Skip to main content
Skip to main content
SGAMY logo

Sega Sammy Holdings Inc. (SGAMY)

$3.75 +$0.25 (+7.03%) |CouncilHOLD · 47 · C
Bottom line: HOLD — our Council read (47/100) and AI Score (47/100) broadly agree.
MCap: $3.04B| Vol: 600| 52-wk range: $3.20 – $6.16
Data from FMP · Methodology

For informational purposes only. Not financial advice. Analysis by Sedat ANAK, Founder & Editor-in-Chief | AI-powered analysis. Data sourced from SEC filings and institutional-grade financial providers. Editorially reviewed. Not financial advice.

Sega Sammy Holdings Inc. (SGAMY) trades at $3.75 with AI Score 47/100 (Grade C). Sega Sammy Holdings Inc. operates in the entertainment industry, with a focus on gaming, pachislot/pachinko machines, and integrated resorts. Market cap: $3.04B, Sector: Communication services.

Price live · AI analysis from Mar 16, 2026
Sega Sammy Holdings Inc. operates in the entertainment industry, with a focus on gaming, pachislot/pachinko machines, and integrated resorts. The company's diverse portfolio and global presence contribute to its position in the entertainment market.

Analyst Coverage for SGAMY: SGAMY does not currently have published analyst price targets in our coverage universe. This is common for smaller-cap names with limited Wall Street coverage. In the absence of analyst consensus, our AI model evaluates SGAMY against Communication Services peers across nine fundamental dimensions and assigns an underweight signal based on the underlying data.

Council Score · Weighted Average of 3 Disciplines
HOLD 47/100 · C

SGAMY: the 1 perspectives are evenly split.

How is this calculated? →
Council Score · 8 perspectives · See tabs for details →

Sega Sammy Holdings Inc. (SGAMY) Media & Communications Profile

Employees8,147
HeadquartersTokyo, Japan

Sega Sammy Holdings Inc. is a diversified entertainment company based in Japan, engaged in consumer and arcade game development, pachislot and pachinko machine manufacturing, and integrated resort operations. With a global presence, the company navigates the dynamic entertainment landscape through its varied business segments and strategic partnerships.

Data Provenance | Financial Data Quantitative Analysis NASDAQ Analysis: Mar 16, 2026

What Is the Investment Thesis for SGAMY?

Sega Sammy's investment thesis hinges on its diversified entertainment portfolio, which spans gaming, pachislot/pachinko machines, and integrated resorts. The company's established presence in the Japanese pachislot/pachinko market provides a stable revenue stream, while its gaming segment offers growth potential through casino machine sales and integrated resort operations. Key value drivers include successful game releases, expansion of integrated resort operations, and effective cost management. However, the company's negative profit margin of -3.1% and negative ROE of -3.7% raise concerns about profitability and efficiency. Future growth depends on successful execution in the competitive entertainment market and navigating regulatory challenges in the gaming industry.

Based on FMP financials and quantitative analysis

SGAMY Key Highlights

  • Market Cap of $3.04B reflects investor valuation of Sega Sammy's diverse entertainment assets.
  • Gross Margin of 42.7% indicates the company's ability to generate revenue after accounting for the cost of goods sold.
  • Debt-to-Equity Ratio of 40.39 suggests a moderate level of financial leverage.
  • Negative Profit Margin of -3.1% signals potential challenges in achieving profitability.
  • Beta of -0.12 indicates low volatility compared to the market, potentially offering stability during market downturns.

Who Are SGAMY's Competitors?

SGAMY is benchmarked below against 8 industry peers on price, market cap, and our AI MoonshotScore.

Company Price Change Market Cap AI Score
NTDOY Nintendo Co., Ltd. $10.87 -1.98% $50.12B 47
SNE SNE $85.91 +0.00%
GXAI Gaxos.ai Inc. $1.13 -3.02% $8.45M 70
GMGI Golden Matrix Group, Inc. $0.64 +9.86% $8.05M 65
XDNCF XD Inc. $2.99 +10.74% $1.43B 63
KSFTF Kingsoft Corporation Limited $2.84 +5.19% $3.85B 63
AKAFF Akatsuki Inc. $18.00 +31.20% $259.60M 49
SCR Score Media and Gaming Inc. $35.58 +0.00% 50

AI Score by Stock Expert AI · Price data: FMP / Yahoo Finance

What Are SGAMY's Key Strengths?

