Score Media and Gaming Inc. (SCR) Stock Analysis
For informational purposes only. Not financial advice. Analysis by Sedat ANAK, Founder & Editor-in-Chief | AI-powered analysis. Data sourced from SEC filings and institutional-grade financial providers. Editorially reviewed. Not financial advice.
Score Media and Gaming Inc. (SCR) trades at $35.58 with AI Score 50/100 (Grade B). Score Media and Gaming Inc. operates as a sports media company in North America, providing sports news, scores, and betting platforms. Sector: Technology.
Price as of Jul 12, 2026 · Last analyzed: Mar 18, 2026Analyst Coverage for SCR: SCR does not currently have published analyst price targets in our coverage universe. This is common for smaller-cap names with limited Wall Street coverage. In the absence of analyst consensus, our AI model evaluates SCR against Technology peers across nine fundamental dimensions and assigns a mixed fundamental profile based on the underlying data.
SCR: 1/3 scored disciplines lean bearish. Dominant signal: Ken Griffin bullish.
How is this calculated? →Why this analysis is different
- A 9-signal quantitative MoonshotScore built from filings, insider activity, and market data — computed from the numbers, not from opinion.
- An AI Council read across up to eight perspectives — value, macro, quantitative, and momentum lenses — that shows where they disagree instead of averaging the tension away.
- Figures come straight from FMP and Yahoo Finance filings data. The AI writes the narrative around the numbers — it never edits the numbers.
Score Media and Gaming Inc. (SCR) Technology Profile & Competitive Position
Score Media and Gaming Inc. delivers sports media content and betting platforms across North America, highlighted by its theScore app and esports content. The company distinguishes itself with customizable sports news, scores, and betting options, operating in the competitive electronic gaming and multimedia sector.
What Is the Investment Thesis for SCR?
Score Media and Gaming Inc. presents a unique investment opportunity within the expanding North American sports betting and media market. The company's integrated approach, combining sports news and betting platforms, positions it to capitalize on the increasing legalization and acceptance of online sports wagering. Key value drivers include the growth of theScore Bet platform, driven by user acquisition and expansion into new jurisdictions. However, the company's negative profit margin of -183.1% and a high beta of 2.84 indicate significant risk and volatility. The company's success hinges on its ability to achieve profitability and manage competition in the rapidly evolving sports betting landscape. Upcoming catalysts include potential partnerships and expansion into new markets.
Based on FMP financials and quantitative analysis
SCR Key Highlights
- The company operates in the Electronic Gaming & Multimedia industry, a sector experiencing rapid growth due to increasing online engagement.
- Score Media and Gaming Inc. offers theScore Bet, a mobile sports betting platform, capitalizing on the expanding legalization of sports betting in North America.
- The company's gross margin is 100.0%, indicating efficient revenue generation relative to the direct costs of its services.
- Score Media and Gaming Inc. has 258 employees, reflecting its operational scale and focus on digital platforms.
- The company's P/E ratio is -42.54, reflecting current losses but potentially indicating future growth expectations.
Who Are SCR's Competitors?
SCR is benchmarked below against 8 industry peers on price, market cap, and our AI MoonshotScore.
| Company | Price | Change | Market Cap | AI Score |
|---|---|---|---|---|
| AVDX AvidXchange Holdings, Inc. | $10.00 | +0.00% | $2.08B | 57 |
| AVID Avid Technology, Inc. | $27.05 | +0.02% | $1.19B | 51 |
| FORG ForgeRock, Inc. | $23.21 | +6.08% | $1.95B | 63 |
| GET Getnet Adquirência e Serviços para Meios de Pagamento S.A. | $1.88 | +0.27% | $1.75B | 46 |
| GSKY GreenSky, Inc. | $10.20 | +1.59% | $1.88B | 48 |
| NTES NetEase, Inc. | $128.03 | -4.39% | $81.7B | 54 |
| NETTF NetEase, Inc. | $24.26 | +0.00% | $77.4B | 55 |
| ATVI Activision Blizzard, Inc. | $94.42 | -0.05% | $74.3B | 50 |
AI Score by Stock Expert AI · Price data: FMP / Yahoo Finance
What Are SCR's Key Strengths?
