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Vinco Ventures, Inc. (BBIG)

For informational purposes only. Not financial advice. Analysis by Sedat Aydin, Founder & Editor-in-Chief | AI-powered analysis. Data sourced from SEC filings and institutional-grade financial providers. Editorially reviewed. Not financial advice.

Vinco Ventures, Inc. (BBIG) with AI Score 46/100 (Weak). Vinco Ventures, Inc. focuses on developing and commercializing consumer products and digital technologies. Market cap: 0, Sector: Consumer cyclical.

Last analyzed: Mar 16, 2026
Vinco Ventures, Inc. focuses on developing and commercializing consumer products and digital technologies. The company operates in the competitive consumer cyclical sector, offering a range of products and digital services.
46/100 AI Score

Vinco Ventures, Inc. (BBIG) Consumer Business Overview

CEOJames Robertson
Employees45
HeadquartersFairport, US
IPO Year2018
IndustryLeisure

Vinco Ventures, Inc. operates in the consumer cyclical sector, developing end-to-end consumer products and digital technologies. The company offers a diverse portfolio, including kitchenware, health and beauty aids, and the Lomotif app, targeting retailers, e-commerce sites, and governmental agencies. Vinco Ventures navigates a competitive landscape with a focus on innovation and digital marketing.

Data Provenance | Financial Data Quantitative Analysis NASDAQ Analysis: Mar 16, 2026

Investment Thesis

Vinco Ventures operates in the consumer cyclical sector, which is sensitive to economic fluctuations. The company's diverse product and service offerings, ranging from consumer goods to digital platforms, present both opportunities and challenges. With a negative P/E ratio of -0.00 and a high negative profit margin of -7283.7%, the company's financial performance raises concerns. The gross margin of 25.3% indicates some profitability at the product level, but significant operational inefficiencies exist. The company's high beta of 3.42 suggests high volatility relative to the market. Investors may want to evaluate the company's financial instability, competitive pressures, and the speculative nature of its digital ventures when evaluating its potential.

Based on FMP financials and quantitative analysis

Key Highlights

  • Market Cap of $0.00B reflects the company's small size and potential volatility.
  • P/E Ratio of -0.00 indicates the company is currently not profitable.
  • Profit Margin of -7283.7% highlights significant operational challenges and losses.
  • Gross Margin of 25.3% shows some profitability at the product level before considering operating expenses.
  • Beta of 3.42 suggests the stock is highly volatile compared to the broader market.

Competitors & Peers

Strengths

  • Diverse product and service offerings.
  • Digital platform integration (Lomotif, Cortex).
  • Established distribution network.
  • NFT platform for content creators.

Weaknesses

  • Negative profitability and high losses.
  • High stock volatility.
  • Limited financial resources.
  • Dependence on consumer spending.

Catalysts

  • Upcoming: Expansion of Lomotif's user base through marketing and feature enhancements.
  • Upcoming: Launch of new features and partnerships on the NFT platform.
  • Ongoing: Continued development and marketing of the Cortex analytics platform.
  • Ongoing: Strategic partnerships and acquisitions to expand product offerings.
  • Ongoing: Expansion of e-commerce presence and online sales.

Risks

  • Potential: Economic downturns affecting consumer spending.
  • Ongoing: Intense competition in consumer products and digital media.
  • Ongoing: Changes in consumer preferences and trends.
  • Potential: Regulatory risks in the digital asset space.
  • Ongoing: Financial instability and high losses.