  • Diversified business model across gaming, pachislot/pachinko, and integrated resorts.
  • Established brand recognition, particularly in the gaming industry.
  • Strong presence in the Japanese pachislot/pachinko market.
  • Integrated resort operations provide a unique entertainment experience.

What Are SGAMY's Weaknesses?

  • Negative profit margin and return on equity.
  • Dependence on the Japanese pachislot/pachinko market, which is subject to regulatory changes.
  • Intense competition in the gaming industry.
  • Exposure to economic fluctuations in the tourism and leisure sectors.

What Could Drive SGAMY Stock Higher?

  • Release of new flagship game titles could drive revenue growth in the Entertainment Contents Business segment.
  • Expansion of integrated resort operations, such as Paradise City, can attract more tourists and generate higher revenue.
  • Development and sale of innovative pachislot and pachinko machines can maintain market share in Japan.
  • Strategic partnerships with other entertainment companies can expand market reach and distribution channels.
  • Potential regulatory changes in the gaming industry could create new opportunities or challenges for Sega Sammy.

What Are the Key Risks for SGAMY?

  • Negative return on equity (-1.6%) — the business is not currently generating profit on shareholder capital.
  • Negative profit margin and return on equity raise concerns about profitability and efficiency.
  • Dependence on the Japanese pachislot/pachinko market exposes the company to regulatory changes and economic fluctuations.
  • Intense competition in the gaming industry could impact market share and profitability.
  • Economic downturns could reduce consumer spending on entertainment and tourism.
  • Technological disruptions could change consumer preferences and require significant investments in new technologies.

What Are the Growth Opportunities for SGAMY?

  • Expansion of Integrated Resort Operations: Sega Sammy has the opportunity to expand its integrated resort operations beyond Paradise City in South Korea. The global integrated resort market is projected to reach $69.8 billion by 2027, driven by increasing tourism and demand for entertainment and gaming experiences. By developing new integrated resorts in other regions, Sega Sammy can diversify its revenue streams and capitalize on the growing demand for integrated entertainment destinations. Timeline: 3-5 years.
  • Growth in Mobile Gaming: The mobile gaming market is experiencing rapid growth, driven by the increasing adoption of smartphones and tablets. Sega Sammy can capitalize on this trend by developing and publishing more mobile games. The global mobile gaming market is projected to reach $153.5 billion in 2026. By investing in mobile game development and marketing, Sega Sammy can tap into this large and growing market. Timeline: Ongoing.
  • Development of New Gaming Devices and Casino Machines: Sega Sammy can drive growth by developing innovative gaming devices and casino machines. The global gaming device market is projected to reach $13.7 billion by 2028. By investing in research and development, Sega Sammy can create new and exciting gaming experiences that attract players and drive sales. Timeline: 2-3 years.
  • Expansion into Esports: The esports market is experiencing rapid growth, driven by increasing viewership and sponsorship opportunities. Sega Sammy can capitalize on this trend by investing in esports teams, tournaments, and content creation. The global esports market is projected to reach $1.62 billion in 2024. By entering the esports market, Sega Sammy can reach a new audience and generate new revenue streams. Timeline: 1-2 years.
  • Strategic Partnerships: Sega Sammy can pursue strategic partnerships with other companies in the entertainment and technology industries. These partnerships can provide access to new markets, technologies, and distribution channels. For example, Sega Sammy could partner with a streaming service to offer its games on a subscription basis. By forming strategic partnerships, Sega Sammy can accelerate its growth and expand its reach. Timeline: Ongoing.

What Opportunities Does SGAMY Have?

  • Expansion of integrated resort operations in Asia and other regions.
  • Growth in mobile gaming and esports.
  • Development of new gaming devices and casino machines.
  • Strategic partnerships with other entertainment and technology companies.

What Threats Does SGAMY Face?

  • Regulatory changes in the gaming and pachislot/pachinko industries.
  • Economic downturns that reduce consumer spending on entertainment.
  • Intense competition from other gaming and entertainment companies.
  • Technological disruptions that change consumer preferences.

