Brightstar Lottery (BRSL) (BRSL)
For informational purposes only. Not financial advice. Analysis by Sedat ANAK, Founder & Editor-in-Chief | AI-powered analysis. Data sourced from SEC filings and institutional-grade financial providers. Editorially reviewed. Not financial advice.
Brightstar Lottery (BRSL) (BRSL) trades at $11.13 with AI Score 45/100 (Grade C). Brightstar Lottery (BRSL) is a pure-play global lottery operator, focusing on technology and services for regulated lotteries. Market cap: $2.05B, Sector: Consumer cyclical.
Price live · AI analysis from May 9, 2026BRSL stock analysis for 2026: Analysts have set a consensus price target of $18.50 for Brightstar Lottery (BRSL), suggesting 66.3% upside from the current price of $11.13. The AI MoonshotScore is 45/100, indicating a neutral outlook. Key factors: analyst coverage, AI-driven quantitative scoring.
BRSL: the 1 perspectives are evenly split.
How is this calculated? →Brightstar Lottery (BRSL) (BRSL) Consumer Business Overview
Brightstar Lottery (BRSL) is a global lottery operator providing technology and services for regulated lotteries, following the divestiture of its gaming and iGaming segments. With a $2.05B market cap and a dividend yield of 29.50%, BRSL focuses on its core lottery operations.
What Is the Investment Thesis for BRSL?
Brightstar Lottery presents a focused investment opportunity as a pure-play lottery operator. The company's high dividend yield of 29.50% may attract income-seeking investors. A P/E ratio of 12.7 suggests a reasonable valuation relative to earnings. The divestiture of gaming and iGaming operations allows BRSL to concentrate resources on its core lottery business, potentially improving efficiency and profitability. Growth catalysts include expansion into new regulated markets and technological advancements in lottery platforms. Potential risks involve regulatory changes and competition from other lottery operators. Investors should monitor BRSL's ability to maintain its market share and adapt to evolving consumer preferences in the lottery sector.
Based on FMP financials and quantitative analysis
BRSL Key Highlights
- Market capitalization of $2.05B, reflecting its position as a significant player in the global lottery market.
- P/E ratio of 12.7, indicating a potentially attractive valuation compared to industry peers.
- Profit margin of 5.9%, showcasing the company's ability to generate profits from its operations.
- Gross margin of 47.1%, demonstrating efficient cost management in the provision of lottery technology and services.
- Dividend yield of 29.50%, offering a substantial return to shareholders and potentially attracting income-focused investors.
Who Are BRSL's Competitors?
BRSL is benchmarked below against 8 industry peers on price, market cap, and our AI MoonshotScore.
| Company | Price | Change | Market Cap | AI Score |
|---|---|---|---|---|
| CZR Caesars Entertainment, Inc. | $30.16 | -0.77% | $6.14B | — |
| RRR Red Rock Resorts, Inc. | $65.23 | -0.56% | $3.83B | 91 |
| PATK Patrick Industries, Inc. | $84.45 | -0.68% | $2.78B | 56 |
| PII Polaris Inc. | $63.17 | +0.09% | $3.59B | — |
| PDSSF Paradise Entertainment Limited | $0.09 | +0.00% | $96.39M | 63 |
| RSI Rush Street Interactive (RSI) | $32.30 | +1.96% | $7.68B | 62 |
| CDRO Codere Online Luxembourg, S.A. | $9.52 | -0.47% | $432.65M | 59 |
| SLNA Selina Hospitality PLC | $0.03 | -20.21% | $16.31M | 59 |
AI Score by Stock Expert AI · Price data: FMP / Yahoo Finance
What Are BRSL's Key Strengths?
- Pure-play focus on the lottery sector.
- Established relationships with government entities.
- Proprietary technology and expertise.
- High dividend yield.
What Are BRSL's Weaknesses?
- Reliance on regulated markets.
- Limited diversification compared to competitors.
- Profit margin below some industry peers.
- Exposure to regulatory changes.
What Could Drive BRSL Stock Higher?
- Potential new contracts with government entities in emerging markets.
- Continued innovation in digital lottery platforms to attract younger demographics.
- Expansion of existing partnerships with government entities to offer new lottery games.
What Are the Key Risks for BRSL?
- Financial-distress signal — its Altman Z-Score of 0.50 sits in the distress zone (elevated bankruptcy risk).
- Regulatory changes that could impact the lottery industry.
- Increased competition from other lottery operators.
- Economic downturns affecting consumer spending on lottery tickets.
- Negative publicity related to problem gambling.
What Are the Growth Opportunities for BRSL?