Growth Opportunities

  • Expansion of Lomotif User Base: Vinco Ventures has the opportunity to grow its Lomotif app user base. The global short-form video market is expanding, driven by increasing smartphone penetration and social media engagement. By enhancing the app's features, marketing effectively to younger demographics, and securing partnerships with content creators, Vinco Ventures can increase Lomotif's market share. Success depends on competing with established platforms like TikTok and Instagram Reels.
  • NFT Platform Development: The market for Non-Fungible Tokens (NFTs) is growing, offering Vinco Ventures an opportunity to establish a platform for artists and content owners. By creating a user-friendly platform with robust security features and marketing it to the creative community, Vinco Ventures can capitalize on the increasing demand for digital collectibles. Competition includes established NFT marketplaces like OpenSea and Rarible.
  • Cortex Analytics Platform: Vinco Ventures' Cortex platform offers real-time analytics for marketing spend and revenue optimization. As businesses increasingly rely on data-driven decision-making, the demand for marketing analytics solutions is growing. By enhancing Cortex's capabilities, targeting specific industry verticals, and offering competitive pricing, Vinco Ventures can attract businesses looking to improve their marketing ROI. Key competitors include established analytics platforms like Adobe Analytics and Google Analytics.
  • Strategic Partnerships and Acquisitions: Vinco Ventures can pursue strategic partnerships and acquisitions to expand its product offerings and market reach. By partnering with complementary businesses or acquiring companies with innovative technologies, Vinco Ventures can accelerate its growth and enhance its competitive position. Potential targets include companies in the consumer products, digital media, and marketing technology sectors. Successful integration of acquired businesses is critical.
  • E-commerce Expansion: Vinco Ventures can expand its e-commerce presence to reach a wider customer base. By investing in its online infrastructure, improving its website user experience, and implementing effective digital marketing strategies, Vinco Ventures can increase its online sales and market share. This includes optimizing its supply chain and logistics to ensure timely delivery and customer satisfaction. Competition includes established e-commerce giants like Amazon and Alibaba.

Opportunities

  • Expansion of Lomotif user base.
  • Growth of the NFT platform.
  • Increased adoption of Cortex analytics platform.
  • Strategic partnerships and acquisitions.

Threats

  • Economic downturns affecting consumer spending.
  • Intense competition in consumer products and digital media.
  • Changes in consumer preferences and trends.
  • Regulatory risks in the digital asset space.

Competitive Advantages

  • Diverse Product Portfolio: Offers a wide range of consumer products and digital services.
  • Digital Platform Integration: Combines consumer products with digital platforms like Lomotif and Cortex.
  • Distribution Network: Established relationships with retailers and e-commerce sites.
  • NFT Platform: Provides artists and content owners with a platform to distribute their intellectual property.

About BBIG

Vinco Ventures, Inc., established in 2017 and based in Fairport, New York, is a consumer product and digital technology company. Originally incorporated as Edison Nation, Inc., the company rebranded to Vinco Ventures in November 2020. Vinco Ventures develops and commercializes a diverse range of end-to-end consumer products in North America. Its product offerings include kitchenware, small appliances, toys, pet care items, baby products, health and beauty aids, entertainment venue merchandise, and housewares. These products are distributed through retailers, mass-market retailers, and e-commerce platforms. Additionally, the company supplies personal protective equipment to governmental agencies, hospitals, and distributors. Vinco Ventures also operates in the digital space with the Lomotif app, a platform for creating music videos, and Cortex, a real-time analytics tool for marketing spend and revenue optimization. The company provides ad-campaign creation, optimization, and monetization services. Furthermore, Vinco Ventures is involved in the Non-Fungible Token (NFT) space, offering a platform for artists and content owners to distribute their intellectual property. The company also provides digital marketing services for brands and influencers, rounding out its diverse portfolio.

What They Do

  • Develops and commercializes end-to-end consumer products.
  • Offers kitchenware, small appliances, toys, and pet care products.
  • Provides health and beauty aids, entertainment venue merchandise, and housewares.
  • Distributes products through retailers, mass-market retailers, and e-commerce sites.
  • Offers the Lomotif app for creating music videos.
  • Provides Cortex, a real-time analytics platform for marketing spend optimization.
  • Offers a Non-Fungible Token (NFT) platform for artists and content owners.
  • Delivers digital marketing services for brands and influencers.

