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Equifax Inc. (EFX)

$172.07 +$9.90 (+6.10%) |Fair · 60
Bottom line: BUY — our Council read (60/100) and AI Score (60/100) broadly agree.
MCap: $20.76B| P/E Ratio: 29.6| Vol: 2.19M| Target: $228.40 (+32.7%)| 52-wk range: $153.91 – $275.91
Data from FMP · Methodology

For informational purposes only. Not financial advice. Analysis by Sedat ANAK, Founder & Editor-in-Chief | AI-powered analysis. Data sourced from SEC filings and institutional-grade financial providers. Editorially reviewed. Not financial advice.

Equifax Inc. (EFX) trades at $172.07 with AI Score 60/100 (Grade B+). Equifax Inc. is a global information solutions company providing data, analytics, and technology to businesses and consumers. Market cap: $20.76B, Sector: Industrials.

Price live · AI analysis from May 10, 2026
Equifax Inc. is a global information solutions company providing data, analytics, and technology to businesses and consumers. The company operates through Workforce Solutions, US Information Solutions (USIS), and International segments, serving diverse industries.

EFX stock analysis for 2026: Analysts have set a consensus price target of $228.40 for Equifax Inc., suggesting 32.7% upside from the current price of $172.07. The AI MoonshotScore is 60/100, indicating a bullish outlook. Key factors: analyst coverage, AI-driven quantitative scoring.

Council Score · Weighted Average of 3 Disciplines
BUY 60/100 · B+

EFX: 1/1 perspectives are bullish.

How is this calculated? →
Council Score · 8 perspectives · See tabs for details →

Equifax Inc. (EFX) Industrial Operations Profile

CEOMark W. Begor
Employees15000
HeadquartersAtlanta, GA, US
IPO Year1980

Equifax Inc. (EFX) is a leading provider of information solutions and human resources business process automation. With a market cap of $20.76B, Equifax serves diverse sectors like financial services and government, offering credit information, verification services, and identity protection. The company operates globally, leveraging its data analytics and technology.

Data Provenance | Financial Data Quantitative Analysis NASDAQ Analysis: May 10, 2026

What Is the Investment Thesis for EFX?

Equifax presents a compelling investment case driven by its diverse revenue streams and increasing demand for data analytics and identity verification services. The company's Workforce Solutions segment benefits from the ongoing need for employment verification and compliance solutions, while the USIS segment capitalizes on the growing demand for credit information and fraud prevention. With a P/E ratio of 29.6 and a profit margin of 11.1%, Equifax demonstrates solid profitability. Upcoming catalysts include expansion in emerging markets and continued innovation in data analytics. Potential risks include data security breaches and regulatory changes impacting data privacy. The company's dividend yield of 1.17% provides a modest income stream for investors.

Based on FMP financials and quantitative analysis

EFX Key Highlights

  • Market capitalization of $20.76B reflects strong investor confidence in Equifax's market position.
  • P/E ratio of 29.6 indicates a premium valuation, suggesting expectations of future earnings growth.
  • Gross margin of 44.7% demonstrates the company's ability to maintain profitability in its core operations.
  • Dividend yield of 1.17% provides a steady income stream for investors.
  • Beta of 1.56 suggests higher volatility compared to the market, indicating potential for both gains and losses.

Who Are EFX's Competitors?

EFX is benchmarked below against 8 industry peers on price, market cap, and our AI MoonshotScore.

Company Price Change Market Cap AI Score
HWM Howmet Aerospace Inc. $270.41 +1.12% $108.19B 89
ODFL Old Dominion Freight Line, Inc. $217.65 -0.14% $45.26B 86
ESLT Elbit Systems Ltd. $803.26 +5.69% $37.63B 62
DOV Dover Corporation $213.71 -1.59% $28.78B 68
CW Curtiss-Wright Corporation $760.23 +0.33% $28.08B 83
GLAI Global AI, Inc. $0.58 +0.00% $89.84M 65
YJGJ Yijia Group Corp. $4.83 +0.00% $40.26M 64
ROMA Roma Green Finance Limited $8.05 +3.21% $479.49M 61

AI Score by Stock Expert AI · Price data: FMP / Yahoo Finance

What Are EFX's Key Strengths?

