Medallia, Inc. (MDLA) Stock Analysis
DELISTED 2021
What happened to Medallia, Inc. (MDLA) stock?
Medallia, Inc. (MDLA) no longer trades on public markets. It was delisted in October 2021. The figures below are historical and are not a current quote.
For informational purposes only. Not financial advice. Analysis by Sedat ANAK, Founder & Editor-in-Chief | AI-powered analysis. Data sourced from SEC filings and institutional-grade financial providers. Editorially reviewed. Not financial advice.
Medallia, Inc. (MDLA) trades at $33.99. Medallia, Inc. provides a Software-as-a-Service platform that leverages AI to analyze customer and employee feedback. Sector: Technology.
Last analyzed: Mar 17, 2026Analyst Coverage for MDLA: MDLA does not currently have published analyst price targets in our coverage universe. This is common for smaller-cap names with limited Wall Street coverage. In the absence of analyst consensus, our AI model evaluates MDLA against Technology peers across nine fundamental dimensions and assigns a neutral fundamental signal based on the underlying data.
MDLA: 1/2 scored disciplines lean bearish. Dominant signal: Ray Dalio bullish.
How is this calculated? →Medallia, Inc. (MDLA) Technology Profile & Competitive Position
Medallia, Inc. delivers an enterprise SaaS platform utilizing AI to analyze customer and employee experience data across multiple channels. Serving industries like retail, technology, and finance, Medallia enables businesses to capture signals and derive actionable insights, positioning itself in the competitive customer experience management software market.
What Is the Investment Thesis for MDLA?
Medallia's investment thesis hinges on its ability to capitalize on the growing demand for customer and employee experience management solutions. The company's AI-powered platform and comprehensive product suite offer a competitive advantage in capturing and analyzing feedback across multiple channels. Medallia's gross margin of 64.2% indicates a strong pricing power and efficient service delivery. Key growth catalysts include expanding its presence in international markets and further penetrating existing customer accounts with additional product offerings. However, the company's negative profit margin of -31.2% and P/E ratio of -33.05 raise concerns about profitability and valuation. Successfully addressing these profitability challenges while sustaining revenue growth is crucial for realizing the investment potential. Ongoing AI analysis may provide further insight into the company's future performance.
Based on FMP financials and quantitative analysis
MDLA Key Highlights
Gross Margin of 64.2% indicates strong pricing power in the SaaS market.
- Employs 2037 individuals, reflecting substantial operational capacity.
- P/E ratio of -33.05 suggests the company is currently unprofitable.
- Profit Margin of -31.2% highlights challenges in achieving profitability.
- Beta of 1.45 indicates higher volatility compared to the market.
Who Are MDLA's Competitors?
MDLA is benchmarked below against 8 industry peers on price, market cap, and our AI MoonshotScore.
| Company | Price | Change | Market Cap | AI Score |
|---|---|---|---|---|
| AYX Alteryx, Inc. | $48.26 | +0.02% | $3.53B | 57 |
| COUP Coupa Software Incorporated | $80.97 | +0.00% | $6.12B | 52 |
| CVT Cvent Holding Corp. | $8.52 | +0.00% | $4.19B | 61 |
| ENV Envestnet, Inc. | $63.14 | +0.00% | $3.49B | 46 |
| GTM ZoomInfo Technologies Inc. | $3.82 | +0.00% | $1.13B | — |
| UBER Uber Technologies, Inc. | $78.55 | +0.65% | $160B | 73 |
| APP AppLovin Corporation | $308.77 | -0.65% | $104B | 95 |
| INTU Intuit Inc. | $363.10 | +0.17% | $100B | 79 |
AI Score by Stock Expert AI · Price data: FMP / Yahoo Finance
What Are MDLA's Key Strengths?
Comprehensive SaaS platform for customer and employee experience management.
- AI-powered analytics capabilities for deep insights.
- Diverse customer base across multiple industries.
- Strong brand reputation in the CXM market.
What Are MDLA's Weaknesses?
Negative profit margin and P/E ratio indicate profitability challenges.
- High beta suggests higher volatility compared to the market.
- Reliance on subscription revenue may limit growth potential.
- Intense competition in the CXM software market.
What Could Drive MDLA Stock Higher?
Continued adoption of AI-powered analytics solutions driving revenue growth.
- Expansion into new geographic markets increasing global presence.
- Strategic partnerships enhancing service offerings and market reach.
What Are the Key Risks for MDLA?
Negative return on equity (-32.8%) — the business is not currently generating profit on shareholder capital.