What Are SGAMY's Competitive Advantages?

  • Established Brand Recognition: Sega has a long history and strong brand recognition in the gaming industry.
  • Diversified Business Model: Sega Sammy operates in multiple segments of the entertainment industry, reducing its reliance on any single market.
  • Strong Presence in the Japanese Pachislot/Pachinko Market: Sammy is a leading manufacturer of pachislot and pachinko machines in Japan.
  • Integrated Resort Operations: Sega Sammy operates integrated resorts, which offer a unique and comprehensive entertainment experience.

What Does SGAMY Do?

Sega Sammy Holdings Inc. was established in 2004 through the merger of Sega Corporation and Sammy Corporation. Sega, originally founded in 1960, built its reputation on arcade games before expanding into home consoles and software. Sammy, established in 1975, is a leading manufacturer of pachislot and pachinko machines in Japan. The merger created a diversified entertainment conglomerate with a global reach. Today, Sega Sammy operates through three primary segments: Entertainment Contents Business, Pachislot and Pachinko Machines Business, and Gaming Business. The Entertainment Contents Business develops and sells consumer game software, including packaged games and free-to-play titles, as well as amusement machines and animated films. The Pachislot and Pachinko Machines Business focuses on the development, manufacture, and sale of pachislot and pachinko machines, primarily for the Japanese market. The Gaming Business includes the development, manufacturing, and sale of gaming devices and casino machines, along with the operation of integrated resorts like Paradise City in South Korea, which includes hotels and golf courses. Sega Sammy's diverse portfolio allows it to cater to a wide range of entertainment preferences and adapt to evolving market trends.

What Products and Services Does SGAMY Offer?

  • Develop and sell consumer game software for consoles and PCs.
  • Create and distribute free-to-play (F2P) games.
  • Manufacture and sell amusement machines for arcades.
  • Plan, produce, and sell animated films.
  • Develop, manufacture, and sell toys.
  • Develop, manufacture, and sell pachislot and pachinko machines.
  • Develop, manufacture, and sell gaming devices and casino machines.
  • Operate integrated resorts, including hotels and golf courses.

How Does SGAMY Make Money?

  • Sells consumer game software through retail and digital channels.
  • Generates revenue from in-app purchases and advertising in free-to-play games.
  • Sells pachislot and pachinko machines to parlors in Japan.
  • Generates revenue from gaming devices and casino machines sales to casinos.
  • Operates integrated resorts and generates revenue from hotel stays, gaming, and other entertainment activities.

What Industry Does SGAMY Operate In?

Sega Sammy operates in the dynamic electronic gaming and multimedia industry, which is characterized by rapid technological advancements and evolving consumer preferences. The global gaming market is experiencing significant growth, driven by mobile gaming, esports, and cloud gaming. The pachislot and pachinko market in Japan, while mature, remains a significant source of revenue for companies like Sega Sammy. The integrated resort industry is also expanding, with new resorts opening in Asia and other regions. Sega Sammy competes with other major players in the gaming and entertainment industries, including Nintendo, Sony, and Konami.

Who Are SGAMY's Key Customers?

  • Gamers who purchase and play Sega Sammy's consumer game software.
  • Arcade operators who purchase and operate Sega Sammy's amusement machines.
  • Pachislot and pachinko parlor operators in Japan.
  • Casinos that purchase and operate Sega Sammy's gaming devices and casino machines.
  • Tourists and leisure travelers who visit Sega Sammy's integrated resorts.
AI Confidence: 71% Updated: Mar 16, 2026

ROE -2%Key Financial Metrics

Return on equity for Sega Sammy Holdings Inc. stands at -1.6%, a gauge of how efficiently it converts shareholder capital into profit. Return on assets is -0.9%, showing how much profit it generates from its asset base. Its free cash flow yield is 0.0%, a gauge of the cash the business throws off relative to its market value. A current ratio of 3.43 indicates the company holds enough short-term assets to cover its near-term obligations. Its earnings yield is -1.2%, the inverse of the P/E and a quick read on earnings relative to price.

