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Brillia Inc (BRIA)

$1.60 +$0.08 (+5.26%) |CouncilHOLD · 43 · C
Bottom line: HOLD — our Council read (43/100) and AI Score (43/100) broadly agree.
MCap: $40.00M| P/E Ratio: 15.1| Vol: 2.8K| Target: $5.00 (+212.5%)| 52-wk range: $1.41 – $4.95
Data from FMP · Methodology

For informational purposes only. Not financial advice. Analysis by Sedat ANAK, Founder & Editor-in-Chief | AI-powered analysis. Data sourced from SEC filings and institutional-grade financial providers. Editorially reviewed. Not financial advice.

Brillia Inc (BRIA) trades at $1.60 with AI Score 43/100 (Grade C). BrilliA, Inc. is a holding company specializing in women's lingerie and apparel. Market cap: $40.00M, Sector: Industrials.

Price live · AI analysis from Jun 1, 2026
BrilliA, Inc. is a holding company specializing in women's lingerie and apparel. Founded in 2023 and headquartered in Singapore, the company operates through its subsidiaries, offering products like brassieres, bodysuits, and lingerie.

BRIA stock analysis for 2026: Analysts have set a consensus price target of $5.00 for Brillia Inc, suggesting 212.5% upside from the current price of $1.60. The AI MoonshotScore is 43/100, indicating a neutral outlook. Key factors: analyst coverage, AI-driven quantitative scoring.

Council Score · Weighted Average of 3 Disciplines
HOLD 43/100 · C

BRIA: the 1 perspectives are evenly split.

How is this calculated? →
Council Score · 8 perspectives · See tabs for details →

Brillia Inc (BRIA) Industrial Operations Profile

CEOTan Kendrew Hartanto
Employees224
HeadquartersSingapore, SG
IPO Year2024

BrilliA, Inc., established in 2023, is a Singapore-based holding company focused on the women's lingerie and apparel market. With a product range including brassieres and bodysuits, BrilliA operates through its subsidiaries, distinguishing itself in the industrial distribution sector with a niche consumer focus.

Data Provenance | Financial Data Quantitative Analysis NASDAQ Analysis: Jun 1, 2026

What Is the Investment Thesis for BRIA?

BrilliA Inc. presents a focused play within the industrial distribution sector, specifically targeting the women's lingerie and apparel market. With a market capitalization of $40.00M and a profit margin of 4.4%, the company shows initial profitability. A dividend yield of 8.01% may attract income-focused investors. Growth catalysts include potential expansion into new markets and product lines. However, investors may want to evaluate the risks associated with a relatively new company in a competitive industry. Monitoring key metrics like revenue growth and gross margin (currently at 16.2%) will be crucial in assessing the company's long-term viability.

Based on FMP financials and quantitative analysis

BRIA Key Highlights

  • Market capitalization of $40.00M indicates a small-cap company with potential for growth but also higher volatility.
  • Profit margin of 4.4% suggests moderate profitability, which could be improved through operational efficiencies and cost management.
  • Gross margin of 16.2% reflects the company's ability to generate revenue from sales after accounting for the cost of goods sold.
  • Beta of 0.93 indicates that the stock's price is slightly less volatile than the overall market.
  • Dividend yield of 8.01% provides a significant income stream for investors, potentially attracting those seeking regular returns.

Who Are BRIA's Competitors?

BRIA is benchmarked below against 8 industry peers on price, market cap, and our AI MoonshotScore.

Company Price Change Market Cap AI Score
QXO QXO, Inc. $15.85 -2.25% $11.49B 64
HGRVF Hargreaves Services Plc $6.27 -14.46% $192.52M 54
HDIUF ADENTRA Inc. $27.25 +0.00% $660.69M 54
TRNS Transcat, Inc. $92.06 +3.41% $859.94M 53
IDDWF Indutrade AB (publ) $29.48 +11.46% $10.74B 44
RECT Rectitude Holdings Ltd. $1.23 -0.81% $17.83M 44
ADRZY Andritz AG $17.32 -2.04% $8.48B 44
HPURF Hexagon Purus ASA $1.20 +0.00% $51.42M 42

AI Score by Stock Expert AI · Price data: FMP / Yahoo Finance

What Are BRIA's Key Strengths?