  • Extensive data assets and analytics capabilities.
  • Established relationships with key customers in various industries.
  • Global presence and diverse revenue streams.
  • Strong brand reputation and regulatory compliance expertise.

What Are EFX's Weaknesses?

  • Vulnerability to data security breaches and cyberattacks.
  • Exposure to regulatory changes and data privacy concerns.
  • Dependence on economic conditions and consumer spending.
  • Potential for reputational damage from data inaccuracies or misuse.

What Could Drive EFX Stock Higher?

  • Continued expansion of Workforce Solutions offerings, driving revenue growth through increased adoption of employment verification services.
  • Investments in data analytics and technology, enhancing the accuracy and insights provided to customers.
  • Strategic partnerships and acquisitions, expanding Equifax's market reach and product portfolio.
  • Increasing demand for credit information and risk management solutions in emerging markets.

What Are the Key Risks for EFX?

  • Data security breaches and cyberattacks, potentially leading to financial losses and reputational damage.
  • Regulatory changes impacting data privacy and security, increasing compliance costs and operational challenges.
  • Economic downturns and reduced consumer spending, negatively impacting demand for credit information and related services.
  • Increasing competition from new entrants and alternative data providers, potentially eroding market share.

What Are the Growth Opportunities for EFX?

  • Expansion in Emerging Markets: Equifax has the opportunity to expand its presence in emerging markets, particularly in Asia and Latin America, where demand for credit information and risk management solutions is growing. These regions present significant growth potential due to increasing consumerism and economic development. By tailoring its services to local market needs and regulatory environments, Equifax can capture a larger share of the global information solutions market. Timeline: Ongoing.
  • Enhanced Data Analytics Capabilities: Investing in advanced data analytics technologies, such as artificial intelligence and machine learning, can enable Equifax to provide more accurate and actionable insights to its clients. This includes developing predictive models for credit risk assessment, fraud detection, and marketing optimization. By leveraging these technologies, Equifax can enhance its competitive advantage and drive revenue growth. Market size: The global big data and analytics market is projected to reach $274.3 billion by 2026. Timeline: Ongoing.
  • Strategic Partnerships and Acquisitions: Equifax can pursue strategic partnerships and acquisitions to expand its product offerings and geographic reach. This includes collaborating with technology companies, data providers, and consulting firms to deliver integrated solutions to its clients. By acquiring complementary businesses, Equifax can strengthen its market position and accelerate growth. Timeline: Ongoing.
  • Product Innovation and Diversification: Developing new and innovative products and services can help Equifax to diversify its revenue streams and reduce its reliance on traditional credit reporting. This includes offering identity theft protection, cybersecurity solutions, and human resources management tools. By expanding its product portfolio, Equifax can cater to a wider range of customer needs and drive long-term growth. Timeline: Ongoing.
  • Leveraging Workforce Solutions: Equifax's Workforce Solutions segment can capitalize on the increasing demand for employment verification and compliance solutions. This includes offering services such as income verification, criminal history checks, and social security number verification. By expanding its suite of workforce solutions, Equifax can help employers to streamline their hiring processes and mitigate risk. Timeline: Ongoing.

What Opportunities Does EFX Have?

  • Expansion in emerging markets with growing demand for credit information.
  • Development of new and innovative products and services.
  • Strategic partnerships and acquisitions to expand market reach.
  • Leveraging data analytics to provide more actionable insights.

What Threats Does EFX Face?

  • Increasing competition from new entrants and alternative data providers.
  • Economic downturns and reduced consumer spending.
  • Regulatory changes impacting data privacy and security.
  • Cyberattacks and data security breaches.

What Are EFX's Competitive Advantages?