Sega Sammy Holdings Inc. (SGAMY) Valuation Context

Valued at $3.04B, SGAMY is classified as a mid-cap stock. Relative to its peer group, SGAMY's quantitative score of 47/100 is below the peer average of 61/100.

Company Profile

Sega Sammy Holdings Inc. operates in the Electronic Gaming & Multimedia industry within the Technology sector. It is headquartered in Tokyo, JP. The company is led by CEO Haruki Satomi. SGAMY has traded publicly since 2008.

F-Score 5/9Financial Health

Sega Sammy Holdings Inc.'s Piotroski F-Score is 5/9, a 9-point checklist of profitability, leverage and efficiency — a middling fundamental profile. Its Altman Z-Score of 3.21 places it in the safe zone, indicating low near-term bankruptcy risk.

FY2026 estForward Outlook

Wall Street analysts project Sega Sammy Holdings Inc. revenue of about $498.08B for fiscal 2026, with EPS near $-6.22. The estimate reflects 12 contributing analysts.

SGAMY Financials

Fundamental Snapshot

Revenue Growth (FY)
+20.5%
Net Income Growth (FY)
-113.5%
EPS Growth (FY)
-113.8%
Free Cash Flow Growth (FY)
+154.1%
Return on Equity (TTM)
-1.6%
Current Ratio
3.4
EV/EBITDA (TTM)
22.7

Based on FMP financials and quantitative analysis · FY 2026

Bull Case vs Bear Case

Bull Case

  • Diversified business model across gaming, pachislot/pachinko, and integrated resorts.
  • Established brand recognition, particularly in the gaming industry.
  • Strong presence in the Japanese pachislot/pachinko market.
  • Integrated resort operations provide a unique entertainment experience.

Bear Case

  • Negative profit margin and return on equity.
  • Dependence on the Japanese pachislot/pachinko market, which is subject to regulatory changes.
  • Intense competition in the gaming industry.
  • Exposure to economic fluctuations in the tourism and leisure sectors.

AI-generated arguments based on insider flow, news sentiment and technicals — not financial advice · July 2026

SGAMY Latest News

No recent news available for SGAMY.

SGAMY Analyst Consensus

Consensus Rating

Aggregated Buy/Hold/Sell recommendations from Benzinga, Yahoo Finance, and Finnhub for SGAMY.

Price Targets

Wall Street price target analysis for SGAMY.

SGAMY MoonshotScore

47/100

What does this score mean?

The MoonshotScore rates SGAMY's growth potential on a scale of 0-100 across multiple factors including innovation, market disruption, financial health, and momentum.

Sega Sammy Holdings Inc. ADR Information Unsponsored

Sega Sammy Holdings Inc. (SGAMY) trades in the U.S. as an American Depositary Receipt (ADR).

  • ADR Level: 1
  • ADR Ratio: 1:1
  • Home Market Ticker: SGAM

SGAMY OTC Market Information

The OTC Other tier, also known as the Pink Open Market, represents the lowest tier of the OTC market. Companies in this tier may not meet minimum financial standards and may have limited or no reporting requirements. This tier is generally considered to be the most speculative and carries the highest risk due to the potential for limited information and regulatory oversight compared to exchanges like the NYSE or NASDAQ. Investors should exercise extreme caution when considering investments in this tier.

  • OTC Tier: OTC Other
  • Disclosure Status: Unknown
Liquidity: Liquidity on the OTC Other tier can be highly variable and generally lower than on major exchanges. Trading volume may be thin, leading to wider bid-ask spreads and potential difficulty in executing large trades without significantly impacting the price. Investors should be prepared for potentially illiquid conditions and exercise caution when placing orders.
OTC Risk Factors:
  • Limited information disclosure due to less stringent reporting requirements.
  • Higher potential for fraud and manipulation due to less regulatory oversight.
  • Greater price volatility due to lower trading volume and liquidity.
  • Potential difficulty in finding reliable information about the company's financials and operations.
  • Risk of delisting or suspension from the OTC market.
Due Diligence Checklist:
  • Verify the company's registration and regulatory filings.
  • Thoroughly research the company's business model and competitive landscape.
  • Assess the company's financial condition and performance.
  • Evaluate the management team's experience and track record.
  • Understand the risks associated with investing in OTC stocks.
  • Consult with a qualified financial advisor.
  • Check for any history of regulatory issues or legal disputes.
Legitimacy Signals:
  • Longevity of the company's operations.
  • Presence of a professional management team.
  • Availability of some financial information, even if limited.
  • Positive news coverage or industry recognition.
  • Partnerships with reputable organizations.