- Expansion into Emerging Markets: Brightstar Lottery can pursue growth by entering new regulated lottery markets in emerging economies. These markets often have untapped potential due to increasing disposable incomes and growing interest in lottery games. By leveraging its technology and operational expertise, BRSL can establish a strong presence in these regions, driving revenue growth and expanding its global footprint. This expansion could see significant gains within the next 3-5 years as regulations evolve in these markets.
- Technological Innovation in Lottery Platforms: Investing in the development of innovative lottery platforms, including mobile apps and online gaming solutions, presents a significant growth opportunity. By offering engaging and convenient digital lottery experiences, BRSL can attract a younger demographic and increase overall participation rates. The global online gambling market is projected to reach $92.9 billion by 2023, indicating the substantial potential for growth in this area. Expect to see returns within 2-3 years as technology is implemented.
- Strategic Partnerships with Government Entities: Forming strategic partnerships with government entities to manage and operate their lottery systems can provide a stable and recurring revenue stream for Brightstar Lottery. By offering its expertise in lottery management, technology, and marketing, BRSL can help governments maximize their lottery revenues and generate funds for public programs. These partnerships can be long-term contracts, providing a predictable revenue stream for many years.
- Development of New Lottery Game Formats: Introducing new and innovative lottery game formats can attract new players and increase engagement among existing players. This includes developing games with enhanced features, such as progressive jackpots, interactive elements, and social gaming components. By diversifying its game portfolio, BRSL can cater to a wider range of player preferences and increase its overall market share. New game formats could be introduced and tested within the next year.
- Acquisition of Smaller Lottery Operators: Brightstar Lottery can pursue growth through strategic acquisitions of smaller lottery operators in key markets. This can provide access to new customers, technologies, and geographic regions. By integrating these acquisitions into its existing operations, BRSL can achieve economies of scale and enhance its competitive position in the global lottery market. These acquisitions could be completed within the next 1-2 years.
What Opportunities Does BRSL Have?
- Expansion into new regulated markets.
- Technological innovation in lottery platforms.
- Strategic partnerships with government entities.
- Development of new lottery game formats.
What Threats Does BRSL Face?
- Regulatory changes and increased taxation.
- Competition from other lottery operators.
- Changing consumer preferences.
- Economic downturns affecting lottery ticket sales.
What Are BRSL's Competitive Advantages?
- Established relationships with government entities, creating barriers to entry for competitors.
- Proprietary technology and expertise in lottery management and operations.
- Strong brand reputation and trust among lottery players.
- Economies of scale in lottery operations, providing a cost advantage.
What Does BRSL Do?
Brightstar Lottery (BRSL) operates as a pure-play global lottery operator, providing technology and services for regulated lotteries worldwide. Historically, the company also engaged in gaming and iGaming operations, but these segments have been divested to streamline the business and focus on the core lottery services. BRSL's operations encompass a wide array of services, including the development and maintenance of lottery systems, the provision of instant ticket games, and the management of draw-based games. The company partners with government entities and other organizations to deliver lottery solutions that are both secure and engaging for players. BRSL has established a significant global presence, serving numerous jurisdictions with its technology and operational expertise. The company's strategic shift towards a pure-play lottery model reflects a commitment to maximizing its strengths in this sector and capitalizing on growth opportunities within the regulated lottery market. With a workforce of 11,000 employees, Brightstar Lottery continues to innovate and expand its offerings in the global lottery industry.
What Products and Services Does BRSL Offer?
- Provide technology solutions for regulated lotteries.
- Offer operational services for lottery systems.
- Develop and manage instant ticket games.
- Manage draw-based lottery games.
- Partner with government entities to deliver lottery solutions.
- Provide secure and engaging lottery experiences for players.
How Does BRSL Make Money?
- Generate revenue through contracts with government entities to manage and operate lottery systems.
- Earn fees from the provision of technology and operational services.
- Receive a percentage of lottery ticket sales.
- Generate revenue from instant ticket games and draw-based games.
What Industry Does BRSL Operate In?
Brightstar Lottery operates within the global gambling, resorts, and casinos industry, specifically focusing on the lottery segment. The industry is characterized by increasing regulation and technological advancements. The competitive landscape includes both large, diversified gambling companies and smaller, specialized lottery operators. Brightstar Lottery's strategic decision to focus solely on lottery operations positions it to capitalize on the growing demand for regulated and technologically advanced lottery solutions. The industry is also influenced by changing consumer preferences, with a growing emphasis on digital and mobile lottery platforms.
Who Are BRSL's Key Customers?
- Government entities responsible for regulating and operating lotteries.
- Lottery players who purchase tickets and participate in games.
- Retailers who sell lottery tickets to customers.
- Other organizations involved in the lottery industry.