- Strong brand recognition in the North American sports market.
- Integrated media and betting platform.
- Mobile-first approach catering to modern users.
- Customizable content and betting options.
What Are SCR's Weaknesses?
- Negative profit margin and high beta.
- Reliance on regulatory approvals for expansion.
- Intense competition in the sports betting market.
- Limited geographic reach compared to larger competitors.
What Could Drive SCR Stock Higher?
- Expansion into new jurisdictions with legalized sports betting.
- User acquisition and engagement on theScore Bet platform.
- Strategic partnerships with sports leagues and teams.
- Development of innovative betting products and features.
- Leveraging data analytics for personalized experiences.
What Are the Key Risks for SCR?
- Increasing competition from established and new entrants.
- Regulatory changes and compliance costs.
- Technological disruptions and platform shifts.
- Economic downturn impacting consumer spending on sports betting.
- Negative profit margin and high beta.
What Are the Growth Opportunities for SCR?
- Expansion into New Jurisdictions: The ongoing legalization of sports betting across North America presents a significant growth opportunity for Score Media and Gaming Inc. By securing licenses and launching its theScore Bet platform in new states and provinces, the company can expand its user base and revenue streams.
- Enhanced User Engagement through Content Integration: Score Media and Gaming Inc. can leverage its sports media platform, theScore, to drive user acquisition and engagement for its betting platform, theScore Bet. By integrating betting odds and promotions directly into its sports news and content, the company can create a seamless and engaging experience for users, increasing betting activity and revenue. This cross-platform synergy represents a key competitive advantage.
- Strategic Partnerships with Sports Leagues and Teams: Forming strategic partnerships with major sports leagues and teams can provide Score Media and Gaming Inc. with valuable marketing opportunities, exclusive content, and access to new users. These partnerships can enhance brand awareness, credibility, and user acquisition, driving growth for both the media and betting platforms. The company can explore partnerships with leagues such as the NFL, NBA, MLB, and NHL, as well as individual teams.
- Development of Innovative Betting Products and Features: Investing in the development of innovative betting products and features can attract new users and differentiate Score Media and Gaming Inc. from its competitors. This includes features such as personalized betting recommendations, social betting options, and enhanced in-game betting experiences. By continuously innovating and improving its betting platform, the company can maintain a competitive edge and drive user engagement.
- Leveraging Data Analytics for Personalized Experiences: Utilizing data analytics to personalize the user experience can significantly enhance engagement and retention. By analyzing user behavior, preferences, and betting patterns, Score Media and Gaming Inc. can provide personalized content, betting recommendations, and promotions, increasing user satisfaction and driving revenue. This data-driven approach can create a more tailored and engaging experience for each user.
What Opportunities Does SCR Have?
- Expansion into new jurisdictions with legalized sports betting.
- Strategic partnerships with sports leagues and teams.
- Development of innovative betting products and features.
- Leveraging data analytics for personalized experiences.
What Threats Does SCR Face?
- Increasing competition from established and new entrants.
- Regulatory changes and compliance costs.
- Technological disruptions and platform shifts.
- Economic downturn impacting consumer spending on sports betting.
What Are SCR's Competitive Advantages?
- Integrated Media and Betting Platform: Combining sports news and betting creates a synergistic ecosystem.
- Brand Recognition: theScore is a well-known brand among sports fans in North America.
- Mobile-First Approach: Focus on mobile platforms caters to the modern sports consumer.
- Customizable Content: Users can personalize their sports news and betting experience.
What Does SCR Do?