Business Model

  • Product Sales: Generates revenue through the sale of consumer products to retailers and directly to consumers via e-commerce.
  • Digital Services: Earns revenue from the Lomotif app through advertising and in-app purchases.
  • Analytics Platform: Charges fees for access to and usage of the Cortex analytics platform.
  • NFT Platform: Collects fees from artists and content owners for using the NFT platform.

Industry Context

Vinco Ventures operates within the consumer cyclical sector, specifically in the leisure industry. This sector is characterized by sensitivity to economic cycles, with consumer spending fluctuating based on economic conditions. The rise of e-commerce and digital entertainment platforms has significantly impacted the competitive landscape. Vinco Ventures competes with established consumer product companies and emerging digital media platforms. The company's success depends on its ability to innovate, adapt to changing consumer preferences, and effectively market its products and services in a crowded marketplace.

Key Customers

  • Retailers: Sells consumer products to retail stores and mass-market retailers.
  • E-commerce Consumers: Direct sales to consumers through online platforms.
  • Governmental Agencies: Supplies personal protective equipment.
  • Brands and Influencers: Provides digital marketing services.
AI Confidence: 69% Updated: Mar 16, 2026

Financials

Chart & Info

Vinco Ventures, Inc. (BBIG) stock price: Price data unavailable

Latest News

Analyst Consensus

Consensus Rating

Aggregated Buy/Hold/Sell recommendations from Benzinga, Yahoo Finance, and Finnhub for BBIG.

Price Targets

Wall Street price target analysis for BBIG.

MoonshotScore

46/100

What does this score mean?

The MoonshotScore rates BBIG's growth potential on a scale of 0-100 across multiple factors including innovation, market disruption, financial health, and momentum.

Leadership: James Robertson

CEO

James Robertson serves as the CEO of Vinco Ventures, Inc. His background includes experience in managing teams and overseeing the development and commercialization of consumer products. He has a track record of leading companies through periods of growth and transformation. His expertise spans across various sectors, including consumer goods, digital media, and technology. He is responsible for the strategic direction and overall performance of Vinco Ventures.

Track Record: Under James Robertson's leadership, Vinco Ventures has focused on expanding its digital presence through the Lomotif app and Cortex analytics platform. He has overseen the company's efforts to diversify its product offerings and enter new markets. Key milestones include the development of the NFT platform and the establishment of strategic partnerships. His focus has been on driving revenue growth and improving operational efficiency.

BBIG OTC Market Information

The OTC Other tier represents the lowest tier of the OTC market, indicating that Vinco Ventures may not meet the minimum financial standards or reporting requirements of higher tiers like OTCQX or OTCQB. Companies in this tier may have limited financial disclosure, making it more difficult for investors to assess their financial health and operational performance. Investing in OTC Other stocks carries higher risks due to the lack of regulatory oversight and transparency compared to stocks listed on major exchanges like the NYSE or NASDAQ.

  • OTC Tier: OTC Other
  • Disclosure Status: Unknown
Liquidity: Liquidity for BBIG on the OTC market is likely limited, which can result in wider bid-ask spreads and increased price volatility. The trading volume may be low, making it difficult to buy or sell large quantities of shares without significantly impacting the price. This lack of liquidity increases the risk for investors, as it may be challenging to exit positions quickly or at desired prices. Investors should be aware of these liquidity constraints when trading BBIG.
OTC Risk Factors:
  • Limited Financial Disclosure: Lack of transparency due to limited financial reporting.
  • Low Liquidity: Difficulty in buying or selling shares without impacting the price.
  • Price Volatility: Increased price swings due to lower trading volume and market participation.
  • Regulatory Scrutiny: Potential for regulatory actions due to non-compliance with reporting requirements.
  • Going Concern Risk: Uncertainty about the company's ability to continue operating as a viable business.
Due Diligence Checklist:
  • Verify the company's financial statements and SEC filings (if any).
  • Assess the company's management team and their track record.
  • Evaluate the company's business model and competitive landscape.
  • Analyze the company's cash flow and debt levels.
  • Check for any legal or regulatory issues.
  • Monitor news and press releases for updates on the company's performance.
  • Consult with a financial advisor before investing.
Legitimacy Signals:
  • Operational Business: Vinco Ventures has an operational business with products and services.
  • Publicly Traded: The company is publicly traded, providing some level of transparency.
  • Management Team: The company has a management team in place.
  • Digital Platforms: The company operates digital platforms like Lomotif and Cortex.
  • Consumer Products: The company offers a range of consumer products.