Sega Sammy Holdings Inc. Communication Services Stock: Key Questions Answered

What does Sega Sammy Holdings Inc. do?

Sega Sammy Holdings Inc. is a diversified entertainment company that operates through three main segments: Entertainment Contents Business, Pachislot and Pachinko Machines Business, and Gaming Business. The Entertainment Contents Business focuses on developing and selling consumer game software, amusement machines, and animated films. The Pachislot and Pachinko Machines Business manufactures and sells pachislot and pachinko machines primarily in Japan. The Gaming Business includes the development, manufacturing, and sale of gaming devices and casino machines, as well as the operation of integrated resorts like Paradise City in South Korea.

What are the main risks for SGAMY?

Sega Sammy faces several risks, including intense competition in the gaming industry, regulatory changes in the pachislot/pachinko market, and economic downturns that could reduce consumer spending on entertainment. The company's negative profit margin and return on equity also pose concerns about its financial performance. Additionally, technological disruptions and changing consumer preferences could require significant investments in new technologies and business models. Operating on the OTC market introduces further risks related to liquidity and information availability.

What are the key factors to evaluate for SGAMY?

Sega Sammy Holdings Inc. (SGAMY) holds an AI score of 47/100 (low). Not financial advice.

How frequently does SGAMY data refresh on this page?

SGAMY prices update in real time during U.S. market hours. Fundamentals refresh after quarterly filings; analyst ratings and AI insights update daily; news is aggregated continuously.

What has driven SGAMY's recent stock price performance?

Sega Sammy Holdings Inc. (SGAMY) moves on earnings results, analyst revisions, sector rotation, and market sentiment. Notable catalyst: Diversified business model across gaming, pachislot/pachinko, and integrated resorts. See the News tab for the latest drivers. Past performance does not predict future results.

Should investors consider SGAMY overvalued or undervalued right now?

Valuing Sega Sammy Holdings Inc. (SGAMY) requires multiple metrics. Compare P/E, P/S, and EV/EBITDA against sector peers for a full view.

What research should beginners do before buying SGAMY?

Before investing in Sega Sammy Holdings Inc. (SGAMY), research these four areas: (1) the company's revenue model and competitive position (see Company Overview), (2) financial health through revenue growth, margins, and cash flow (see MoonshotScore), (3) what Wall Street analysts recommend and their price targets (see Analyst tab), and (4) specific risk factors that could impact the stock (see Risk Factors section).

Why might investors consider adding SGAMY to a portfolio?

Key strength of Sega Sammy Holdings Inc. (SGAMY): Diversified business model across gaming, pachislot/pachinko, and integrated resorts. Weigh rewards against risks and diversify. Not financial advice.

Disclaimer: This content is for informational purposes only and does not constitute investment advice. Always do your own research and consult a financial advisor.

Official Resources

Price as of Analysis updated AI Score refreshed daily
Data Sources & Methodology
Market data powered by Financial Modeling Prep & Yahoo Finance. AI analysis by Stock Expert AI proprietary algorithms. Technical indicators via industry-standard calculations. Last updated: .
Data Provenance
Sources: Financial Modeling Prep (FMP) — Primary · Yahoo Finance — Fallback · Alpaca — Tertiary
Last fetched:
Cache TTL: Quote 5min · Profile 7d · Financials 7d · Insider 48h
How we use AI: Numbers are pulled directly from FMP & Yahoo Finance — our AI writes the analysis, it never edits the figures.
Data provided as-is for educational purposes. Not financial advice. Methodology

Data provided for informational purposes only.

Analysis Notes
  • Financial data is based on available information and may be subject to change.
  • AI analysis is pending and will provide further insights into the company's performance and outlook.
  • OTC market investments carry significant risks and require careful due diligence.
Data Sources

Popular Stocks