Score Media and Gaming Inc., established in 2012 and headquartered in Toronto, Canada, has evolved into a prominent sports media and gaming entity in North America. The company’s flagship product, theScore app, provides users with customizable news, scores, statistics, and real-time notifications across various sports leagues. Recognizing the growing esports market, Score Media and Gaming Inc. also developed theScore esports, a platform dedicated to original video content, including features, documentaries, highlights, and interviews focusing on high-profile esports teams, games, and players. The company further expanded its offerings with theScore Bet, a mobile sports betting platform that delivers pre-game and in-game markets, betting options, fast scores, and in-game data, including early cash-out features and secure deposit/withdrawal options. Complementing these digital platforms, theScore.com serves as a web platform for sports news, scores, and video content. Score Media and Gaming Inc. aims to provide a comprehensive sports media and betting experience for its users across multiple platforms. The company focuses on integrating sports media with betting, creating a unified ecosystem for sports fans.
What Products and Services Does SCR Offer?
- Provides sports news, scores, stats, and notifications through theScore mobile app.
- Creates and distributes original video content on esports through theScore esports platform.
- Offers a mobile sports betting platform, theScore Bet, with pre-game and in-game betting options.
- Operates theScore.com, a web platform for sports news, scores, and video content.
- Delivers customizable sports information to users.
- Provides in-game data and early cash-out options on its betting platform.
- Facilitates secure deposit and withdrawal options for sports betting.
How Does SCR Make Money?
- Generates revenue through its sports betting platform, theScore Bet.
- Earns revenue through advertising on its sports media platforms, theScore and theScore.com.
- Potentially generates revenue through partnerships and sponsorships.
- May explore subscription models for premium content or features.
What Industry Does SCR Operate In?
Score Media and Gaming Inc. operates within the rapidly evolving electronic gaming and multimedia industry, driven by increasing internet penetration, mobile device adoption, and the legalization of online sports betting. The sports betting market is experiencing significant growth, with projections estimating substantial expansion in North America. Competition is intense, with established players and new entrants vying for market share. Score Media and Gaming Inc. differentiates itself through its integrated media and betting platform, aiming to capture a segment of the market by providing a seamless user experience. The company's success depends on its ability to navigate regulatory complexities and compete effectively against larger, well-funded competitors.
Who Are SCR's Key Customers?
- Sports fans seeking real-time scores, news, and stats.
- Esports enthusiasts interested in video content and coverage.
- Sports bettors looking for a mobile betting platform with various options.
- Advertisers seeking to reach a sports-focused audience.
- Partners and sponsors seeking brand exposure and engagement.
Score Media and Gaming Inc. (SCR) Valuation Context
Relative to its peer group, SCR's quantitative score of 50/100 is roughly in line with the peer average of 53/100.
Key Financial Metrics
Return on assets is -48.2%, showing how much profit it generates from its asset base. A current ratio of 2.82 indicates the company holds enough short-term assets to cover its near-term obligations. Its earnings yield is -2.3%, the inverse of the P/E and a quick read on earnings relative to price.
SCR Financials
Fundamental Snapshot
Based on FMP financials and quantitative analysis
Bull Case vs Bear Case
Bull Case
- AI analysis temporarily unavailable
- Check back shortly for updated insights
- Market sentiment data being refreshed
- Community discussions being analyzed
Bear Case
- AI analysis temporarily unavailable
- Check back shortly for updated insights
- Risk factors being evaluated
- Market concerns being processed
AI-generated arguments based on insider flow, news sentiment and technicals — not financial advice · March 2026
SCR Latest News
-
Russia launches massive strike on Ukraine as Poland scrambles jets, Finland restricts airspace
CNBC · Jul 2, 2026
-
Russia’s neighbor to scrap ban on nuclear weapons, says ‘situation is getting worse’
CNBC · Jul 2, 2026
-
How Paramount’s theater commitments could boost local economies across the nation
Fortune | FORTUNE · Jul 2, 2026
-
Morgan Stanley, Dell, Other Rising Leaders Join IBD Top Stock Screens
Investor's Business Daily · Jul 1, 2026
SCR Analyst Consensus
Consensus Rating
Aggregated Buy/Hold/Sell recommendations from Benzinga, Yahoo Finance, and Finnhub for SCR.
Price Targets
Wall Street price target analysis for SCR.
SCR MoonshotScore
What does this score mean?
The MoonshotScore rates SCR 0-100 on quantitative fundamentals — growth, financial health, valuation, momentum, and risk.