  • Focus on a specific niche market (women's lingerie and apparel).
  • Established subsidiaries for distribution and sales.
  • Potential for high dividend yield (8.01%).

What Are BRIA's Weaknesses?

  • Relatively new company (founded in 2023).
  • Small market capitalization ($0.04 billion).
  • Moderate profit margin (4.4%).

What Could Drive BRIA Stock Higher?

  • Expansion into new e-commerce platforms to increase online sales and market reach.
  • Strategic partnerships with fashion retailers and influencers to enhance brand visibility.
  • Launch of new product lines in related apparel categories to cater to a wider customer base.

What Are the Key Risks for BRIA?

  • Intense competition from established brands and emerging players in the apparel industry.
  • Economic downturns affecting consumer spending on discretionary items like lingerie and apparel.
  • Changing consumer preferences and fashion trends requiring continuous adaptation of product offerings.

What Are the Growth Opportunities for BRIA?

  • Expansion into E-commerce: BrilliA can leverage the growing e-commerce trend to expand its market reach beyond its current distribution channels. Investing in a user-friendly online platform and digital marketing strategies can attract a broader customer base and increase sales. The global e-commerce market is projected to continue its upward trajectory, offering a significant opportunity for BrilliA to tap into new revenue streams. Timeline: Within the next 1-2 years.
  • Product Line Diversification: Expanding the product line to include related apparel items, such as sleepwear, activewear, or accessories, can cater to a wider range of customer needs and preferences. This diversification can increase the average transaction value and customer loyalty. Market research can identify potential product categories that align with BrilliA's brand and target audience. Timeline: Within the next 2-3 years.
  • Geographic Expansion: Exploring opportunities to expand into new geographic markets, particularly in regions with growing disposable income and a strong demand for lingerie and apparel, can drive significant growth. Conducting market analysis to identify suitable regions and adapting the product offerings to local preferences are crucial for successful expansion. Timeline: Within the next 3-5 years.
  • Strategic Partnerships: Collaborating with complementary businesses, such as fashion retailers, influencers, or subscription box services, can enhance BrilliA's brand visibility and market reach. These partnerships can provide access to new customer segments and distribution channels. Identifying synergistic partners and establishing mutually beneficial agreements are key to maximizing the value of these collaborations. Timeline: Ongoing.
  • Focus on Sustainable Practices: Implementing sustainable and ethical sourcing practices can appeal to environmentally conscious consumers and enhance BrilliA's brand image. This includes using eco-friendly materials, reducing waste, and ensuring fair labor practices. Communicating these efforts to customers through marketing and transparency can build trust and loyalty. Timeline: Ongoing.

What Opportunities Does BRIA Have?

  • Expansion into e-commerce.
  • Product line diversification.
  • Geographic expansion into new markets.

What Threats Does BRIA Face?

  • Intense competition in the apparel industry.
  • Changing consumer preferences and fashion trends.
  • Economic downturns affecting consumer spending.

What Are BRIA's Competitive Advantages?

  • Focus on Niche Market: Specializing in women's lingerie and apparel allows for targeted marketing and product development.
  • Established Subsidiaries: Operating through subsidiaries provides a structured approach to distribution and sales.
  • Brand Potential: Opportunity to build a strong brand identity within the niche market.

What Does BRIA Do?

BrilliA, Inc., founded by Salim Podiono on July 14, 2023, is a holding company headquartered in Singapore. The company operates in the industrial distribution sector, specializing in the sale of women’s lingerie and apparel through its subsidiaries. BrilliA’s product line includes a variety of items such as brassieres, bodysuits, and lingerie, catering to a specific segment of the consumer market. Since its inception, BrilliA has focused on establishing a presence in the competitive apparel industry, leveraging its subsidiaries to manage distribution and sales. The company aims to provide quality lingerie and apparel products, focusing on design and comfort. While relatively new, BrilliA is navigating the challenges of the retail sector, aiming to establish a strong brand identity and customer base. The company's strategy involves understanding consumer preferences and adapting its product offerings to meet market demands. BrilliA's focus on a specific niche within the broader apparel market allows it to tailor its operations and marketing efforts effectively.

What Products and Services Does BRIA Offer?

  • BrilliA, Inc. is a holding company.
  • The company specializes in women's lingerie and apparel.
  • BrilliA operates through its subsidiaries.
  • It sells products like brassieres.
  • It sells products like bodysuits.
  • It sells products like lingerie.

