First Busey Corporation (BUSE)
For informational purposes only. Not financial advice. Analysis by Sedat Aydin, Founder & Editor-in-Chief | AI-powered analysis. Data sourced from SEC filings and institutional-grade financial providers. Editorially reviewed. Not financial advice.
First Busey Corporation (BUSE) trades at $25.11 with AI Score 63/100 (Hold). First Busey Corporation, founded in 1868, operates as the bank holding company for Busey Bank, providing a range of retail and commercial banking services. Market cap: $2.17B, Sector: Financial services.
Last analyzed: Feb 8, 2026First Busey Corporation (BUSE) Financial Services Profile
First Busey Corporation (BUSE) offers stable returns through diversified banking and wealth management services, boasting a 3.70% dividend yield and a strong regional presence. With a focus on community banking and innovative payment solutions, BUSE presents a compelling investment in the financial sector.
Investment Thesis
First Busey Corporation presents a notable research candidate due to its stable financial performance, diversified revenue streams, and commitment to community banking. With a market capitalization of $2.41 billion and a P/E ratio of 17.97, BUSE demonstrates financial stability. The company's 3.70% dividend yield offers an attractive income stream for investors. Growth catalysts include expansion of its FirsTech payment solutions and increased penetration in wealth management services. The company's focus on community banking and personalized customer service fosters long-term customer relationships and drives sustainable growth. The company's beta of 0.76 suggests lower volatility compared to the broader market.
Based on FMP financials and quantitative analysis
Key Highlights
- Market capitalization of $2.41 billion indicates a strong market valuation.
- P/E ratio of 17.97 suggests a reasonable valuation relative to earnings.
- Profit margin of 13.0% reflects efficient operations and profitability.
- Gross margin of 64.2% demonstrates strong pricing power and cost management.
- Dividend yield of 3.70% provides an attractive income stream for investors.
Competitors & Peers
Strengths
- Diversified revenue streams across banking, wealth management, and payment solutions.
- Strong regional presence and brand recognition.
- Long-standing history and established customer relationships.
- Commitment to community banking and personalized customer service.
Weaknesses
- Limited geographic diversification compared to larger national banks.
- Exposure to interest rate risk and economic cycles.
- Dependence on traditional banking services in a rapidly evolving digital landscape.
- Potential for increased competition from fintech companies.
Catalysts
- Ongoing: Expansion of FirsTech payment solutions driving fee income growth.
- Ongoing: Increased penetration in wealth management services boosting assets under management.
- Upcoming: Launch of new digital banking platform enhancing customer experience.
- Ongoing: Strategic acquisitions expanding geographic footprint and service offerings.
Risks
- Potential: Interest rate fluctuations impacting net interest margin.
- Potential: Economic downturns leading to credit quality deterioration.
- Ongoing: Increasing competition from larger banks and fintech companies.
- Potential: Regulatory changes and compliance costs.
- Ongoing: Cybersecurity risks and data breaches.
Growth Opportunities
- Expansion of FirsTech Payment Solutions: BUSE can capitalize on the growing demand for digital payment solutions by expanding its FirsTech platform. The market for digital payments is projected to reach trillions of dollars in the coming years, offering significant growth potential. By enhancing its mobile bill pay and online payment solutions, BUSE can attract new customers and increase transaction volumes. Timeline: Ongoing.
- Increased Penetration in Wealth Management Services: The wealth management segment offers significant growth opportunities for BUSE. With an aging population and increasing wealth accumulation, the demand for investment management, trust, and estate advisory services is expected to rise. By expanding its team of financial advisors and enhancing its service offerings, BUSE can attract new clients and increase assets under management. Timeline: Ongoing.
- Strategic Acquisitions: BUSE can pursue strategic acquisitions to expand its geographic footprint and service offerings. Acquiring smaller community banks or wealth management firms can provide access to new markets and customers. Careful due diligence and integration are essential for successful acquisitions. Timeline: Ongoing.
- Enhanced Digital Banking Capabilities: Investing in digital banking technologies can improve customer experience and drive operational efficiencies. By offering user-friendly mobile banking apps and online platforms, BUSE can attract and retain customers. Digital banking also reduces the need for physical branches, lowering operating costs. Timeline: Upcoming.