Latest News
Russia launches massive strike on Ukraine as Poland scrambles jets, Finland restricts airspace
Russia’s neighbor to scrap ban on nuclear weapons, says ‘situation is getting worse’
How Paramount’s theater commitments could boost local economies across the nation
Morgan Stanley, Dell, Other Rising Leaders Join IBD Top Stock Screens
Leadership: John S. Levy
CEO
John S. Levy serves as the CEO of Score Media and Gaming Inc., bringing extensive experience in the sports media and gaming industries. His career spans various leadership roles within the company, contributing to its growth and evolution. Levy's expertise encompasses strategic planning, business development, and operational management. He has been instrumental in guiding the company's transition into the sports betting market and expanding its digital media presence. His leadership is focused on innovation and delivering value to sports fans and bettors.
Track Record: Under John S. Levy's leadership, Score Media and Gaming Inc. has successfully launched and grown its theScore Bet platform, capitalizing on the expanding legalization of sports betting in North America. He has overseen the company's strategic partnerships and expansion efforts, driving user acquisition and revenue growth. Levy has also focused on enhancing the company's technology infrastructure and data analytics capabilities. The company has navigated the competitive landscape and regulatory challenges under his direction.
Common Questions About SCR (Technology)
What does the AI Score mean for SCR?
SCR holds an AI Score of 50/100 (Grade: B). This is an educational research signal, not a buy or sell recommendation. Score Media and Gaming Inc. operates as a sports media company in North America, providing sports news, scores, and betting platforms. The company's offerings include theScore app, theScore …
What does Score Media and Gaming Inc. do?
Score Media and Gaming Inc. operates as a sports media and gaming company in North America. It provides sports news, scores, and stats through its theScore mobile app and website. The company also offers theScore Bet, a mobile sports betting platform that allows users to place bets on various sports events. Additionally, Score Media and Gaming Inc.
What are the main risks for SCR?
The main risks for Score Media and Gaming Inc. include increasing competition in the sports betting market, regulatory changes and compliance costs, technological disruptions and platform shifts, and the potential impact of an economic downturn on consumer spending on sports betting. The company's negative profit margin and high beta also indicate significant financial risk.
What are the key factors to evaluate for SCR?
Score Media and Gaming Inc. (SCR) holds an AI score of 50/100 (moderate). Not financial advice.
How frequently does SCR data refresh on this page?
SCR's price was last updated on Jul 12, 2026 and refreshes on page view during U.S. market hours — it is not a real-time exchange feed. Fundamentals update after quarterly filings; the MoonshotScore recalculates nightly; news aggregates continuously.
What has driven SCR's recent stock price performance?
Score Media and Gaming Inc. (SCR) moves on earnings results, analyst revisions, sector rotation, and market sentiment. Notable catalyst: Strong brand recognition in the North American sports market. See the News tab for the latest drivers. Past performance does not predict future results.
Should investors consider SCR overvalued or undervalued right now?
Score Media and Gaming Inc. (SCR) has no trailing P/E available here, so lean on price-to-sales and cash flow in the Financials tab. Compare P/E, P/S, and EV/EBITDA against sector peers for a full view.
How do I research SCR before investing?
Before investing in Score Media and Gaming Inc. (SCR), research these four areas: (1) the company's revenue model and competitive position (see Company Overview), (2) financial health through revenue growth, margins, and cash flow (see MoonshotScore), (3) analyst consensus ratings and price targets (see Analyst tab), and (4) specific risk factors that could impact the stock (see Risk Factors section).
Why might investors consider adding SCR to a portfolio?
Key strength of Score Media and Gaming Inc. (SCR): Strong brand recognition in the North American sports market. Weigh rewards against risks and diversify. Not financial advice.
Disclaimer: This content is for informational purposes only and does not constitute investment advice. Always do your own research and consult a financial advisor.
Official Resources
Data provided for informational purposes only.
- AI analysis is pending for SCR, which may provide additional insights.
- The sports betting market is subject to regulatory changes and uncertainties.