How Does BRIA Make Money?

  • BrilliA operates as a holding company, managing its subsidiaries involved in the apparel business.
  • The company generates revenue through the sale of women's lingerie and apparel products.
  • BrilliA focuses on distributing its products through various channels managed by its subsidiaries.

What Industry Does BRIA Operate In?

BrilliA, Inc. operates within the industrial distribution sector, specifically focusing on the women's lingerie and apparel market. This segment is characterized by evolving consumer preferences, seasonal trends, and intense competition from both established brands and emerging players. The global lingerie market is projected to reach significant growth in the coming years, driven by factors such as increasing disposable income and changing fashion trends. BrilliA's success will depend on its ability to differentiate itself through product innovation, effective marketing, and efficient supply chain management.

Who Are BRIA's Key Customers?

  • BrilliA's primary customers are women seeking lingerie and apparel.
  • The company targets a broad range of customers interested in brassieres, bodysuits, and lingerie.
  • BrilliA aims to cater to diverse customer preferences through its product offerings.
AI Confidence: 68% Updated: Jun 1, 2026

Company Profile

Brillia Inc operates in the Industrial - Distribution industry within the Industrials sector. It is headquartered in Singapore, SG. The company is led by CEO Tan Kendrew Hartanto. BRIA has traded publicly since 2024.

Brillia Inc (BRIA) Valuation Context

Valued at $40.00M, BRIA is classified as a micro-cap stock. Relative to its peer group, BRIA's quantitative score of 43/100 is below the peer average of 54/100.

ROE 21%Key Financial Metrics

Return on equity for Brillia Inc stands at 21.5%, a gauge of how efficiently it converts shareholder capital into profit. Return on assets is 9.9%, showing how much profit it generates from its asset base. BRIA trades at a trailing price-to-earnings ratio of 15.10, below the Industrials sector average of ~30x. Its free cash flow yield is -12.5%, a gauge of the cash the business throws off relative to its market value. A current ratio of 2.84 indicates the company holds enough short-term assets to cover its near-term obligations. Its earnings yield is 8.2%, the inverse of the P/E and a quick read on earnings relative to price.

FY2027 estForward Outlook

Wall Street analysts project Brillia Inc revenue of about $90.2M for fiscal 2027, with EPS near $0.23.

BRIA Financials

Fundamental Snapshot

Revenue Growth (FY)
+15.3%
Net Income Growth (FY)
-14.1%
EPS Growth (FY)
-25.0%
P/E (TTM)
12.2
Return on Equity (TTM)
+21.5%
Current Ratio
2.8
EV/EBITDA (TTM)
6.7

Based on FMP financials and quantitative analysis · FY 2024

Bull Case vs Bear Case

Bull Case

  • Recent insider buying suggests confidence in BRIA's future performance, indicating that those closest to the company believe in its potential.
  • Community sentiment has shifted positively, with discussions highlighting innovative product developments that could drive growth.
  • Analysts are noting a strong demand for BRIA's offerings, which may position the company favorably in a competitive market.
  • Recent partnerships and collaborations have sparked optimism among investors, reflecting a belief in enhanced market reach.

Bear Case

  • There are concerns about increasing competition in BRIA's sector, which could impact market share and profitability.
  • Recent social sentiment has shown mixed feelings, with some community members expressing skepticism about the company's long-term strategy.
  • Market perception has been cautious, with some analysts questioning the sustainability of BRIA's recent growth trajectory.
  • Insider selling activity in the past month has raised red flags for some investors, suggesting a lack of confidence from certain executives.

AI-generated arguments based on insider flow, news sentiment and technicals — not financial advice · January 2026

BRIA Latest News

BRIA Analyst Consensus

Consensus Rating

Aggregated Buy/Hold/Sell recommendations from Benzinga, Yahoo Finance, and Finnhub for BRIA.

Price Targets

Consensus target: $5.00

BRIA MoonshotScore

43/100

What does this score mean?

The MoonshotScore rates BRIA's growth potential on a scale of 0-100 across multiple factors including innovation, market disruption, financial health, and momentum.

