dating back to its incorporation in 1976. The company has evolved from a local casino operator to a prominent regional player, focusing on providing a differentiated entertainment experience to Las Vegas residents. Through its interest in Station Holdco and Station LLC, Red Rock Resorts owns and operates a diverse portfolio of gaming and entertainment facilities. As of December 31, 2021, the company's Las Vegas operations included 9 gaming and entertainment facilities and 10 smaller casinos, featuring approximately 13,894 slot machines, 240 table games, and 3,081 hotel rooms. In addition to its Las Vegas footprint, Red Rock Resorts manages the Graton Resort & Casino in northern California, extending its reach into the Native American gaming market. This strategic diversification allows the company to tap into multiple revenue streams and mitigate regional economic risks. Red Rock Resorts' commitment to providing high-quality entertainment and superior customer service has solidified its position as a leading operator in the regional gaming market.

What They Do

  • Develops and operates casino and entertainment properties.
  • Owns and operates gaming and entertainment facilities in the Las Vegas regional market.
  • Manages the Graton Resort & Casino in northern California.
  • Offers a variety of gaming options, including slot machines and table games.
  • Provides hotel accommodations and other amenities.
  • Focuses on providing entertainment experiences for local residents.

Business Model

  • Generates revenue from gaming operations, including slot machines and table games.
  • Earns revenue from hotel accommodations, food and beverage sales, and other amenities.
  • Receives management fees for managing the Graton Resort & Casino.
  • Focuses on attracting and retaining local customers through loyalty programs and promotions.

Industry Context

Red Rock Resorts operates within the dynamic gambling, resorts, and casinos industry. The industry is characterized by intense competition, evolving consumer preferences, and regulatory complexities. The Las Vegas regional gaming market, where Red Rock Resorts has a strong presence, benefits from a stable local population and a growing economy. The company's focus on local residents differentiates it from destination casinos that rely heavily on tourism. Competitors like HGV and ASO operate in the broader hospitality and retail sectors, respectively, while Red Rock Resorts maintains a specialized focus on regional gaming and entertainment. The industry is expected to experience moderate growth, driven by increasing disposable income and evolving entertainment trends.

Key Customers

  • Las Vegas residents seeking entertainment and gaming experiences.
  • Tourists visiting the Las Vegas area.
  • Patrons of the Graton Resort & Casino in northern California.
  • Loyal customers who participate in the company's loyalty programs.
AI Confidence: 72% Updated: Feb 8, 2026

Financials

Chart & Info

Red Rock Resorts, Inc. (RRR) stock price: $55.74 (-3.01, -5.12%)

Latest News

Analyst Consensus

Consensus Rating

Aggregated Buy/Hold/Sell recommendations from Benzinga, Yahoo Finance, and Finnhub for RRR.

Price Targets

Consensus target: $72.27

MoonshotScore

52/100

What does this score mean?

The MoonshotScore rates RRR's growth potential on a scale of 0-100 across multiple factors including innovation, market disruption, financial health, and momentum.

RRR Consumer Cyclical Stock FAQ

What does Red Rock Resorts, Inc. do?

Red Rock Resorts, Inc. is a leading developer and operator of casino and entertainment properties, primarily serving the Las Vegas regional market. The company owns and operates multiple gaming and entertainment facilities, offering a variety of gaming options, hotel accommodations, and other amenities. Additionally, Red Rock Resorts manages the Graton Resort & Casino in northern California, extending its reach into the Native American gaming market. The company focuses on providing high-quality entertainment experiences for local residents, differentiating itself from destination casinos that rely heavily on tourism.

Is RRR stock worth researching?

RRR stock presents a mixed investment picture. The company's strong position in the Las Vegas regional gaming market, coupled with its expansion into Native American management, offers growth potential. The 3.07% dividend yield provides an attractive income stream. However, the company's dependence on the Las Vegas market and exposure to economic downturns pose risks. Investors should carefully consider their risk tolerance and investment objectives before investing in RRR. A P/E ratio of 20.33 suggests a fair valuation, but future growth is crucial to justify the current price.

What are the main risks for RRR?

Red Rock Resorts faces several key risks. A significant portion of its revenue is generated from the Las Vegas regional market, making it vulnerable to economic downturns in the area. Increased competition from new casino operators could erode market share. Regulatory changes impacting the gaming industry could negatively affect profitability. The company's reputation is also at risk from negative publicity or operational incidents. Dependence on local Las Vegas market makes them vulnerable to regional economic issues.

What are the key factors to evaluate for RRR?

Red Rock Resorts, Inc. (RRR) currently holds an AI score of 52/100, indicating moderate score. The stock trades at a P/E of 17.4x, below the S&P 500 average (~20-25x), potentially signaling value. Analysts target $72.27 (+30% from $55.74). Key strength: Strong brand recognition in the Las Vegas regional market.. Primary risk to monitor: Potential: Economic downturn in the Las Vegas region, reducing consumer spending on gaming and entertainment.. This is not financial advice.

How frequently does RRR data refresh on this page?

RRR prices update in real time during U.S. market hours (9:30 AM-4:00 PM ET, weekdays). Fundamentals refresh after quarterly or annual filings. Analyst ratings and AI insights update daily. News is aggregated continuously from financial sources.

What has driven RRR's recent stock price performance?

Recent price movement in Red Rock Resorts, Inc. (RRR) can be influenced by earnings results, analyst revisions, sector rotation, and broader market sentiment. The current analyst target of $72.27 implies 30% upside from here. Notable catalyst: Strong brand recognition in the Las Vegas regional market.. Check the News and Technical Analysis tabs for the latest drivers. Past performance does not predict future results.

Should investors consider RRR overvalued or undervalued right now?

Determining whether Red Rock Resorts, Inc. (RRR) is overvalued or undervalued requires examining multiple metrics. Its P/E ratio is 17.4. Analysts target $72.27 (+30% from current price), suggesting analysts see upside potential. Compare valuation ratios (P/E, P/S, EV/EBITDA) against sector peers for a comprehensive view.

What research should beginners do before buying RRR?

Before investing in Red Rock Resorts, Inc. (RRR), research these four areas: (1) the company's revenue model and competitive position (see Company Overview), (2) financial health through revenue growth, margins, and cash flow (see MoonshotScore), (3) what Wall Street analysts recommend and their price targets (see Analyst tab), and (4) specific risk factors that could impact the stock (see Risk Factors section).

Disclaimer: This content is for informational purposes only and does not constitute investment advice. Always do your own research and consult a financial advisor.

Official Resources

Price as of Analysis updated AI Score refreshed daily
Data Sources & Methodology
Market data powered by Financial Modeling Prep & Yahoo Finance. AI analysis by Stock Expert AI proprietary algorithms. Technical indicators via industry-standard calculations. Last updated: .

Data provided for informational purposes only.

Analysis Notes
  • Financial data is based on the latest available information.
  • Future performance is subject to market conditions and company-specific factors.
Data Sources

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