  • Proprietary Data Assets: Equifax possesses a vast and unique collection of consumer and commercial credit data, which is difficult for competitors to replicate.
  • Established Brand Reputation: Equifax has a long-standing reputation as a trusted provider of credit information and risk management solutions.
  • Regulatory Compliance Expertise: Equifax has deep expertise in navigating complex regulatory requirements related to data privacy and security.
  • Network Effects: The value of Equifax's data increases as more customers contribute to and utilize its platform.

What Does EFX Do?

Founded in 1899 and headquartered in Atlanta, Georgia, Equifax Inc. has evolved into a global information solutions provider. Initially focused on credit reporting, the company now offers a wide array of services through its three segments: Workforce Solutions, U.S. Information Solutions (USIS), and International. The Workforce Solutions segment provides employment and income verification, criminal history checks, and identity theft protection. The USIS segment offers credit information, scoring, fraud detection, and mortgage services. The International segment delivers credit and financial information services across various countries. Equifax serves a broad range of industries, including financial services, mortgage, retail, telecommunications, and government. Its solutions support critical decision-making processes, risk management, and regulatory compliance. The company's global presence extends to the United States, Canada, Australia, Europe, and Latin America, enabling it to cater to diverse market needs and regulatory environments. Equifax leverages its extensive data assets and advanced analytics to deliver actionable insights to its clients, maintaining a competitive edge in the information solutions market.

What Products and Services Does EFX Offer?

  • Provides credit information and credit scoring services.
  • Offers employment and income verification solutions.
  • Delivers fraud detection and prevention services.
  • Provides identity verification and management services.
  • Offers mortgage services and financial marketing solutions.
  • Provides data analytics and consulting services.
  • Offers human resources business process automation outsourcing services.

How Does EFX Make Money?

  • Generates revenue through subscription fees for ongoing access to its data and analytics platforms.
  • Earns revenue from transaction-based services, such as credit report requests and employment verifications.
  • Provides customized data analytics and consulting services to businesses and governments.
  • Offers identity theft protection and credit monitoring products to consumers.

What Industry Does EFX Operate In?

Equifax operates in the consulting services industry, which is experiencing growth due to increasing demand for data analytics, risk management, and compliance solutions. The market is competitive, with players like Howmet Aerospace Inc. (HWM), Old Dominion Freight Line, Inc. (ODFL), Elbit Systems Ltd. (ESLT), Dover Corporation (DOV), and Curtiss-Wright Corporation (CW) vying for market share. Equifax differentiates itself through its comprehensive suite of services and global reach. The industry is also influenced by regulatory changes and technological advancements, requiring companies to continuously innovate and adapt.

Who Are EFX's Key Customers?

  • Financial institutions, including banks, credit unions, and lenders.
  • Mortgage companies and real estate firms.
  • Employers across various industries.
  • Government agencies at the state, federal, and local levels.
  • Consumers seeking credit monitoring and identity protection services.
AI Confidence: 73% Updated: May 10, 2026

Net buyingInsider Activity

Over the past six months, Equifax Inc. insiders filed 15 SEC Form 4 transactions — 4 sales and 11 purchases. On net that is roughly 40K shares acquired (about $4.6M) — insiders putting money in tends to read as conviction.

EFX Valuation & Market Position

With a $20.76B market cap, Equifax Inc. sits in the large-cap segment of the market. Relative to its peer group, EFX's quantitative score of 60/100 is below the peer average of 78/100.

ROE 15%Key Financial Metrics

Return on equity for Equifax Inc. stands at 14.6%, a gauge of how efficiently it converts shareholder capital into profit. Return on assets is 5.9%, showing how much profit it generates from its asset base. EFX trades at a trailing price-to-earnings ratio of 29.56, roughly in line with the Industrials sector average of ~30x. Its free cash flow yield is 5.7%, a gauge of the cash the business throws off relative to its market value. A current ratio of 0.61 means current liabilities exceed short-term assets, a liquidity point worth watching. Its earnings yield is 3.5%, the inverse of the P/E and a quick read on earnings relative to price.