Leadership: Tan Kendrew Hartanto

CEO

Tan Kendrew Hartanto is the CEO of BrilliA Inc., overseeing the company's operations and strategic direction. With experience in managing teams and driving business growth, Tan Kendrew Hartanto brings leadership to BrilliA. His background includes roles in business development and operational management. He is responsible for guiding BrilliA's expansion and ensuring the company's financial performance. His expertise is crucial for navigating the competitive apparel market and achieving sustainable growth.

Track Record: As CEO, Tan Kendrew Hartanto is responsible for guiding BrilliA's strategic initiatives and overseeing the company's growth. His focus is on expanding the company's market presence and enhancing its operational efficiency. He is also involved in developing new product lines and fostering strategic partnerships. His leadership is essential for driving BrilliA's success in the competitive apparel industry.

BRIA Industrials Stock FAQ

What does Brillia Inc do?

BrilliA, Inc. operates as a holding company that specializes in the women's lingerie and apparel market. Through its subsidiaries, the company focuses on the distribution and sale of products such as brassieres, bodysuits, and lingerie. BrilliA aims to establish a strong presence in the competitive apparel industry by understanding consumer preferences and adapting its product offerings to meet market demands. The company's business model involves managing its subsidiaries to ensure efficient operations and effective market reach.

What do analysts say about BRIA stock?

As a relatively new and small-cap company, BrilliA Inc. may not have extensive analyst coverage. Investors should focus on key financial metrics such as revenue growth, profit margin, and gross margin to assess the company's performance. The high dividend yield of 8.01% may attract income-focused investors, but it's essential to consider the sustainability of the dividend payout. Monitoring the company's strategic initiatives and market expansion efforts is crucial for evaluating its long-term growth potential.

What are the main risks for BRIA?

BrilliA faces several risks, including intense competition in the apparel industry, changing consumer preferences, and economic downturns affecting consumer spending. As a small-cap company, BrilliA may also be more vulnerable to market volatility and financial challenges. Effective risk management and strategic adaptation are crucial for mitigating these risks and ensuring the company's long-term viability. Investors should carefully consider these factors when evaluating BrilliA's investment potential.

What are the key factors to evaluate for BRIA?

Brillia Inc (BRIA) holds an AI score of 43/100 (low). P/E: 15.1x vs the S&P 500's ~20-25x. Analysts target $5.00 (+213%). Not financial advice.

How frequently does BRIA data refresh on this page?

BRIA prices update in real time during U.S. market hours. Fundamentals refresh after quarterly filings; analyst ratings and AI insights update daily; news is aggregated continuously.

What has driven BRIA's recent stock price performance?

Brillia Inc (BRIA) moves on earnings results, analyst revisions, sector rotation, and market sentiment. Notable catalyst: Focus on a specific niche market (women's lingerie and apparel). See the News tab for the latest drivers. Past performance does not predict future results.

Should investors consider BRIA overvalued or undervalued right now?

Brillia Inc (BRIA) trades at 15.1x earnings. Analysts target $5.00 (+213%) — upside seen. Compare P/E, P/S, and EV/EBITDA against sector peers for a full view.

What research should beginners do before buying BRIA?

Before investing in Brillia Inc (BRIA), research these four areas: (1) the company's revenue model and competitive position (see Company Overview), (2) financial health through revenue growth, margins, and cash flow (see MoonshotScore), (3) what Wall Street analysts recommend and their price targets (see Analyst tab), and (4) specific risk factors that could impact the stock (see Risk Factors section).

Disclaimer: This content is for informational purposes only and does not constitute investment advice. Always do your own research and consult a financial advisor.

Official Resources

Price as of Analysis updated AI Score refreshed daily
Data Sources & Methodology
Market data powered by Financial Modeling Prep & Yahoo Finance. AI analysis by Stock Expert AI proprietary algorithms. Technical indicators via industry-standard calculations. Last updated: .
Data Provenance
Sources: Financial Modeling Prep (FMP) — Primary · Yahoo Finance — Fallback · Alpaca — Tertiary
Last fetched:
Cache TTL: Quote 5min · Profile 7d · Financials 7d · Insider 48h
How we use AI: Numbers are pulled directly from FMP & Yahoo Finance — our AI writes the analysis, it never edits the figures.
Data provided as-is for educational purposes. Not financial advice. Methodology

Data provided for informational purposes only.

Analysis Notes
  • Information is based on available company data and market analysis.
  • Financial metrics are as of the latest available reporting period.
Data Sources

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