- Economic downturns reducing IT spending and impacting subscription revenue.
- Emerging competitors offering innovative solutions and disrupting the market.
- Data privacy and security concerns potentially leading to regulatory scrutiny and customer attrition.
What Are the Growth Opportunities for MDLA?
- Expanding into new geographic markets represents a significant growth opportunity for Medallia. The global CXM market is expected to reach $23.9 billion by 2027, presenting ample room for expansion. By targeting emerging economies and tailoring its solutions to local market needs, Medallia can diversify its revenue streams and reduce its reliance on mature markets. This expansion strategy could involve establishing partnerships with local distributors or setting up regional offices to provide localized support and services. Timeline: Ongoing.
- Increasing adoption of its AI-powered analytics solutions among existing customers is another key growth driver. Medallia's Predictive and Prescriptive Analytics, and Theme Explorer offer valuable insights that can help businesses improve customer experience and drive operational efficiencies. By showcasing the tangible benefits of these solutions through case studies and ROI analyses, Medallia can encourage wider adoption and generate incremental revenue from its existing customer base. Timeline: Ongoing.
- Developing industry-specific solutions tailored to the unique needs of different verticals can further enhance Medallia's competitive advantage. By creating pre-configured solutions for industries like retail, financial services, and healthcare, Medallia can accelerate deployment times and deliver more targeted value to its customers. This verticalization strategy can also help Medallia attract new customers who are seeking specialized solutions that address their specific challenges. Timeline: Ongoing.
- Strategic partnerships with technology providers and consulting firms can expand Medallia's reach and enhance its service offerings. Collaborating with complementary technology vendors can enable Medallia to integrate its solutions with other enterprise systems, creating a more seamless and comprehensive customer experience management ecosystem. Partnering with consulting firms can provide access to a wider network of potential customers and enhance Medallia's implementation and support capabilities. Timeline: Ongoing.
- Leveraging the growing importance of employee experience (EX) presents a significant growth opportunity for Medallia. As companies increasingly recognize the link between employee satisfaction and customer loyalty, they are investing in EX solutions to improve employee engagement and productivity. Medallia's Employee Ideas and other EX-focused products can help businesses capture employee feedback, identify areas for improvement, and create a more positive and productive work environment. Timeline: Ongoing.
What Are MDLA's Competitive Advantages?
- Proprietary AI-powered platform for analyzing customer and employee feedback.
- Comprehensive product suite covering various aspects of customer and employee experience management.
- Established presence in multiple industries with a diverse customer base.
- Strong brand reputation and recognition in the CXM software market.
What Does MDLA Do?
Founded in 2000 and headquartered in San Francisco, California, Medallia, Inc. has evolved into a leading provider of enterprise Software-as-a-Service (SaaS) solutions focused on customer and employee experience management. The company's platform employs deep learning-based artificial intelligence to analyze structured and unstructured data from various sources, including human interactions, digital channels, and Internet of Things (IoT) devices. This comprehensive approach allows businesses to capture a holistic view of customer and employee sentiment. Medallia's product suite includes solutions like Medallia Conversations, Medallia Digital, Medallia LivingLens, and Medallia Social, designed to capture signals from different interaction points. Its analytics capabilities, such as Medallia Predictive and Prescriptive Analytics, and Theme Explorer, provide actionable insights. The company serves a diverse range of industries, including retail, technology, manufacturing, financial services, insurance, and hospitality, offering tailored solutions to meet their specific needs. Medallia's global presence extends across North America, Europe, the Middle East, Africa, and other international markets.
What Products and Services Does MDLA Offer?
- Provides a Software-as-a-Service (SaaS) platform for customer and employee experience management.
- Utilizes AI to analyze structured and unstructured data from various sources.
- Offers solutions to capture signals from human, digital, and IoT interactions.
- Provides analytics, insights, and AI products for predictive and prescriptive analysis.
- Offers tools for theme exploration, text analytics, and journey analytics.
- Provides insights on customer experience within organizations to facilitate action.
How Does MDLA Make Money?
- Generates revenue through subscription fees for its SaaS platform.
- Offers professional services, including managed, implementation, and other services.
- Targets enterprises across various industries, including retail, technology, and finance.
What Industry Does MDLA Operate In?
Medallia operates in the competitive customer experience management (CXM) software market. The industry is driven by the increasing importance of customer and employee experience in driving business outcomes. Companies are investing in CXM solutions to improve customer satisfaction, loyalty, and advocacy. The market is characterized by the presence of established players and emerging startups, all vying for market share. Medallia's focus on AI-powered analytics and its comprehensive product suite position it to capitalize on the growing demand for advanced CXM solutions. Competitors include companies like Alteryx (AYX), Coupa Software (COUP), and others offering similar CXM platforms.