F-Score 7/9Financial Health

Equifax Inc.'s Piotroski F-Score is 7/9, a 9-point checklist of profitability, leverage and efficiency — signaling solid underlying fundamentals. Its Altman Z-Score of 3.23 places it in the safe zone, indicating low near-term bankruptcy risk.

FY2026 estForward Outlook

Wall Street analysts project Equifax Inc. revenue of about $6.76B for fiscal 2026, with EPS near $8.61. The estimate reflects 21 contributing analysts.

Company Profile

Equifax Inc. operates in the Consulting Services industry within the Industrials sector. It is headquartered in Atlanta, US. The company is led by CEO Mark W. Begor. EFX has traded publicly since 1980.

EFX Financials

Fundamental Snapshot

Revenue Growth (FY)
+6.9%
Net Income Growth (FY)
+9.3%
EPS Growth (FY)
+9.8%
Free Cash Flow Growth (FY)
+39.5%
P/E (TTM)
15.3
Return on Equity (TTM)
+14.4%
Current Ratio
0.6

Based on FMP financials and quantitative analysis · FY 2025

Bull Case vs Bear Case

Bull Case

  • Recent insider buying suggests confidence in Equifax's future performance, indicating that key executives believe in the company's growth potential.
  • Community sentiment has turned positive as discussions around data security and credit monitoring services gain traction, highlighting Equifax's relevance in today's market.
  • The company has made strides in enhancing its technology infrastructure, which could lead to improved service delivery and customer satisfaction.
  • There is growing demand for credit reporting services, and Equifax's established brand positions it well to capitalize on this trend.

Bear Case

  • Concerns over data privacy and security breaches continue to linger, potentially undermining consumer trust and impacting Equifax's reputation.
  • Recent negative sentiment in social discussions indicates skepticism about the company's ability to innovate and keep pace with competitors in the fintech space.
  • Regulatory scrutiny remains a significant concern, as past breaches have led to increased oversight that could hamper operational flexibility.
  • Market perception has been affected by broader economic uncertainties, leading some investors to question the stability of Equifax's revenue streams.

AI-generated arguments based on insider flow, news sentiment and technicals — not financial advice · April 2026

From the Earnings Call

“We are maintaining our 2026 guidance for mortgage revenue growth of over 20%, consistent with the framework we provided in February, as a stronger-than-expected first quarter mortgage revenue growth is offset by our expectation of current trends of slightly slower growth over the remainder of the year versus our February guide.”

— Mark Begor, Chief Executive Officer

“We also expect to deliver strong full year margin expansion, excluding FICO of 75 basis points from operating leverage of strong top line growth, higher margin new products and AI-driven productivity.”

— Mark Begor, Chief Executive Officer

EFX Q1 FY2026 earnings call transcript · 2026-04-21

EFX Latest News

EFX Analyst Consensus

Consensus Rating

Aggregated Buy/Hold/Sell recommendations from Benzinga, Yahoo Finance, and Finnhub for EFX.

Price Targets

Consensus target: $228.40

EFX MoonshotScore

60/100

What does this score mean?

The MoonshotScore rates EFX's growth potential on a scale of 0-100 across multiple factors including innovation, market disruption, financial health, and momentum.

Latest Equifax Inc. Analysis

Leadership: Mark W. Begor

CEO

Mark W. Begor serves as the CEO of Equifax, bringing extensive leadership experience in the financial services and information solutions industries. Prior to joining Equifax, he held various executive positions at General Electric (GE), including President and CEO of GE Energy Management Services and GE Capital Real Estate. Begor's background includes a strong focus on driving growth, innovation, and operational excellence. He holds an MBA from Harvard Business School and a bachelor's degree in finance from Syracuse University.