Brightstar Lottery (BRSL) (BRSL) Valuation Context
Valued at $2.05B, BRSL is classified as a mid-cap stock. Relative to its peer group, BRSL's quantitative score of 45/100 is below the peer average of 70/100.
BRSL Revenue & Earnings Trend
In Q1 2026, BRSL generated $587.0M in top-line revenue, marking a sequential decrease of 12.1%. The company recorded net income of $37.0M, with diluted EPS of $0.20. Quarter-over-quarter revenue has been mixed, typical for a mid-cap company operating in Consumer Cyclical. Across the four most recent quarters, BRSL averaged $0.13 in diluted EPS.
Company Profile
Brightstar Lottery (BRSL) operates in the Gambling, Resorts & Casinos industry within the Consumer Cyclical sector. It is headquartered in London, GB. The company is led by CEO Vincent L. Sadusky. BRSL has traded publicly since 2025.
ROE 15%Key Financial Metrics
Return on equity for Brightstar Lottery (BRSL) stands at 15.2%, a gauge of how efficiently it converts shareholder capital into profit. Return on assets is 1.7%, showing how much profit it generates from its asset base. BRSL trades at a trailing price-to-earnings ratio of 12.70, below the Consumer Cyclical sector average of ~39x. Its free cash flow yield is -26.4%, a gauge of the cash the business throws off relative to its market value. A current ratio of 0.88 means current liabilities exceed short-term assets, a liquidity point worth watching. Its earnings yield is 7.9%, the inverse of the P/E and a quick read on earnings relative to price.
F-Score 5/9Financial Health
Brightstar Lottery (BRSL)'s Piotroski F-Score is 5/9, a 9-point checklist of profitability, leverage and efficiency — a middling fundamental profile. Its Altman Z-Score of 0.50 places it in the distress zone, a signal of elevated financial risk.
FY2026 estForward Outlook
Wall Street analysts project Brightstar Lottery (BRSL) revenue of about $2.50B for fiscal 2026, with EPS near $0.66. The estimate reflects 5 contributing analysts.
Net buyingInsider Activity
Over the past six months, Brightstar Lottery (BRSL) insiders filed 30 SEC Form 4 transactions — 15 sales and 15 purchases. On net that is roughly 122K shares acquired (about $182K) — insiders putting money in tends to read as conviction.
BRSL Financials
Fundamental Snapshot
Based on FMP financials and quantitative analysis · FY 2025
Bull Case vs Bear Case
Bull Case
- Recent insider buying suggests confidence in Brightstar Lottery's future, indicating that those closest to the company believe in its growth potential.
- Community sentiment has shifted positively, with increased discussions around the company's innovative lottery solutions attracting interest.
- Social media buzz has highlighted new partnerships that could expand market reach, enhancing the brand's visibility and credibility.
- The lottery industry has shown resilience amid economic fluctuations, positioning Brightstar Lottery to capitalize on consumer engagement.
Bear Case
- Concerns over regulatory changes in the lottery sector have emerged, creating uncertainty around operational stability for Brightstar Lottery.
- Recent bearish sentiment in forums indicates skepticism about the company's ability to maintain its competitive edge against larger players.
- Some investors are worried about the sustainability of growth, given the cyclical nature of lottery revenues, which can be unpredictable.
- Negative news coverage regarding lottery fraud cases has impacted public perception, potentially affecting customer trust in the industry.
AI-generated arguments based on insider flow, news sentiment and technicals — not financial advice · March 2026
Recent Quarterly Results
| Quarter | Revenue | Net Income | EPS |
|---|---|---|---|
| Q1 2026 | $587M | $37M | $0.20 |
| Q4 2025 | $668M | $61M | $0.32 |
| Q3 2025 | $629M | $117M | $0.29 |
| Q2 2025 | $630M | -$58M | -$0.29 |
Based on FMP financials and quantitative analysis
BRSL Latest News
-
Deutsche Bank Initiates Coverage On Brightstar Lottery with Buy Rating, Announces Price Target of $15
benzinga · Jul 1, 2026
-
Sector Update: Consumer Stocks Edge Higher Pre-Bell Wednesday
MT Newswires · Jul 1, 2026
-
Brightstar Lottery Renews Ghostbusters Brand Licensing Agreement
MT Newswires · Jul 1, 2026
-
Brightstar Lottery Signs Exclusive 5-Yr Extension Agreement With Sony Pictures To Continue Developing And Distributing Ghostbusters-Themed Omnichannel Lottery Games Globally
benzinga · Jul 1, 2026
BRSL Analyst Consensus
Consensus Rating
Aggregated Buy/Hold/Sell recommendations from Benzinga, Yahoo Finance, and Finnhub for BRSL.
Price Targets
Consensus target: $18.50
BRSL MoonshotScore
What does this score mean?