Common Questions About BBIG

What does Vinco Ventures, Inc. do?

Vinco Ventures, Inc. operates as a diversified holding company focused on developing and commercializing consumer products and digital technologies. The company's portfolio includes a range of consumer goods, such as kitchenware, health and beauty aids, and personal protective equipment, distributed through retail and e-commerce channels. Additionally, Vinco Ventures operates digital platforms like the Lomotif app for creating music videos and the Cortex analytics platform for marketing optimization. The company also has a presence in the Non-Fungible Token (NFT) space, offering a platform for artists and content owners.

What do analysts say about BBIG stock?

As of 2026-03-16, there is no readily available analyst consensus on Vinco Ventures (BBIG) due to its OTC listing and limited coverage. Key valuation metrics such as P/E ratio (-0.00) and profit margin (-7283.7%) indicate significant financial challenges. Investors should carefully consider the company's financial instability, competitive pressures, and the speculative nature of its digital ventures. The high beta of 3.42 suggests high volatility, making it a potentially risky investment.

What are the main risks for BBIG?

Vinco Ventures (BBIG) faces several key risks, including financial instability indicated by negative profitability and high losses. The company operates in the highly competitive consumer cyclical sector, which is sensitive to economic downturns and changing consumer preferences. Additionally, the company's digital ventures, such as the Lomotif app and NFT platform, face intense competition from established players. Regulatory risks in the digital asset space and the company's OTC listing add further complexity and uncertainty.

What are the key factors to evaluate for BBIG?

Vinco Ventures, Inc. (BBIG) currently holds an AI score of 46/100, indicating low score. Key strength: Diverse product and service offerings.. Primary risk to monitor: Potential: Economic downturns affecting consumer spending.. This is not financial advice.

How frequently does BBIG data refresh on this page?

BBIG prices update in real time during U.S. market hours (9:30 AM-4:00 PM ET, weekdays). Fundamentals refresh after quarterly or annual filings. Analyst ratings and AI insights update daily. News is aggregated continuously from financial sources.

What has driven BBIG's recent stock price performance?

Recent price movement in Vinco Ventures, Inc. (BBIG) can be influenced by earnings results, analyst revisions, sector rotation, and broader market sentiment. Notable catalyst: Diverse product and service offerings.. Check the News and Technical Analysis tabs for the latest drivers. Past performance does not predict future results.

Should investors consider BBIG overvalued or undervalued right now?

Determining whether Vinco Ventures, Inc. (BBIG) is overvalued or undervalued requires examining multiple metrics. Compare valuation ratios (P/E, P/S, EV/EBITDA) against sector peers for a comprehensive view.

What research should beginners do before buying BBIG?

Before investing in Vinco Ventures, Inc. (BBIG), research these four areas: (1) the company's revenue model and competitive position (see Company Overview), (2) financial health through revenue growth, margins, and cash flow (see MoonshotScore), (3) what Wall Street analysts recommend and their price targets (see Analyst tab), and (4) specific risk factors that could impact the stock (see Risk Factors section).

Disclaimer: This content is for informational purposes only and does not constitute investment advice. Always do your own research and consult a financial advisor.

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Analysis updated AI Score refreshed daily
Data Sources & Methodology
Market data powered by Financial Modeling Prep & Yahoo Finance. AI analysis by Stock Expert AI proprietary algorithms. Technical indicators via industry-standard calculations. Last updated: .

Data provided for informational purposes only.

Analysis Notes
  • OTC market data may be less reliable than major exchange data.
  • Financial data is based on the most recent available information.
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