- Expansion in Commercial Lending: BUSE can grow its commercial lending portfolio by targeting small and medium-sized businesses in its existing markets. By offering competitive loan products and personalized service, BUSE can attract new borrowers and increase its market share. Strong credit underwriting and risk management are essential for sustainable growth in commercial lending. Timeline: Ongoing.
Opportunities
- Expansion of FirsTech payment solutions to capitalize on the growing digital payments market.
- Increased penetration in wealth management services to cater to an aging population.
- Strategic acquisitions to expand geographic footprint and service offerings.
- Enhanced digital banking capabilities to improve customer experience and drive operational efficiencies.
Threats
- Increasing competition from larger national banks and fintech companies.
- Regulatory changes and compliance costs.
- Economic downturns and credit quality deterioration.
- Cybersecurity risks and data breaches.
Competitive Advantages
- Strong regional presence and brand recognition in Illinois, Missouri, and Florida.
- Long-standing history and established customer relationships.
- Diversified revenue streams from banking, wealth management, and payment solutions.
- Commitment to community banking and personalized customer service.
About BUSE
First Busey Corporation, established in 1868, has evolved from a local community bank into a diversified financial services provider. As the holding company for Busey Bank, the company delivers a comprehensive suite of retail and commercial banking products and services to individuals, corporations, institutions, and governmental entities across the United States. Operating through three primary segments—Banking, FirsTech, and Wealth Management—First Busey offers a wide array of services, including traditional deposit accounts, commercial loans, real estate financing, and consumer credit options. The company distinguishes itself through its commitment to community banking, personalized customer service, and innovative technology solutions. Busey Bank's branch network spans 46 locations in Illinois, 8 in Missouri, 3 in southwest Florida, and 1 in Indianapolis, Indiana, reflecting its strong regional footprint. The FirsTech segment provides payment technology solutions, enhancing transaction efficiency for businesses and consumers. The Wealth Management division offers investment management, trust, estate advisory, and financial planning services, catering to high-net-worth individuals and families. First Busey's long-standing history, diversified service offerings, and strategic geographic presence position it as a stable and reliable player in the competitive financial services landscape.
What They Do
- Provides retail and commercial banking services.
- Offers demand and savings deposits.
- Provides commercial, agricultural, and real estate loans.
- Offers home equity lines of credit.
- Provides money transfer and safe deposit services.
- Offers investment management and trust services.
- Provides payment technology solutions through FirsTech.
Business Model
- Generates revenue from interest income on loans.
- Earns fees from wealth management and trust services.
- Collects transaction fees from payment processing services.
- Profits from the spread between deposit interest paid and loan interest earned.
Industry Context
First Busey Corporation operates in the regional banking sector, which is characterized by increasing competition and evolving customer expectations. The industry is influenced by factors such as interest rate fluctuations, regulatory changes, and technological advancements. BUSE's focus on community banking and wealth management positions it well to capitalize on the growing demand for personalized financial services. The company's FirsTech payment solutions provide a competitive edge in the rapidly evolving payments landscape. Competitors include other regional banks such as BANR, CUBI, EFSC, FBNC, and FRME, each vying for market share in similar geographic areas.
Key Customers
- Individuals seeking personal banking services.
- Small and medium-sized businesses requiring commercial loans and banking solutions.
- High-net-worth individuals and families seeking wealth management services.
- Corporations and institutions needing commercial banking services.
- Governmental entities requiring banking and financial services.
Financials
Chart & Info
First Busey Corporation (BUSE) stock price: $25.11 (-0.19, -0.76%)
Latest News
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1 Russell 2000 Stock on Our Buy List and 2 That Underwhelm
Yahoo! Finance: BUSE News · Mar 18, 2026
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3 Bank Stocks We Keep Off Our Radar
Yahoo! Finance: BUSE News · Mar 5, 2026
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First Busey Corporation (NASDAQ:BUSE) Short Interest Up 28.8% in February
defenseworld.net · Mar 3, 2026
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Cozad Asset Management Inc. Trims Stake in First Busey Corporation $BUSE
defenseworld.net · Feb 25, 2026
Analyst Consensus
Consensus Rating
Aggregated Buy/Hold/Sell recommendations from Benzinga, Yahoo Finance, and Finnhub for BUSE.