Track Record: Since becoming CEO, Mark W. Begor has focused on transforming Equifax into a leading data, analytics, and technology company. Key achievements include strengthening data security, enhancing product innovation, and driving revenue growth across all business segments. He has also overseen strategic acquisitions and partnerships to expand Equifax's market reach and capabilities.

What Investors Ask About Equifax Inc. (EFX) — Industrials

What does Equifax Inc. do?

Equifax Inc. is a global information solutions company that provides data, analytics, and technology to businesses, governments, and consumers. The company operates through three segments: Workforce Solutions, U.S. Information Solutions (USIS), and International. Equifax offers a range of services, including credit information, employment verification, fraud detection, and identity management. Its solutions help customers make informed decisions, manage risk, and comply with regulations. Equifax serves diverse industries, including financial services, mortgage, retail, and government.

What do analysts say about EFX stock?

Analysts generally view Equifax (EFX) as a stable player in the industrials sector, with a focus on data and analytics. Key valuation metrics include a P/E ratio of 29.6. Growth considerations revolve around the company's ability to expand its Workforce Solutions segment and capitalize on increasing demand for data analytics. Analyst consensus is influenced by factors such as data security, regulatory changes, and economic conditions. The stock's beta of 1.56 suggests higher volatility compared to the market.

What are the main risks for EFX?

The main risks for Equifax include data security breaches, regulatory changes impacting data privacy, economic downturns, and increasing competition. Data security breaches can lead to financial losses, reputational damage, and legal liabilities. Regulatory changes, such as the implementation of stricter data privacy laws, can increase compliance costs and operational challenges. Economic downturns can reduce demand for credit information and related services. Increasing competition from new entrants and alternative data providers can erode market share and pricing power.

What are the key factors to evaluate for EFX?

Equifax Inc. (EFX) holds an AI score of 60/100 (moderate). P/E: 29.6x vs the S&P 500's ~20-25x. Analysts target $228.40 (+33%). Not financial advice.

How frequently does EFX data refresh on this page?

EFX prices update in real time during U.S. market hours. Fundamentals refresh after quarterly filings; analyst ratings and AI insights update daily; news is aggregated continuously.

What has driven EFX's recent stock price performance?

Equifax Inc. (EFX) moves on earnings results, analyst revisions, sector rotation, and market sentiment. Notable catalyst: Extensive data assets and analytics capabilities. See the News tab for the latest drivers. Past performance does not predict future results.

Should investors consider EFX overvalued or undervalued right now?

Equifax Inc. (EFX) trades at 29.6x earnings. Analysts target $228.40 (+33%) — upside seen. Compare P/E, P/S, and EV/EBITDA against sector peers for a full view.

What research should beginners do before buying EFX?

Before investing in Equifax Inc. (EFX), research these four areas: (1) the company's revenue model and competitive position (see Company Overview), (2) financial health through revenue growth, margins, and cash flow (see MoonshotScore), (3) what Wall Street analysts recommend and their price targets (see Analyst tab), and (4) specific risk factors that could impact the stock (see Risk Factors section).

Disclaimer: This content is for informational purposes only and does not constitute investment advice. Always do your own research and consult a financial advisor.

Official Resources

Price as of Analysis updated AI Score refreshed daily
Data Sources & Methodology
Market data powered by Financial Modeling Prep & Yahoo Finance. AI analysis by Stock Expert AI proprietary algorithms. Technical indicators via industry-standard calculations. Last updated: .
Data Provenance
Sources: Financial Modeling Prep (FMP) — Primary · Yahoo Finance — Fallback · Alpaca — Tertiary
Last fetched:
Cache TTL: Quote 5min · Profile 7d · Financials 7d · Insider 48h
How we use AI: Numbers are pulled directly from FMP & Yahoo Finance — our AI writes the analysis, it never edits the figures.
Data provided as-is for educational purposes. Not financial advice. Methodology

Data provided for informational purposes only.

Analysis Notes
  • The information provided is based on available data and is subject to change.
  • Investment decisions should be based on thorough research and consultation with a financial advisor.
Data Sources

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