The MoonshotScore rates BRSL's growth potential on a scale of 0-100 across multiple factors including innovation, market disruption, financial health, and momentum.
Latest News
Deutsche Bank Initiates Coverage On Brightstar Lottery with Buy Rating, Announces Price Target of $15
Sector Update: Consumer Stocks Edge Higher Pre-Bell Wednesday
Brightstar Lottery Renews Ghostbusters Brand Licensing Agreement
Brightstar Lottery Signs Exclusive 5-Yr Extension Agreement With Sony Pictures To Continue Developing And Distributing Ghostbusters-Themed Omnichannel Lottery Games Globally
Leadership: Vincent L. Sadusky
CEO
Vincent L. Sadusky serves as the CEO of Brightstar Lottery, managing a workforce of 11,000 employees. His career spans various leadership roles in the media and entertainment industries. Prior to joining Brightstar Lottery, he held executive positions at several prominent companies, demonstrating his expertise in strategic management and operational efficiency. Sadusky's background includes a strong focus on driving growth and innovation within organizations. He brings a wealth of experience in navigating complex regulatory environments and fostering strong relationships with stakeholders.
Track Record: Under Vincent L. Sadusky's leadership, Brightstar Lottery has focused on streamlining its operations by divesting its gaming and iGaming segments to concentrate on its core lottery business. This strategic decision reflects a commitment to maximizing the company's strengths in the regulated lottery market. Sadusky has overseen efforts to enhance the company's technology platforms and expand its global reach.
What Investors Ask About Brightstar Lottery (BRSL) (BRSL) — Consumer Cyclical
What does Brightstar Lottery do?
Brightstar Lottery operates as a pure-play global lottery operator, focusing on providing technology and services for regulated lotteries worldwide. Following the divestiture of its gaming and iGaming operations, the company concentrates on its core lottery business, offering a range of services including the development and management of lottery systems, instant ticket games, and draw-based games. BRSL partners with government entities and other organizations to deliver secure and engaging lottery solutions, generating revenue through contracts, service fees, and a percentage of lottery ticket sales.
What do analysts say about BRSL stock?
Analyst consensus on Brightstar Lottery (BRSL) reflects a focus on its strategic shift towards a pure-play lottery operator. Key valuation metrics include a P/E ratio of 12.7 and a dividend yield of 29.50%. Growth considerations center on the company's ability to expand into new regulated markets and innovate its lottery platforms. Analysts are closely monitoring BRSL's financial performance and its ability to maintain its market share in the competitive lottery industry. The divestiture of gaming and iGaming operations is expected to improve efficiency and profitability.
What are the main risks for BRSL?
Brightstar Lottery faces several risks, including regulatory changes that could impact the lottery industry, increased competition from other lottery operators, and economic downturns affecting consumer spending on lottery tickets. The company is also exposed to potential negative publicity related to problem gambling. Effective risk management and compliance with regulatory requirements are crucial for BRSL's long-term success. Investors should carefully consider these risks when evaluating BRSL's investment potential.
What are the key factors to evaluate for BRSL?
Brightstar Lottery (BRSL) (BRSL) holds an AI score of 45/100 (low). P/E: 12.7x vs the S&P 500's ~20-25x. Analysts target $18.50 (+66%). Not financial advice.
How frequently does BRSL data refresh on this page?
BRSL prices update in real time during U.S. market hours. Fundamentals refresh after quarterly filings; analyst ratings and AI insights update daily; news is aggregated continuously.
What has driven BRSL's recent stock price performance?
Brightstar Lottery (BRSL) (BRSL) moves on earnings results, analyst revisions, sector rotation, and market sentiment. Notable catalyst: Pure-play focus on the lottery sector. See the News tab for the latest drivers. Past performance does not predict future results.
Should investors consider BRSL overvalued or undervalued right now?
Brightstar Lottery (BRSL) (BRSL) trades at 12.7x earnings. Analysts target $18.50 (+66%) — upside seen. Compare P/E, P/S, and EV/EBITDA against sector peers for a full view.
What research should beginners do before buying BRSL?
Before investing in Brightstar Lottery (BRSL) (BRSL), research these four areas: (1) the company's revenue model and competitive position (see Company Overview), (2) financial health through revenue growth, margins, and cash flow (see MoonshotScore), (3) what Wall Street analysts recommend and their price targets (see Analyst tab), and (4) specific risk factors that could impact the stock (see Risk Factors section).
Disclaimer: This content is for informational purposes only and does not constitute investment advice. Always do your own research and consult a financial advisor.
Official Resources
Data provided for informational purposes only.
- Information is based on available data and may be subject to change.
- Financial metrics are as of the latest reporting period.