Price Targets
Consensus target: $29.00
MoonshotScore
What does this score mean?
The MoonshotScore rates BUSE's growth potential on a scale of 0-100 across multiple factors including innovation, market disruption, financial health, and momentum.
Competitors & Peers
Latest News
1 Russell 2000 Stock on Our Buy List and 2 That Underwhelm
3 Bank Stocks We Keep Off Our Radar
First Busey Corporation (NASDAQ:BUSE) Short Interest Up 28.8% in February
Cozad Asset Management Inc. Trims Stake in First Busey Corporation $BUSE
What Investors Ask About First Busey Corporation (BUSE)
What does First Busey Corporation do?
First Busey Corporation operates as the bank holding company for Busey Bank, providing a comprehensive suite of retail and commercial banking products and services. The company operates through three segments: Banking, FirsTech, and Wealth Management. Busey Bank offers traditional banking services, including deposits, loans, and payment solutions. FirsTech provides payment technology solutions, while the Wealth Management division offers investment management, trust, and estate advisory services. The company focuses on community banking, personalized customer service, and innovative technology solutions.
Is BUSE stock worth researching?
BUSE stock presents a balanced investment opportunity with both potential upside and risks. The company's stable financial performance, diversified revenue streams, and commitment to community banking are positive factors. The 3.70% dividend yield offers an attractive income stream. However, investors may want to evaluate the potential impact of interest rate fluctuations, economic downturns, and increasing competition. A thorough analysis of the company's financial statements and industry trends is essential before making an investment decision.
What are the main risks for BUSE?
First Busey Corporation faces several risks, including interest rate risk, credit risk, and competitive risk. Interest rate fluctuations can impact the company's net interest margin. Economic downturns can lead to credit quality deterioration and increased loan losses. Increasing competition from larger banks and fintech companies can erode market share. Regulatory changes and compliance costs can also impact profitability. Cybersecurity risks and data breaches pose a threat to the company's reputation and financial performance.
What are the key factors to evaluate for BUSE?
First Busey Corporation (BUSE) currently holds an AI score of 63/100, indicating moderate score. The stock trades at a P/E of 16.3x, below the S&P 500 average (~20-25x), potentially signaling value. Analysts target $29.00 (+15% from $25.11). Key strength: Diversified revenue streams across banking, wealth management, and payment solutions.. Primary risk to monitor: Potential: Interest rate fluctuations impacting net interest margin.. This is not financial advice.
How frequently does BUSE data refresh on this page?
BUSE prices update in real time during U.S. market hours (9:30 AM-4:00 PM ET, weekdays). Fundamentals refresh after quarterly or annual filings. Analyst ratings and AI insights update daily. News is aggregated continuously from financial sources.
What has driven BUSE's recent stock price performance?
Recent price movement in First Busey Corporation (BUSE) can be influenced by earnings results, analyst revisions, sector rotation, and broader market sentiment. The current analyst target of $29.00 implies 15% upside from here. Notable catalyst: Diversified revenue streams across banking, wealth management, and payment solutions.. Check the News and Technical Analysis tabs for the latest drivers. Past performance does not predict future results.
Should investors consider BUSE overvalued or undervalued right now?
Determining whether First Busey Corporation (BUSE) is overvalued or undervalued requires examining multiple metrics. Its P/E ratio is 16.3. Analysts target $29.00 (+15% from current price), suggesting analysts see upside potential. Compare valuation ratios (P/E, P/S, EV/EBITDA) against sector peers for a comprehensive view.
What research should beginners do before buying BUSE?
Before investing in First Busey Corporation (BUSE), research these four areas: (1) the company's revenue model and competitive position (see Company Overview), (2) financial health through revenue growth, margins, and cash flow (see MoonshotScore), (3) what Wall Street analysts recommend and their price targets (see Analyst tab), and (4) specific risk factors that could impact the stock (see Risk Factors section).
Disclaimer: This content is for informational purposes only and does not constitute investment advice. Always do your own research and consult a financial advisor.
Official Resources
Data provided for informational purposes only.
- Stock data pending update. Financial data based on publicly available information.