Who Are MDLA's Key Customers?
- Retail companies seeking to improve customer satisfaction and loyalty.
- Technology companies aiming to enhance user experience and product adoption.
- Financial services firms focused on building stronger customer relationships.
- Hospitality industry businesses striving to deliver exceptional guest experiences.
Company Profile
Medallia, Inc. operates in the Software - Application industry within the Technology sector. It is headquartered in San Francisco, US. The company is led by CEO Leslie Stretch. MDLA has traded publicly since 2019.
Key Financial Metrics
Return on equity for Medallia, Inc. stands at -32.8%, a gauge of how efficiently it converts shareholder capital into profit. Return on assets is -10.6%, showing how much profit it generates from its asset base. A current ratio of 2.37 indicates the company holds enough short-term assets to cover its near-term obligations. Its earnings yield is -3.0%, the inverse of the P/E and a quick read on earnings relative to price.
MDLA Financials
Fundamental Snapshot
Based on FMP financials and quantitative analysis
Bull Case vs Bear Case
Bull Case
- Recent insider buying suggests confidence in Medallia's future, indicating that executives believe the company is undervalued.
- Community sentiment has leaned positive, with many investors expressing optimism about Medallia's growth potential in the customer experience space.
- New partnerships and product announcements have generated buzz, signaling innovation and a proactive approach to market demands.
- The increasing focus on data-driven decision-making in organizations aligns well with Medallia's offerings, potentially driving demand.
Bear Case
- Concerns over macroeconomic conditions have led some investors to question Medallia's ability to sustain growth in a tightening economy.
- Recent quarterly earnings reports have shown mixed results, leading to skepticism about the company's ability to meet expectations.
- Community discussions have highlighted competition in the customer experience sector, raising doubts about Medallia's market position.
- Some bearish sentiment stems from the company's reliance on large contracts, which can be unpredictable and may impact revenue stability.
AI-generated arguments based on insider flow, news sentiment and technicals — not financial advice · March 2026
MDLA Latest News
No recent news available for MDLA.
Leadership: Leslie Stretch
CEO
Leslie Stretch serves as the CEO of Medallia, bringing extensive experience in the technology industry. Prior to Medallia, he held leadership positions at various software companies, including CallidusCloud, where he served as CEO and led the company through a period of significant growth and a successful acquisition by SAP. His background includes expertise in sales, marketing, and product development. He has a proven track record of driving revenue growth and expanding market share for technology companies.
Track Record: Under Leslie Stretch's leadership, Medallia has focused on expanding its AI-powered analytics capabilities and strengthening its position in the customer and employee experience management market. He has overseen the launch of new products and services, and has driven efforts to expand the company's global presence. The company continues to innovate in the CXM space under his guidance.
MDLA Technology Stock FAQ
What happened to Medallia, Inc. (MDLA) stock?
Medallia, Inc. (MDLA) no longer trades on public markets. It was delisted in October 2021. The figures below are historical and are not a current quote.
Can I still buy MDLA shares?
No. MDLA stopped trading on public markets in October 2021, so the shares are not available through a broker. Anything you see quoted for MDLA elsewhere is historical data, not a live market.
Are the figures on this page current?
No. Every number here is the last value recorded before MDLA stopped trading. Nothing on this page updates, and none of it is a current quote.
Why does this page still exist?
Because people still search for what happened to Medallia, Inc.. An archived profile that states the delisting plainly is more useful than a dead link — provided it is labelled as history, which is what this page does.
What does Medallia, Inc. do?
Medallia, Inc. operates as a Software-as-a-Service (SaaS) provider, delivering a platform that leverages artificial intelligence to analyze customer and employee experience data. The company's platform captures signals from various sources, including human interactions, digital channels, and Internet of Things (IoT) devices, providing businesses with a comprehensive view of customer and employee sentiment.
What are the main risks for MDLA?
Medallia, Inc. faces several key risks, including the potential for economic downturns to reduce IT spending and impact subscription revenue. The company also faces intense competition in the CXM software market, with emerging competitors offering innovative solutions. Data privacy and security concerns pose another significant risk, potentially leading to regulatory scrutiny and customer attrition.
Disclaimer: This content is for informational purposes only and does not constitute investment advice. Always do your own research and consult a financial advisor.
Official Resources
Data provided for informational purposes only.
- Financial data may be outdated.
- AI analysis pending.